The First Beery News Notes For The Good Part Of The Year

This is great. Up there is an image posted this week on Bluesky by Liam of IrishBeerHistory, a quote from the book As I Was Going Down Sackville Street by Oliver St. John Gogarty which is just excellent. I will refer to it as such from now on. Govern yourselves accordingly. You know what else is great? Now is great. March 1st to January 1st inclusive – totally great.* Napping with the windows open even if bundled up because it is only +5C. The same thing occurred to Katie apparently:

I managed to have a lovely half hour nap in my garden today without freezing solid. I’m doing the Scandi baby version of whatever that ice water guy does. Wrapped in blankies, having a lil sleepy outside.

These are the actual joys. So what’s out there for our beery naptime reading? First up, if you are looking for that rarest of things in these times – some good happy positive brewing news – look no further than David Jesudason’s almost alarmingly optimistic study in Pellicle of an almost alarmingly optimitic brewer, Andy Parker, the founder of Elusive Brewing in Wokingham, Berkshire:

The word ‘nice’ has often been banned by editors I’ve worked with. The attributive adjective is seen as a nothing word, used to describe anything from Rich Tea biscuits, to mild weather, or a stranger’s demeanour. It’s an archetypal British word, and one Andy is forever linked to. Worst of all, it’s a term that does him and his incredible brewery a disservice. Firstly, yes he is the nicest guy in beer, but there’s nothing superficial about why he’s ‘nice.’ Many people I speak to describe him as one of the most thoughtful, kind and—above all—considerate humans they’ve come across. I found him to be a great listener in the numerous times we’ve met.

In their Patreon footnotes to last Satuday’s post, B+B indicated** that they were having an issue finding note worthy writings, a problem I can empathize with – but that bears no connention to my mentioning this post by The Beer Nut who highlights some very proper quality control measures being taken in the face of an issue popping up:

The prologue to today’s beers is that they were both recalled from the market. A problem with the can seamer meant that not all of them were properly sealed, running the risk of oxidation. Craft Central were kind enough to refund me the cost of the beers and I checked with the brewery, Lineman, if it was OK to review them, since I couldn’t detect any flaws. Mark showed me how to spot the defective cans and I’m confident that neither of these were affected by the issue.

Bonus quality control about quality control right there, that’s what that is. Conversely, thinking about things getting out of control, some interesting news out of Britian as cuts to taxes imposed on beer have not had any particular positive effect on trade:

The relief reduced the tax on them by 9.2%. Mr Hunt said: “we’re protecting the price of a pint”. But beer prices have continued rising. The Office for National Statistics (ONS) said they were up 7.5% in January 2024 compared with the same month last year, with prices increasing every month of the year, despite draught relief…  figures show that almost exactly the same number of pubs closed in the UK in the second half of 2023 (266) as had closed in the first half (265).

The Cookie and the Mudge shared thoughts on this matter:

C: Does anyone really believe that if all the beer, pub, and Camra groups got everything they wanted in the budget, then pubs would enter a golden era of prosperity and success? They’d continue to die on their arse but just pay less tax in the process.
M: Yes, the long-term decline of pubs is primarily caused by social change, not by price.

I have to agree with that. It’s all bad news on both sides of the cash box and in other areas of life.  What’s a good sign that beer in the UK is priced at a pretty penny? Crime:

A haul of suspected illegal beer equivalent to 132,000 pints has been seized at a ferry terminal in south Scotland. Police worked with the Serious Organised Crime Taskforce and HMRC as part of the clampdown at Cairnryan Port, near Stranraer. … An HMRC spokesman added: “Disrupting criminal trade is at the heart of HMRC’s strategy to clamp down on the illicit alcohol market which costs the UK around £1bn per year.” 

Speaking of taxation of the pleasures of the nation, something of a milestone was passed here in Canada which bodes ill in another way.

Canada’s federal government collected more excise tax revenue from cannabis than it did from beer and wine last year. That comes as a parliamentary committee is recommending the government ease up on the cannabis tax. In the 2022-23 fiscal year ended March 31, the federal government received 610.1 million Canadian dollars ($450 million) from excise duties applied to beer. Beer and wine excise revenue combined was CA$887.7 million. Federal excise duties from cannabis that year, meanwhile, amounted to approximately CA$894.6 million, of which CA$667.6 million was transferred to provincial and territorial coffers.

See here, folk aren’t turning to crime so much as the now decriminalized. Yet… the national spliffy trade still complaining about facing headwinds… get it? But that is not really what has gone on:

Beer sales fell by 96 hectoliters per 100,000 people immediately after adult-use legalization, and by a further 4 hectoliters per 100,000 people in each following month, equalling an average monthly reduction of 136 hectoliters per 100,000 person.

So why they complaining when they are facing being the beneficiries of inevitable cultural change? Same as it ever was. And just to pile on the reasons for the miserable forecasts for beer’s future, Jeff explores another bummer of a story – did Covid make hangovers worse?

A recent paper suggests that hangovers are worse for people with longs Covid… The study only looked at four people and it’s just a review of their cases. Statistically, not much there… [but] – what portion of the dip in alcohol consumption and the rise in N/A may be due to people just feeling super crappy when they drink? We’ve had four years of young people coming into their drinking years. If their experiences were mostly negative—especially because drinking’s social component was dulled or absent—might they just have abandoned alcohol before developing the usual youthful infatuation with it?

Youth! What the hell do they know? Speedy if tenuous advice to youth segue! I came across a social media reference to The Instructions of Shuruppag, a Sumerian document from around 4500 years ago reciting older sayings predating the Flood. What I first noticed was one of those decontextualized “hey cool!” quotes people share just because it mentions beer a couple of times. But if you look at the text itself, you realize that the sayings are warnings of the wise aimed at a youth – as well as a window to a very alien, even very tenuous culture:

You should not boast in beer halls like a deceitful man… You should not pass judgment when you drink beer… You should not buy a free man: he will always lean against the wall. You should not buy a palace slave girl: she will always be the bottom of the barrel… Fate is a wet bank; it can make one slip… To have authority, to have possessions and to be steadfast are princely divine powers. You should submit to the respected; you should be humble before the powerful… You should not choose a wife during a festival… A drunkard will drown the harvest.

Grim life that, living in the shadow of the clay walls and those slippy dirt embankments that save you from the mountain people. Even with the beer. Somewhat related to the bottom of the barrel, VinePair has illustrated the lack of facinating beer writing by publishing the story you’ve perhaps not been waiting for:

Yes, it’s fine to drink the stuff hanging out on the bottom of the bottle. “It doesn’t give you the sh*ts. That’s preposterous,” Grimm says of brewing byproduct. “That’s where a bunch of the good B complex vitamins live.” And it’s true: Most brewer’s yeast is rich in vitamins. This doesn’t apply to hop particulates like one would find floating around in an unfiltered IPA like Heady Topper — we’re talking about the yeast, which tends to pile up at the bottom of saisons, mixed culture beer, and spontaneously fermented brews.

And here I thought the 2016ish “off-flavour seminar” fad was the dullest form of beer fan education that could be fashioned by humankind.*** Sludgy gak studies. Speaking of echoes of craft’s peaks past, at the end of last week and at the website of a homebrewing supply service, Matt discussed an interesting phenomenon of the lingering trade in sour and wild beers that once were craft fans’ darling but are now brewed perhaps as a bit of nod to nostagia:

The existence of each of these breweries is a statement. A financial analyst would probably describe them as being commercially unviable. But a romantic? They would call them bold, boisterous, and even necessary. Beer would be a hopelessly boring place if we just had a handful of similar beers to choose from, after all.  Considering their existence, it still leaves me with the question: who’s buying these beers? Or perhaps more pertinently, who’s going to be buying them in the future?

The future. It’s all about the future this week, it seems. It’s like no one took the advice of old Shuruppag. Makes me wonder if craft beer is like cable TV facing the onset of the information super highway… what did we call it 25 years ago? Convergence! We are now converged. How big is your cable TV bill or your landline for that matter? So many other things to do, so many means to an early death to avoid, so many other things to spend money on, so many other states of mind to achieve – including good old sobriety. Note:

Athletic Brewing is now the number one beer of any kind at Whole Foods. More than all of beer brands with alcoholic contents.

Not good. Or maybe real good. And things appear to be getting worse in China (if you can wade through the AI generated shit text) and Will Hawkes alerted me to the plug being pulled on Meantime in London:

BREAKING: Asahi is closing the Meantime Brewery and moving all production to Fuller’s… Staff were only told today. Asahi says ‘intention is for Meantime to retain a footprint in Greenwich … Plans are underway for the creation of a new standalone consumer retail experience, including a continuation of brewing’

Meantime was a pretty Wowie Kazowie! brewery in its day. My first encounter was on an August 2007 shopping spree in glorious Rochester NY,  with reviews of their Coffee Porter and the IPA the next couple of years. They got in to the LCBO here in Ontario in late 2009 or 2010 and were a regular for a while, perhaps last seen in 2019.  There you go. The past is a foreign land. Ron confirmed that truth to perhaps the contrary when he shared this week news of a revolution in 1970s pub gub in the UK:

There are three recipe booklets, one gives 50 meals using Batchelors savoury mince or farmhouse stew, the next giving 50 recipes for sweets from Batchelors and the third with 50 recipes for entrées from Batchelors ready dishes. All the products, from soup to coffee, and including quick-dried vegetables, are convenience foods. They offer no shelf-life problems, all being guaranteed for at least 12 months under normal conditions. Reconstitution is by the addition of water, bringing to the boiling point and simmering for varying periods up to about 30 minutes…  They may be made to suit the custom and, in particular, the evening out — when it is a natural thing to go to a pub for a few drinks and a meal not encountered in everyday household catering.

Holy Hanna! Sounds disgusting. You know why food like this is only sold to insane backwoods hikers and astronauts, don’t you!?!

That’s it! I can’t take it no more. Done. There we are… and again … we roll the credits… well, the credits, the stats the recommends and the footnotes. There is a lot going on down here and, remember, ye who read this far down, look to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (124) rising up to maybe… probably… likely pass Mastodon (914) in value… then the seemingly doomed trashy Twex (up again to 4,463) hovering somewhere above or around my largely ignored Instagram (165), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. I now have admitted my dispair for Mastodon in terms of beer chat, relocated the links and finally accept that BlueSky is the leader in “the race to replace” Twex even while way behind.

Fear not! While some apps perform better than other we can always check the blogs, newsletters and even podcasts to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan promises to be back next Monday. Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . Plus We Are Beer People. There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again according to Matty C.

*Minus of course half of November. That’s it. Otherwise, best part of the year. The other ten weeks suck. The Leap Year thing made it worse, too. But the rest is great. Except… when the clocks change. That’s another bit of totally sucks coming up this weekend. Going to be totally baked next week, sun coming up at like 11:53 pm the night before. That really sucks. What’s the best beer for clock change Sunday? Coffee?
**“…we didn’t bookmark anything during the week, which is unusual. Then, when we checked our usual sources, we didn’t find tons of fresh writing that grabbed us. So, we dug deeper, and found some websites and blogs that were completely new to us… Heroes!
***Up there with branding consultants proclaiming the brand of their local business development clients is the best! The university’s press release is hilarious: commission a study to affirm a claim then reframe it as the awarding of a title.

The Greatest Leapday Thursday Of Your Life Edition Of The Beery News Notes

So… today is Leap Day Thursday but tomorrow is March. The second event is more exciting to me even if it doesn’t happen only every 28 years. Careful readers will know that I’ve coaxed along those plants right there down in the basement, a bit of chlorophyll green under grow lamps since November. Click for the deets. But the thrill of knowing I am going outside on Saturday to actually plant actual pea seeds under thermal cover is palpable. Palpitational even. Spring. You know, baseball and outside veg live parallel lives in these parts. March to November if you are lucky. And did I mention there’s a solar eclipse coming? We are on the path. So much doin’s going on.

What is going on with beer? There’s a theme or two forming on the horizon over the last few weeks that I want to explore a bit. For beer drinkers, it looks like a bit of a positive pattern even if it’s a pattern small brewers might not necessarily welcome. And there has been some reflection on the point of being a beer writer that goes a little past navel gazing. Along with a bunch of other stuff. But there are no new drunk domesticated animal stories. Sorry Stan.

