Raspberries. I’ve let them run a bit wild but for about one week you get a pint or so every second day or so, coming in waves as long as the squirrels stay away… which they seem to be, thanks to the foxes. Speaking of pints, I bought beer last weekend. No, really. I haven’t really had much laying about time but I added to my tariff transition coping mechanism by buying a few cans of Miller High Life. Unlike Maker’s Mark and all the other bourbons*, you can actually buy Ontario-brewed Miller HIgh Life at the LCBO here without any accompanying pangs of disloyalty. An old pal, it was sorta not good on the first drink last Saturday afternoon but then – magically – it was quite quickly sorta not bad. I felt connected to something bigger.** Small pleasures.
Speaking of small pleasures, it’s also been a bit quiet on the beer writing scene. Very quiet. Is this what’s happening out there?
“Why are you banging your head against the wall?” asked Frog. “I hope that if I bang my head against the wall, it will help me to think of a story,” said Toad.
Never fear. It’s the end of the month this weekend so The Session is here. Hosted this month by David Jesudason who enticed and encouraged us all with his tale of an entirely foreign business model around my town:
I want to examine the growth of Yard Sale Pizza in London and what it says about the state of pubs in 2025. For those who have never experienced this recent phenomenon Yard Sale delivers to taprooms, pubs and bars around the capital in spaces that often don’t have a kitchen or can’t make selling food economical… The list of venues where you can use an app to get a pizza handed to your table is huge; I counted that Yard Sale is the only food option at a staggering 128 places. All of these 128 spaces tend to be indie and/or crafty…
Pubs with no kitchens meet a pizza chain with no retail face. Is that it? Me, I haven’t started writing but if I am honest I would likely fall into the equivalent of what looks like a gastropub as Laura discussed this week for What’s Brewing:
Since the term was coined in the mid-nineties, and popularised from the 2010s, I have sought to find the unicorn – a great pub with excellent beer and an uncommonly high level of food quality. There’s nothing wrong with standard pub grub, I enjoy it regularly, but sometimes I like a little bit of fancy. But finding a genuinely excellent example has been next to impossible, because I care about my beer. While there are many venues out there who offer an elevated menu, I have almost universally found their beer lists are distinctly lacking. You can have all of the locally foraged ingredients and nose-to-tail eating you want, but if you can’t choose a quality pint or bottle to pair with it, disappointment ensues.
That is actually not a problem we face over here as what were once probably called craft beer bars have often had a side of good food to meet the exactly need that Laura has identified.
What else is going on? Sticking with that fair city, Will Hawkes shared the August edition of London Beer City and included the news about another angle on selling good beer that I really hadn’t considered:
Stephen O’Connor, co-owner of the Green Goddess beer cafe and microbrewery in Blackheath, chuckles down the line as he discusses the significant intersection of beer and bus enthusiasm. “There should be a Venn Diagram of people who are into buses, people who are into beer, and people who turn up to events like the one we’re running this Saturday…” But isn’t it stressful driving a bus in London, anyway? “Well technically driving a bus is no harder than driving a car,” Stephen says, which may be true but I remain to be convinced. “The ones I drive are 30, 40, 50 years old, so they do tend to be a bit more challenging. But because you’re that bit higher, you can see what’s going on.”
I had never considered catering to bus enthusiasts. Mainly because I have never considered bus enthusiasm. We also learn from himself that the Dulwich Woodhouse has “unbelievably grumpy staff” and is expensive while The Alleyn’s Head is “a good-value option with a slightly oppressive atmosphere.”
Possible related complaint driven note from 1898: “… he is not likely to waste his time mixing freak drinks with flashy names…” Zing!!
Esquire magazine published a history of events leading to the collapse of Schlitz, the brewer careful readers will recall, which was still the #1 US brewery with 6.92% of the national market in 1956 before much changed.***
The year is 1965. Thirty-four-year-old Bob Martin relaxes in his high-backed leather chair and exhales with satisfaction. His office, perched within the imposing headquarters of the Joseph Schlitz Brewing Company in downtown Milwaukee, hums with the quiet authority of power. As well it should for the guy who’s running the marketing department for “the Beer That Made Milwaukee Famous.” Schlitz is the second-largest beer empire in the world behind only Anheuser-Busch. And it is Martin’s playground, his kingdom to control. A secretary’s voice crackles through the intercom. “Mr. Martin, there’s an unidentified caller on the line. Won’t give a name. Says it’s urgent.” Martin frowns as he picks up the phone. A voice on the other end—flat, emotionless—says, “The baby has arrived and is doing nicely.”
The tale goes on to explain “It wouldn’t be the last time Martin used a fat stack of cash to cut a deal.” Hmm… in brewing? Whoever saw that coming?
Do you waste years of your life on social media reels watching people wander about Japan and finding cool places to eat? Me neither. But… I was moderately amused by this photo essay of the hunt for a beer garden on the roof of a multi-story car park in Tokyo:
He thought he might be imagining things, but once he got to the garage, there was indeed a giant banner advertising the “Tachikawa in the Sky Beer Garden.” He also spotted a few signs on the ground level doubly confirming the fact that beer and yummy things were just an elevator ride away… Next to the rooftop level button was a small visual for the beer garden. What exactly would be waiting for him when the door opened…? There was a particularly good-looking deal called the “Cheers! All-you-can-eat and all-you-can-drink course.” For 90 minutes, you can have unlimited alcoholic drinks, soft drinks, and five kinds of food, all for only 2,580 yen (US$17) per person.
