Beer. News. Notes. Phrases. Words. Selections. Pretentious. Minimalist. Heading. Formats.

What a week! I had no idea that I’d make it to this Wednesday evening when upon I do scribble out these notes. And it’s not even sun up before I’m out the door, although the moon apparently has a decent view up there looking east.  And the reading takes a bit more digging. But as B+B wrote:

…we embraced that: let’s focus on some smaller, more unusual pieces from old skool blogs and old-fashioned Web 1.0 hobby sites. That’s good stuff, too.*****

Agreed. Enough complaining. Let’s get at it. I do like this entry in Every Pub in Dublin if only for its lack of information:

I just walked in and looked for it. And found it relatively easily, as its basically just straight back from the front door, albeit well into the hotel. It’s quite a fancy hotel bar, but nothing incredibly special. I doubt many people ever go here just to drink, what with the Baggot Street and Haddington Road pubs nearby, but you *could*.

Even more of a deterrant to drinking in Dublin is this explanation by Lisa Grimm of the environs of her pub of the week, The Circular:

…the first stone bridge was built here over the Grand Canal in 1795, replacing an earlier wooden structure, and its resemblance to Venice’s Ponte Di Rialto gave the bridge, as well as the surrounding area, its better-known name. There are stories of a Black Shuck-type dog stalking the underside of the bridge, with some tales more specifically citing the devil himself appearing as a black dog in the area. Indeed, devilish attachments (literally) continued with a stone ‘devil’ head formerly being affixed to the bridge – though whether the stories or the sculpture came first is open to investigation. 

Satan himself! Yikes. [You know, I just thought it was a song by The Darkness.] On a more positive or at least not as terrifying note, there was a good bit of writing from Jessica Mason this week on a fairly singular business decision seeing one craft brewer and wine cidery to join up on distribution:

On-trade customers can now buy Red Fin cider products directly from Siren, packed in the brewery’s 30l stainless steel kegs. Two Red Fin ciders are available alongside Siren’s beers to help publicans consolidate their beer and cider deliveries. Further benefits include the option for pubs to take advantage of collaborative brand activations and events as well as custom installations. According to the business owners the new partnership isn’t financial and neither company has a stake in the other. However, the independent businesses describe it as “strategic”.

Sensible. E.P. Taylor would be pleased by the effort to cut what he would have called waste – the failure to find harmoneous deals on the non-profit making expenses. Seeing what is around you with fresh eyes was also the subject of a great interview early one morning this past weekend on CBC Ontario’s Fresh Air on a South African brewery working to support local traditional brewing:

Reitumetse Kholumo is the founder of Kwela Brews in South Africa. She recently won a pitch competition at Queen’s University for her venture.She told us how she is using the prize money to empower women and protect the Indigenous tradition of sorghum beer.

More here on Kwela Brews in this Forbes Africa article from last year. There were two other articles that caught my eye this week which touched on beer and colonialism. First, in New Zealand recently there has been controversy about the naming of a beer after a Māori navigator:

Te Aro Brewing named its Kupe New Zealand IPA after the Polynesian navigator as part of its Age of Discovery series – a limited range of beers showcasing historical explorers including Christopher Columbus and Ferdinand Magellan…  Both complaints argued the association of Kupe exploited, degraded, denigrated, and demeaned his mana and, therefore, that of his descendants and the people and places associated with him….”I’m really upset about it because our tupuna is being used as a platform for promoting alcohol, and his name being used on the [packaging] says we agree to this, and we don’t,” she said. “Culture should not be used in that form; whether it be Māori, whether it be other indigenous peoples, or whether it be our community – our babies are having to walk past that every single day… that advertising, that promotion… Peka said she wanted to acknowledge the people that had used their voice to make a difference for the whānau, community and cultures within Aotearoa.”  

I will leave it to you to look up the meaning of manu, tupuna and whānau like I did. The other story is the article this week in Pellicle by David Nilsen on the colonial and Indigenous legacies of brewing in Quito, Ecuador – that capital of a nation facing many serious issues. Elsewhere** we have seen how the perspectives from beer writers on a visit have posed, shall we say, challenges but this artlcle manages this well, if a bit obliquely:

…that rural connection has, sadly, not always helped chicha’s image in Quito as the city tries uncomfortably to balance its Indigenous heritage with its cosmopolitan aspirations. “A lot of people here grew up knowing about chicha, with their aunt or grandmother making it,” he says. “For many years, it had a stigma as a drink that was only for the lower classes living in the country. In Quito, as craft brewers became more knowledgeable about fermentation, they became more interested in reclaiming and revitalising this from their heritage.”

David sets it out for your consideration. We see the colonial hand moving in many ways in the article. The taprooms with the IPA.  The central presence of the monestary and the museum. The application of science upon an Indigenous practice without space for a voice speaking for the pre-contact and continuing original culture as we heard the Māori perspective above. There is much packed into this piece.

Building on the least serious or perhaps most recent form of those intrustions from abroad, in Britian apparently SIBA is sick of “craft beer”…  if only as a term:

Small breweries in the UK are ditching the term “craft beer” in favour of “indie beer”, warning that global corporations have bamboozled many drinkers into believing that formerly independent brands are still artisanal hidden gems. In a survey by YouGov that marks a new phase of the bitter war over what constitutes “craft beer”, consumers were asked to say whether 10 beer brands were made by “independent craft breweries”… More than three-quarters of those surveyed said they felt consumers were being “misled”…

CAMRA is in on the campaign as well. So is “craft” now a dirty word in Britain? Is it dead… again? Hmm… and there was also an interesting choice of words in an interesting paid advertorial this week in Politico, “sponsor generated content” it says. By Julia Leferman of the Brewers of Europe. Why is this bit of lobbyist comms interesting? Because of this passage:

Brewers are empowering consumers with the tools to take responsible decisions. This is about choice: if people don’t wish to, or simply shouldn’t, consume alcohol, they can still participate in the social experience of sharing a beer with friends and family. At the same time, brewers have pioneered initiatives in education and community engagement to encourage a better drinking culture and help reduce alcohol-related harm.

Could you imagine a North American trade organization place “alcohol” and “harm” that closely? Speaking of choice of words, Stan stood up for flavoured beer this week, building on the use of “beer flavoured beer” and admitting at least one of his sins:

I was wrong to use the term. It can be used to exclude, wielded as a weapon by drinkers who imply they know something others do not. “I can appreciate beer-flavored beer, the complex flavors that result from the interaction of malt and yeast in a simple helles. You are not worthy.” More obviously, it also excludes many, many, many flavors. In fact, some drinkers do not like the flavors in what they’ve come to know as beer-flavored beer. A survey of consumers in non-alcoholic beers in Northern California found they did not care for the “beer like” aroma, taste or mouthfeel they associate with non-alcoholic beers that were intended to mimic alcohol-containing lagers.

Let us be honest. Flavours that come from adjuncts are just not that interesting.  The infinity that four ingredients can provide is enough for me. That’s brewing skill enough to draw me in. To be fair,² Stan did mention that he “would not drink a peanut butter chocolate merlot, but I would like to try the peanut butter chocolate porter from Schell’s.” I wonder what it would taste like? Oh, I know. Peanut butter and chocolate! Brilliant. I am not going to judge – but masking the taste of beer by adding other things to it is in the fine tradition of alco-pops. Fine. I judged. But has any industry succeeded long term by focusing on newbie marketing? One – candy. And I get that it’s a business decision to chase that market but it does seem interesting to me how that trend has tracked in parallel in recent years with the stalling and contraction of interest in good beer. A curse. A pox. Jeff has more, much of what I don’t buy given the tone of sheer presentist congratulationism.**** Still, it’s not that far off my favourite version of the phrase is 1998’s “beer-flavoured water” to describe PBR.

Consider this as something of a contrapunct to all that, entirely thoughtful words from Rachel Hendry (h/t to KM) within her thoughts this week on “Wine and Cider”:

When trees are knocked down, when orchards are treated poorly in the name of higher yields, when cider is infantilised and drinks are manipulated and artificially mimicked in order to make more money for big brands, very few of us win. Where lack of care destroys, care itself transforms. Those who take the more romantic approach, who approach the trees and their fruit and the ecosystems around it with care, who make their drinks to showcase the amazing things that apples have to say once fermented, who pick and press and pour and produce with such ferocity of respect and reverence, well our lands and our lives are better for it. We owe them so much.

I like that. A lot. Romance as integrity. As opposed to infantilism. See above. Maybe. Perhaps quite conversely but still about the language, when they are not bored (at least according to a poll run by the imported and apparently not boring brand Kingfisher) British lager drinkers appear to be really angry with brewers:

One person described a 3.4 percent strength beer as a ‘f**king shandy’, while another lamented Grolsch as a ‘once decent’ tipple, and said he’d been a fan of the old five percent mix. He wondered who the 3.4 percent beer was aimed at, while a third declared: “Grolsch, now alternatively known as p**s.” Someone else said the downgrade made Grolsch into a ‘run of the mill session lager’ that was ‘certainly no longer premium’.

Another sort of infantilisation, I suppose. Potty mouth. Still… journalism FTW. Note: Britons are also livid over noisy upgraded beer gardens and ugly view blocking teepees in upgraded beer gardens.

Finally, Stan** went someway to answer my question when he indicated that the NAGBW attracted 269 submissions from 96 entrants this year. I wonder if that is an increase or decrease? As the scope of the focus narrowed to those who “cover” the beer industry, one can’t help make comparisons*** with the often seemingly more vibrant and ecclectic awards from the British Guild of Beer Writers. Where is the Hawkes? Where is the Jesudason? Yet… I was really pleased to see the first place wine for the fabulous Courtney Iseman for her “Secondary Fermentation — New York City’s Strong Rope Brewery and the East Coast Cask Revival” in Pellicle last December. A writer of fine strong words like “craft beer cringe” and “toxic fandom“, I remember when I saw the title of her winning piece I thoughtplease reference Gotham Imbiber… please oh please” and yup there is was. Proper job. Proper recognition.

That’s enough. How many links do you need? Until the boo-tastic edition next Thursday, for more beery news check out Boak and Bailey every Saturday and Stan going strong again each and every Monday. Then listen to Lew’s podcast (if he ever does one) and get your emailed issue of Episodes of my Pub Life by David Jesudason on the (now very) odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is out there with the sweary Mary! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog. Any more? Check out the Beer Ladies Podcast. That’s quite good and they are revving up for a new year. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has podcasts and there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water is gone which is not surprising as the ask was $10 a month. Pete Brown’s one cost a fifth of that but only had the one post.

*For example, the stunning white-washing of German atrocities in Brazil or the naive deflection of the genocide by American Revolutionaries against the Haudenosaunee in New York.
**For the double!
***Hmm… maybe “best in the world, if it is focused on the trade side, written in English, relevant to an American perspective and, yes, written by one who submitted“… perhaps?
****That’s a new one… I like it… BUT THESE FOOTNOTES AREN’T EVEN IN ORDER!!!!
*****Evanescent“!?!? Really???? At least it isn’t “quotidian”… if there were every a inflationary ten dollar word that is never needed and rarely used correctly it’s friggin’ “quotidian”… sheesh… yet also**. See also this sort of devaluation of a concept… no one at all is shocked by a beer trade fact… no one cares…
²Am I ever not?

The Beery News Notes For – What – Another “Red Sox Suck” Season?

It’s hard being a fan. One of the reasons I am not a big booster for this or that drinks category is I have already invested heavily in terms of emotes in other areas of life. The Pellicle-run Fantasy Premier League surprised me with its grip last season. Plus, as you know, there’s all that gardening stuff that I tend to tend to. But those Red Sox. My team. Mine. They have won 4 World Series in the first quarter of this century but now are mid-pack grinders this decade. There’s little chance they get to the playoffs but they are irritatingly near the chance to… maybe to… couple possibly…  Oh well. But even before all of those obsessions, all those fanboy obsessions… there is good food. Making. Eating. So happy was I to read Liam‘s tweet about the sauce above:

An ale and anchovy sauce recipe for steak written by Thomas Gray in a copy of William Verrall’s Complete System of Cookery – via Penguin’s Recipes from the White Hart Inn.

That’s a book from 1759 as I understand it. Imagine living in a time when membership in a fan base of mid-pack grinders was not even possible. Except, you know maybe if you lived in one of the smaller player in the Seven Years War. Perhaps under the rule of Augustus III of Poland. Anyway, anchovies and ale… anchovies and ale.

Back to a semblance of a plot, there was a good story in Blog TO checking out the prices in Ontario’s newly licensed corner stores. It is a little spoken of aspect of the retail booze trade in Ontario that not only are prices stable because of the massive monolithic twins, the LCBO and TBS – but those prices are standard in every store province-wide,  no matter how distant and expensive the shipping costs. Not so in the 7 am to 11 pm new world order. Not that I would buy one – but a 12 pack of White Claw is 30% higher in corner stores compared to TBS retail. Sounds like that one mistake can easily turn into two for the unwary.

Speaking of prices and price inputs, Gary has a great series going on the Canadian brewing trade in WW2 and this week posted this great bit of tabular information detailing all materials used in brewing production in 1944 and 1945. By reverse engineering his Google image search, I found the same record at a Government of Canada site and saved it for perusal. Just look at page 13!