Let’s go. First, we received a check-in from France this week from Gary Gillman who’s taking a break from the blog as he only packed his cell phone. He sent holiday snap shots like that one there. We had flash freezing warnings here last night, ourselves. Frig. It’s March Friday, right? This is sort of a category #2 story but it’s a break Gary is taking that is being put to good use according to his emails:

I am in France again… The mountains shown are in Menton, on the Mediterranean, where I stay until next Thursday. Then to Toulon down the coast, til end of month… I checked again on the history of the Abbaye de Crespin and St. Landelin ales… they were brewed by tiny Rimaux Brewery in Crespin, on the French-Belgian border. Jackson lauded the little brewery in the 1977 The World Guide to Beer, and mentioned that the local abbey once had brewed beer.  Rimaux Brewery closed forever in 1988. After that, the small Jeanne D’Arc Brewery in Ronchin, and later Enfants de Gayants Brewery in Douai which bought out Jeanne D’Arc, issued these labels, maybe by buying them from the last Rimaux owner – either that or they just started to brew their own versions to keep the names in the market,  I couldn’t confirm which. Then, in 2010 Saint-Omer Brewery in Saint-Omer buys out Enfants de Gayants, closing the Douai Brewer, and continuing some of these labels including Abbaye de Crespin and St. Landelin. So one way or another the Abbaye de Crespin Noel I pictured relates back to one of the ales in the Rimaux line, and less directly to an old heritage of abbey brewing in France similar to the Belgian tradition.

So he’s on the hunt. Working it. As is this week’s feature at Pellicle by Jana Godshall is also a romantic romp in faroff Sicily and one, unlike Gary’s emails, that includes the word “Aldo” 33 times – which makes sense because he is the winemaker at the heart of the story:

Aldo has been connected with nature, communicating and listening since he was a boy. As a fourth-generation winemaker, Aldo carries on a family tradition that spans his great-grandfather, grandfather, and father, Don Ancilino. This legacy endures as Aldo and his brother, Alessandro, continue to bottle and sell their own individual wines. Though Aldo may not explicitly label himself a winemaker, he embraces the roles of artist, farmer, composer. This symphony of skills defines his approach to his land and illustrates the importance of communication in this trade. 

There’s four of them right there! If you want to travel, too, while enriching your understanding, check out the latest Beeronomics conference will take place at University of Milan Bicocca, Italy, 19-22 June.

Main panels and sessions will be held at the University of Bicocca main campus located in the heart of the city. The Conference Organising Committee, led by Christian Garavaglia, welcomes all high-quality research on the economics of beer and brewing. With a strong interest in interdisciplinary research, we are looking for submissions

Papers being presented are expected to cover trends and driving forces in local and global beer production, consumption, distribution; management, marketing, market structure and industrial dynamics; individual beer choice and health; policy and regulation; and the impact of beer on society and culture. Also, have a look at the Historic Brewing Conference being held in Manchester, England on the 5th and 6th of August, 2024.

Always giving a learned air, Mudgie wrote a good post that started me thinking about theme #1 – it’s on the tension in economic terms between premiumisation on the one hand and, on the other, the unfortunate habit of ever rotating novel offerings. He frames the question in terms of guest beers at a pub but I think the same applies for craft in the US:

To achieve premium status, you need to be able to exercise a strong measure of control over product quality at the point of sale. You must make it possible for people to readily find your product, and to be able to make repeat purchases if they like it. And you will need to develop the perception of your product over a long period of time through a carefully considered and crafted marketing strategy. But none of this applies to rotating guest beers. Yes, it matters that the individual pub knows how to look after its beer, but if one isn’t to your taste there will be another along in a couple of days, or even later the same evening.

This is an interesting counterpoint to Jessica Mason‘s report late last week on the price of beer in one higher end Irish pub hitting 10 euros a pint:

Reports highlighted that, currently, in the main bar at the Merchant Arch, drinkers are charged €9.10 for a pint of Carlsberg and €8.65 for a pint of Guinness but these prices are due to rise in the room upstairs at the venue to €9.95 for Carlsberg and €9.65 for Guinness. Additionally, after 10pm, the venue also reportedly increases the prices further to above €10 with a pint of Carlsberg setting customers back €10.90 and a pint of Guinness costing €10.50. As part of the “late hours” prices, reports confirmed that a pint of Kilkenny costs €10.65, a Blue Moon or Chieftain pint €10.50 and a Harp pint €10.60.

See, for me, all things seeming to be equal,* I look at a pint as a unit of personal drink decision the same way a glass of wine is. And there are five 150 ml servings of wine in a bottle.  So a pint of Blue Moon at €10.50 is competing with a €52.50 bottle of wine. I am pretty sure I can buy a very nice bottle of wine when out and about for $77.20 CND. For home consumption I can actually buy two at a far higher quality** than any NNY gas station shelf regular offering like Blue Moon. And so, going back to Mudgie’s point, even if we accept premiumisation with these stable standard brands is possible… is it sustainable given the recreational alternatives?

Still… Reuters has published an interesting article suggesting that big beer may have now hit the bottom and is ready for an upswing compared to the spirits trade – which I can believe if we trust the sort of math we see above:

Unsold bottles of spirits are already piling up in some markets, shaking investor confidence in top firms like Diageo as some drinkers ditch pricey spirits for cheaper options… The risks to spirits businesses were possibly underestimated, O’Hara said, adding the stocks were also relatively expensive. “Beer is easier: it’s resilient, there’s very little downtrading…” he continued, adding there was a consensus building around this view. The world’s largest brewer AB InBev… is expected to benefit in 2024 from easier comparative numbers following a sharp drop in U.S. sales of key brand Bud Light last year due to a boycott. Moritz Kronenberger, a portfolio manager at Germany’s Union Investment, which invests across spirits and beer, said some drinkers appeared to be swapping back from spirits to beer.

Building on that confidence (and with a passage that I might have written during 2008 market meltdown) Eloise Feilden has written about beer as the affordable luxury during the UK’s dip into recession:

…people still want to treat themselves, and alcohol is one of the major categories which experiences continued spending on luxury items. Half (49%) of adults bought premium alcoholic drinks in the 12 months to October 2023, including 42% of those describing their finances as tight/struggling, according to Mintel’s research…  “brands at the higher end of mass-market like San Miguel and Corona were among star performers in lager.”

So, if we see expansion of macro as micro-craft continues slides, as premium comes to mean Corona and not Hazy IPA made in your own town… who wins? Good at least to see a hint that beer might not actually be going out of style – even if beer that isn’t all that beery might be.

Slightly shifting, we see a different meaning of value for this season of Lent (according to a regular source that Stan and I seem to share) the Catholic News Agency:

The brewery created the beer in collaboration with Father Brian Van Fossen. The priest told CNA this week that he went to high school with Mark Lehman, one of the co-owners of the brewery. “I discovered a doppelbock beer which was rooted with the Paulaner brothers in Munich, Germany,” he said. “The beer consisted of strong grains and an interesting mixture of hops and barley, which provided a strong nutrient content.” The priest said the beer was originally developed as part of the “strict fast of the Paulaner monastery.” The beer “celebrates the history of the Doppelbock beer style and its ties with the Lenten season,” the press release announcing the beer said. The beer collaboration is meant to help fund the diocese’s “Rectory, Set, Cook!” program to help feed homeless people.

And Barry has been on top of his role at Cider Review seriously and shared the news of a piece on a recent tasting of traditional British ciders for the drinks press:

Looking around the room as we assembled at a charmingly re-appropriated high school science lab table-top, complete with obligatory teenage graffiti and holes where Bunsen burners once stood, Adam identified a number of very well-known wine writers. Quite by chance I got chatting to acclaimed drinks writer Jessica Mason, who then sat down with Adam and I for the tasting. In terms of writers with a laser-focus on all things of pomme-based origin, it was just Mr Wells and Mr Toye. Cross pollination in nature, as in drinks writing, is a wondrous thing however, and it was heartening to hear the inquisitive nature of many of the writers in the room, eager to find the similarities and differences between pressing the apple and pressing the grape.

Writing about writers! Speaking of which, GBH seems to woken from its extended winter slumber with the first “Sightlines” column shared beyond the handful from Kate Bernot in weeks (on the “declining sales, layoffs, vacant sales leadership roles, and two packaging rebrands” at Lagunitas) as well as this excellent piece by Kiki Aranita on how Pennsylvania’s strict liquor laws include a fabulous loophole that helps state drinks makers bigly:

It’s clear that this model has the potential to benefit customers like me, and the system works pretty well for winemakers and distillers in the region, too. Without a full rewriting of the state’s liquor codes, not much is going to change for the community at large, but Enswell is showing us that there is another way. Maybe our restaurateurs don’t have to be beholden to obtaining a traditional liquor license, and maybe they don’t have to source and serve alcohol from all over the world when there are excellent options being produced nearby. And maybe that’s the best we can do for now. 

No word on the effect of the law on beer. Which is… you know. Perhaps back to theme #2, Ron‘s been sharing some inner thoughts, skipping past that one question that has really bugged me for years:***

One of the questions I get asked most often – along with “Why is your blog called that?”, “Why don’t you get a haircut?”, “Who is this mysterious woman called Dolores?” and “Are you sure you want a pint of Imperial Stout this early in the day?” – is “When are you going to write a book about Ireland?” I think I’ve already got the title nailed down. But that’s about it. Which is why my answer has always been: “I don’t have enough information.” That wouldn’t have put everyone off. In the past, at least. Being positive (however uneasy that makes me feel), writers just making stuff up doesn’t happen now. So much. A second answer is: more research.

Fear not for Ron. He’s off junketeering in Rio. Not ATJ who wrote the partial sentence of the week over at his Substack blog not blog:

…I sat in a somnolent pub, alone apart from a small dog…

And Jeff drew back the curtain and explained – or perhaps started to explain – his obsession with beer:

I’ve spent half a life writing about beer, a decade and a half doing it for a living, and yet I’ve rarely even considered what it means to me, personally. I’ve always mined meaning from those breweries and countries I’ve visited, placing my spotlight outward. Looking back, I realize I have a lot of those Crown Street experiences rattling around my brain. More than that, over those long years—and well before, extending back into late adolescence—I see the ways in which beer has threaded through my life experience. It was there, as a rebellion, in high school. In college it was a celebration. In early adulthood, homesick in Wisconsin, it was a lifeline back to lupulin-green Oregon. Throughout my life it has rarely been center frame, but as my life morphed from wannabe professor to social work researcher to political writer, from single cab driver to married homeowner, from barfly to boring old man, it was never out of frame either. That is true of very little else in my life.

Good reflections. It’s a bit of a different experience from mine but not in any way more or less worthwhile. It’s good to reflect on one’s own singular experience.*** There are so many whys out there. Why is this publication more stable than that?  Why does that glaring error get hedged while that one sails through? Me, I only started out doing this to mainly to explain my interest in beer to me. The taverns of youth and all the money we left behind. Why’d we do that? And it turns out, I am lucky that my job gives me a lot of opportunity to unpack anything from criminality to specifications of concrete to the sope of medical consents… and asking every second day “why the heck did they do that?!?!” My hobbies too, including beer but in its place along with plenty of other things. A lot of looking for the why. So, the path of others has been always been of interest to me. Back in the fall of 2020 when Boak and Bailey broke the tension of the pre-vaccine Covid world by reaching out via Zoom by a few people including me, the main question on my mind was “why… why do we do this?” but I am not sure I put it in quite that way when we met screen to screen. Why? It’s a good question to ask.

Finally, we learned Wednesday of the very sad news of the passing of Van Turner retired from leading role with the Kingston Brewing Company, one of the founders of the microbrewing scene in Canada. Even before we lived here, we arranged travel to include the KBC going back around thirty years now. Van always had time to talk about everything from trends to history. Time for everyone. Very sad news.

That was that… And here we are. The 29th. Remember last week when I realized that this was the third time I’ll experience a Leapday Thursday in my life… then last Saturday I realized… could well be my last. The next one will be in 2052. I’ll be 88 – if I make it that far. So… err… on that cheery note… roll the credits… well, the credits, the stats the recommends and the footnotes. There is a lot going on down here and, remember, ye who read this far down, look to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (123) rising up to maybe… probably… likely pass Mastodon (913) in value… then the seemingly doomed trashy Twex (up again to 4,456) hovering somewhere above or around my largely ignored Instagram (165), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. I now have admitted my dispair for Mastodon in terms of beer chat, relocated the links and finally accept that BlueSky is the leader in “the race to replace” Twex even while way behind.

Fear not! While some apps perform better than other we can always check the blogs, newsletters and even podcasts to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan really doing what needs to be done Mondays. Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again according to Matty C.

*Check my math. €10 is pushing $15 CND which is an hour’s mini-wage here. In Ireland, minimum wage is €12.70 or $18.75 CND. But it seems average incomes in Ireland and Canada are about the same, say both lining up to about $48,000 USD.
**Like a five year old St. Joseph or a 15 year old Colheita port.
***The haircuts… the haircuts!!!

The Week Baseball Starts Taking Over The TV Schedule Edition Of The Beery News Notes

Did you know that there are five Thursdays this February? FIVE!! I thought I was done for the month today – but I am not. It’s leapday Thursday next week. This will be only the third one in my lifetime, now in my 61st year having lived through this experience in 1968 and 1996. The fifth since the 1800s. The responsibilities for next week’s update have suddenly loomed ominously. Am I up to this rich and rare Thursdayness? The very first leap day Thursday since beer blogging began? Better put an effort in. A big effort. So… I can slack off this week and no one will notice. Excellent.