WIse choice. Probably. Not utterly dissimilar, as part of the response to tariffs, Canada is taking on the task of reorganizing the economy with new vigour, including removing interprovincial obstacles to the beer trade. Careful readers will recall the Supreme Court upholding their legality in 2018 but, now, even if they pass muster they aren’t passing the smell test according to CTV News:
All but one province, Newfoundland and Labrador, as well as the Yukon are on board. Some brewers, however, say the trouble of moving beer across borders outweighs the benefits. “It’s probably not something that we would look to offer in the near future, based on the logistical challenges and the costs of shipping,” said Jared Murphy, co-owner of Lone Oak Brewing Co. in P.E.I. Beer is heavy, shipping in bulk is pricey and ideally it should be kept cold. For small producers, those are bigger problems, Murphy said. However, the plan could create opportunities for transport companies, said Christine Comeau, executive director of the Canadian Craft Brewers Association. She doubts it will move the needle if costs stay high. “I don’t think that it’s going to be a huge kind of market opportunity for us,” she added.
An in their footnotes to their Saturday news update – a feature to which you really need to subscribe – Boak and Bailey admitted a very clear admission:
Oh, good – Pellicle has an article about beer this week, rather than wine or cider or sausages or something. To be clear, we applaud the range of stuff they cover, but we’re really only interested in beer for the purposes of the weekly round up.****
What!!! Sausages or something?!? How focused. I have never been accused of being particularly focused myself. So happy am I to see that Pellicle is well into the something zone care of Anaïs Lecoq with something of an almost eponymous topic:
Daniel Price thought the same the first time he tried Brets in London, and ultimately decided to stock it when he opened Two Sevens Deli in the Suffolk market town of Sudbury. “We have chicken and beef crisps here [in the UK], of course we do,” he says. “But there is something about Brets poulet braisé that tastes just like the crispy chicken skin, and it’s amazing. Even the côte de bœuf has got a slight char to it, a sweetness and a savoury quality. It tastes like it should.” If the chicken flavour actually tastes like chicken, a simple look at the ingredient list will tell you why: potatoes, sunflower oil, flavoring, salt, chicken meat powder.
Yum. I grew up in Nova Scotia where Roast Chicken chips which are forbidden to all other Canadians for some reason. If you are there and arriving here you will be packing Roast Chicken chips.
And there was some great reporting at the end of last week in the Financial Times on the financial mess that’s BrewDog which illustrates what I have long written about the idea of “independent” needs to dig into the debt obligations of breweries. Just look at the clarity concisely offered by the piece’s author, Dan McCrum, showing how BrewDog doesn’t really own BrewDog like you own that cat over there, given the 2017 deal with private equity outfit TSG Consumer Partners:
TSG ended up with 22.3 per cent of the company at an enterprise value of £895mn or, in dollar terms, a round unicorn billion… The change highlights the effect of the prefs’ entitlement to a compound annual return of 18 per cent at the moment of any sale, initial public offering, or liquidation, ahead of the other shareholders. BrewDog’s equity value had fallen to about £900mn, but TSG could then claim £520mn of that amount. The value of everyone else’s equity had fallen by three quarters. The theoretical value of the £213mn spent by TSG in 2017 has continued to grow at 18 per cent, passing the £800mn ($1.1bn) mark in April.
Eighteen Percent! Who borrows at eighteen percent??? I’ve had credit cards with lower rates of interest. Hmm… but in brewing? Whoever saw that coming? Relatedly perhaps… most likely I mean, Pub & Bar Magazine reports as follows:
Brewery and pub chain BrewDog has announced plans to close 10 of its bars as part of a strategic review of the business. In a note sent to staff today (22 July), CEO James Taylor says the decision was made to outline a more focused strategy, including the rationalisation of its bar footprint to focus on “destination hubs” (large-format, high-impact immersive venues) and “community bars” to drive long-term, profitable growth. “As part of this strategic review, we have made the decision to close 10 bars,” adds Taylor. “This includes some venues that are woven into our history, including Aberdeen, which was our first ever bar, and Camden, the first bar we opened in London….
And so it goes… while we wait on others to write more about the brewing trade, please check out Boak and Bailey every Saturday. Look out for Stan when he feels the urge now that he’s retired from Monday slot… maybe. Then listen to a few of the now rarely refreshed Lew’s podcasts and get your emailed issue of Episodes of my Pub Life by David Jesudason on the (sometimes even but never) odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is out there with the all the sweary Mary! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog. Any more? We have Ontario’s own A Quick Beer featuring visits to places like… Michigan! All About Beer has given space to some trade possy podcasts and there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast with an episode three weeks ago!. And there’s the Craft Beer Channel on Youtube. Check out the archives of the Beer Ladies Podcast. That’s quite good and after a break they are back every month! Such is life. Such is beer podcasting and newlettering… which, as Ray says, are blogs! And he’s right.
*From time to time I find myself being a little sad about the whole bourbon thing and then ask myself “who the hell gets sad about booze!?!“
**… and got to once again laugh at the idea circa 2011 of “Toronto beer celebrities“!
***Tremblay and Tremblay, page 69, table 4.2.
****What’s that? You think I am stretching for content this week? Me? And adding unnecessary footnotes, too? How dare you!!! At least I did’nt mention this.