“Grandpa? What was the ratio of steam, diesel and electric power used in Canada’s wartime brewing as part of the war effort against the Nazis?” “Well, little Jimmy, let’s see…”

Excellent stuff. Speaking of which, Katie Mather has been out and about – especially on the Isle of Man – and has sent out a portrait of a favourite pub there, the The Woodbourne Hotel:

This snug in the centre of the building feels like an Edwardian train carriage, everyone packed in together amicably, its little booth seats overlooked by cartoons and paintings that know the secrets of this town, and well-used hand pulls that serve Woodbourne Street’s locals the beer they need to do some much-needed gossiping. We weren’t staying in the Gent’s Room though. It’s too small, and we were too noisy. I was led further down the corridor to the back bar, where somehow we’d multiplied into a rowdy bunch of 12. Basic white walls and a well-stocked bar on first glance became signed photographs of TT racers and etched glass windows. It took my eyes a little time to adjust from the burnished glory of the Gent’s Room, but once I could see it for the perfect little boozer that it was, I was at home.

By the way, Katie is offering self-editing lessons.  Yes, yes. I know. I know. I KNOW!!!

In a year where much of the beer trade news is not necessarily positive, we have also heard that a lot of men spend a lot of time thinking about the Roman Empire. Curiosity is good. Not my thing given all those other things – except, you know, all that Christ on the cross stuff – but Ray of B+B has admitted he has joined the legions and asked some questions this week:

After visiting Roman ruins in Colchester and the City of London in early August I found myself frustrated at my lack of solid knowledge about Rome. So, I decided to do my homework. Fortunately, Mary Beard’s 2015 book SPQR offers a relatively concise, extremely clearly-expressed history of Ancient Rome that even I could follow. The Kingdom, the Republic and the Empire made sense, and I understood for the first time which emperor followed which. With my beer blogging hat on, though, the section that really grabbed me was about the decor of a bar in the port of Ostia in the 2nd century CE (formerly AD)…

Back to the now, Eoghan shared some shocking news on the state of Belgian beer this week:

“…outside Europe the export [of Belgian beer] declined by as much as 22.2%” IN ONE YEAR A stat (from the Belgian Brewers Federation) to really set the alarm bells going about the future of Belgian beer. A fairly telling quote, in the same report: “In the past, Belgian brewers were able to compensate this decline largely through export, but last year, for the first time in history, export declined by nearly 7.5%.” Belgian beer’s safety net has some pretty large holes in it…”

Long suffering readers would recall that 15 to 20 years ago, driving distances to find Belgian beers in the northeastern part of the United States was a bit part of one’s stash maintenance. Seems like a third of a lifetime ago… oh… it was. To quote the lads back in Rome sic transit gloria cervisiārum… as Jeff discussed last week:

“Craft beer” is a conceptual cul de sac. We started using it with good intentions, but with a naïveté about how brewing works and how markets function. It now causes more trouble than it’s worth.

In VinePair, David Infante took it a step further and argued that just as craft it no longer relevant as a concept, it isn’t really relevant as a substance:

With the segment struggling to shore up slipping sales figures in the face of increased competition from other categories and shifting preferences from American drinkers, craft breweries have been uncoupling brands from the brewhouses with which they were once synonymous, shedding overhead costs and further muddying what makes a craft beer craft.

Jon Chesto of The Boston Globe wrote a fresh take on the craft shake out that is a bit more visceral in tone, sharing the excellent term “slusheteria” for the craft brewers who chase the tail of other targets. The quitters one might say reading between the lines. Or are they just practical realists racing away from the crushing alternative?  The Chesto story’s punchline, however, is saved for Sam Hendler of Jack’s Abby in Framingham who takes an optimistic approach to the reality of short term shakeouts:

Hendler said many brewers built larger operations than they needed with the anticipation that double-digit sales growth would continue well into the future. Now the industry has far more production capacity than it needs. “We are investing very heavily in craft beer and believe in its long-term future. This isn’t a ‘sky falling’ scenario,” Hendler said. “There might be a challenging period that we’re going to have to navigate through but we see a really bright future for those who figure out how to navigate that successfully.”

Stan also had his own thoughts about the idea that the small and local brewer is going to way of the dodo. But he was heading out the door and just said he’s “…not prepared to abandon the thought embracing efficiency means abandoning inefficiency altogether.” Just strikes me that this sort of trend is an economic reality – but one borne of the pretense that there was something once upon a time called craft that stood there separate and distinct, between microbrewing and today. I dunno. It’s been slipping away for a long long time for this to be news. The glitter. The kettle sours. The identi-haze. But does that necessarily lead inevitably to the horrors of the slusheteria? I am encouraged by Hendler that it does not.

Speaking of slipping further into the sub-standard, MolsonCoors is ditching inclusion in preference for old school capitalist exclusion according to TDB:

…the business would be ending its DEI-based training for its staff members, claiming that it has been “completed”. According to reports, future training initiatives at Molson Coors will now undergo an audit to ensure that they are all focused on the company’s “key business objectives.” In addition to this, Molson Coors is renaming its “employee resource groups” to call them “business resource groups” in a bid to illustrate how the company is focused on “business objectives, consumer dynamics and career development”. Molson Coors also highlighted how its future charitable endeavours will now solely support “hometown communities” aligning to its “core business goals”.

Interesting, too, is how a story can be written about celebrity sports guys building a beer brand by leveraging the excess capacity of Founders Brewing without mentioning the whole bigotty discriminatory scandals thing:

Garage Beer is a fun example of small brand, going big, and making moves quickly. Their connections to two of the NFL’s biggest personalities and even an indirect connection to Taylor Swift make it an extra fascinating story to follow. But beer isn’t sold on podcasts or YouTube, it’s sold in stores and needs to flow through the complex three tier system to reach a national audience. Aligning with Founders Brewing for production and potentially distribution alignment has the ability to execute the hurry-up offense that Garage Beer will need to march across the country.

What’s that? Is it white-white-washing? Dunno but apparently, the inclusion blip has blopped and some want to go back to the old ways. Remember the old ways? Last Friday, David Jesudason published another story of racism in the UK pub trade, this  that 1980s club entertainer Alex Samos faced and pushed back against:

…the club wanted Alex to leave the premises when he arrived and his agent George Fisher was told Alex needed to be replaced because of his colour. This time the club “won” and Alex was barred for not being white. He took legal action against the club and, in a case backed by the Commission for Racial Equality and Equity, won £500 (£1,500 in 2024) compensation for injured feelings and loss of earnings in August 1985.  I hope this would stamp out discrimination by clubs against coloured performers,” Alex told the press at the time. “I thought it was an affront to my dignity. I was outraged.” Club secretary Michael Riordan confirmed none of the 500 members were non-white but feebly retorted that “no coloured people had applied to join”.

Finally and to end on a happier note, Pellicle‘s feature this week was by Martin Flynn on the  Donzoko Brewing Company, a name which I think Augustus III himself might approve if only for having had also to deal with the Austrians but in a slightly different context:

Following calls in pidgin German and some online bids, not long after the search began Reece found himself in Vienna, where gleaming copper brewing vessels and 13 fermentation tanks awaited him. As things transpired, the whole ensemble would spend two days outside on a city centre street, but, somehow, it miraculously remained unharmed and still in one piece. Unfortunately, Reece’s finances were similarly static. A hurried call from the auction house revealed that, for reasons unknown, his funds had been blocked by the UK’s Financial Crimes Authority. “I put the phone down and had a panic attack,” he says. “The head of the auction house was literally walking after me in Vienna, shouting at me.

Heavens! Steer clear of Vienna, that’s what I say. Every. Time. (Did I mention I know a man in Vienna?) Well, we will leave it at that for now. Busy week. Had to retrieve a cat from Springfield… as one does. Until next week for more beery news, check out Boak and Bailey every Saturday and see if Stan cheats on his declared autumnal break on Mondays. Then listen to Lew’s podcast and get your emailed issue of Episodes of my Pub Life by David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is thereback with the sweary Mary! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog. Any more? Check out the Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has podcasts and there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there.

*Me, I’m all about the social medias. Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (174) rising up to maybe… probably… likely pass Mastodon (933) in value… then the seemingly doomed trashy Twex (4,460) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear.

Your Beery News Notes For The Return Of Sweater Weather For 2024

September. The grapes are ripening. And evenings are cooler. And those nightmares about having to go back to grade 11 math class even though that was 45 years ago are back. The rest of the day, you daydream about college days when you were two months away from having to pass in any classwork. And thoughts turn to sweater vests. Over a white t-shirt… if one’s yuff was from that WHAM / Ferris Bueller era forty years ago.* Labour Day Monday was the end of the humidity around these parts. Evenings are cooler. Sweater weather.

First up, in the unending ping-pong game of whether alcohol is good for you or bad for you, Drinks Business summaried the powerful and damning critique of Prof. David Spiegelhalter of Cambridge University appeaing of the BBC’s World Service The Food Chain programme:

He said that statistically the overall risk of one beer or wine per day on your life expectancy — which is within current UK government guidelines — has no higher impact than driving a car or eating bacon. Spiegelhalter said that research showed the health benefits of drinking in small amounts, as previously highlighted by the drinks business. He added: “Frankly, I get irritated when the harms of low levels are exaggerated, particularly with claims such as ‘no level of alcohol is safe’. For a start I don’t think the evidence supports that, but also there’s no safe level of driving, there’s no safe level of living, but no one recommends abstention.”

Much, of course, turns on the fuzzy concept of “safe” given that these sorts of statements do not characterize the degree of safety that is, you know… safe. It’s a form of argument that would make the evangelical at the door proud. Fortunately, at least one solid opinion is shared. Spiegelhalter “described the current NHS guidance on levels as ‘ideal’ .” That being…  David Morrison, data-driven wine blogger at The Wine Gourd makes a detailed and well footnoted argument against WHO guidance which unfortunately starts with that sad car driving safety analogy (yes, there is a warning… it is called the licensing process) but then making a good recovery:

…as Robert Joseph has noted: ‘we need to promote the unique, historic qualities of wine that make it such a great convivial product and such a delicious partner to food.’ That is, in the words of Erik Skovenborg, we need to note: Wine as part of a healthy lifestyle; and Drinking with friends: wine’s role as a social lubricant. If the wine label has to list the risks (as is being suggested for the new USA guidelines), should it also list the benefits?

And there was much talk in the UK is about the new government’s plan to enforce a ban on smoking in beer gardens and on pub patios. The Independent discusses the implications:

If implemented, the outdoor smoking ban would make it an offence for people to smoke in certain spaces such as pub gardens or outside sports venues. Should it be enforced in the same way as the 2007 indoor smoking ban, smoking in certain outdoor spaces would carry a Fixed Penalty Notice of up to £150. If you refuse to pay this, you are liable to be prosecuted. According to Action on Smoking Health (ASH), the 2007 ban led to a 2.4 percent reduction in hospital admissions for heart attacks, and a 12.3 percent reduction in admissions for childhood asthma.

This is something we have had this sort of ban in Ontario for quite a number of years now – and we’ve expanded it over time – with the result that no one misses breathing in the neighbouring table’s ciggie gak. But these things are local. Apparently elsewhere, not so gak. The Guardian covers some of the frustrations with the proposal:

…Sean Short, 54, was smoking on the pavement outside a Wetherspoon’s pub – there is some suggestion that pavements outside venues could also fall under a new ban. “I think it’s ridiculous. As if there’s not enough pubs being closed anyway at the minute,” he said. “I can understand them banning it outside hospitals, that makes sense, but not outside pubs.” He said an outdoor ban would not stop him from coming to the pub, but he could see that it would for other people, especially when alcohol is cheaper to buy in supermarkets.

Still, will any of this matter if, as The Guardian also asks, the kids ain’t even drinking the stuff:

A seemingly endless stream of recent reports have warned that baby boomers, who have fueled the industry, are retiring and spending less, and millennials aren’t picking up the slack. “You’re looking at a cliff,” the industry analyst Rob McMillan told the San Francisco Chronicle in 2022, following a key report that showed wine consumption in the US hadn’t grown in 2021 – despite bars and restaurants reopening. McMillan foresaw wine consumption by volume declining 20% in the next decade, with millennial habits key to the shift. Last year, Nielsen data showed 45% of gen Zers over 21 said they had never drunk alcohol.

Not all that relatedly, Jordan has been doing his annual stint at the Canadian National Exhibition – aka the CNE – selling beer tokens in a booth, acting as huckster to both carnies and marks alike. Observations include: (i) “Big Boi didn’t draw the crowds”; (ii) a pickle shot is “a pickle, cored out, filled with tequila”; and (iii) someone asked “What is tokens?”

Note: Gary is not linking over at Twex anymore so keep and eye on hiblog for updates. This week he explains why some Canadian troops in WW2 fighting in Italy drank British beer while some of the British fighting there drank Canadian beer.

Boak and Bailey in their footnotes posed a question about the cartoon in Pellicle last Friday:

…cartoonist David Bailey seems to be arguing that confusion, jargon, and being pushed around by expert staff, is part of the fun of artisanal drinks. But maybe he’s also asking: really? Is that how you want it?

Me, I took the cartoon as pure mockery. I felt badly for the poor beer buyer, there in her tiny version of Pilgrim’s Progress facing the craft carny. Could it be that the craft carney stuff is also off putting… or mid… from the perspective of Gen Zers?

Never mid, Ron introduced me to a new word this week… no, not that sort of word, a brewing related word:

… what’s odd, is that there isn’t a full fermentation record for the “Double Stout”. Just one or two entrie. While there is a full record for Single Stout, right up to racking. Why would that be? Eventually I twigged. There’s a reason there isn’t a full fermentation record. Because that wort wasn’t fully fermented. At least not on its own. I’m pretty sure that this is “heading”. One of the elements of Irish Stout. It’s a strong wort in a high degree of fermentation which was blended in at racking or packaging time. It’s effectively a sort of Kräusen.

Now, I had understand that certain Irish stout had a lesser portion of stale for tang as well as fresher for the body in a blend so, if Ron is listening, does this mean that three different agings including a heading as part of finishing were used? Or am I, as per, wrong?