First up, Boak and Bailey are doing some clever things with their multi-media channels. For one thing, they are posting footnotes to their weekly beery news roundups on Patreon. As you can always see below, I like footnotes but rather than merely wallowing in snark like I do BB2 actually add a bit of context and discussion.* And, as you can see to the right, they play with the graphical display of information like with this table explaining their thought on what has been gained and lost over the last ten years of good beer in the UK. They published that in their monthly newsletter after gathering some thoughts from readers over at Bluesky. Which I received by email. Where do they find the time?

And I wrote something last week that caught even me by surprise: “could it be that beer might actually… be going out of style?” For years that was the quip – it’s not like its gonna go out of style. Did I mean it? I mean sure we all know that democracy and simple human decency are well on their way out… but beer?!?! It seems something it up… or, rather, quite a bit down. Stan posted another graph building on the graphs discussed seven days ago. I can’t just put the same graph at the top of my roundup this week (because that would break the weekly updaters Code of Conduct that B+B control with a ruthless efficency) but his point is worth repeating:

The pink on the right represents barrels of beer that would have been sold had sales simply gone flat in 2020, rather than declining, not completely recovering, then declining again. Obviously, that matters a lot to hop growers. When barrels aren’t brewed then hops aren’t used. In this case, about 20 million pounds of them. Two thoughts. First, indeed, little difference between production in 2015 and 2023. Second, if you draw an arrow from the top of the bar at 2015 to 2019 it looks much different than an arrow drawn from the top of 2019 to 2023. Production might be the same, but something different is going on.

One thing I do not believe is causing all this is the lack of detailed description of the offerings at taproom. Jim Vorel would beg to differ and does so at length:

Case in point: Not long ago, my wife was ordering at a large, well-funded and popular local brewery taproom. Looking at the electronic menu above the bar, she landed on a new beer labeled simply as “coffee stout.” She loves stout, and lightly adjuncted classic stouts such as coffee stouts, so she ordered one. The reality? The beer was actually a stout with “vanilla, caramel flavoring and cardamom” in addition to the coffee, which was the only thing mentioned by the sole source of information available to the consumer. Is that a valid concept for a “Turkish coffee stout,” or whatever? Absolutely it is, but the customer needs to know they’re ordering a stout with that kind of theming when they place the order. You can’t just surprise someone with “caramel, vanilla, cardamom” when they think they’re ordering a relatively dry beer. What if that person doesn’t really care for pastry stout concepts? Are they supposed to grill the bartender whenever they see “coffee stout,” to ask if there are any other adjuncts involved? Just how many questions are we expecting these busy taproom employees to answer?

Theming? I had no idea. Me? I just taste the stuff and make my own mind up. Now, let’s be clear. That graph showing US craft beer (including formerly recognized craft brewers kicked out of the BA) have slumped back to 2015 production levels** does not mean all beer is going out of favour, as Jessica Mason explained:

Molson Coors delivered six years of profit growth, six years of growth in just one year. That focus is a new baseline. We are ready for this moment”. To illustrate the size of the achievement, Hattersley explained: “In 2023, our top five brands around the world drove over two million more hectolitres than they did the prior year. This is like adding the entirety of Blue Moon’s global volume to our portfolio.” Looking at America, Molson Coors has seen a boost in both its distribution as well as its presence in supermarkets with more retailers listing its beers. In fact, this momentum and knock-on revenue spike is what has boosted the business to such great heights and reinforced distributor confidence in listing Molson Coors’ beers.

And Kirin is experiencing a bounce as well according to Eloise Feilden:

Kirin Holdings posted revenue of ¥2.1bn (£11.1m) in the year to 31 December 2023, representing a 7.3% rise year-on-year. Profit was up 4.6% on 2022, and operating profit rose 29.5% to ¥150.3bn (£79.4m). Revenue from the Kirin Brewery division was up 3.2% on 2022 to ¥685m. Kirin Brewery’s total beer sales increased 5.9% to 1.4bn litres. CEO Yoshinori Isozaki told analysts that price changes in October helped to boost beer sales “more than expected”, after the company dropped the price of beer brands including Kirin Ichiban. Kirin raised prices for its no-malt Honkirin and Kirin Nodogoshi Nama beers.

Interesting. So are people really just getting fed up with the craft beer nonsense? Remarkably, it’s been a decade since the cult classic The Unbearable Nonsense of Craft Beer by Max and Myself was published – and this remarkably visionary review (given the interveining rise and fall of craft) by Alistair popped up in my Facebook feed this week:

I’ve been slowly reading my way through The Unbearable Nonsense of Craft Beer by Alan and Max, and finding myself agreeing with most things, especially when it comes to tasting vs drinking.  I’ve been saying it for a while now, beer is for drinking, not standing around pontificating about the supposed terroir of the hops, the provenance of your peat-smoked 80/- (as in it has none), or worst of all thinking that Pilsners are just American Light Lager without the rice or corn (have heard that more than once). I guess that’s one reason why I love breweries that make classic styles, and make them well, rather than brewing every gimmick going – you know they can make good beer, worth drinking, instead of random shit to taste a thimbleful of and never want to touch again.

Point. And Alistair (as well as someone in the comments) made the analysis that is often made in tighter times – is home brew really cheaper? Why yes, yes it is:

Thankfully, I don’t have to pay myself to make beer, neither do I pay myself to serve the beer, and so the real cost for a half litre of my own beer at home is about $2. One thing though that is really clear to me from this little exercise is that ingredients are not the bulk of the cost of making the beer, it is a the people, equipment, and place to do so. Obviously I am also not able to take advantage of the economies of scale that a commercial brewer (sorry idealogues, if your favourite beer is made by a company that does so for a living it IS a commercial brewery), especially when it comes to non-linear increases such as the ingredients, and don’t forget to factor in that a single decoction brewday in my garage takes about as long as a single decoction brewday at a professional brewery with the appropriate kit. 

But… and I am a long lapsed home brewer… you don’t need the equipment and you don’t need the decoction. A nice pale ale or porter from scratch? Do it. Conversely, care of the BBC, here’s another reason I’ll steer clear of NA beer for the foreseeable future – unlisted ingredients:

UK-based brewer, Impossibrew, which specialises in non-alcoholic beers, uses a different means of arrested fermentation. “We brew it in such a way that we can cryogenically stop the fermentation process,” says founder, Mark Wong… Impossibrew also adds its “proprietary social blend”, a mix of nootropic herbs designed to imitate the feeling of relaxation induced by traditional beer. It is a precise blend developed in collaboration with Professor Paul Chazot at Durham University’s Biophysical Sciences Institute. Nootropics are natural compounds – billed as “smart drugs” – which improve cognitive functions.

Sweet. Playing with the psychological therapies. Here is a 2023 paper on nootropic herbs. Including a discussion of the allergies and side effects*** that one might encounter… if you knew what you had consumed.

Pellicle‘s offering this week is a portrait of Bristol, England’s Wiper and True taproom by Anthony Gladman.**** Spoiler – they have a dealcoholiser:

The second tool is a reverse osmosis dealcoholiser, which the brewery uses to remove the alcohol from beers like Tomorrow, and the low alcohol version of Kaleidoscope, which launched in January 2024. “That’s going to be a big push for us for the next… well, for a long time actually,” Michael says. “That’s what the whole business is galvanising around at the moment.” Installing a dealcoholiser is not something a brewery does lightly: the equipment is a huge expense, but so too is the floor space it requires, as well as the staff training, and the effort in recipe research and development to make owning one worthwhile.

Note: The Beer Ladies Podcast interviewed Lars this week. Have a listen.

Merryn has shifted to Bluesky and is still tracking the research on ancient grain residues. We learn that “interest in bread like, porridge like, lumps of charred cereal residues certainly has increased over the past decade.And quite a lot have been found” like in Ancient bread recipes: Archaeometric data on charred findings from the February 2024 issue of the Journal of Cultural Heritage:

This study examines charred bread-like samples found in several archaeological sites across northern Italy and dating from the Early Bronze Age to the Early Middle Ages, some of which are included amongst the UNESCO World Heritage Sites. The aim is to investigate differences and homogeneities in bread production processes in different eras and cultures. Bread was a staple food in many ancient societies, but has rarely been found amongst the materials that survive in archaeological sites. When it is found, it is usually because the bread was charred by accidental combustion (falling into the oven during baking) or deliberate combustion (for ritual purposes). The literature on the issue is not abundant, but has been growing over the past decade

It’s beer, isn’t it. Err… wasn’t it. Speaking of was, some bad news for beer drinkers in Nigeria:

The Chief Executive Officer of Nigerian Breweries Plc, Hans Essaadi, has said that the economic situation in Nigeria has deteriorated to the extent citizens can no longer afford to buy beer. Essaadi said this on Monday at the company’s investor call following the release of its 2023 results. “It has been unprecedented year for our business in Nigeria. We saw a significant decline in the mainstream lager market as a result of Nigerian consumers no longer able to afford a Goldberg after a hard day’s work,” Bloomberg quoted Essaadi as saying.

Note: no GBH Sightlines for five weeks. Done?

Like clockwork, Stan has posted his February edition of Hop Queries – which is not a quote from Shakespeare, by the way. He built upon that glut of hops mentioned above, twisting the knife just a bit:

My story about why farmers in the Northwest are ready to remove 10,000 acres (about 18 percent of what was harvested last year) from production in 2024 has posted at Brewing Industry Guide (subscription required). Short term, this means there are plenty of hops out there, often at bargain prices.  
Long term, think about how many times you have seen the term “soft landing” used when discussing the American economy. How does that usually work out? The market for hops has always been cyclical and landings have not often been soft. It will be a year or more before it is clear if this year is different. 

Finally and speaking of honesty, consider this exchange in the comments at Beervana and ponder whether

Reader: Jeff, big fan of your blog and content. That being said, I would hope that we don’t start bashing beers here. The battle for beer should not be within the community but outside of it against wine and spirits. If we bash our own, regardless of how “eye-rolling” the content is we will lose the long game.”

Jeff: “Mason, it’s not my job to promote the brewing industry here. I try to write honestly and entertainingly about beer, and that means I criticize things from time to time. My “clients” are my readers, not breweries. Beyond that, I would argue that anyone who did want to promote the brewing industry would not whitewash negative stories, bad beers, or disappointing news. Concealing faults doesn’t help in the long run.”

Very well said, Jeff. One wonders how much this sort of call to disengagement from reality based reality that craft beer too often promotes has contributred to the slide that we discussed up top. That we see all around us. Maybe that’s what “theming” is. By the way, has anyone brewed a samey Doubly Hazy NEIPA and called it “Self Inflicted Wound”?  As things change and interest in craft declines, it’s still good to watch how it falls if only to identify what stands the best chance of coming through the downturn.

OK. Mailed that one in. Didn’t even have to mention BrewDog. Or baseball now that I think of it. Fine… just roll the credits… well, the credits, the stats the recommends and the footnotes. There is a lot going on down here and, remember, ye who read this far down, look to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (up again to 123) rising up to maybe… probably… likely pass Mastodon (913) in value… then the seemingly doomed trashy Twex (4,450) hovering somewhere above or around my largely ignored Instagram (up to 165), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. I now have admitted my dispair for Mastodon in terms of beer chat, relocated the links and finally accept that BlueSky is the leader in “the race to replace” Twex even while way behind.

Fear not! While some apps perform better than other we can always check the blogs, newsletters and even podcasts to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan really doing what needs to be done Mondays. Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again according to Matty C.

*I mean consider this: “We have taken note of, and pre-ordered, Dr Christina Wade’s upcoming book The Devil’s in the Draught Lines about the history of women in British brewing. We nearly gave it a shout out (free advertisement) in this week’s round-up but decided to save that for next week. But, blimey, eh? CAMRA’s publishing strategy is interesting these days. You might call it public service publishing, doing what’s right for the good of the beer culture rather than what’s commercial (101 beers to drink before you die… again!). Except Desi Pubs seems to have been a substantial success.” That’s a proper bunch thoughts right there.
**IE: not actually “flat” at all.
***Note: “Plant nootropics are generally very well tolerated, but potential users should consider their overall health condition and consult a doctor about possible contraindications and drug interactions before trying a particular plant formulation.
****This piece serves as an interesting counterpoint to Boak and Bailey’s thoughts from last July whose words from them bear repeating: “It used to be a ‘beer garden’ – a bare yard full of tables. It felt like having a pint in the car park of ASDA. But now it is a Beer Garden, or at least heading well in that direction. Around the perimeter are tall plants providing a green shield. In the garden between tables, there are loaded beds and planters. Grasses, shrubs and young trees soften edges, dampen sound and create depth. This is now a pleasant place to be, like a park or botanical exhibition.

