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A Good Beer Blog

Second Gen (2003-2016, 2016- )

Branding Mastered II

I’m sure I am not the first to notice this restaurant sign in Cooperstown, NY.

Author AlanPosted on May 11, 2004Categories UncategorizedTags Travels and Other Places

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Welcome to A Good Beer Blog, allegedly the second oldest beer blog on the planet. Formerly A Good Beer Blog (2004-2016); GenX40 (2003-2016); combined October 2016.

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A Good Beer Blog is the playground of Alan McLeod, clearly Canada's favorite and surely unparalleled beer culture critic. Author of five books on beer including 2025’s Empire Beer, a history of brewing in the great state of New York published by SUNY Press. Not a consultant on the side. Shuns junkets. Beer community denier. Spits. Wants a Double Double. Unpopular globally.

What folk have said about Alan McLeod and his beer writing:

"...an Ontario lawyer who reviews beers on his blog, which he calls A Good Beer Blog" - New York Times, 13 June 2005.

"What people needed was a good beer blog, which is exactly what they got. Alan McLeod founded A Good Beer Blog in October 2004. While it wasn't the first of its kind, the site has lasted the longest thanks to McLeod's consistent - and consistently enlightening - updates..." Otis Hart, AP wire story, 2006.

"I like the beer blog....it's very good...." Roy Bonisteel of CBC's Man Alive, 2007.

"...full-time lawyer and dad and proprietor of A Good Beer Blog since 2003... A Good Beer Blog is number one on Google for the search term 'beer blog.'" eventmarketer, January 28, 2010

"Beer blogger Alan McLeod has catalogued a list of errors. But the number of flawed or disputed entries is small..." Greg Kitsock, Washington Post, 31 October 2011.

"How they must wish they had been around in the 1930s when book-burning was in vogue. (Martyn) Cornell expresses his thanks to a Canadian blogger, Alan McLeod, who has “started a repository for errors” in the Oxford Companion. What sad people..." Roger Protz, Morning Advertiser, 20 November 2011. Removed 23 November 2011.

"Though he may, at times, lean curmudgeon (which isn’t for everyone), Alan McLeod is one of the few beer bloggers around that calls it like he sees it without fear of recourse..." Beer Pulse, May 2012.

"One need only look to Alan McLeod to see some of craft beer's excesses and haughtiness called out...." Community Beer Works, Buffalo, April 2014.

"An expansive man and an all-round food and drink enthusiast, he possesses one of the finest Boris Johnson hairdos on this side of the Atlantic..." Ian Coutts, The Perfect Keg, 2014.

"...beer writing’s perennial curmudgeon-in-residence..." Ben Johnson, Ben's Beer Blog, April 2016.

"Pay attention; not every one of his reasoning will apply to you—but Alan has a great way of unvarnishing the truth about such things": Jon Abernathy, The Beer Site, 2018.

"I think of you more as a beer personality than a blogger": Ron Pattinson, Twitter, 13 February 2019.

"I appreciate your existence as one of the few contrarians in the beer world, and a voice like yours is a necessary counter-weight to much that goes on:" Famous Beer Writer, private message, probably deniable, 11 March 2020.

"...an occasionally intimidating online presence but someone we’ve long wanted to meet...": Boak and Bailey, newsletter, 22 November 2020.

"...a joy to read!" Ed Wray, the Beer Father, 5 August 2021.

"...You’re a cranky joy. I’d hate to lose you..." Maureen Ogle, Twitter, 6 September 2022.

Most favoured website status:

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