Laura Hanland posts an interesting set of questions which popped to mind after a certain sort of restaurant experience:

In essence then, my food was deeply “not too bad” – usually enough for me to decide not to return for a repeat visit – but I loved the restaurant so much that I really think I am going to go back and give their pasta a go! And this is my conundrum. If you’re reviewing food, then the food must be good. Surely? But the lovely team, the genial surroundings… these were charming elements that I couldn’t ignore. Also I was a little bit taken by the scowling Italian elder who peered out at me from the kitchen. He gave the whole thing a very authentic feel of a family business. This review makes no sense. I don’t know if it will help you decide whether to visit or not. But I’ll be sure to tell you if I do get back for the pasta.

I think it makes perfect sense. One of the problems in the social media age with its instantly curated expertise (just add water… or, as with the craft carney, booze) is the expectation of mind blowing experiences. They rarely actually happen. For example, my chicken burger was actually a bit bland when we were out this week. Could have done with some chopped green onion in there. Or something. But the server was great as was the sharable carrot cake dessert. Look for the good in things. And put a little black pepper on the burger yourself. Don’t be lazy.

Pellicle‘s feature this week is by Jacob Smith – a discussion with and of the definitely not lazy Judith Gillies, co-founder of Cairn o’ Mohr, a Scottish producer of fruit wines and ciders:

There was little money to spare—Judith fondly recalls a cupboard acting as their only shop—yet, the couple enjoyed something far more valuable than excess cash: access to some of the country’s best fruit. Thanks to its loamy soils, moderate temperatures and—for Scotland—dryish weather, Perthshire is home to an array of world class berries, apples and flowers. As head of production at Cairn o’ Mohr, Judith puts this bounty to good work, producing around 18 different wines, three alcohol-free beverages and five ciders. While popular fruits like strawberries, brambles and raspberries are central figures in several of Cairn o’ Mohr’s wines, less appreciated ingredients like elderberries, oak leaf and gorse are just as commonly used.

I like this line, too: “We tend to take knobbly fruit,” Judith says. “The ones that are too big, too small, too ripe for the supermarkets, things like that.” And speaking of seeking out new tipples, Jancis R reported from a tasting of independent wineries from 15 central and eastern European nations:

Of the other countries whose wines I tasted, Croatia was the most stimulating. The wines, especially those from Istria in the far north of the country, seemed to have an extra layer of sophistication. The region’s special white-wine grape Malvazija Istarska (nothing to do with most other Malvasias) produces full-bodied wines with an apple-skin character, real grip and ageing potential. My favourite examples at the tasting were made, respectively, by the well-established Kozlović winery and the much younger enterprise owned by the unfortunately named Fakin family.

Beating us to EuroEast for drinks, The Beer Nut has been reporting live from Bulgaria this week. It sounds so good:

80% of being on holiday is a random bottle of something that’s €8 in a supermarket and has a picture of a fruit on the label. To my veins, please. Directly…  The next song will be performed by a man who looks like he should be on the sex offenders’ register but has sufficient connections to have avoided it… This open-air bar is opposite my hotel. On beautiful sunny days I’ve been looking across and thinking it would be nice for a drink. Here I am and my beer tastes like it was triple-filtered through a skunk’s anal gland… 

And for Labo(u)r Day, Dave Infante in VinePair was fairly free with the finger pointery over craft beer’s record in labo(u)r relations:

Substandard products, dangerous equipment failures, hell, even terrible rebrands — workers can help owners solve these problems with union training programs, higher self-enforced safety standards, and honest feedback from outside the boardroom bubble. But they need a voice on the job, and protection to use it even when it’s going to piss the boss off. This industry is getting left behind by drinkers. It cannot afford to be left behind by its workers at the same time. Like the Teamsters organizer at Stone this past Monday, I have a message to deliver this Labor Day weekend. This one is for brewery bosses and workers alike. The country is changing, and so is this industry. Which side are you on?

I know what side I am on when it comes to beer cocktails (because port and stout is not a beer cocktail… even though I called it just that in 2012) but the National Post shared a very extended article on beer cocktails that lingered over something from the 1990s built around a recollection of youth as part of creating the argument that one should not overthink… or even, really, think about these matters:

…Dad mentioned that I’d left some beer in the basement fridge that I might want to take home to drink. Investigation revealed that the bottles in question were the remainders of a six-pack of Tequiza. Some of you may recall this late-’90s-era beer brand, juiced with “the natural flavour of lime” and sweetened with agave nectar, a brand that lots of people in flannel shirts and Doc Martens used to consume while listening to Pearl Jam and waiting for our dial-up modems to connect to the internet. The portmanteau name was supposed to suggest a marriage of tequila and cerveza…

Never thought Tequiza would get that much media footprint but there you go.  Finally and definitely in the Tequiza zone, today is the day here in Ontario when I can walk to the corner store and get beer… probably a macro brand I don’t want and at a higher price than elsewhere. But I can get it at 7 am. So that is excellent. Does this mean death to the near century old macro brewers’s run retail monopoly aka “The Beer Store”? Can you say supply chain?

“Bring it on — we’re ready,” Roy Benin, president of The Beer Store, said in a statement. “We see this as a new chapter for The Beer Store and we’re excited to compete. All of our channels – from distribution to retail to deposit return will continue to deliver for Ontario.” The beer conglomerate said it has also expanded its distribution fleet, helping to bring close to 4,000 convenience stores online to sell beer. The retail giant is involved behind the scenes in stocking many of those locations, and grocery stores, as well as its own storefronts.

That being the case – is The Polk right? Is it all politics and money?

It’s not about access. It’s about Dougie needing more bread & circuses distractions for the low information voter to drive more votes his way when he calls the election. He wants to get into another majority before the RCMP gets deeper into the Greenbelt. He’s gonna win, too…

Maybe. Maaaaaybe. Hmm. In the meantime, if you want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam… until… Lew’s interview! And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*Ahh… we the drifty, Gen Xers in the era of the X: “What are you interested in?” “Nothing.” “Me neither.
**Me, I’m all avout the social medias. Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (166) rising up to maybe… probably… likely pass Mastodon (931) in value… then the seemingly doomed trashy Twex (4,466) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear.

The “We Are Only Now Actually Halfway Through Summer 2024 This Week” Beery News Notes

 

Midsummer. This week. It’s now been 48 days since the summer solstice and the autumnal equinox is still a whole 45 days away. Mid. Summer. I blame public education for the false impression. The months of harvest are really just getting in gear. Moved: school should only be held in the months which are not summer gardening months. Approved. And Pete‘s #1 beer is exactly right. Beer after garden or yard work. Except… beer during garden or yard work. Or after coming back from the hardware store, I suppose.

What’s up? First off, I know my people can be a dour lot but I have never heard of it being a selling point in the hospitality trade until now in Inverness:

Dog Falls Brewing Co has applied for change of use to convert the long-closed Semi-Chem chemists’ to a beer “taproom” selling its product and other selected beers – but without music or entertainment. The brewery through planning agents Davidson Baxter Partnership Ltd, say in a supporting document to Highland Council: “The concept revolves around experiencing fresh beer from Dog Falls and selected other breweries in a setting where locals and visitors can talk, laugh, and interact with each other rather than being distracted by loud music or entertainment.” Dog Fall proprietor Bob Masson explained the concept further saying: “We want to encourage a convivial atmosphere among the customers without the entertainment add-on…

Got that? No need to repeat the point again. No entertainment. None. Nada. Don’t be looking to be entertained at this place. No way. Don’t. Not apparently related at all, I have never really needed twenty-four drinking each day in my life. Once forty years ago I got hammered starting at 4:30 am but that is only because I was a campus police officer at my small college and I arrested a guy breaking into cars at 3:30 am. After the fist fight in the wee hours and after handing the over to the actual cops, me nerves were a bit shot. So when I was offered unending tequila sunrises by my pal Bruce who was also technically my managing supervisor at that moment, I took up the opportunity.  Anyway, all that is to say, by way of intro, that the entire City of Montreal is now acting like my pal Bruce and is offering drinks around the clock for interesting reasons – and the BBC took notice:

Montreal will become the first city in Canada to allow 24-hour drinking. In Toronto venues have to close by 2am, and it is 3am in Vancouver. In the US, Las Vegas and New Orleans have long allowed bars and clubs to stay open all night. While in New York the cut off time is 4am, and in Los Angeles it is 2am. On the other side of the Atlantic, pubs in London still typically close at 11pm… Ms Alneus agrees. She says the fact that so many bars and clubs all currently close at 3am presents problems for the police. She believes by allowing 24-hour drinking, those venues that don’t wish to stay open all night will be able to close at different times across the night.

I will be over there in a few weeks but I am pretty sure I won’t be checking out that scene.  Yet a few hours after the party ends, in the UK for some on the move it starts up:

“Whether it’s 3am, 6am or 5pm, we all know that having a pre-holiday beer is a true British tradition. “Most of the time it’s a Fosters or a Carling and we all know they don’t exactly hit the spot. So, we decided to work with a local brewery and create the ultimate breakfast beer – the first of your holidays that matches perfectly with breaky.” Further findings from the research also revealed that a large majority of Brits (72%) believed a beer pre-10am is a “must” on our holidays.

Really? Honestly, I though it was just Ron. He’s been on the road in South America, as mentioned a couple of weeks ago, but he has finally gotten around to sharing the deets as well as the breakfast buffet experiences not to mention the glimpses into family life on holidays:

It’s quite chilly inside. Feeling a little cold, I put my coat back on. And notice no-one else has taken theirs off. They aren’t great on indoor heating here in Santiago. There’s a TV showing non-stop heavy metal videos… “Would you like to climb Mount Fuji, Dad?” Alexei asks. “No.” “Why not?” “For obvious fucking reasons. Like age and not wanting to die on a fucking mountain.” “If you weren’t old and scared, wouldn’t you want to climb it?” “No. I probably wouldn’t be able to breathe at the top of it.” “Well, apart from that?” “Just leave it.” After our first drink, it’s time for food.

In opposition to both Montreal and Ron, TDB reports that India is continuing its tightening of the prohibitions against liquor advertising after it became clear that there were efforts to circumvent the ban which already “outlaws direct advertising” by adding laws against “surrogate commercials and the sponsoring of events…” Examples:

Carlsberg would no longer be permitted to promotes its Tuborg drinking water in India by showing film stars at a rooftop party using the slogan “Tilt Your World”, which echoes its beer commercials. Nor would Diageo’s YouTube ad for its non-alcoholic Black & White ginger ale [which] features the iconic black-and-white terriers used to promote the scotch whisky brand of the same name.

Speaking of things that make you go “…hmmm…“, Jeff did some interesting data collection this week which has raise questions about some other data collection:

I found many of the breweries were no longer around. It wasn’t a marginal number. Despite the ambiguities in identifying what a brewery is, the number I ended up with was about 30% less than the Brewers Association’s official tally. For a number of reasons, this may be higher in Oregon than elsewhere: we have a more mature market, which means a lot more breweries have taprooms, which confounds things, and we also have more breweries closing because competition is so fierce. Nevertheless, it seems almost certain that the number of breweries in the US is thousands fewer than the regularly-cited figure of 10,000.

Which leads one to ask, of course, if that number is that wobbly – what else is? I mean, it’s not like any of this stuff is peer reviewed and footnoted.

Displaying far more solidity, The  Guardian had a pretty good interview with ‘Spoon owner, Tim Martin, who shared some interesting information about his approach to business including this early decision:

He wanted to be a barrister and studied law at Nottingham University, but was paralysed by a fear of public speaking. “I went to my first law of contract lecture and the professor started asking questions, so I didn’t go back. It made me very nervous. It sounds pathetic but you can get these little phobias.” The solution, it turned out, was getting into the pub trade, which he did in 1979 with the opening of Martin’s Free House. The JD Wetherspoon name came later, a mashup of JD Hogg, a character in The Dukes of Hazzard, and Wetherspoon, the name of a teacher who did not think much of  him.

And Jessica Mason has taken a cheeky approach to a piece which at the outset appeared to be about the place of fruity hazy IPAs in your fridge this summer as illustrated by one brand’s offering of something that is “effortlessly drinkable with a fresh watermelon taste and a pink haze” – and then is smartly turned on its head with the help of a couple of colleagues:

Tierney-Jones explained: “There’s a market for them and beer should have an element of fun but personally I tend to regard them as baby food for adults, the infantilisation of a great and noble beverage, it’d be a bit like a great wine producing chateau around Bordeaux adding mangoes or preserved lemons to their vintages.” Author and beer writer Pete Brown added: “I talk to so many brewers who say they brew hazy, fruity beers because that’s what the market wants. Then I look at the total share that hazy, fruity beers have in the market and think….’really? Looks to me like they want Guinness and ‘Spanish’ lager’.”

Brutal. Speaking of honest truths, Martyn has a book he wants you to buy and, as always, I was most obedient to the call. It sounds a bit like a reverse engineering of that earlier Jacksonian idea of classics:

There are certain classical examples within each group, and some of these have given rise to generally-accepted styles, whether regional or international. If a brewer specifically has the intention of reproducing a classical beer, then he is working within a style.

I say a reversal as Martyn is taking each of these eighty beers and expanding on their inherent implications – and not without peril as he explains:

One big problem with writing a book about beer with one foot firmly in the present is that the present is constantly changing. After I submitted the manuscript, it was announced that the Anchor brewery in San Francisco was shutting down. I hesitated for some time over whether to take the chapter on steam beer out, decided it was too interesting a style to ignore, and was saved by the announcement that the brewery had – at the time of writing – found a buyer. Similarly the chapter on Gale’s Prize Old Ale had to be rewritten twice, first after the closure of the Dark Star brewery, where POA was revived, and then after the closure of the Meantime brewery, where the brewing of POA was transferred. 