The Post Superb Owl Mid-February Thursday Beery News Notes That You Demand Are Here

Well that was exciting. Trick plays and roller skates. And there was a football game too. I heard the overtime on the radio. Sports on the radio is an excellent way to fall asleep. Far less exciting. Someone had a word with Ms. Swift’s potential Bro-I-L to keep the hairy nudie fat lad stuff to a minimum as was on display a few (playoff) rounds ago … but did you see this above? Apparently, on Sunday afternoon the Cleveland Guardians baseball team for some reason decided to edit out the original Bud Lite can on the right and replace it with a Miller Lite one when posting on Twex. As one reply noted: “Wait. What? This is the official account admitting photoshopping a photo for political reasons? WOW.” Not so much – it seems to be the baseball team’s beer sponsor… so…

So, here we are. It is the gap between NFL and MLB. The dullest time of the year. So we need to dig around a bit to see what is going on. First, here’s a bit of good news to start off with. Norm Miller, everyone’s favourite recovering beer writer and crime newsdesk guy in the Boston area, posted this on Bluesky:

Officially signed my contract for my new book today. The publisher asked me if I had a problem writing about beer even though I don’t drink anymore. I said “No, I write about murders for work and I don’t murder anymore.”

Nice. But what will it be about? And Boak and Bailey wrote about the 1930s Labour politician Luke Hogan and his efforts to unionize pub workers:

Hogan angered members of the local Brewers’ Society by surveying NUDAW members employed in their pubs. There’s more on this incident in the newspapers, too: they took Hogan to court. The questionnaire asked pub managers for details of wages, living conditions, weekly sales, and the number of staff. As far as the brewers were concerned, this was commercially sensitive information, and confidential.

And Stephanie Grant shared some thoughts about the history her home state’s regulation of alcohol:

Historically, Georgia isn’t an alcohol-friendly state. It wasn’t until 2011 that we could buy alcohol on Sunday, which infuriated my mom who didn’t understand why the state deemed it OK to go to a bar on Sunday to drink, but not buy a six-pack to enjoy at home. And even though you can now purchase your six pack on Sunday, you have to wait until around noon to do so. In 1907, Georgia became the first state in the south to ban alcohol, 13 years before the nation’s prohibition laws went into effect. And while prohibition ended in 1933, Georgia said, “nah, we’re gonna keep this thing going for another two years.”  Even in our colony days, Georgia had a strong intolerance for alcohol, with people calling for alcohol restrictions as early as 1735. At least we’re consistent.

Interesting. I once had to look up the constitution of Georgia as it was the one that the colony of Prince Edward Island’s was most poached from around 1760. Hmm… what else is gone on? Trends? Trends! That’s what is going on. In his excellent roundup this week, Stan posted an excellent graphical representation of data which I have plunked just there. Have a look. It was produced by the US Brewers Association. Notice a few helpful things. The lower brown line shows brewery closing. The rate is now back up towards pandemic levels after a period of grace. But more importantly notice that the chart starts at the beginning of 2019. Over a year before the pandemic. Even then closing up, openings down. They two lines have now come together but the trend was there for years. And Jeff also wrote about the fabulousness of graphs this week:

Unlike regular domestic beer, craft took a big hit during Covid. Particularly when combined with the domestic lager numbers, that illustrates the large shift from draft to package that happened during the pandemic. Beyond Covid, however, what the following chart really illustrates is that the Great Flattening didn’t start at or just before 2020—it dates back to 2015. In that year, the US sold 24,523,015 barrels of craft beer—nearly identical to 2022 (the last year for which we have numbers): 24,273,285.

Laura Hadland might as well have taken that big picture, moved it across an ocean, squeezed it down and applied it in the particular to describe what it all means in one pub when she wrote for the CAMRA publication What’s Brewing on (as discussed last week) what the end of the union sets that produced Pedigree for Marston:

A Pedigree drinker himself, down-to-earth Brad, a tied tenant, cares deeply about his pub and the quality of the beer. It looks like the decision to abandon Pedigree has pained him. I asked how he felt about the loss of the Burton union system. He is a man of few words. “You can tell how I feel by the fact we aren’t going to buy Pedigree again.” I wondered if the move was a bit premature, perhaps he might wait and see how the flavour might change in future casks. He sets his jaw and gives me a simple but firm “no”. No Burton union. No Pedigree. End of.

After reading about that glum chap, Cookie raised a question in response about the quality of the beer as brewed in the new equipment. But then we are not sure if there has been a side by side. Not sure, for that matter, there’s any left to be put to that test.

Is it all about the scramble to find a price point that will save us all?  The Tand reignited (as per) the continuing tale of are we paying too little for good beer that looks a lot like the story in 2007 when US craft beer complained that people were not paying enough for their product. In this case, the question relates to cask as the Tand reported:

People will pay more for the certainty, especially if quality is poor elsewhere.  The other point that should not be forgotten, is that cask beer is a live product. Usually in premium situations, you price an object higher, but sell less at a greater margin. But pesky old cask doesn’t lend itself to this arrangement. It goes off if you keep it hanging around. So, is premiumisation dead in the water? Will cask continue to be the cheapest beer on the bar? It kind of depends doesn’t it. In theory, quality always sells, but implying that premium pricing can apply to the whole market is misleading. Nobody really wants to spend top dollar on a gamble.

These are undeniably difficult times in the UK brewing scene with prominent Elland and Adnams as well as Brick and Brew By Numbers too all at risk of disappearing. And it’s happening everywhere as you know. In Minnisota with Fair State Co-op and also with Melbourne, Australia’s Hawker’s Beer. I understand but can’t fully agree with Jessica Mason‘s assessment of this moment:

A few observations on the news I’ve posted this morning: No brewery is safe right now. (However good or historic). Rising costs & spiralling post-pandemic debts are showing the sector needs help & quickly. The government needs to save British brewing ASAP.

That may certainly be a part of it but any nation that imposes Brexit and Non-Dom taxation exemptions on itself is not exactly helping keep the tax base diversified. Plus, don’t we have to factor in dropping customer interest which is not entirely due to household wallet tightening? Could it be that beer might actually… be going out of style? One critical factor putting UK pubs in peril might be that the young folk today are incredibly dull hermits, according to The Guardian:

To be young and staying in on the weekend would once have spelled social death. But for gen Z increasingly “it’s the norm”, says E1’s senior operations manager Jack Henry resignedly, when we meet one December afternoon in his office…  Its stellar lineups of techno, house, electro and drum’n’bass DJs have made it a London success story, but getting younger clubbers through the door, Henry says, is becoming harder. They’ll come out for something special – like the 30-hour marathon party he organised for New Year’s Eve – but maybe only once a month. E1 employs a videographer to film its events, producing promotional clips for TikTok and Instagram to whet clubbers’ appetites. But lately, Henry says, some seem to be watching these as a substitute for actually going out…

Hmm… make sense. Going out itself is going out of style. Pre-gaming became just… the game. Yet the old golf game is apparently not so associated with hermits:

I guess I have a different definition of civic pride, and it isn’t people urinating in their pants, jumping into bunkers during play or falling dead drunk all over the course. And those were just a few of the non-civic moments during last week’s Phoenix Open. Dubbed “The People’s Open,” the annual trip to Scottsdale is a party like no other on Tour—with clearly little to no supervision. Many who entered the gates as adults were magically transformed into adolescents, with a beer or something harder in their hands to enjoy themselves since golf is clearly secondary to getting blotto.

So we have some good, a lot of bad and even a bit of ugly going on. Want more of that but illustrated in a semi-scientific context perhaps? Err… this ain’t great:

She descended more than 6.7 miles in a two-seat submarine to the bottom of the Pacific Ocean where she found something peculiar. “Sitting in sediment at the bottom of the ocean at the Earth’s deepest point: a beer bottle. It had traveled more than 6.7 miles to the darkest depths of the Pacific, label still intact,” Dr Wright explained. “This discarded trash had managed to reach an unsullied part of our world before we actually did – a symbol of how deeply and irrevocably humans are affecting the natural world.”

Erg. Changing the subject, Daniel Croxall aka @GoodBeerLawProf announced that his paper “Legislative Gifts” is no on line and will soom be availble in an issue of the Michigan State Law Review:

This article examines the current state of distribution in the beer market and how distributors have been able to manipulate legislators into providing them with legislative gifts that serve only protectionist purposes. Such laws are premised on the notion that distributors lack market power and are thus subject to unfair treatment from large manufacturers. That justification stems from a time when there were few breweries in the U.S. and an abundance of distributors; thus, the few had power over the many. This article argues that the modern market structure is completely flipped due to extreme distributor consolidation and numerical brewery growth. 

Speaking of law… 18 shots!?!? Probably the 60 day suspension is not the end of this situation. Note that s.220 states:

Every person who by criminal negligence causes death to another person is guilty of an indictable offence

And Zak Rotello paid his respects to the passing of a neighbouring bar owner, Mike Leifheit, owner of the Irish Rose, and he shared some anecdotes:

He ran an 100% from-scratch kitchen, drove in to pick his own produce & meats from Chicago’s markets every week himself, and tolerated no BS… You want a well-done filet? Mike will personally walk you out the door before cooking one… Mike would host a free dinner every Thanksgiving for anyone who didn’t have a home or family. The Sad Bastards Dinner. That’s real hospitality… The city installed new art downtown. The one in front of the Rose, although named “The Elephant” looked like a huge silver sperm. So Mike made a FB contest to name the sperm, a lady told him he was unprofessional, and he responded “Please never come into my bar…”

One last question and not about beer. We admit we presumed “Hun” was a slur – but isn’t the slur based on German influence and the Protestant crown (my father was a Scots Protestant man of the cloth, by the way) what with the imposition of Hanoverian rule and faith along with the troops leading up to the whole Bonnie Prince Charlie thing?

OK, not a lot of joy this week. Some weeks there seems to be a balance that one can latch on to. But not so much this week. The time between NFL and MLB. Is that it? Who knows? Pitchers and catchers reported yesterday. Thank God.

Just roll the credits… well, the credits, the stats the recommends and the footnotes. There is a lot going on down here and, remember, ye who read this far down, look to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (up again to 120) rising up to maybe… probably… likely pass Mastodon (up at 912) in value… then the seemingly doomed trashy Twex (4,438 – down four) hovering somewhere above or around my largely ignored Instagram (down to 163), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. I now have admitted my dispair for Mastodon in terms of beer chat, relocated the links and finally accept that BlueSky is the leader in “the race to replace” Twex even while way behind. That being said, check out the race between the rival coders that is going on.

Fear not! While some apps perform better than other we can always check the blogs, newsletters and even podcasts to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan really doing what needs to be done Mondays. Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

The Slightly More Exciting But Definitely Final Beery News Notes For January 2024

Can you believe this month? What a month, you know, as months go. Last week it was in the -20C range with the wind chill but now it looks like we are preparing for spring. Nutso. Just remembered I planted tulip bulbs out there in the fall. Hope the squirrels enjoy them. What’s that? You don’t care about that and want some beer news? Let’s go!

Perhaps unexpectedly or at least unusually for me, a listicle of sorts right off the top. This week VinePair published a very interesting article which caught me eye. It proposed a list of “The Most Overrated Beer Styles” in which they included the following – hazy IPAs; heavily fruited smoothie beers; New Zealand pilsners; sweet, opaque double IPAs; non-alcoholic beers; lactose-heavy beers; pastry stouts, kettle sours, and sour IPAs. Notice something? I would suggest that these are also the most heavily promoted styles of beer over the last few years. This is not a list of obscure faddy fan favourites. This is sorta basically something like the US Brewers Association’s recommended focus in model business plan 2018-present. It is, isn’t it. “Brew these and you will hit the ground running!” Hmm. Isn’t that a little problematic?

Another interesting but problematico trendo to note – fewer people want malting barley:

Beer sales in the United States declined in 2023, and that, combined with a robust supply of barley on hand has resulted in a decreased demand for malting barley, Mark Black, Malteurop North American procurement and trial manager, told farmers… Younger people are drinking seltzer, mixed drinks and other liquors instead of beer, said Black, who works for Malteurop in Great Falls, Montana. Draught beer sales have decreased by as much as 20% and during the first half of 2023, craft beer sales dropped by 2% and commercial beer sales by 3%, he said. Malteurop had not yet offered farmers 2024 contracts as of Jan. 16, 2024, but that could happen “any day,” Black said on Jan. 16.

Whatever is going on… has gone on… it doesn’t seem to be really about Dry January.  This was made even clearer by a comment made by Richard Hughes, head of the UK’s Office for Budget Responsibility as reported in The Telegraph this week:

Clean-living youngsters threaten to blow a multibillion-pound hole in public finances as alcohol and tobacco tax income declines, the head of the spending watchdog has warned. Richard Hughes, head of the Office for Budget Responsibility (OBR), has questioned whether assumptions about future tax income from what are often dubbed “sin taxes” are realistic. He told the House of Lords Economic Affairs Committee: “There are some bits of the tax system which are themselves not sustainable. In a few decades’ time we won’t collect any fuel duty because every car will be electric, and they don’t pay any fuel duty. “Nowadays, you have to ask whether young people are drinking and smoking enough for us to be collecting alcohol and tobacco duties at the current rate that we are.”

Wow. See also this story in The Guardian which leads one to consider how perhaps those pesky sober kids are further undermining the ecomomics of concert venues.   With that as the background context, in their monthly newsletter Boak and Bailey asked about what they frame as a “healthy beer culture”:

When it comes to beer styles, despite the dominance of c.4% hazy pale ales, we reckon we could go out this afternoon and find decent, locally-brewed versions of almost any beer style we fancy, from best bitter to Rauchbier. If it feels unhealthy, despite all that, perhaps it’s down to how the direction of travel skews our perceptions. A growing scene feels healthier than one that’s consolidating, or shrinking, even if what’s left is objectively better (terms and conditions apply) than at any point in the preceding 70 or so years.

According to those sorts of considerations, I probably have never lived in a healthy beer culture. The selection just isn’t there. Which is fine. The considerations appear to be what you might find in a larger city than the one I live in. Plus brewery closing and consolidations give a bit of a tone to the whole experience. And perhaps the concept really doesn’t translate well as English-speaking Canadians are far more excited by the retro doughnuts at Timmies than any innovations in beer.

Perhaps considering a Dutchie himself, Jordan wrote somewhat relatedly about being an observer also looking for a healthy beer culture while at a no- lo-alc beer fest:

Entering the festival, I noticed something that bothered me: with a small amount of alcohol on board, a crowd undulates. There is a little flux to the crowd, and pathways form as people try to get to the booths. I would attribute this to the slight loosening quality alcohol has and the urgency of people wanting to use up their tickets. Because of that people develop an awareness of their surroundings. In this instance, people stood firmly planted and clear-eyed and generally didn’t get out of each other’s way. For the most part, they talked to the people they showed up with. There was live music, but not much toe tapping. It reminded me of nothing so much as a United Church Tea Social; a genre of social activity that certainly provides fellowship but infrequently gets referred to as a banger. It led me to wonder, “What is the purpose of a beer festival?”

And Ron was also waxing anthorpological but also in a sorta retro doughnut way when he looked back to what people in 1970 thought the futre fifty years out looked like for brewing:

…neither of those predictions turned out to be true. Whitbread’s ill-fated Luton plant probably wasn’t the best example of a new brewery to pick. Bass Charrington genuinely had a plan of serving the whole of the UK from just two breweries. Neither did concentrated wort factories appear. So, 100% miss in the first paragraph. The other extreme – small, local continuous fermentation plants – didn’t happen, either. Mostly because continuous fermentation couldn’t be got to work. At least, it couldn’t be made to produce beer people actually wanted to drink.

One thing happened this week that folk in 1970’s UK brewing industry may well have assumed would have been gone long before 2024. Carlsberg Marstons is mothballing the Burton Union system that had been been used less and less in recent years. As Ed reported:

I used to work with an ex-Marston’s head brewer. Even in his time most Pedigree was brewed in stainless fermenters. They kept the unions for yeast propagation but did use the beer too. Owd Roger was the only beer made entirely in the unions as they’re the smallest fermenters.

Jessica Mason summarized the situation: “The move by CMBC has been cited as a bid to cut costs, along with the decline of the cask ale market meaning that brewing using them no longer makes fiscal sense, is reportedly a way for the brewing giant to move with the times.” Plenty of outcry – but what is to be done with outdated tech? Is there anyone lobbying for the return of the “ponto” system? Nope. “Inevitable” says The Mudge. One of the things small scale brewers can do is replicate mini-systems like the one operating Burton Union left (we are told) that can be found at California’s Firestone Walker. It would be interesting to know if that is effectively subsidized by other forms of production.

On the upside, Jeff published a lovely photo essay of his wanderings around U Fleků in Prague and a bit of the Old Town neighborhood that surrounds it including the clickable one right there to the right. Next door, almost… not really, Will Hawkes wrote about Störtebeker Braumanufaktur for Pellicle this week:

This is a North German brewery, an East Germany brewery, a Hanseatic brewery, a brewery right on the edge of Germany—and yet, in a nation where per capita beer consumption has been falling for years, it is remarkably successful, having tripled production to 350,000 hectolitres (close to 62 million pints) in the past decade. From packaging to non-alcoholic beer, Störtebeker is as confident and innovative as many German breweries are conservative.

Speaking of the new, there’s exciting archaeological news out of the studies from the recently announced findings of a BCE Ecuadorian civilization. Along wih canals and public urban architecture, they found brewing as explained by James Evison in TDB:

…it is believed that jugs discovered were used to consume “chicha”, a type of sweet beer. The beer, which has a full name of Chicha de jora, is a corn beer which is prepared by germinating maize, extracting the malt sugars and boiling the wort, like a traditional barley beer, and then fermenting it in large vessels. These were traditionally large pieces of eathenware, and would be fermented for several days before consumption.

You know and I know that I do mention wine regularly. And not only because the Pope said so.  No, even as a good Scots Presbyterian I regularly look to learn more and more from wine writers including from Jancis Robinson’s books and opinion pieces. And this review posted at her website of an unexpected restaurant experience really struck me as a warm and thoughtful bit of review writing:

Named after a city in the province of Shanxi, north China, the restaurant offers a broad window frontage (one panel of which had been smashed when I lunched there recently), and a sign for Hungry Panda riders (the Chinese delivery service) of which at least a dozen came in to collect their orders while I was there. The interior of the restaurant is long, deep and slightly more modern and comfortable than many in Chinatown. Although it was only 12.30 pm, it was already crowded with many Asians of whom the majority appear to be smartly dressed young women. The waiting staff are also young and, again unlike too many of their counterparts in Chinatown, smiling, extremely charming and willing to communicate.

More positivity in the Reuters report that the Austrian Beer Party is aiming at gaining a seat in upcoming parliamentary elections:

It ran in the last parliamentary election in 2019 and secured just 0.1% of the vote but its leader Dominik Wlazny, a 37-year-old doctor and rock musician with the stage name Marco Pogo, came third in 2022’s presidential election with 8.3%. To enter parliament, a party needs 4% of the vote… The Beer Party’s egalitarian message also appeals to left-wing voters: the leader of the opposition Social Democrats, Andreas Babler, has said he voted for Wlazny in the last presidential election.

Just for Stan: “16th Century Astronomer Tycho Brahe Had a Drunken Pet Moose“!

And some good health news from Polkville aka The Hammer where the Drunk Polkaroo discusses not being quite as drunk:

Somehow, fate intervened again, and I was let go from a toxic, degenerate workplace that had helped me manifest the very worst of who I was each and every day, a path leading me to an early end and a decidedly tarnished one at that. I took a few weeks this summer to just be, to let go of a lot of the internal self hatred that often manifested itself in way too many drinks and seek perhaps a new path forward. I found a job that was exactly what I needed, a place where my most valuable asset was myself and slowly began to climb up and poke my head out of the hole I had created over the last half decade. I felt that it was time to find a way to change my own relationship with this character I had created and when Covid finally came calling on December 9th, 2023, I put down my phone, my glass and stopped the tap for the first time in 8 years.

Good. Really good. We see a fair number of people in beer that are not doing well and the culture… well, the culture isn’t exactly about interventions… is it. Happily, we have watched Norm get healthy after a very close call. My own issues were not related to my innards so much as blowing out my knee and all the carbs. I’ve now lost over 10% of my total weight as I work away at being better to myself. Others haven’t been so lucky. All the best for the Polk as he goes forward. This stuff isn’t just messing around.

Finally and somewhat to the contrary (even if also in the eastern Lake Erie-Niagara-western Lake Ontario zone as Polkalopolis), your moment of zen from last Sunday night’s NFL game between the Bills and the Chiefs. Note: the gentleman featured in this excellent New York Post (…via USA Today via Reuters…) photo is (i) a pro football player himself as a Philadelphia Eagle, (ii) the brother of one of the stars of Kansas City Chiefs, the visiting teams but (iii) he still adopted the natural plumage behaviours of the fan base of the home team, the Buffalo Bills. Already a contender for the best beer photo of 2024.*

There. Sweet product placement, too. That’s it for now. So once again… roll the credits… well, the credits, the stats the recommends and the footnotes. There is a lot going on down here and, remember, ye who read this far down, look to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (up one to 113 rising up to maybe… probably… likely pass Mastodon (static at 911) in value… then the seemingly doomed trashy Twex (4,438 – another week with a gain!) hovering somewhere above or around my largely ignored Instagram (creeping – literally – down to 164), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. I now have admitted my dispair for Mastodon in terms of beer chat and accept that BlueSky is the leader in “the race to replace” Twex. Even so and all in all, while it is #Gardening Mastodon that still wins, I still include these links to these good folk over there waiting to discuss beer with you:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

And remember to check the blogs, newsletters and even podcasts (really? barely! This era’s 8-track tapes!) to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan back at his spot for 2024 on Mondays. Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*You may also play “Where’s Waldo” with Taylor Swift in the same image. She may be in there.

The “Look Maw I’m A Futurist!” Edition Of These Beery News Notes

It takes a lot to be a really good futurist. First, a short memory so you forget all the failed claims you’ve made. Second, a globe and a flashlight. That’s it. Makes sense as every January, tryptophan-fuel prognostications by holiday break junior interns flood the media as we seek to live in an alternative reality. Beer is no different but just because the filla is flowin’ doesn’t mean it doesn’t mean there’s nothing interesting being said. I think of it as fan fiction. As we canvass those who took the time to mail in a “best of what’s never gonna happen” listicle, let’s just recall how we were promised in 2019 the best has yet begun for Brut IPA, in 2020 White Claw and Truly had established themselves as cool in a can and in 2021 more and more young drinkers would become fans of craft. Yup, there is a definite skill set behind the beer futurists.

UPDATE: despite the footnote below, GBH seems to have woken from its slumber and posted David Jesudason‘s piece (adding to a theme this week) on the traditional Belgian brewers of Hof ten Dormaal:

Since its founding in 2009, Hof ten Dormaal—located on a 12th-century farm in the village of Tildonk, deep in rural Flanders—has charted its own stubborn course and defied expectations. It’s not just that unusual founding story that defines it. The brewery’s perspective is informed by its owners’ strong opinions about what it means to make and sell “farmhouse” beer, and the beer they produce reflects their characters as well as their struggles.

First, however, a little tidying up with noting Ed posted his Golden Pints with a special nod to his final category for I suppose three distinct reasons:

Simon Johnson Award for Best Beer Twitterer: Sadly the decline of twitter is continuing but I think Jessica Mason has been best for news this year so @drinksmaven

And, speaking of tidying up afterwards, The New York Times posted a piece on the history of the word “toast” in the drinking sense:

The word came to us through the Middle English “tosten” in the 12th century. The noun, meaning bread that had been browned with heat, and the verb, “to brown bread,” may have derived from the Old French toster, “to roast or grill,” or the Latin torrere, “to burn”… But in the Middle Ages, toast was used to flavor a drink… the practice of “toasting” someone stemmed from the days when people would put “pieces of spiced toast into your mead or your wine.” Toasting a person, he said, is like “putting their name in your glass,” as if they add spice or sweetness.

And Martin posted his awards for the best experiences and the best pubs of 2023 including this transporting revelation:

The rail companies are my Villains of the Year. Which is a shame, as I’ve used rail a lot this year, as relentlessly slogging up and down the A1 to see parents has taken its toll on my desire to drive much at all after taking the campervan round the UK to complete the Guide last year. I wondered if I’d get a bit bored of this blog after finishing the GBG, but it started as a travel diary and I still love the writing, and your comments, and the views from (nearly) all over the globe. 813 posts this year, scarily that’s 3 less than 2022.

So… unless I have missed anything else that is soooooo last year… what is the story of 2024 for the perspective of all we all standing here in week one? First, Matthew shared his thoughts for the newsletter of homebrey supply shop Get ‘Er Brewed including this theme I’d be rooting for personally – a Belgian beer revival:

Purists may argue that these sorts of beers haven’t gone anywhere, and they’re probably right. But I don’t think the excitement around Belgian beer is what it was five or ten years ago. In my early days as a beer blogger, I’d enthusiastically take trips to Brussels and Bruges, merrily sipping away on strong beers inside the country’s famous brown cafés. I don’t quite have that same spark at the moment. Although, the other week I got myself a bottle of Oerbier from De Dolle brewery, and thought to myself “I need to start drinking more of this again.”

And Eoghan Walsh shared some thoughts actually from Belgium as well:

A crunch looks to be coming, and soon. It’s not a radical prediction to suggest that some of the first places to go will be the zombie businesses – those that have survived the post-pandemic recovery in a sort of a limbo with their base motor functions intact but without much prospect of a meaningful revival. In 2024, expect the definitive blow to arrive for more of these kinds of bars of cafés. For some of these, time was already called in 2023. The Old Hack, in Brussels’ European quarter, was one such zombie put out of its misery for good.