Speaking of wordcraft – and for the double – Jeff wrote about a subject that never has left me with much satisfaction – authenticity. What is that you say? He summarizes: “Authenticity is a self-referential quality. We associate ourselves with products that have the social currency of authenticity because it reflects well on us. We become authentic when we consume the right products.” It has always seem circular like that to me. A vessel of an adjective into which pretty much anything  can be placed. And Stan provide some more context particular to one beer related point:

In 2003, Holt and Cameron created a commercial that features a character they called The Tinkerer, who finds an old bicycle at a garage sale, carefully restores it, and then happily rides it into the Colorado countryside.  They outline their strategy for New Belgium in a chapter called “Fat Tire: Crossing the Cultural Chasm” within their book, “Cultural Strategy: Using Innovative Ideologies to Build Breakthrough Brands”… The word authentic comes up in most chapters, but usually as a given and without a definition of what it means to be authentic. What is clear is how important whatever they label authenticity is to those focused on marketing.

This has not been my sneaking suspicion so much as my clear understanding for years. I think we three are all on the same page so we can be honest. The call to generic authenticity is a useful call to nothingness, a warming abstraction which is is nothing more than a vacant space for marketeers. The sibling of “effortlessly drinkable” when you think about it. This is where we are. Craft beer has long abandoned the firmer footholds of traditional techniques and smaller scale* – but will current welcome interest in Czech lager and perhaps a building upwards blip in English cask now act as a counterweight to the mess big craft has made of itself?  If so, isn’t there a better word then authenticity? Perhaps credible. A credible rendition of something is a simple direct take – in the X=Y sense – without adding any intermediate generic analytical steps. I’d much rather have a credible take on a Světlý Ležák than an authentic one. Must now consider the other applications for the word in the beer world.

Finally, Matthew has written a personal essay about the pubs of his hometown of Lincoln and how his parents’ divorce when we was a teen affected his relationship them. To do that, he visits his Mum to spend a day about town:

The day starts off well. Mum has a hairdresser’s appointment on the other side of town and has offered me a lift. This means I have to leave early, burdening me with an extra hour to kill before the pubs open. No matter, I thought, this would give me a rare opportunity to play tourist in my birthplace. Mum, however, is running late, so puts her foot down. She banks hard down a side street, hitting 40 in a 20 zone. I grip my seat, before reassuring myself that she has spent her entire life driving on these roads, and probably knows them better than anyone. She drops me off close to my first stop and reminds me I need to be home before 7pm. It’s her choir practice this evening and she wants to make sure I’m back in time for tea.

We’ll have to tune in next week to find out if he made it back in time for tea. See, he ends the story in the last pub. I just hope his Mum wasn’t late for choir practice.

Enough! Here are the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday… with a top drawer effort this week. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam… until… Lew’s interview! And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*A movement perhaps so spent that there’s only one move left – a Hall of Fame for the same approved names to give themselves a good old pat on the back! Will the nominating committee weigh each candidates downsides along with the PR pluses? Will “Sex for Sam” be to this HOF be what the steriod era is to another?  If not, what is the committee doing? Something authentic perhaps.
**This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (132) rising up to maybe… probably… likely pass Mastodon (930) in value… then the seemingly doomed trashy Twex (4,483) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear.

Fine… The Dog Days Of Summer Beery News Notes Have Begun

Is it me? It’s not you… is it? No, it’s beer. When beer sales peak, the news gets a bit sleepy or at least played out as expected. LCBO strike got settled. Beer in Canada is still expensive. Biden stepped aside. The French fascists were humilated… again. Sure, the back channel comments about the winding up of GBH continue to flow in – but nothing I would share to you lot. Some write for pay. Me, I write for gossip. I think Martin captured the zeitgeist of the week perfectly with this image above from his trip to take in the delights of the Church of St Mary Magdalene in Yarm.

Which leads to the question of the week, as posed by Stan on Monday when he responded to my comment last week that I think of him as my ever absent desk editor:

I am embarrassed, flattered, and a little surprised (perhaps skeptical) by the idea he does the sifting for me. The takeaway, to his credit, is a reminder of something all writers should remember: who the heck they think they are writing for.

Who or what do you write for? The reader? The commissioning editor? The next commissioning editor? The bills? The long dead relative who told you that you’d never amount to anything? I joke about things but I really have only been writing for myself for years. The beer trade is a benign sideshow that lets me explore ideas in an innocuous way. Ideas about life, business, quality, ethics… the whole shebang. It’s all right there. By the way, did you know a shebang was a rough hut of the Civil War era or a frontier settler? Me neither. One has to be careful about certain words.

Speaking of words, Jordan was out there recently wandering lonely as a cloud, not hunting out daffodils so much as dandelions to do some unpacking, dissecting and extractions to ‘splain a thing or two:

Dandelion has GLVs (hexenol), but that is to be expected since it has green leaves. It’s complex in that the different parts of the plant have their own properties. Harold McGee refers to the component smells as “light, fresh, and watery,” but we’re thinking about the entirety of the palate and not just the aroma. In terms of aroma, we have some of the same makeup as clover. Phenylethanol and benzaldehyde. There’s also Nerolidol, which is slightly woody and barky, which makes sense when you think of the rigidity of the stem. When the stem breaks, the dandelion’s defense method is to secrete latex, which is found mostly in the root system of the plant. The latex is not only bitter, but alkaloid, and polyphenolic. If you pick a dandelion to hold under someone’s chin, you’re going to get aroma from both the flower and the stem.

Yes, yes… outside of the Greater Toronto Area kids used buttercups to hold to a chins. But the point is made. There is science right there. Smelly tasty  science. Yes, there. And there as well…. ‘s’tru’. Even if “…phenylethanol and benzaldehyde… There’s also Nerolidol… “ sounds like a particularly challenging point in a Gilbert and Sullivan libretto.

Before the doors close, GBH published an interesting story by  Yolanda Evans on the practice of giving “libation” globally and also particularly in Black American culture:

“I think hip-hop just popularized [libations] in a way where we were given the language to talk about the celebrations of life that maybe we didn’t have before,” says Gates. “It’s not specific to a particular generation—hip-hop only happened 50 years ago, while we’ve been in this country for centuries,” she adds. In some ways, the genre transformed the ritual from a private and personal thing to an act so popular it eventually became removed from its roots—eventually, people everywhere, and especially in the African-American community, would pour one out for their homies without knowing they’re performing an old boozy ritual with roots that go back several thousands of years.

The piece expands much on the 2015 article in VinePair and, for me, it’s an interesting exploration a familiar thing because we Highland Scots do it, too. But it’s part of what my Reverend father would call the greater  “heedrum hodrum” aka the pre-Christian rituals that hang on. But in that context it’s not so much about remembrance as thinning the ether between here and there, now and then. Want to have a moment with Grannie to share a thought? Pour a little of the good stuff on the ground.

Tasting note of the week: “…distressingly grey…

Speaking of VinePair, David Jesudason wrote an interesting piece for that fine journal in which his powers are on full display. I love how he places himself in stories, rejecting that more formulaic approach that we suffer along with too often. Consider this passage:

He’s all for mixing Guinness when done well but prefers to use bottled Guinness over widget beer cans or draft kegs in pubs for logistic reasons, such as lower carbonation. “Bottled Guinness has a different bite, of course,” he adds. When I press-gang Gaurav Khanna, the publican at the desi pub Gladstone in south London, into mixing numerous Guinness with soft drinks, he at first struggles with wastage caused by the stout’s carbonation. After a few pints mixed with Irn-Bru and some Gonsters, though, he nailed it. (At the end of the session we had to negotiate hard over my tab because we lost count of the amount of Guinness that was “tasted,” drunk or discarded.)

But no mention of stout and port, 2012’s sensation. Why?

News out of the UK related to the affirmation of the new government’s intention to impliment its predecessor’s public venue protection standards in Martyn’s law. Sarah Neish in The Drinks Business shared the likely implications for pubs and other parts of the UK hospitality industry:

… premises are unlikely to be expected to undertake physical alterations or fork out for additional equipment… measures are expected to include: Evacuation – how to get people out of the building; Invacuation – how to bring people into the premises to keep them safe or how to move them to safe parts of the building; Lockdown – how to secure the premises against attackers, e.g. locking doors, closing shutters and using barriers to prevent access; and Communication – how to alert staff and customers, and move people away from danger. “Additionally staff will need to understand these measures sufficiently to carry them out if needed,” Grimsey tells db, which suggests there will need to be an element of staff training for front-of-house employees of Standard Tier venues.

Sensible stuff. These are different times. Speak of these times, Katie wrote an explanation of “underconsumption core” this week in her newsletter The Gulp, a concept which may explain my dedicate use of a dull manual rotary lawnmower:

Underconsumption core exists because even the most exuberant of haulfluencers are starting to feel the constrictions of what is basically a national money shortage. When Broccoli is £1.20 a head in Lidl (one pound twenty pence!! for broccoli!!), there are many other things that have to get cut from our monthly budgets. Nights out become more infrequent. Takeaways become frozen pizzas. Beer turns into slabs of whatever tinnies are on offer at Tesco. We do what we can to keep ourselves afloat when the weekly shop increases by more than 20% over a year.

Reality. It may be a variation on another thing – the return to basic beer. Don’t tell Forbes, by the way, which published a piece by one of the 198,349 beer columnists (no, not AI generated at all, no way) they seem to have on the payroll that offered this astounding statement:

Researchers highlighted the increasing popularity of craft beer and the emergence of more independent breweries, reflecting evolving consumer preferences, especially among younger consumers of legal drinking age in local markets. These breweries are often at the forefront of innovation, offering more flavors and styles that appeal particularly to millennials and Generation Z.

Right. Back on planet Earth, when someone not really at the core of a scene like the former style director of Esquire, Charlie Teasdale, takes the time to give craft beer a mocking kick it is starting to feel like the proper response is, what… pity?*

… like supporting a football team through a massive, slightly grubby commercial takeover, I stayed the course. I never wavered in my dedication to stupidly named pale ales and unorthodox beers. Even a jug of pseudo-craft – a beer brewed by a corporate outfit but marketed as a local endeavour – was better than, say, a Moretti or a Heineken. They were for drinkers, and I was a gourmand.

VinePair may well have gone next level… again, joining this latest pile-on according to Maggie Hennessy. And whereas Mr. Teasdale has moved back to popular lagers, Ms. H is touting something called “lifestyle” beer but mainly to beat the word “hipster” wtith a very big stick… over and over.** Strike me as all a bit of excessively early liminal labeling syndrome. Perhaps best to leave this phenomenon alone until it all settles down a bit and clarifies. By contrast, Courtney Iseman slides a more deftly phased zing in the larger context of her very comprehnensive survey of the use of rice by better brewers:

That industry maturation, and the decreased pressures of toxic fandom—no one’s boycotting your brewery anymore if you sell shares to a corporate overlord, nor if you put rice in your beer—has allowed craft brewers more freedom to find a place for the grain.

Toxic fandom! We are now a long way from the “beer community” fibbery. [Note: as stated in the story, it was the craft brewers were the ones who shit on rice but now it’s us beer buyers who were being toxic for taking up the brewers’s PR (touted by beer writers) as the great cause.] Ron don’t care. Ron is spending much of the month with family in South America. He is sending in posts from the field that look like he’s tied up the radio operator and highjacked a distant railway station deep inland, relying on only direct current and Morse Code to send out terse missives like this one entitled “Loving Santiago“:

The kids, too. We get to ride the metro everywhere. They drink beer, I drink pisco sour. We get to shiver together in the unheated pubs. It’s like being back in the 1970s. But in a good way. Montevideo tomorrow.

That’s the whole post? So unRon, Ron is being. Where the hell are the breakfast buffet photos, Ron?!?!?!

Speaking of a buffet, Rachel Hendry has studied the world of (call them what you will) thin bits of potato fried in oil and shared the extensive results in Pellicle this week. I particularly like the polite “don’t be an arsehole” notice to readers:

I have then chosen ten styles and flavours to explore within each section, with more precise pairings given as examples for each. I have defined crisps as a potato or potato adjacent snack that tends to be found behind the bar or in the crisp aisles of a shop, and I have defined beer styles as you might see indicated on the list displayed in a pub or taproom. There is only so much one woman can cover and I have forgiven myself for the detail and genres missed. I trust you to have the grace to forgive me, too.

And… when did PBR become hipster cool? I was interested for what I consider pre-hipster reasons in 2006. This 2014 HuffPost article traces the story… with graphs!

…something changed, and PBR was suddenly the hipster’s choice at bars and barbecues everywhere. Sales jumped by 20.3 percent in 2009 and continued to rise steadily over the next few years, according to Beer Marketer’s Insights. By 2013, Americans drank more than 90 million gallons of PBR, according to data from Euromonitor, which is nearly 200 percent more than they did in 2004.

“Rise Steadily” is one of those hints that the tipping point people can just remain seated.

Fine. That is it. And with that this and those other thats too … now we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan on the job each and every Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly soon celebrating a 10th anniversary… or really a 9 1/2th given the timeline . And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam… until… Lew’s interview! And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*h/t The Tand.
**Stan gave sound advice (see what I did there?): “I think the relationship, if there is one, between hip and hipster has me confused. Were the bike messengers who drank PBR hip, hipsters, or something else? What PBR itself ever hip?
***This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (132) rising up to maybe… probably… pass Mastodon (932) in value… then the seemingly doomed trashy Twex (4,485) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear. 