Sweet anecdotes about needy Nigel Farag hovering included! And Richard Preiss of Escarpment Labratories, perhaps a bit of a cheat given his access to commercial orders and in house R+D, presented his own set of predictions including one that fully deserves the label – “rent beer”:

The idea here is to ensure that your brewery’s lineup has a “rent beer”, a beer that helps pay the rent bill (or mortgage, or glycol chiller maintenance bill). It might not be the top seller, but it’s beer you can produce and sell in volume, with low production costs. This means it shouldn’t be aggressively full of hops or malt, shouldn’t take 10 weeks to ferment and condition, and shouldn’t require any excessively complex processing methods. Luckily, a lot of styles fit into this mold. And luckily, there’s probably not a “go to” option in your local market for all of these styles, so you can carve out a new niche.

Next, WineEnthusiast finally broke with what I had long presumed was largely a dour Scots Presbyterian base with this prediction:

Saturdays traditionally have accounted for 28% of the total weekly value in the market. However, Fridays, Saturdays, Wednesdays and Thursdays are all losing their share to Sundays. In other words, more people work from home on Fridays and Mondays, returning to the office during the middle of the week. “People seem to be more inclined to enjoy themselves on Sundays—perhaps because they don’t have to worry about work the next day…”

And Michigan business writer Abby Poirier nibbled around the idea that chasing the tail of a new flavour every week is no longer going to be enough:

“We’re finally getting around to that where (craft beer is) not introductory to people anymore,” said Jonathan Ward, who works as the “experience warden” at Brewery Vivant, production planning at Broad Leaf Brewery and Spirits, and at Speciation Artisan, where he does social media and event planning. “It’s not something that people are actively seeking out just to come in and try different beverages.”

And finally the Tand has forecast something very exciting for the next 12 months – more Tand!

The blog will certainly be back a little more often, and I’ll be returning to short sharp posts like I used to. I’ve been reading a lot of my previous stuff, and you know, it isn’t that bad. I recommend particularly my stuff on Sam Smiths, and I’ll be resuming my trek round the ones here and those I visit in London. I’ll also tackle the issue of what might be called “opening hours deficit”.  I note quite a few pubs here, have simply closed for parts of January, and while understandable, it isn’t really a healthy sign.

Is any of that going to happen? Some of it will… some won’t… but none of it not one bit of it is going to happen if you all take January off from your boozing!!! Dryuary or whatever it is called is reliably the biggest threat to the world of beer again this first week of the year. Aspects of post holiday season return to common sense sobriety include: (i) CAMRA asking “charities running challenges or fundraising: please ensure your messaging doesn’t encourage people to avoid pubs and social clubs altogether” because it is not “responsible or evidence-based“, (ii) Mudgie proclaming “it’s a deliberate, calculated attack on the pub trade“, (iii) from the Irish Independent: “I don’t know anyone planning to drink more in 2024 than they did in 2023” with “planning” doing a lot of lifting there, (iv) And on TwexNot January! It’s dark and cold and this is when we NEED alcohol!” which is probably the most honest response.  Always the voice or reason  – or close enough to one for jazz – Jeff suggests an alternative:

Make this month #PubJanuary. Stop in for a quiet pint, grab dinner out, spend the afternoon playing a board game. It doesn’t really matter what you do—you don’t even have to drink alcohol—but if people kept up their July pace of pub-going, it would make a big difference. We’re not talking the salt mines, either; going out is fun! Consider it a vacation in an evening. In fact, January is typically the deadest time of the year—a perfect opportunity to connect with friends. Enjoying other humans is good for your soul.

Perhaps indicating that there might be another reasons for the problems breweries may be facing, venerable Mid-Atlantic craft brewer Flying Fish seems to be going under weighed down by an incredible level of debt compared to the value of its assets:

Flying Fish Brewing Co., a Pennsylvania brewery that operates in South Jersey, has filed for Chapter 11 bankruptcy protection after a deal fell apart that would have seen the company sold to Cape May Brewing Co. Flying Fish “listed $1.3 million in assets and $9.3 million in liabilities in its Chapter 11 petition, which was filed in late December in U.S. Bankruptcy Court in New Jersey. The company is owned by Elk Lake Capital, a capital investment firm in Scranton that acquired Flying Fish in 2016,” the Philadelphia Inquirer reported.

Wow.  Now that is an assets to liability ratio! Never one for the liable, the award for the first best bit of beer writing of 2024* goes to Katie Mather in Pellicle:

Clouds hang low in the grey of March midweek, obscuring the peaks of New Mills’ surrounding cloughs when we arrive. Through a hollow of rich black soil and slippery rocks is a barely-contained river, pouring its peat-bronzed waters white over weirs, down past the Victorian mills that gave this town its name. Across this gully is where the monsters of Torrside dwell, by the still channels of the canal marina, restless and glimmering in the gloom. The owners of Torrside—a brewery founded here in Derbyshire’s High Peak in 2015—are also its brewers, a team of best friends and their partners. .

From our overseas desk, we learn from Uganda that one form of traditional beer is under threat:

At least once a week, Girino Ndyanabo’s family converges around a pit in which bananas have been left to ripen. The bananas are peeled and thrown into a wooden vat carved like a boat, and the patriarch steps in with bare feet. The sweet juice he presses out is filtered and sprinkled with grains of sorghum, which converts the juice into ethanol, and left to ferment for up to a day. The result is a beverage Ugandans call tonto, or tontomera, a word in the Luganda language that alludes to drinkers’ poor coordination… But its production is under threat as cheap bottled beer becomes more attractive to drinkers and as authorities move to curb the production of what are considered illicit home brews, which have the risk of sometimes deadly contamination. And because tonto production takes place outside official purview, authorities are unable to collect revenue from its sale.

Errr… drinking like Mummy and Daddy is exactly what the pub manager said it is – whether you care or not is another question:

Dr Renée Hoenderkamp, the television doctor, was dining in the restaurant at the Old Bull & Bush in Hampstead, north London, on New Year’s Eve with her husband and daughter when she made a request for all three of them to clink their glasses. She and her husband were drinking wine in champagne glasses, so they asked a waiter for apple juice to be served in one too so their daughter could join in the celebrations at around 7pm. But Dr Hoenderkamp, an NHS doctor who hosts a show on TalkTV, says that a manager at the gastropub told her “it could encourage her to drink alcohol and it’s not a great look” and served it in a tumbler instead.

Of course giving a kid something in a wine glass is mimicking wine drinking. Me, I actually thought the parents should have then ordered Manhattans and let that kid something something in a similar tumbler, too.

There. I said it. Time to get real. Get a move on. The darkest month of the year are now past us. Yes, the days are already really getting longer. And remember, ye who read this far down to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (up three to 104) rising up to maybe… probably… likely pass Mastodon (910 – down another one) in value… then the seemingly doomed trashy Twex (4,430 – one more week with a gain!) hovering somewhere above or around my largely ignored Instagram (creeping – literally – up to 165), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. All in all I now have to admit my dispair for Mastodon in terms of beer chat and accept that BlueSky is the place in “the race to replace.” Even so and all in all, it is #Gardening Mastodon that still wins but here are a few of the folk there perhaps only waiting to discuss beer:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

And remember to check the blogs, newsletters and even podcasts (really? barely! This era’s 8-track tapes!) to stay on top of things including the proud and public and certainly more weekly recommendations in the New Year from Boak and Bailey every Saturday and Stan at his spot on those Mondays when he is not SLACKING OFF! Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much less occassional but always wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*Perhaps it would be more of a contest had GBH not apparently taken all those weeks off (and still not updating the home page from the Signifiers of 2022 by January 3, 2024 even though the 2023 version was posted over ten days ago.)

The Hardly Able To Sleep I’m So Excited Dontcha Know Edition Of Your Beery News Notes

It is getting close, isn’t it. Hopefully when this is posted, all the mail and all the parcels will have been sent. I have a list and on that list it says that will be done… so it will… right? Last week I shared a photo from the Xmas contests of a decade or so ago and, Lordy, the image above submitted by Jeff of Beervana back in 2012 passed by my Facebook memories on the weekend. Another great entry worth resharing – if only to ponder the question of whether the man on the little green vehicle spent his days saying “wheeee…. oh yeahvrooooommmm!” quietly to himself.

Starting locally, sometime today we may learn more about the government of Ontario’s new plans for the booze marketplace. The CBC has posted some juicy rumours with perhaps a few twists on expectations:

… two sources said the government will require retailers to devote some portion of their shelf space to Ontario’s craft brewers and small-scale wineries, but had no specifics. The reforms will not alter the role or structure of the LCBO in the retail landscape, sources said. Some industry sources said The Beer Store will be well-placed to corner the potentially lucrative market for distributing beer to thousands of new locations in supermarkets, convenience store and gas stations because of the breadth of its existing distribution network.

Let’s be clear. I look forward to 2025, the year when any grocery stores, all corner stores and any gas stations which are willing will be able to step up and start selling those beers, wines, ciders and even that stuff we call “coolers” but marketeers refer to as “ready-to-drink alcoholic beverages, such as seltzers or premixed cocktails (collectively known as RTDs).” But I also fully expect this to be a mess like the cannabis marketplace of the last five years due largely to a retracting public interest with a lot of good intended investment dollars along with certain consumer hopes to go down the toilet, a lot of places just selling the marco gak and the concept of “craft” being further diluted… if that is even possible.

OK – festive question: does your drinks culture include insanely complex and repetitive Christmas parties? I’ve always thought the British over do these things and am not dissuaded from a guide like this to surviving them without compromise even with all the dangers – social, career or otherwise:

Even if you can hold your nog, there’s snogging — firmly back after the plague years — to consider. And then reconsider: 59 per cent of office romances end with a resignation. Beyond the work do, there’s double booking, guest lists and menu planning, dress codes and inquisitive v intrusive small talk to consider. Personally, I love a 4am finish, dissolve in the face of trying to deliver dinner to the table before 10pm, love flirting with strangers, hate awkward set-ups and loathe being asked to squeeze in for a photo.

Yikes. Too much. And troubles in big fests too? CAMRA has announced that the “Great British Beer Festival is taking a year off in 2024 but will return in 2025.” And Eoghan shared that:

…its Belgian equivalent Zythos also not going ahead in 2024. Zythos moved from Leuven to Kortrijk in 2023 but now cancelled next year, citing “organisational reasons” Will it ever come back?

If you need a drink, just get ye to a proper establishment. The Mudge has again noted the Merseyside Pub Guide from Phil Wieland which, as promised, “goes in the pubs where no other bloggers dare to venture“… like he did this week:

On my previous visits I have noted that this is a football fans’ pub and I recall many years ago during the Euros finding all the regulars with red white and blue face paint and silly hats.  Today was no exception, and the place was busy with noisy Liverpool fans, all very happy as their team was now winning.  No face paint this time! I watched the last few minutes of a rather scrappy game until the whistle went with 102 on the clock, welcomed with a very loud cheer.  More cheers when we learned that that LFC were now top of the league, albeit possibly for only two or three hours. The atmosphere gradually calmed down a little but it remained a lively pub, another proper boozer.

And Jessica herself of B+B has sent a dispatch from Sheffield, a trip that has become an annual affair, where she met up with Retired Martin himself:

First, Ray was unfortunately unwell, so this ended up being a solo trip for me. Secondly, it turns out I can’t come to Sheffield two years in a row and ignore The Rutland Arms, even if that does break the new-pubs-only rule. Martin has handily written up the first part of my weekend. (Yes, I am the mysterious “guest from Bristol”.) He suggested a few meeting spots and I went for The Old Shoe, on the grounds that it was central and promised a good range of beer. It’s always interesting to see how a newly-opened pub can compete in a well-established drinking culture. I’d say based on a short visit that this is a great addition to the city centre.

And… and , for the immediate double, the brawny brains of B+B posed an excellent question that is not unrelated:

Are the pubs dead because there’s a Wetherspoon nearby? Or is the Wetherspoon busy because the pubs nearby are dead?

Check out the comments, too: “My purely anecdotal observation on the two huge Wetherspoons in central Dublin is that they attract a crowd that wouldn’t be in proper pubs otherwise….” There’s sort of a proper theme, then, this week: considering the current sense of the relative rough and tumble of competition and the resulting success of pubs as opposed to fretting about their openings, closings and, you know, intentional burnings down. What makes them work? Does getting yourself known as a fan base hangout really work?

Has a second and perhaps more unexpected theme arise this week? What to make of how very weird it would be if US craft beer took warmly to supplying murderous dictatorships as a way in part to keep their heads above water – but that’s what we learned might be affot this week from Dave Infante in VinePair:

Parr is emphatic that he doesn’t want craft breweries to sell their beer in China, or anywhere else, unless it makes good business sense. “Brewers need to consider whether they have the capacity, the product range, the pricing, and the resources to support all those things like regulatory compliance, marketing, a trade relationship when that could otherwise be supporting your domestic market,” he says. But the potential upside is considerable. “China is certainly a huge market … [and] despite the economic challenges, there’s a segment of the population that has the money to pay for premium products.”

I hear officers’ mess halls in the the Xinjiang Uyghur Autonomous Region in Northwest China might have an interest in warm overly hopped IPAs and exploding fruity kettles sours. Would you take that money? But…  seriously? Has craft gotten so stunned, so needy that it hugs the despot and rejects the lessons of  New Belgium and Kirin dabbling into the fridges of the approved classes of Myanmar? And along a lighter, tempered version of something similar, we may have already have a winner for top junket of 2024 as Jeff explained:

I’ve been invited to give the keynote speech at this year’s Central European Brewers Conference in Budapest. I’ve never visited this city routinely described as one of Europe’s most beautiful, so I’m psyched… I’m going to be speaking on a topic dear to my heart—how culture manifests—but the talk will have a special focus on why that’s relevant to individual breweries… It is a smaller event, which means you’ll have real access to the folks on the ground, including luminaries like Evan Rail, who is the conference MC; see the list of speakers at the links above…

No doubt Hungarians of the current politico-cultural bent with be keen on any illustrations of cultural nationalism made manifest. Try the Tokaji but perhaps best not to mention the related regional imperial tensions. Premium drinks for autocrats.

These things on the edges speak to these times, I am sure. And somewhat relatedly I am left wondering if this is something of a buried lede – but it might be better to arrange the data before the thread begins. Not quite sure of the point other than perhaps the perpetual craft grope 4 hope demographic thing. So… will they or won’t they?

We’ve known for years that underage drinking has been dropping. Monitoring the Future data shows the % of 12th graders drinking has been dropping for years. So it’s no surprise that 16-22 year old Gen Zers would drink less than Millennials.

By comparison, a nice bit of work in Pellicle this week by Courtney Iseman on the cask ale scene in New York City. NYC has been a beer town for over 400 years and it was nice to see a proper bit of research into the recent history of cask there:

Having also tracked bars with cask beer for his blog Gotham Imbiber, Alex confirms there were 67 New York bars serving cask pre-Covid. The pandemic certainly acted as a nail in the coffin for cask beer, moving imbibing into the home. But in New York City, it’s safe to say that while plenty of bars had carried on with perhaps intermittent cask programs, the fervour had cooled. The beer scene had moved into brewery taprooms, suddenly allowed to exist after New York governor Andrew Cuomo signed The Craft NY Act into effect in 2014.

Before the Gotham Imbiber was a blog it was a ‘zine (as this 2007 BeerAdvocate article describes) that identified where cask could be found throughout the city. So I am not sure that the statute was as critical as other factors like higher commercial rents or simply the entertainment competition in the Big Apple. Cask ale and taprooms also predate that date but they were more to be found upstate in Albany, Syracuse and Buffalo like the taproom in 2006 at Middle Ages or at the dearly departed Clarks the year before. Today’s story shares how the arc of history in this century shows how NYC lagged in matters of good beer behind even the rest of the state, leading us to where we are today.

And Gary has been posting another series on a single topic, this time ads from 1924-25 promoting the somewhat vague Barclay’s Lager advertising slogan “Still Discussing It!” which turns out to be a bit of a then new and modern conversation:

…the theme continues of Mrs. Brown showing an equal if not greater interest than her husband in Barclay’s beer. Not all the ads stress the wife’s independence. In one, while sharing (always) the husband’s taste in beer an alterior motive appears, to butter him up for a post-meal shopping spree. In another, impressed by the panoply of financiers in the chic restaurant, she muses she might accompany one to Throgmorton Street (home of the Stock Market) to make an investment sure to pay off, a flutter she calls it.

The characters here are more affluent and carefree but still the structure of the campaign remind me of the ads from two decades later during the war sent out by Labatt under the “Isn’t It The Truth” slogan where the main voices are women working towards their own liberation along with freedom from military dictatorship… hmm… there’s that word again…

Back to Yuletide merriment, Will Hawkes in his December edition of London Beer City newsletter for December set out to find out if the touristy Kensington landmark The Churchill Arms truly is really London’s most Christmassy pub by comparing it to “The Dog and Bell (‘Dog’, locally) in Deptford”:

The best seat in the house – inside the door on the left, dark-green banquettes and a great view of the bar – is untaken. It’s not as busy as at The Churchill, and the voices are all English or Irish, but it shares that key quality: a sense of carefree happiness, of reality postponed.  Across the way is a family – grandparents, daughter and two kids (“Tell grandad what colour the loos are … Millwall blue aren’t they?”) – while the regulars are seated at the bar in the new bit of the pub, chiselled out of the next-door building a few years back. There are hops above the bar, alongside copious Christmas decorations – sliced oranges, pine cones, pine leaves – hanging thick and lustrous from the walls and ceilings. 

Nice… and finally, maybe not so nice but still one of the funnier yet still sadder tweets was posted by Jessica Mason this week, one that bears preserving should Twex get what it deserves:

EXCLUSIVE: I’m approaching the final week of work for 2023. Glorious men of Twitter, you have JUST ONE WEEK LEFT to tell me how to do my job. Knock yourselves out. #micropenisdetectedonaisle3

As regular readers may have picked up, I have a lot of time for Jessica Mason’s writing about beer business as well as the surrounding culture and so I read this mindful of how it reflects not only (1) the sick abuse she bears personally or even (2) a broader comment on the pervasive misogynistic shit that women in beer have to put up with but, let’s be honest, (3) also a reflection on how good beer culture has a fair share of pricky pathetic fifth-rate obstructive domineers (and, yes, perhaps even -atrixes) who actually bring little to the table but still screw things up for others by blocking the way for others who are more interesting and deserving. Suffice it to say, after all these years now, I am not thrilled with the effectiveness of the curre “state of social advocacy work in craft beer.

There. Next week, the Yuletide roundup. And remember, ye who read this far down to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (97) rising up to maybe… probably… likely pass Mastodon (909) in value… then the seemingly doomed trashy Twex (4,426) hovering somewhere above or around my largely ignored Instagram (164), with unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. All in all I now have a bit of dispair for Mastodon in terms of beer chat and accept that BlueSky is catching up in “the race to replace.” Even so and although it is #Gardening Mastodon that still wins over there, here are a few of the folk there discussing or perhaps only waiting to discuss beer:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

Still too, maybe check the blogs, newsletters and even podcasts (really? barely! This era’s 8-track tapes!) to stay on top of things including the proud and public and certainly more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays when he is not SLACKING OFF! Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much less occassional but always wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

 

As The Madcap Slide Into Yuletide Speeds Up Here’s This Week’s Beery News

I am already late. I think that is what Yule really means: “you are late!”  I need to still get a few things together… very few… but I already feel rushed. Perhaps this is how “We Three Kings” felt galloping across the Middle East and it’s all part of the lessons of the season. Fretting. I dunno. I need a few of these Caribbean Christmas drinks. No wonder people take winter vacations. To make up for the Christmas vacation. Not as rushed as the holiday-time photo contest kept me a decade ago. That’s the winner from 2012 up there by Robert Gale, one of 36 photo entries I posted on just one day in that long contest period. That was a lot of fun – but nuts, too.

First up, Stan is back and posted his linkfest on Monday after a month on the hollyjollydays – and he noticed something:

Has it really been four weeks since I posted links here? Indeed, and it seems as if it would be easy to sort through the headlines since Nov. 6 and assemble a post of only stories about the craft beer apocalypse. I am left searching for a phrase that is the opposite of “a rising tide lifts all boats.”

Perhaps “Five Feet And Rising“? Just to, you know, keep up with an aquatic theme? Stan explores some of the reasons for the craft beer predicament so go have a look. Even though the exploration and examination of a downturn is valuable and in craft almost fully ignored… I know the feeling but have promised myself to be cheerier this week. I will. It is the holidays or perhaps just the pre-holidays after all. Let’s see if that’s possible.

But first… Jordan has been worked a few paper rolls through the adding machine and come up with for Ontario what can only be called findings:

Will update the map later, but it looks to me like we’re down from 413 physically operated brewery locations to 389 so far this year. There are some ownership situations I don’t know how to express simply in geographic format. Assume that number is high… If you condense ownership structures, we can reduce 67 locations to 27 companies. So… 349 companies total.  

Maybe related: low alcohol partying and no alcohol bars? Apparently Sam Smiths is also running no alcohol bars, given that “as many as 120 Smith’s pubs are currently closed“! That’s what’s said in that article in The Times about the Samuel Smith’s of Yorkshire. Not so much about the brewery as the man running the operation. This was a brutal passage:

Back in the 1990s Samuel Smith’s bought and began pouring millions of pounds into restoring the town’s derelict Old Vicarage, which dates back to the 14th century. Great care was taken to go above and beyond rules stipulated by English Heritage… When the eight-year project was complete, the vicar at the nearby St Mary’s Church was informed that her new house was ready. The offer came like a bolt from the heavens. St Mary’s vicar already had a home — one she liked and better suited the needs of her young family. After the invitation was politely declined, the lavishly restored building was locked up.

Enough. It’s the holidays. Here’s some good news. The BBC reports that Welsh brewery Brains has turned its fortunes around… literally… or is it figuratively…:

The company had debts of £76.4m, most of which had accumulated before the pandemic. Mr Bridge worked with a number of banks to restructure and agree repayment of all of the debt, with the chief executive finally feeling confident about the company’s financial health by the summer of 2023. “We’ve managed to navigate those challenging times. And it wasn’t just us, it was the whole drinks and hospitality industry that went through those challenges,” Mr Bridge said. Brains is more than beer in Wales. Having been brewing in Cardiff since 1882, the company is still owned by the descendants of Samuel Arthur Brain.

More with the cheery. What is cheery? History is cheery! And international. Heck, we received a comment in German this week, a footnote to my bit on the Lispenard clan, 1700s Loyalist beer barons in New York. Lord Goog provided the translation. Speaking of lore of yore, the Beer Ladies Podcast had a great interview this week with Dr Susan Flavin, a historian joined in a project recreating a 1500s brewery:

In this fascinating project – link below – the team used a recipe based on a beer once served in Dublin Castle, in order to not only taste it, but to learn more about the role beer played in the early modern period. This one will tickle the beer history nerds and casual beer fans alike!

In more recent history, Boak and Bailey have a great explainer this week on the pub feature called a “snob screen” as helpfully illustrated in the 1963 comedy The Punch & Judy Man where they are used as part of a physical joke:

Hancock, who co-wrote the film as well as starring in it, uses these as the basis for a bit of ‘business’ which, handily, you can see some of in the trailer for the film. He pops in and out of the various windows, taunting and teasing the snobs behind the snob screen. In other words, he refuses to respect (literal) social barriers, and highlights their purely symbolic nature. After all, he and his pals can hear almost every word that is being said a few inches from them, on the other side of the screen. What is slightly odd is that most surviving examples of tilting or swivelling snob screens are there to separate customers from bar staff, rather than from each other.

Neato. And a couple of decades later, the BBC took us back to a Belfast board game of forty years ago and posed the question whther it was glorifying or just identifying actual pub culture:

1981: Scene Around Six explored a Belfast pub crawl board game, named Binge. Controversial enough that many shops refused to stock it, it did at least have the backing of a certain local mover and shaker, Mr Terri Hooley.

And another bit of history. In the same week that it is reported that Diageo is ditching most of its beer brands*, a landmark in craft brewing history is being lost with the closure of the Ringwood Brewery in Hampshire, England after fifteen years in someone else’s portfolio.

In 2007, Ringwood was purchased by Marston’s for £19.2 million. Marston’s disposed of its brewing operations in 2020, selling assets to a joint venture with the Carlsberg Group to create the Carlsberg Marston’s Brewing Company. Mr Davies mentioned that he is “incredibly proud” of the effort and dedication of staff at Ringwood Brewery, adding: “Our priority now is to support colleagues affected by the proposals through the consultation period, which has now begun.”

You know, the official hagiography of craft beer does not properly account for the importance of the Ringwood Brewery which came into being in 1978 led by Peter Austin. As Boak and Bailey discuss in Brew Britannia as well as in their thoughtful obituary for him of almost a decade ago, Austin was one of the few people who could legitimately be called a founder:

His first triumph was building and getting established the Penrhos Brewery on behalf of Martin Griffiths, Terry ‘Python’ Jones and writer Richard Boston. He then launched his own brewery, Ringwood, in 1978, and thereafter came to be the ‘go to’ guy for advice on setting up similar operations. When David Bruce was setting up his first Firkin brewpub in 1979, it was Austin who vetted his designs for a miniature basement brewkit. The two were both founder members of SIBA, which then stood for The Small Independent Brewers Association, and Austin was its first Chair.