The “Remember Before We Went Through The Looking Glass?” Edition Of Your Beery News Notes

Remember a month ago? Before “the” debate? Before France went right then went left faster than Gretzky ever could? Before Britain finally ditched the Tories? Before some dumb kid decided to murder Trump and just murdered someone’s Dad? Remember before everything went sideways? Well, except for England losing in fitba… again. Thank God somethings never change. Like bees. Bees don’t care. As I witnessed the other day in the zucchini patch. They just undertake some sort of death battle for pollen from time to time, mindlessly fighting and stinging each other for survival. Isn’t nature wonderful.

First up, Pete Brown was provided a number of bolts of broadcloth to set out his thoughts on the state of CAMRA this week in The Times. It is an excellent piece and even a bit of an artifact in terms of the rare access to the pulpit. I particularly like this paragraph that goes to the heart of the organization:

And Camra saved that culture in a uniquely British way. Whatever else cask ale is, to thousands of campaigners and volunteers it’s a hobby. And as George Orwell once observed, we are a nation of hobbyists — “of stamp-collectors, pigeon-fanciers, amateur carpenters, coupon-snippers, darts-players, crossword-puzzle fans”. Camra is an organisation of amateurs and enthusiasts. Some are eccentric, some are pub bores, some are cliquey. But they always turn up. Others are charismatic, engaging and keen to welcome anyone who might be persuaded to share their interests. Everyone I speak to inside the organisation describes Camra as a family. If they’re frustrated with it, for most, it’s the type of frustration you feel for an annoying sibling who you will defend to the death.

In North America someone might have chosen the phrase “grassroot” but remember those roots in that conception stay in the dark serving the showy fronds above. Not so in the image Pete paints. For him, it’s an organization for people. Not “The People” – just people. All sorts of people. Great point.

Speaking of a sort of people, The Beer Nut wrote about the gulf between hype and quality. Let me spoil his conclusion without revealing the subjects of his study:

If the road through hype leads to refined and high quality beers like (most of) this lot, then perhaps it’s tolerable. And I’m glad that both of these breweries are still turning out great stuff even when their praises are no longer being sung hourly on social media.

Speaking of praises not being sung, Jordan updated the news on Ontario’s LCBO workers strike on his periodically irregular update on the provincial scene adding an interesting observation to the news shared last week of grocers’ disinterest in the new deal:

This might not go quite as well as the premier seems to think. Under the new plan, grocery stores are staying away in droves because they don’t want to have to deal with returns of bottles and cans. The margin they make on beer and wine sales would be eaten away by it. Probably, the margin they make is eaten away by planogramming. Look at the picture above from a midtown Toronto Loblaws from day four of the strike. They’re using the beer fridge for margarine and the selection is down to about five items. It wouldn’t surprise me if the number of grocery retailers actually drops this year.

Butter and margarine in the beer aisle, folks. Butter and margarine. But little wine in some spots. And a rollout by the government that appears to be being rewritten day by day.

BREAKING NEWS FROM SCOTLAND: “WHIT? No Vitamin T???

Jeff had a portrait of Czech polotmavý published in Craft Beer & Brewing (a style of beer I have enjoyed after ordering a mixed two-four to be delivered from Godspeed) and pointed out a bit of a puzzle in the chronology:

… to connect the dots from märzen, granát, or Vienna lager—another style that some have cited as a precursor—to polotmavý, you have to skip decades in the historical record. When I ask Czech brewers and experts where (and when) polotmavý came from, I get something like a collective shrug. More than a century ago, Bohemians were making amber lagers—and a few decades ago, they were making polotmavý. In between, no one seems to know what happened.

I wish the crack team at CB+B avoided concepts like “mysteries” which is the neighbour of “magical” even if in this case it does not relate to that most tedious of applications – the brewing science mystery. Those claims put the “moron” back in “oyxmoron.” But here it is different. Here there is a gap in the records. A conundrum perhaps. Yes, a conumdrum mixed with an interlude of Soviet authoritarianism.  Which does have that hint of “The Third Man” so… fine. A mystery. Yet, as Evan noted in 2009, Ron had previously noted* that polotmavý were an amber lager “roughly in the Vienna style” and that:

Vienna lagers aren’t dead: they’ve just moved over the border. No country produces such a range of amber (polotmavé pivo) and dark lagers (tmavé pivo) as the Czech Republic. I can’t quite understand why no-one has twigged this yet.

Well, we’ve twigged now, Ron! I have it delivered. And… I might point out… they didn’t move over the border so much as the borders moved around them. Maps redrawn and all that. Did I ever mention that as a lad, when visting Grannie, I stayed in a small hotel run by friends of the family and had breakfast every morning with an older gent who, in the First World War, had fought the Austrio-Hungarian navy in the Adriatic? I have? Oh. Nevermind.

Pellicle‘s feature this week is by Fred Garratt-Stanley and is about the loss of pool tables in London’s pubs. I love me a pub game and have an entire category of posts dedicated to the concept… which I haven’t updated since 2011… no, 2017! Anyway, I’ve spent a pleasant afternoon playing pool in a London pub so anyone who is rooting for that has my vote. What is to blame for the loss? Money:

Costs vary depending on whether pubs opt for bog-standard tables or high-end ones more suited to league competitions. At Ivor Thomas, it’s £10 a week plus VAT for the former and £20 for the latter, but this is cheaper than most, with some pubs reportedly paying over £20 a week.  A week’s fee can be recouped in one busy evening, while plenty of extra cash is accumulated from drinks sales. But an increased emphasis on food in many pubs has changed the landscape. Writing for the Financial Times Jimmy McIntosh reports that, according to the British Beer & Pub Association (BBPA), “from March 2022 to March 2023, the number of wet-leds declined by 3.1 per cent, as opposed to food-focused taverns, whose number dwindled by 2.2 per cent.” 

Regular reader and archaeologist Merryn Dineley pointed us towards a very interesting news related to another sort of food stuff storage.  Based on the premise that “beer brewing is difficult to identify in the archaeological record” the authors explain how residues of beerstone as found in clay pot can be used. The study’s abstract as published in the Journal of Archaeological Science concludes:

In comparison to ungerminated and germinated barley grains, we find that beerstone preserves only a subset of the barley proteome, with the residue being more reflective of the final brewing product than of earlier brewing steps such as malting. Overall, we demonstrate that beerstone has potential to entrap and preserve proteins reflective of the beer-making process and identify proteins that we might anticipate in future archaeological analyses.

Got that? Good. Speaking of good, at the end of last week we heard from Will Hawks and his London Beer City project. Not a newsletter. A project. In this edition, he wondered which pub he should hit before an AC/DC concert and in doing so paints a picture of the jumbly sort of pub I’d much prefer over most of those pub-porny protraits all those other folk write about:

You go to De Hems, Soho’s Dutch-ish pub, because it’s recently been renovated and it’s really close to somewhere else you want to go (of which more later).  At 4pm on a Wednesday afternoon it’s busy-ish, mostly with men in pre-Covid business wear: ill-fitting suits, no ties, a smattering of skinny-fit v-neck jumpers. Most of them will not see 45 again. There’s a big TV on in the corner – it’s showing the Tour de France, where Mark Cavendish is about to win a record 35th stage – and there are high tables (boo hiss) around the front section of the bar… the floor is dark wood and the ceiling a sort of dried-blood colour that looks like it’s been there a while. There’s a lot of ageing beer memorabilia on the walls, and some Dutch stuff too, including a Holland football shirt in the corner.

Sweet! Finally, Boak and Bailey wrote in their monthly Substack newsletter about the state of beer writing. I won’t repeat what’s been said but I would point out one thing. “Beer writing” is a thing that only exists in a small fish bowl. ATJ rejects the term for himself. He is a writer (and on form this week, too). So (watch me taking perhaps a mid-sized logical leap) when B+B state “there are too many really good beer writers, and simply not enough outlets for their work” I don’t think I can agree. Or maybe I do. If they mean there are “too many really good writers writing about beer” I have to disagree. Show the me the novels, the essays in a range of periodicals, the CVs with a wide range of seriously and well received writing. not the filler. Some qualify. Others don’t. But if they mean “many really good beer writers” we have to ask ourselves this: what is this narrower thing, the “beer writer? The phrase has always reminded me of that chestnut “craft beer community” and the circle of affirmation that is so unlike the messy complicated and increasingly inclusive CAMRA Pete describes above. The question then moves to the even narrower phrase “professional beer writers” which they define as those trying to pay a mortgage from income. By that standard, all people who are paid are “professionals.” Which leads one to other words. One commentator responding to social media outreach wrote them about one particular word:

I was a freelance journalist for several years. I guess fundamentally I don’t really think of beer journalism as A Thing, as opposed to “that blogger I used to read, only now he’s got a byline, good luck to him I guess”.

“Top Ten Beers For Summer” journalism anyone? (“It goes with salad!” Amazeballs.) We also see “expert” a bit too generously applied in a similar fashion, too,** even though we know there are some actual experts each in their specific areas related to some corner of the wide world of brewing. What do we take from all this? It is possible that scribblers’ personal dreams of an achievable goal got ahead of actual capability and capacity? Does that cause unfair marketplace where those who are established and have an “in” are heard while others (the often more interesting) are left out? I wonder. There’s plenty of good and plenty of not good. I sift. See, me? I read about beer every week. For this here website. For you. Well, for Stan. You others, too, but between you and me I think of Stan as the managing editor who is oddly never seems to be there at the desk, still not back from lunch who, once in a while, still drops off a sticky note.***

There! Plenty to read and discuss. And with that… now we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.**** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday… with a top drawer effort this week. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam… until… Lew’s interview! And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*Ron’s source code says the page was written 2004 to 2010.
**Is there a fine line? Consider this observation from  wine writer, Jason Wilson: “I remember arriving at the grand tasting in Montalcino for the release of the 2014 Brunellos. Early grumbling had already labeled 2014 as “challenging,” which is the wine world’s euphemism for “shitty.” We were to taste all day, through dozens of wines, at our own pace. I arrived at the event about an hour after the doors opened and sat down. Before I had even taken a sip, or written a note, an American wine writer I knew waved, came over and, by way of greeting, said, “Ah, I can’t believe you came all the way over here to taste the 2014s. They’re shit.” Apparently, he’d already tasted more than 100 wines in the previous hour, and already rendered his judgment. I don’t know what he did with the rest of his work day.
***Me – “a high-involvement reader“!?! Certainly gave me airs.
****This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (132) rising up to maybe… probably… likely pass Mastodon (930) in value… then the seemingly doomed trashy Twex (4,483) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear. 

Your Sodden And Soaked Mid-July 2024 Mid-Tropical Storm Beryl Beery News Notes

OK, a busy week. Away on the weekend for the rugby, Canada v. Scotland in Ottawa. Photo by me. Scotland won. I wore blue. Then covering for others at the office. Others won. I was blue. So… early in the week I was thinking that this week’s update may be a short one. Or I might just make some stuff up. Then… Beryl came a’callin’. Tropical Storm  Beryl that is. Formerly Hurrican B. I won’t really know if the tomatoes survived until after this here update hits the presses. I may have even scheduled this early for publication, typos and all, just to be on the safe side of the power grid. Wouldn’t want to leave The Beer Nut with nothing to read. That’d be bad.

What else is going on? Big news hereabouts is the strike at the government store, the LCBO. Here is a handy primer on some of the main issues. The Premier is out there on his intern’s social media feeds telling people to buy local, buy elsewhere while the strike goes on. Gary, being the anarchist, wants to burn the whole place down. Robin, being the authoritarian, reads everyone their rights. Jordan broke out some of his excel sheetery, gave it all a good shake and shared a few resulting thoughts:

The LCBO’s dividend to the Ontario government as a crown corporation is up 770 million dollars since 2015 and it is because they have repatriated funds that were going to foreign owned brewers through The Beer Store chain. That 770 million dollars represents 13.3% market share. Back of the napkin math says that if The Beer Store gets run out of town, there’s 2.39 billion dollars up for grabs annually, and increasing rapidly due to inflation… Grocery and Convenience are likely to continue being wholesaled by the LCBO, which means there are going to be a lot of warehousing positions that need staffing. A lot of logistics. A lot of administrative positions. If you let the approximately 2.39 billion that’s about to shift direction go without a fight go, you’d be crazy.

See, in conservative Ontario, statist socialism is incredibly good business. See? Similarly, there was a bit of handbaggery in the UK over “socialist member owned  grocery chain” The Co-operative* when they put out an ad recommending that people shop for their beer at their stores ahead of some sort of sporting event. The Campaign for Pubs, clearly a business oriented front, even issued a press release as illustrated to the right.  Le Protz exemplified the capitalist outrage:

If you can’t make it to the pub to watch the England match, please don’t buy beer from @coopuk in response to their anti-pub #EURO2024.

It strikes me a odd that a business is not able to advertise its own wares without striking terror in the hearts of another set of businesses. It seems odder that Mr. Protz is backing the right wing of the discussion over the left one. Me? When I drink, I drink at home more than in pubs. Old Mudgie seems to share my views:

…this response comes across as distinctly thin-skinned and precious. Pubs are commercial businesses, not sacred institutions, and have no right to be shielded from the rough-and-tumble of competition… The venues that benefit most from the football will tend to be knocked-through drinking barns where most of the customers are on Stella or Madri, not chocolate-box locals or trendy craft bars, many of which won’t even show it in the first place… Being referred to in your competitors’ advertising is generally regarded as a sign of strength rather than weakness, as pointed out by licensee Joe Buckley, who took the ad as a compliment to the pub sector.

Hmm… What would Mr. Protz think of one medical professional’s advice on drinking during these summer heatwaves, as reported in The Daily Star:

But did you know it can also affect you or your partner’s ability to perform in the bedroom? When dehydrated, your body reacts by producing less red blood cells and plasma needed for proper blood flow. It also produces increased levels of a hormone called angiotensin to compensate for low fluid levels, meaning your blood vessels will narrow to conserve fluid, reducing the amount of blood able to reach the penis, causing issues getting or maintaining an erection. Consider limiting your caffeine and alcohol intake as these can have diuretic effects.

Perhaps reading those sorts of reports, big brewer Carlsberg announced plans to move in a decidedly less boozy direction, according to The Independent:

Brewing giant Carlsberg has agreed a huge £3.3 billion deal to buy Robinsons squash maker Britvic. The UK soft drinks firm, which also makes J2O and Tango, told shareholders on Monday morning it will recommend the latest deal – which is valued at £4.1 billion when debts are taken into account – after rejecting a previous £3.1 billion offer. Carlsberg will pay 1,315p per share to Britvic investors under the deal. Britvic also holds an exclusive licence with US partner PepsiCo to make and sell brands such as Pepsi, 7up and Lipton iced tea in the UK.

Speaking of which, here is a stat that I can’t wait for US craft beer spokespeople to spin. Have a look at this graph and then read the following as published in Craft Brewing Business:

…the BPI is a forward-looking indicator measuring expected demand from beer distributors — one month forward. A reading greater than 50 indicates the segment is expanding, while a reading below 50 indicates the segment is contracting. The craft index for June 2024 was 27. Blah. The BPI’s total beer index of 58 marked the highest June reading since 2021, as well as the fourth straight month in expansion (>50) territory.

Craft = Blah. That’s not good. It was also a drop to the 27 Blah Zone from 2023’s Ho Hum of 38. Which is all sorts of yikes.

Neither blah or yikes is the tale told by Isabelle O’Carroll in Pellicle this week of a Balkan pastry, the Burek:

At its core a burek is a yufka (or phyllo pastry) pie, often filled with an egg and cheese mixture, (but sometimes vegetables or meat) and usually (but not always) rolled into a spiral before baking. Take a glancing look at the AskBalkans subReddit and you’ll get an idea of the roiling debates on the proper name and correct filling for bureks. “Go to Bosnia and ask for a burek with cheese, suddenly you’re waking up in the ER with multiple life-threatening wounds, I don’t think we even agree on burek,” one Redditor said. “You said a pita is a burek, which is not true unless you’re okay with calling all pitas bureks, which means you’d call maslenice, mantije, and other meals with jufka bureks, too! Which you said you don’t. It’s okay to just admit you’re wrong, you know?”

Glad we cleared that up! Speaking of science, we read this report that came out this week and see this is the summary in the abstract presented by the journal:

Moderate chronic consumption of IPA beer and hops infusion showed antigenotoxic effects in mice but no antimutagenic action.

Pretty sure that does not equal[d]rinking IPAs in moderation has shown it does not have an adverse effect on health” very much at all. Seems to me the more likely route to something that does not seem to have an adverse health effect (with all due respect to all neo-boozy-Babbits dreaming of the unthinking life) is not drinking alcohol. Which means NA beer. There’s a lot of money apparently in selling nothing. Yet, if that nada produces nuttin’… why keep it from the kids?

Since these beverages contain virtually no alcohol, they can largely be sold to anyone, anywhere; they’re stocked on grocery and convenience store shelves around the country, and purchasable online. But Collins doesn’t sell to anybody under 18 years old at this store, and he checks ID’s to enforce that rule. “When there’s no minimum age, can a nine-year old come into your store and buy a non-alcoholic Corona? For me, I don’t want that perception,” Collins says. Collins set his own age limit, and he’s free to set it however he wants because in Maryland — as in the majority of states — there are no state age restrictions on who can buy adult non-alcoholic beverages.

Really? That’s odd. I would not buy them for my kids – if I still had little kids – because they are slightly insanely expensive! Odd. And Katie in an abbreviated edition of The Gulp asked another  very odd question:

Why do men order default drinks for the ir female partners without asking them what they’d like?

I’d get shot if I did that!  My mother would have shot my father if he did that – and don’t even start about Grannie! Or Great-Grannie for that matter! I am and come from a long line of men who would be dead if, you know, they weren’t dead already.

Speaking of socialists, did you hear that Keir Starmer and the Labour party gave the Tories the boot in the UK? Always nice when the Tories get the boot somewhere. He is by reports a pub lad. The Spirits Business, not a journal for professional clairvoyants, gave its thoughts on the wish list of policies which may now roll out for the British booze trade, including this from Mark Kent, chief executive of the Scotch Whisky Association (SWA):

“During the rest of 2024, there will be opportunities to support Scotch in the first budget of the new Parliament, secure a trade deal with India which will reduce tariffs on Scotch whisky in this key market, and work closely with the industry as we continue on our journey towards net zero.” He added that the organisation looks forward to working with the MPs to “ensure that Scotch whisky is at the heart of the central mission of the next five years – growth and economic renewal”.

Not correcting the imbalanced non-dom taxation, not strengthening national defence, not boosting public education or restoring health services… whisky.

Before, as discussed below, the doors close, ATJ got in one last post at GBH which refreshingly is about hunting out good beer and some sort of perversity in Belgium:

Perversely, in the land where Lambic, gueuze, and Trappist ales are heralded and celebrated, lager is dominant. However, these beers might be popular, but they are often seen by connoisseurs as one-dimensional and simply designed to quench thirst as well as being easy on the pocket. Most of these beers have as much in common with the Ur-lagers of central Europe as a kangaroo has with a chicken—they both have two legs, but that’s it. This is why Brasserie de la Mule, led by its young founder and head brewer Joel Galy, is unique, especially as it has only been in existence for three years.

And finally, Good Beer Hunting has suspended operations with a florish offered by way of announcement:

We have some ideas for what the future of Good Beer Hunting might look like—and soon I’ll be working on that vision with the counsel of my colleagues to see where it takes us. But the earliest vision is so drastically different than what GBH currently is, that the only way to get to the other side is to make a clean break. We’ve got to clear out the cache. We’ve got to quiet everything down for a bit and see what it all sounds like on the other side of that silence. We’re shutting down our various content streams—the podcast, the website, social—ending a sort of always-on feed of content that’s been, for many of us writers, editors, and artists, our life’s work. And for most of us, our best work.

Quite so. And that makes sense despite the lamentations of the writing circle. For some time, as careful readers will know, I have noticed** that the focus had shifted as the frequency of posts decreased. Sightlines continues under separate URL but with little seemingly on offer given the sparce front window. And the business model has had a heavy burn rate. Yup, a new title and framing as perhaps a broader audience travel and lifestyle magazine would fit better with the pieces which have been the mainstay of GBH for some time. As noted above, these are not the days to invest in whatever craft has become so any retooling is the wisest approach.***

There! Plenty to read and discuss. And with that… now we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.**** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam… until… Lew’s interview! And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*Great-grandpa apparently refused to eat anything bought from anywhere but The Co-op.
**Perhaps after others, I’ve always remembered this tweet from Matty from 2018: “…for a short while now I have felt my own ambitions do not align with that of GBH, and as such I have chosen to go in my own direction…” which was the beginning of Pellicle in a way.
***Conversely, following through on the comment sent to contributors might not be wise: “We still plan to pursue our special print edition featuring original work and new stories from the world of beer, spirits, and food, called “Beer & Brine,” although we’re not committing to a specific timeline for that at the moment.
****This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (132) rising up to maybe… probably… likely pass Mastodon (930) in value… then the seemingly doomed trashy Twex (4,483) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear. 

The Flip Flops Flappin’ Cold Beer Cracking Summ-Summ-Summertimin’ Beery News Notes


Jumping right into it, last Friday’s cartoon strip, a snippet of which site above, in Pellicle by Dave Bailey mocking craft brewery culture was something of a milestone, a bookending of sorts finally… finally confirming those inside the bubble understand what the greater world knew in 2014 when that New Yorker cover of the hipster craft beer bar was published.* The details of all the embarassing characteristics that Bailey notes as he roasts craft culture were not so publicly discussed back in 2014- even if they were obviously known to those present and paying any attention. We are told that the past is a foreign country: they do things differently there but we perhaps forget how, even over one short decade, how quickly those differences may develop.

Fortunately, Boak and Bailey** have saved you all the need to look back to through this blog’s archives just there to the right to trace all the changes which arouse at least in the UK during those intervening times. They’ve provided us with a real gem of an update on their book Brew Britannia also, conveniently,  published in 2014. It’s a beast of a bit but I am not going to ruin it for you so much as, I hope, give you reason to go dive into the full +10,000 word essay:

This long post is an attempt to fill in some of the gaps and hold ourselves to account: what did we get right, what did we get wrong, and what took us totally by surprise? More importantly, it’s about gaining some perspective. It’s easy to mistake the fact that we personally have become older and more jaded to mean that there has been a decline in the quality and vibrancy of the beer scene. Maybe there has, maybe there hasn’t – but there must be some objective facts we can use to test our gut feelings. We know other people have different perspectives, though, so we’ve also asked as many people as possible for their thoughts.

To answer all those questions, B+B applied their list of eleven indicators from 2013 of whether a community has a healthy beer culture and drew some thoughtful conclusions. Go have a look.

Speaking of lists, Jeff wrote one this week that got me thinking, too. It was a list of his top ten beer drinking experiences. I would re-arrange their order, kick a few out and add some others but the exercise is quite interesting. Consider his #10 “In the first half of a sporting event in which you are not deeply invested”:

Sporting events are festive affairs, and drinking a beer early in a game helps elevate the sense of occasion. It builds a mood of camaraderie, binding the watchers in the clink of glass. The beer itself tastes of promise—of the next couple hours, of a win, of greasy food and more beer. By the second half of any sporting event (later innings in baseball, third period in hockey, etc), the drinking event has become a sporting event and attention turns fixedly to the game. Ah, but those first minutes…

See, I see that differently – not as a linear experience but one that turns on the flow of each game. Reminded me of a 1987 Canada Cup pre-tourney hockey game between Canada and the US that I watched with pals. We ended up (like UTTER MORONS) sitting in the bar during the third period drinking beer with our backs turned to the ice because Canada was up something like double digits to diddle over the Americans. Why were we morons? Because Gretsky and Lemieux were on the ice at the same time. And between 27% to 73% of all the other hockey players who I’d ever worshiped were also right there playing. But, you know, there was beer over there on the concourse… soooooo…

Martin marked the fifth anniversary of the passing of his friend Richard Coldwell with a bit of a public service – a report on the gumwashery of Thornbridge‘s brewing of Jaipur on their new old fashioned Burton Unions saved from wreckers… or perhaps the storage locker… earlier this year:

Richard wasn’t a great fan of Burton’s beers, but would have had intelligent things to say about the Thornbridge “saving” of the Burton Unions this year. You’ll know I couldn’t care less about history or the brewing process, and argue the quality of the publican is by far the biggest determinant of the quality of the beer in your glass (see : the improvement of Bass in the hands of a smaller number of committed landlords). On Saturday, back in Sheff from Italy, I thought I’d better taste the new Jaipur at my nearest Thornbridge pub…

He approved. As did John aka TBN himself when he first encountered his first fonio:

Have you heard of fonio? If you haven’t yet, you will, at least according to Brooklyn Brewery’s Garrett Oliver who has become an advocate for this climate-resistant African grain. Its most important attribute is that you can make beer from it, which will be terribly useful once the Earth decides it can’t do barley any more. Garrett had come to St James’s Gate to make a fonio-based collaboration beer, although that won’t be out until much later this year. He also brought over some beers of his own to share.

He liked it too. You know, I am not sure whether “quite a shock; incredibly soft and chewy” or “if it’s saving the planet, then all the better” is higher praise. Clearly both worth seeking out.

Ron has been looking for a new local and last Saturday found himself with his gang checking out a really good looking stop in Amsterdam called Soundgarden – offering us a pretty good photo essay:

Soundgarden is slightly unusual as it backs directly onto a canal. Which gives it a nice view. And also means that customers can arrive by boat. Which is exactly what happened not long after we got there. How cool is that? Unlike the garden itself. Which was pretty warm. Too warm for my liking. And with almost no shade. That’s a mark against the pub. The inside was totally empty. Which meant I could take lots of nice photos without people getting in the way. I won’t bother trying to describe how it looks. I’ll let the photos do the talking.

Similarly – except a whole country away – Franz Hofer posted a study of a beer garden in Munich with this startling geolocating sentence:

Once the location of the smallest royal blacksmith, the Swiss-style hut at the edge of the estate allegedly served as Ludwig and Lola’s love den.

Now, let’s set all that traipsing wandering about the taverns and such aside. We live in a real world and many in the UK today will be needing one or celebrrating with one as it is election day. One poll by More in Common in particular caught my eye when it hit the sosh-meeds.  It detailed voting intentions according to a fabulous sixteen different favourite clinky-drinkies. So we learn that cider drinkers prefer Labour by an advantage of only half that of IPA fans. Almost twice as many SNP voters prefer shandy to whisky. But Sherry drinkers?  Totes Tory. They’ll be sucking back the sticky raisiny toffee gak tonight!

Speaking of the unhappy, The Times had an extended investigation into the new eco-lairds of Scotland including, as noted hereabouts last April, one Mr. Watts semi-formerly of BrewDog and his failed forestry project:

At Kinrara, Dave Morris, 77, of the Parkswatch Scotland blog, points to the dead sticks which should have grown into great Scots pines. “We should not be planting in the uplands,” he said. “There is inevitable disturbance of the soils which brings peaty ground to the surface, leading to carbon loss for decades.” Morris is furious that BrewDog received nearly £700,000 of money for the project, arguing that the land should have been left to regenerate naturally. A few metres away from the dead and dying saplings, young trees are thriving, pushing their way through the heather. Without the chomping teeth of deer or sheep to tear them down, these trees are growing naturally. All it needed was a fence to keep the animals away.

I’ve mentioned from once in a while that I worked teaching English in Kołobrzeg, Poland back in 1991 but probably didn’t mention the time I watched a construction crew out the window of the classroom. Two things caught my eye. First, they used the trunks of pine trees, bark and all, as a form of embedded rebar as they poured the building’s concrete floors. “How long until that collapses?” I thought foreshadowing a future dabbling in construction law. Second, there was a regular flow of empty beer bottles crashing down upon the work site’s ground level many floors below as the crew kept themselves… hydrated all day long. “Lordy… Lordy…” thought I. I recalled this scene when I read the news about the neghbouring Czechs cutting back on their intake as reported by Jessica Mason:

The average number of beers drunk per capita in 2023 was 256 beers per head, which is equal to approximately 128 litres, reflecting similar figures to the lowest average consumption figures ​​during the pandemic restrictions and the lowest record number in 1963. Radio Prague International (RPI) also highlighted how in 2005, beer consumption reached a record high when Czechs consumed 163.5 litres, or 327 beers per head. Consumption per person was 153 litres in 2009 holding at 140 litres for nearly a decade before falling to 129 litres in 2021… In 2021, the Czech Statistics Office estimated that beer consumption that year was the lowest since 1989 when it had been at around 151 litres per person and even jumped above 160 litres momentarily in the 90s.

So… is that really all that bad a thing for Czechs? I have consulted Max‘s dispatches for clues.

Pellicle‘s feature this week is a piece on a pub called The Swan with Two Necks by Katie, which contains some great detail of the life of a license holder living under pub chain owership thirty years ago:

One day in 1992, they received a letter welcoming them to the PubMaster group, their only notification that Whitbread had sold their pub. After a while of trying to acclimatise to their new owners, it seemed like they might need to move on again. “We just didn’t get on with PubMaster,” Steve says. “There was such a reduced selection of beer, restrictions on what we could and couldn’t buy, it was just an aggravation all the time. It just wasn’t what we set out to do.” PubMaster agreed to talk with them to see how they could help improve the situation. Before the talk was had, Christine and Steve received another letter. It read: ‘Welcome to Jennings’… “They came to me and said they had a tenancy agreement with Whitbread through PubMaster, and that they wanted me to change from partial to full-time leasehold with no compensation. And then PubMaster was bought by Cafe Inns, who were even worse.

Philadelphia magazine had an article this week on an unexpected subject, the city’s obsession with that most basic of drinks that turned out to be well suited for the most basic of bars. The drink? Twisted Tea:

The price point for Twisted Tea was lower than that for any beer they were selling, says Keenan’s owner and Grays Ferry native Scott Keenan, meaning he could sling Teas for two bucks and still turn a decent profit. Combine the price with the drink’s lack of carbonation — if you’re reading this and have somehow never been down the Shore in your early 20s, that translates into “dangerously drinkable” — and Twisted Tea was primed to explode. “It just ran like wildfire,” Keenan recalls. The numbers were eye-watering: Every week that summer, he’d sell between 350 and 500 cases of Twisted Tea. Reread that sentence, then do the math. Every week, one bar in North Wildwood was slinging between 8,400 and 12,000 bottles of Twisted Tea, outselling everything but Miller Lite.

Finally, some wise words from Jamie Goode on the subject of the role of a critic when it comes to wine which are worth thinking about in relation to good beer, too:

…what people come to a professional for is an honest opinion, built on solid tasting experience and good taste. They are looking for the model critic as described by David Hume: someone free of bias, with good sensitivity, and good aesthetic sense. Low involvement consumers are well served by the wines they are being sold. High involvement consumers – the people who are listening to the critics – are well served by critical opinion. That there might be a discrepancy is not a problem: this will always exist in any field, whether it is food, or fashion, or art, or movies. Popular taste often departs from critical opinion, but this doesn’t mean that the critics are out of touch or irrelevant. They are all part of a larger ecosystem and are doing their job. A food critic concentrating on fast food and large chains is entirely useless. So is a wine critic endorsing and second guessing the tastes of people with no real interest in wine who just want something cheap that doesn’t taste bad.

Does beer have those principles? Critical opinion writers? Or just… you know… We can think about the question for a while before we meet again next time. Send in your essays on that point by Tuesday at 5 pm. Marks deducted for late submissions.

And with that… now we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.*** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*Along with of course, the crowd pleasing cult classic The Unbearable Nonsense of Craft Beer – A Rant in Nine Acts of earlier that same year.
**Yes, yes – no relation.
***This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (132) rising up to maybe… probably… likely pass Mastodon (929) in value… then the seemingly doomed trashy Twex (4,484) hovering somewhere well above my largely ignored Instagram (160), crap Threads (52) with Substack Notes (1) really dragging up the rear. 

Your Thursday Beery News Notes For The First Fabulous Harvest Of The Year

Here we are. Scape pesto to the left of me. Scape pesto to the right. OK, fine. Not really. But the mid-June plucking of the 435 or so scapes and zipping them into a small bucket of goo with a litre of olive oil is a good thing. Martha Stewart circa 1998 good. Free food. And there’s more. I’ll lift the whole plants in three or four weeks to be bundled and dried in the shed before they are sorted and replanted in October. You get the 450 seed cloves for planting in the fall for next year’s harvest, more than 1000 second best cloves for eating, the three litres of scape pesto and – who knew? – the scape tips and dried garlic straw for anti-bug mulching around the tomato patch. All from a 5 x 11’s worth of raised bed. Highly recommended.  Start your own tiny garlic ranch come the autumn.

The biggest bestest reading this week was from Katie at The Gulp and her piece “Beer Has A Sex Problem.” It’s a theme that is admittedly well explored but perhaps not as well – dare I say as radically – argued as this:

…in a conversation with drinks writer Rachel Hendry, we both agreed on something: women who don’t drink beer want something that matches their mood. A drink that accentuates their style and punctuates their sentences. A drink that makes them feel how they want to feel. When I go out and choose not to drink beer—and I’m reminding you here, I’m a woman—it’s because I want something chic like a martini, or sexy and flirty like a spicy margarita. Easy-breezy like a vodka tonic. Beer is seriously unsexy. Is that why women who don’t love beer for all its flavours and styles and aromas don’t drink it? I don’t know. Has anyone asked them? What do women want? As Rachel says: “To feel sexy! And strong! And smart! And sensual! Give me a champagne coupe!”

Question: is that just an approach exclusively for women?  Beer trade writers will tell you that a beer suits all situations… but does really?  Don’t you feel like a bit of a dork with your brown tall neck brewski when everyone is having wine and talking intelligently about it? Wouldn’t you feel dumb having a beer chaser when there is a dram of good whisky in the other paw?

Speaking of social situations, Boak and Bailey linked to this great article in Esquire on ceremony of buying a round:

Maybe six people took me up on the offer. To my left, a pair of guys who were visiting from Atlanta told me one of them was a doctor, and he could tell I’d just had a baby because of the hospital bracelet on my wrist. They drank beers, and as one of them took a sip, I heard him say, “This is why I love New York.” The guy sitting next to me was only there for a burger, but he congratulated me and asked if he could pick up my personal bar tab. I thanked him but told him it wasn’t necessary. Another guy, about sixty-five or seventy, who looked ready for a long day of golf, opted for a shot of whiskey. He walked over to me, put his hand on my shoulder, and asked what we’d had. When I told him a daughter, he smiled and said, “A blessing. Daughters are truly a blessing. I’ve got three kids, and the oldest is a girl. She’s my world.”

Memories rushed in. I’ve been in pubs and bars with naval connections, like my dear old college tav, that made it simple. Ring the bell by the end of the bar and you buy for everyone. And don’t touch the damn bell if you don’t intend to! In 1986, in the Rose Street brewpub in Edinburgh I was on the receiving end of the most subtle buying a round ever seen. A gent in a group who came in and placed an elbow at the bar just waggled his index finger ever so slightly. There was less energy in that wagging digit than in a rural Nova Scotian passing pickup driver’s hello. I was asked by the barman “what will you have?” even though I had a pint in front of me. I had to have the whole thing explained to me. Which led to me spenting an hour chatting with the group and having a great old time.

In Pellicle, Ruvani de Silva presented a scathing report on the failure of craft beer to participate in equity, diversity and inclusion in any practical or meaningful way and the resulting burnout banging their heads against walls:

I could go on about how bad things in beer really are, and I will, because we need to address the inconvenient truth that these problems have not been solved and things are not okay… As belts tighten and global attention moves to new disasters, DEI is being left behind across the board. “Breweries and venues [are] desperately trying to survive, so are not putting the time and energy and resources into this kind of work…

Read the whole thing. Best line is the first one: “DEI is so 2021.” I would add one thing. Craft beer awarded itself a gold star for achieving top marks in all matters from day one. It tells itself it has been a success story people enter after the victory was achieved. Everyone is great. A cause fed by passion propped up by trade writing. It’s a big fib. But a profitable even cultural foundation for craft beer. As a result, there is less concern with the performative nod to the bigotries and botches because, you know, it’s craft! Govern yourselves accordingly.

Slightly on that theme, I like this anti-sucker juice statement from Marcel Haas in the Netherlands from his website Tasting Craft Beer:

I should have ignored this advertisement. I should have bought local. Buying locally helps the local bottle shops to survive. They are the ones who make sure that interesting, high quality offering is found around the corner from my house. Another selection around the other corner. When everybody starts buying the same small box from the same (inter-)national importer, then all variety in the beer landscape will cease to exist. I should have reconsidered, and I should have taken my bike to my local bottle shop. And I will.

Speaking of regrets, this story in the NYT by Susan Dominus is a great bit of thinking about drinking which is all about… thinking about your drinking:

No amount of alcohol is good for you — that much is clear. But one might reasonably ask: Just how bad is it? The information we receive on health risks often glide over the specifics of how much actual risk a person faces, as if those were not details worth knowing. These days, when I contemplate a drink with dinner, I find myself wondering about how much to adjust my behavior in light of this new research. Over the years, we’ve been told so many things are either very good or very bad for us — drinking coffee, running, running barefoot, restricting calories, eating all protein, eating all carbs. The conversation in my head goes something like this: “Should I worry? Clearly, to some degree, yes. But how much, exactly?”

ATJ wrote a fine bit of reflection on life as a pub goer:

Another sip of my beer, a long glance at the road outside, and then I think about the Venerable Bede’s parable of the sparrow flying through the mead hall and about how my time in this pub is akin to the flight of the small bird on a cold winter’s night, which takes it briefly through the warmth and the light of the hall. Life. Yet there is nothing sad about my feelings. It could be worse. Remembering some of the most dire pubs I have had to spend time in over the years I imagine the purgatory in which the same dismal pub is visited night after night and the same dismal beer is drunk and the same dismal conversations are had, the purgatory of a failed life, the collapsed star of the only pub in town.

And The Mudge wrote about less finer things said about pubs, election promises never fulfilled:

It’s noticeable how, when an election comes around, politicians suddenly discover an interest in pubs that had been notably lacking in the preceding years. The latest example of this comes from the Labour Party, who have proposed a policy to “give communities a new ‘right to buy’ shuttered pubs.” It must be said that this is a bit rich coming from the party responsible for the smoking ban and the alcohol duty escalator… However, setting that to one side, what would such a plan involve? 

Here is an excellent illustration of an explanation of terroir which should serve you well should you encounter someone insisting that Hazy IPA have, you know, terroir:

The current clos is 99.6% owned by Lambrays. It is triangular in shape and has a difference in elevation of 60 m from the top to the bottom. It is east-facing but far from uniform, with undulations, and some parts with red clay, other parts with brown, and different sized limestone stones in different areas. Unusually, the rows are perpendicular to the slope, to help fight erosion. This row orientation also helps protect the developing bunches from direct sun.

Speaking of wine, as the breweries are plumping up their prices, at least one wine writer is helping with your budget. Here is Eric Asimov from The New York Times with his best summer wines under $20 with this caveat on value:

Despite the seemingly endless climb of wine prices, it’s still not difficult to find intriguing bottles in the $20 and under category. Most will not be familiar producers or grapes, nor will they come from well-known areas in great demand. But that’s why they don’t cost very much. Still, inflation has had an effect. A 20 Under $20 column from 10 or 12 years ago will look quite different. Those bottles remain great, but they cost quite a bit more nowadays. So, we make way for other terrific values.

And in their monthly supplementary newsletter, the media-multiplex of B+B shared thoughts on the concept of psychogeography:

To understand pubs and their place in the landscape you also need to understand how towns develop. Old town, new town, ring road, slum clearances, tower blocks, estates, railways, canals… pubs either stud these spaces, or are noticeably absent from them. Some notable psychogeography practitioners also happen to be keen on pubs. John Rogers, a YouTuber and the author of This Other London, often pauses to look at pubs on his rambles, and often finishes his walk in the pub. And many beer writers and bloggers take a psychogeographic approach, whether consciously or not. Martin Taylor’s posts often include details of the journey to the pub with wry and sometimes snarky commentary on the towns he visits.

I like this idea. One of my roles at work is supporting the built heritage team and as a result of a couple of decades of looking at buildings and street layouts, I see the town in decade by decade layers. One good start is to notice every date carved in the facade of a building. Why do they date buildings anyway?  B+B also mentioned the streetscapery of Will Hawks’ London Beer City which this month included coverage of an event at the massive Downham Tavern in 1931 where a memory and fact entertainer put on a show… and also coverage of those who covered it:

Among the crowd is Daily Herald journalist Hannen Swaffer, who tracks down landlord Fred Johnson. “That Irishman’s a stranger,” he insists. “He doesn’t come from around here. The Downham people all behave themselves.” Swaffer (…according to the British Journalism Review, he was remembered after his death for “little more than the mixture of dandruff and cigarette ash on his velvet collar”) is much taken with the show. He likes the acts. He likes the crowd. He likes the notion that a music-hall revival might be on the cards, even if its real glory days are a few decades in the past.  What Swaffer, boozer-turned-teetotaler, really likes though is the attitude to alcohol. “Alcohol is dying out naturally,” he tells his Daily Herald readers.  

Excellent. And Stan published his Hop Queries this past week with more details on the continuing decline in production:

…the US hop industry has 35-to-40-million-pound aroma hop surplus. Nobody disagrees. In the last six years, farms in the Northwest have produced an average of 1,848 pounds for hops per acres. Across 9,775 acres (this year’s reduction), that would amount to about 18 million pounds of hops. It would, and should, put a serious dent the surplus. Still, it will take much longer for supply and demand to return to balance. You are going to see flash sales like this recent one from Yakima Chief Hops for a while. Although eliminating those pounds is necessary, it also is painful. The average farm gate price last year was $5.40, so we are talking about almost $100 million pounds of hops.

Question: so it, as Stan also says, 2023 is really the twin of 2015 for US craft beer… will 2025 be 2010? That surplus isn’t being used up over one growing season. As you consider that, also consider the post Jeff put up – replete with graphical presentation of data – on the growth in excess brewing capacity:

American breweries are currently at about half their capacity. That’s not good! But it’s actually worse that in looks because growth has been dead flat for three years. Were the industry growing, it would need headspace, so to speak, for future expansion.

Heavens. Tettering. Could deflation be next? One thing is practically for certain. DEI isn’t the next big thing in these conditions.

And with that… now we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.* Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.**

*This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (133) rising up to maybe… probably… likely pass Mastodon (915) in value… then the seemingly doomed trashy Twex (4,479) hovering somewhere well above my largely ignored Instagram (162), crap Threads (43) with Substack Notes (1) really dragging up the rear. 
**Not that many footnotes really this week. Look at this one. An out and out joke really. Sad.

BREAKING: These Are The Gentlest Most Supportive Beery News Notes Of All Time!

So… me here, you there. Again. It’s hit the lazy months. Or is it exhausted? As the dawn seems to start at about 4:07 am, so too do the times of laze. Good thing it’s warm enough to stick one’s toes in the big lake, as long as you don’t mind half the pee in America trickling by. I wonder if my attitude has affected the beery news notes this week? Let’s see.

First up, there was plenty written this week on the purchase of San Francisco’s Anchor Brewing. It actually led me to wonder how many days of hangtime the word “Breaking!” possibly can have on social media given how folk were still using it as a prefix to tweets maybe two days after the fact. Anchor is one of those foundational breweries of the fibby revisionist history of craft* so I am not particularly moved by the tales being told – except (a) I loved Liberty Ale when I could find it and (b) I do believe if anyone other than Christ can pull off a resurrection which does form a true twist in the narrative it is going to be Hamdi Ulukaya, upstate New York yogurt magnate.

Speaking of magnates and brewing and fire sales, there was some interesting information from Ron Elmer in The Drinks Business this week, this time about the current value of Boston Beer Co., the business that makes less and less of its revenue from, you know, beer:

Boston’s shares look attractive to a potential suitor, having plummeted more than 25% in the past 12 months. But the stock has jumped almost 31% on the recent rumours which started only two days after the shares closed at their lowest price since February 2019. At today’s price, Boston’s market capitalisation is about US$3.95 billion, far below its record valuation of US$15.98 billion in April 2021. The likely price put on a potential deal is unclear, although it would unusual if it did not include a significant premium, especially as no sale could proceed without the consent of Jim Kock, who founded Boston in 1984 and remains its chairman.

Aside from the Freudian slip, that is quite an eye popping collapse in value – under a quarter of previous corporate worth over just three years.  On May 17th, 2024 the stock was worth $260.75 compared to $1,294.93 on April 16th, 2021. That is closer to a drop down to 20% of peak value. Why? Well, if you click on that thumbnail you will see that the five year value really tracked in parallel with the pandemic. Compare it to the shape of the valuation for Moderna over the same period. Then to Constellation Brands. See? Boston Beer may also be the poster child for the general drop in interest in craft beer, too – even though they make more and more drinks that are less and less like beer. Still, hope springs eternal that an investor might be buying something more than a dead cat bounce.

Somewhat related, the Beer Ladies Podcast asked a question this week that was both exactly on point and a bit sad:

In this week’s episode, Lisa, Thandi and Christina debate an ever-popular topic in beer (and other things!) – ethos. Does the ethos of a brewery influence you to buy, or not buy, their beer? What happens when breweries make good beer, but treat their staff badly, or are divisive in their politics? We chat about a few stories that have been in the news over the last few years, and debate our own feelings on separating art from artist.  

Just run those thoughts that over in your mind as you consider: (a) it’s only beer (b) there are now exactly one bazillion breweries now, and (c) a huge amount of the beers being made these days are copycats of what everyone else is brewing. So… how can you not believe in ditching the assholes? For me, it is entirely on the beer buyer. Know your stuff. I would point out one comment made elsewhere, in relation to the well deserved dislike of Hazy IPAs recently from Sam Tierney of Firestone Walker:

I know some great brewers who playfully hate on the style and don’t make it, but they tend to be obsessive traditionalists. As long as you aren’t an asshole about it you’re allowed to not like any style. 

Which would guide me to recommend a point of consistency. If anyone doesn’t want the beer buying public to act like assholes when they mock the money-making gak, then as a mimimum don’t turn a blind eye to the assholes within the supply side of the equation. Me? My money walks and talks. But, let’s be honest, the big money about the talking about the walking is on Boak and Bailey as they displayed when they ripped out some opinionating this week about a pub crawl they undertook and the beings they encountered thereupon:

…Our fellow customers included a big party of beefy middle-aged blokes in quietly expensive casual clothes…  we found ourselves surrounded by classic 00s hipsters who are now in their forties, with kids. These days, the quiffs and waxed moustaches have gone grey, and the vintage workwear has baby sick on it… We found it fairly quiet inside except for a party of stags who kept bursting into song and breaking out in competitive banter… Instead of craft beer dads it was all black T-shirted youths and the background throb of heavy guitar music.

People! I was thinking about all this peopled populating of places when I read another rightly depressing comments from Jessica Mason on the experience of women in beer and the reasons why women like drinking beer with other women:

Personally, I find this side of the research the most galling. Damned if we do & damned if we don’t. Why gender stigma around beer leads to most women’s drinks order falling back onto a glass of fizz or a G&T. Because nobody would judge us making those drinks choices.

Let’s be honest. We all know that (both chemically and culturally) beer attracts, induces, comforts and/or reveals the asshole. Plus women are underrepresented in important positions in the industry so we quite possibly are losing a natural counterbalance. And, even when not taken to that degree, we also know that as mentioned by Rob Sterowski:

I wonder if the “craft beer” movement has been damaging by suggesting you have to rote learn a load of bullshit about styles before you can enjoy beer.

This led me to reach back to the greatest statement on the genesis of point as stated in the film Gregory’s Girl: “Why are boys obsessed with numbers?

Generally conversely but still speaking of being obsessed with any number of things while also being clearly blessed with natural ability, The Beer Nut left the house and checked out yet another reno at the Guinness World HQ:

A few hours after the doors opened I wasn’t expecting many customers nor much on the menu, so was surprised to find the place packed with tourists and off-duty staff, and a full set of new beers to try. Better get the flights in, so. One definite retrograde step is the loss of the big screen menu, which provided useful information on the beers. Now there’s a sparse retro split-flap display board and a printed menu, which weren’t in agreement on details like what the beers were called and how strong they were. It’s all very well to dream in beer but occasionally you need to wake up and do your proofreading.

Spinning the globe again, from Japan we read an update of a story first shared here last October about a ban on public drinking within the autonomous Shibuya district within Tokyo:

Mayor Ken Hasebe recently told journalists: “We have been stepping up patrols and other efforts over the last year, but we have had people say, ‘Well, the rules say you can drink, don’t they?’ By establishing the rule, we would like to convey the district’s intentions, including during patrols — we would prefer people to enjoy their drinks inside restaurants.” This news may not come as a surprise to local residents… Mayor Hasebe says that local businesses supported the regulations in October 2023 and were behind the push to make them permanent.

Circumnavigating now via the northern pole, being out and about was also on the mind of Lisa Grimm this week who told the tale of her beery trip on the Eurovision trail to Malmo Sweden:

…the trip was a perfect excuse to explore the beery options on offer in the region, and we began with an initial visit to Malmö Brewing Company, located in an old brewery building, appropriately enough. These days, they brew a wide array of the usual hazy IPAs and fruited sours you find in most craft brewery taprooms, but they also have a few more meads, ciders and cocktails than you tend to find in Ireland or the UK.

And speaking of folk out there enjoying themselves, the Times o’London had a bit of a shocking yet not surprising story from the world of professional darts:

concerns have been raised about the portrayal of a now predominantly sober sport, while alarming alcohol consumption allegedly occurs behind the scenes. The Sunday Times has learnt of an incident where one player had to be placed in the recovery position outside a PDC Pro Tour venue in Wigan. A player was also seen passed out in his chair in the practice room, where photography is prohibited, at a different event after, it is claimed, drinking about ten pints. A large number of professionals are still believed to fear that they cannot play well without alcohol, owing to performance anxiety; very few are widely known to play sober…

Yikes!! Speaking of anxiety and shock, Paste magazine has posted an ode from Jim Vorel to a long lost love – American Amber Ale… with an interesting intro:

As far as consumer selling points go, the allure of “subtlety” is not exactly an easy one to conceptualize and market. Take a look at the snack foods aisle of a grocery store, and you’ll see what I mean. The “crunchiest” potato chips on the shelf? The selling point there is easily grasped. The “tangiest” or “fruitiest” yogurt or ice cream? Ditto. It’s human nature for the consumer to think in terms of superlatives, because in exchange for our hard-earned money, we by and large believe that we deserve the best version of a product. And it’s an understandable fallacy to naturally believe that “best” is largely going to correlate with “most,” because we humans also want bang for our buck. It’s hard-coded into our behavior in a capitalist economy.

Now, you have read my recent thoughts on the individuality and subtly of Hazy IPA Clonefest (or, to quote a yawning Lisa Grimm up there, “…the usual…“) we are living in so to go to that sort of nutty extreme in the other direction to justify a place in the heart for Amber Ale is a bit much. Perhaps it’s just what Robin said: we still have lots of them in Canada. Or maybe it’s just obvious given how there is a whole load of badly thought out beers being sold today fighting it out for the attention of fruity seltzers and RTD drinkers. Maybe you need to think of them as the American version of a Mild. Whatever. But… but if you have ever held a small pile of amber malt in your hand, sniffed it and chewed a few grains. And then realize they can make a beer that tastes like that and can get you buzzed? It’s obvs to anyone who is paying any attention. Drink them for an evening and remember how good they are. And perhaps what a fool you’ve been.

Finally – and for the double! – I like what Robin wrote after reading the piece in Pellicle by Rob MacKay about A.I. and cartoony can lables:

I’ll say this, if you are a brewery that believes in the power of small, independent, local options, you are a hypocrite if you use AI to create your label art and framing it as a small business trying to keep the brand cohesive is intellectually dishonest and downright shitty.

Yup. That being said I pass on any can that has a cartoony label unless I have some other info on what’s in the can that helps me overcome my suspicions about the contents. Cartoon labelled cheese? Bland gak for pre-schoolers. Cartoon labelled bread? It’s going to have candy imbedded in the loaf. I presume I am looking at a sugar bomb. Plus, you know, how A.I. “still constitutes copyright theft—a civil wrong, and under certain circumstances, a criminal offence” as MacKay notes. So… no thanks.

And we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*[MY 2023 COMMENTS REPEATED IN FULL FOR POSTERIRY] The endtimsey big news in US craft this week I suppose is the press release issued by Sapporo on Wednesday, as described by Dave Infante in his newsletter Fingers: “This morning at about 1:45am local time, Anchor Brewing Company issued a brief press release announcing its imminent liquidation, citing “a combination of challenging economic factors and declining sales since 2016.” The brewery has been operating in one form or another since 1896; its current owner, Japan’s Sapporo conglomerate, acquired the firm and its iconic Potrero Hill facility in 2017 for a reported $85 million.” Quite a blow given the narrative of craft’s whole genesis story. I am not convinced (at all) that the hagiography necessarily matches reality (at all) but I sure did like Liberty Ale back when Ontario was part of the sales footprint a few decades back. There has been much by way of erroneous speculation, questioning, cherry tree chopping, wailing and rending of garments along with some common sense and respectbut… the bottom line is this from The Olympian: “I ran a cheap “pizza and pint” feature. It helped for a while, but then hazy IPA became a thing. Beer geeks turned their laser focus on to that style and unfortunately, a lot of other brands/styles just slowed down or stopped selling altogether. Anchor was one. I think there’s only so much life a publican or retailer can do to breathe life into a cherished heritage brand before they finally give up and switch to something new and shiny. But when I see 3 cleaning dates marked on the top of a keg, it’s a slow mover and time to move.” AKA: no one bought the Cro-Magnon of beers anymore. Be honest. You may have loved it, but you didn’t actually like it all that much.
**This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (128) rising up to maybe… probably… likely pass Mastodon (915) in value… then the seemingly doomed trashy Twex (4,474) hovering somewhere above or around my largely ignored Instagram (162), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there.