Austin also consulted, with Alan Pugsley, brewing bringing his energy into the new brewing movement in North America. I’ve had beers in breweries in Nova Scotia, Maine, New York and Ontario directly carrying on that tradition. The shutting of the Ringwood is the end of an era.

The big news in the world of Pellicle is that I WON the November fitba pool (even though I am wallowing in the nether ranks.) It which was a great surprise that earned me a mug. Oh… yes, and Will Hawkes wrote something well worth reading for Pellicle about London’s pub group Grace Land and the co-owners Andreas Akerlund and Anselm Chatwin:

They met when Anselm took a job as a bar back at Two Floors, Barworks’ bar in Soho, whilst he was at St Martin’s College (now Central St Martins) in the early 2000s. Temperamentally similar and with a shared passion for music, they cooked up a vague plan to open a dive bar/gig venue—and when a site, formerly The Camden Tup, came on the market in 2009 they opened the first Grace Land venue, The Black Heart. It wasn’t an immediate success. “The Black Heart was a dismal failure for many years,” he says. “But it’s about working with the concept, sticking with it. People get it now.” That philosophy has served them well in the years since, during which they’ve slowly accrued a small family of high-quality pubs…

Note: The English are coming back down to pre-Covid levels of alcohol consumption. Is inflation healthy? Hmm… and while we are at it… next time someone suggests that terrior in wine isn’t real, mention this study as reported in The New York Times:

“It’s one of those terms that the wine industry likes to keep a bit mysterious, part of the magic of wine,” said Alex Pouget, a computational neuroscientist at the University of Geneva. Dr. Pouget is trying to apply chemical precision to this je ne sais quoi. In a study published Tuesday in the journal Communications Chemistry, he and his colleagues described a computer model that could pinpoint which Bordeaux estate produced a wine based only on its chemical makeup. The model also predicted the year in which the wine was made, known as its vintage, with about 50 percent accuracy.

That’s some science right there, that is. Continuing with questions of authenticity, again we go with The Times out of London which had an interesting article on tea and chai this week with some very interesting assertions about appropriation and the nature of foodways:

You can culturally appropriate badly, or you can culturally appropriate well, but almost all culture involves appropriation. While Indians have been adding spices to milky beverages for centuries, the spiced tea that is fashionable in American and British coffee shops, and is sometimes marketed as an exotic drink, is no more purely Indian than, say, chillis (which originally came from Central/South America). Indeed, chai is the result of the British imperial push to get Indians to consume tea.

Note: Lars wrote about complexes of closely located language families. Nicely done. Also nicely done, Geoff wrote about Ethiopian borde over on Mastodon, a very complex form of beer making.

I think I first had Jack’s Abbey lager with Ron and Craig in Albany New York back in March 2016. I recall hitting a store on the way back from Delmar. Ah, Delmar! Anyway, Jeff has done an admirable job remembering what he wrote down during his recent visit… before he lost his notes from that visit… including, to begin, its location:

The city proper is small and compact, but the metro area, or Greater Boston, includes around a hundred small towns clustered in the fan stretching out from Boston Harbor. Two radial freeways, I-95 and I-495, mark important distance metrics. Anything inside I-95 is pretty Boston-y, while anything within the larger I-495 ring is Greater Boston. Framingham, home to Jack’s Abby, is 20 miles due west of downtown Boston and about halfway between 95 and 495.

Note: Zak Rotello of the Olympic Tavern of Rockford, Illinois alerted us to this situation: 1, 2, 3, 4. Govern yourselves accordingly.

Nice piece in Cider Review this week on the state of the tiny German perry trade and its advocate in chief, Barry Masterson:

As anyone who follows Barry will know, there are a good number of pear trees in his home region around Schefflenz. He’s previously reported its former significance in Bavaria and until relatively recently it was a central cultural tenet of rural life in the Western Palatinate, a little way west of Barry, near the Rhine and around much of German wine country. But today there’s vanishingly little to be had commercially, and if I didn’t have a direct line to Barry, Lord alone knows how I’d have found anything out about it for the book.

And finally in one of the weirdest craft fibby claims yet, the fact checkers and desk editors of Forbes seems to have taken coffee break when this one crossed by their inboxes:

Recently the Cicerone Certification Program announced that six people had achieved the rank of Master Cicerone. There are now a total of 28 Master Cicerones worldwide. A Master Cicerone is similar to a Master Sommelier in the wine world but the focus is less on service/hospitality and more on general beer knowledge. The exam is frequently billed as one of the hardest tests not just in beer, but in the world. 

FFS. Is there any bloatification that craft can’t claim? Safe to say that gaining the certificate does not require passing one of the hardest tests in the world. There are, after all, brain surgeons not to mention standard shift drivers licenses. Not being a peer reviewed academic course, however, allows for this sort of thing to float around.

Fin. We are done. I know I’m done. Remember, ye who read this far down to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (94) rising up to maybe pass Mastodon (907) in value… then the seemingly doomed trashy Twex (4,426) hovering somewhere above or around my largely ignored Instagram (162), with unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. All in all I still am rooting for the voices on the elephantine Mastodon (even if BlueSky is catching up in the race to replace.) And even though it is #Gardening Mastodon that still wins over there, here are a few of the folk there discussing or perhaps only waiting to discuss beer:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

Anyone else? Anywhere else? Yes, you also gotta check the blogs, podcasts (really? barely!) and even newsletters to stay on top of things including the proud and public and certainly more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays when he is not SLACKING OFF! Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much less occassional but always wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*Or not… as a web-publication called Just Drinks has asserted that Diageo does not plan to offload beer assets – apparently based on this peak of investigative reporting: a “company spokesperson said: ‘We do not comment on market speculation.’

The Near Mid-October 2023 Edition Of Your Beery News Notes

Took a week off this week just to make sure, you know, all the turkey leftovers were consumed and all the necessary prep chores were done well ahead of winter. To the right is half of the garlic crop as well as the bundle of garlic greens that will be tomato mulch next year. They get replanted soon. Haven’t noticed any particular theme this week but no doubt that quiet is due to the horrors in the Middle East piling upon the horrors in Ukraine. Facing uselessness in the presence of such evil, what do you do? Keep garden and scribbling? Yup.

First up, being October, Pellicle has a timely feature this week by Ariana DiValentino on one of the more venerable and more drinkable pumpkin ales out there, Pumking by Southern Tier of western New York State:

“Pumking should be the brewer’s target for a pumpkin beer,” he adds. Critics and craft beer fans alike echo this, crediting the balance between spicy, sweet, bold, and bitter. Personally, I think it manages to strike a balance in another way: the type of drinker it attracts. Though pumpkin ales are traditionally maligned, there’s something about taking one and turning the volume up to 11 that transforms it into a magnet for craft devotees. And yet, you don’t need to be a beer geek with an encyclopaedic knowledge of hop varieties to appreciate Pumking. You don’t even need to be a beer drinker, really; anyone who likes pie is likely to find the phrase “pumpkin pie in a glass” tempting. Drinkers come for the pie and stay for…also the pie, because in this case, there’s truth in advertising.

Southern Tier was a favourite of mine in the old cross border beer shopping days of ten to twenty years ago. I played a role in  bringing their beers into the Ontario market after years of enjoying their range of beers, especially the big ones that led up to Pumking. My first note on Pumking dates to 2009 when a bomber cost you $6.49, well after the after-party. My first pumpkin beer note goes back five years earlier to October 2004 when I bought Post Road by Brooklyn Brewing. But by 2011, unlike what the Pellicle article seems to suggest with the phrase “the nascent hype in the early 2010s“, cracks were already starting to show in the reputation of the long established style. Even the venerable The Atlantic in 2011 questioned their place:

Some beer styles are loved, some are ardently despised, but none is more divisive than pumpkin ales. Those who love them wait all year for their seasonal release; others can’t even broach the subject without foaming at the mouth. “I hate pumpkin beers,” wrote my friend and Washington City Paper beer writer Orr Stuhl. “Even picking a ‘favorite’ — say, Dogfish Head’s — is like picking a favorite airborne illness.”

Hah!! Good one. More timely and far less snippy, Jessica Mason has reported on some new solid data on inflation in the UK’s beer maket ‘Spoons sub-sector:

Using pricing data gathered at every Wetherspoons pub in October 2022 and October 2023 via the pub group’s app, the analysis identified how, currently, the average price of a pint of Carling in a Wetherspoons pub is £3.35. This has increased 11% since Oct 2022, when it was £3.02. According to the findings, 740 Wetherspoons pubs have seen inflation over the last year, 58 have seen deflation, and five saw no price change. Drilling down into the data, the Wetherspoons pubs with the highest inflation rates are The Rann Wartha, Cornwall (42.2%), and The John Francis Basset, Cornwall (42.2%) while the Wetherspoons pubs with the highest deflation rates are The Golden Beam, Leeds (-20.1%), and The Myrtle Grove, West Yorkshire (-19.7%).

I’ve always liked The Myrtle Grove… or at least I would have if I had ever heard of it. And it’s not just in the ‘Spoons. Sucker Juice is always right there begging for your attention:

Brewed independently by the artisans at Freetime Beer Co in Wales, Nothing Beer embraces a minimalist ingredient list; just water, rice, malted barley, hops, and yeast. “As a London-based tech company we are proud to have partnered with another independent British brand in Freetime Beer Co for this launch,” says Ryan Latham, Nothing’s Global Director Brand & Creative. While the limited-edition release (at £20 for a pack of six) is only available in the UK at the moment…

That’s $33 a six. Nuts. Everyone is on the take. Same as it ever was. Except it isn’t. Because inflation is also tied with contraction as Nickolaus Hines explains at the InsideHook:

“…beer as a whole [is] losing out to other alcohol categories, as well as the rise of people who abstain from alcohol altogether… “In plain English, the industry has lost about 30%, or 2.2 million, of its youngest LDA consumers in five years,” Purser said. “This is a pattern, and the current brand crisis has accelerated this broader category concern.”*

Somewhat relatedly in terms of the scramble, here’s a bit of a sad turn from the world of wine which I am quite aware of being replicated in a way in beer, a private financial exchange need to receive a tasting note back from a known beer writer – thus underlining any semblance of the writer’s independence. But in this case, it is the publisher limiting access to the notes issued by a group of critics to those out there who pay 160 Euros. Wine writer Jon Bonné considers the situation thusly:

The fascinating part: This is the first time I can recall anyone has taken a stab at putting a dollar figure (euro figure) on this specific bit of content generation. I won’t say it’s what the market has determined, but it’s what someone thinks the market will bear. It also cuts off at the knees one of the more wobbly arguments of recent years: that these tasting notes and scores are for consumers. Consumers are grabbing bottles from the aisle cap, or checking on the latest orange fad. These are for producers + their agents. If that’s so, then how much more ripping off of the fig leaf is this than the many existing shades of trade-writer clubbiness?

Speaking of wine, the Count Alexandre de Lur Saluces has died… which surely leads each of us to ask “who hasn’t been in this situation?”:

Unknown to the public at large, however, the count owned only 7 per cent of the estate with 48 per cent held by his elder brother and smaller amounts by other members of the extended family. They rebelled against his autocratic behaviour and lack of dividends, which led to an embarrassingly public fight,  when in 1996 they agreed to sell majority control to Bernard Arnault, the billionaire owner of the luxury goods conglomerate LVMH. Bitter words were spoken by all sides of the family, with the count declaring “Mr Arnault is financing [other family members] to get rid of me. If he gets hold of this château he will install his fashion models here and start producing a perfume called Yquem!’’

Indeed. And the no doubt well-perfumed Ron’s gone a bit further back, lingering in the early 1970s for a bit this month:

I’m just getting the mixture right between water and dirt to let me have a good old wallow in nostalgia. Or at least, casting a glance back at the past. And hoping no-one is returning my gaze. We were looking at Whitbread’s 1973 set of beers. Time now for the other fermentables: adjuncts and sugar. What should be remembered here is that Whitbread had long been a holdout in the use of adjuncts. Only starting to use them in 1965. Much later than most of their rival brewers. Other than wartime, of course, when they had no choice but to.

For Cider Review, Barry Masterson went a bit further back in time to the Middle Ages of Bavaria to tell the tale of perry’s hayday there:

A chance discovery I made while reading some older articles tracing the ancestry of Austrian perry pear varieties yielded one of the earliest definite mentions of perry in central Europe. The Bavarian-Austrian poet Neidhart von Reuental, probably one of the most famous Minnesänger or minstrels of the period, made a reference to perry in one song. Around 1240, after he had moved from Bavaria to the area near Melk in current day Austria, he added two verses to an existing song, written of course in Middle High German…

A great tale of daring do was set out in Twex this week, a story of inebriated public menace once upon a time in New York City:

In September 1956 after drinking heavily at a bar in New York City, Thomas Fitzpatrick made an intoxicated barroom bet that he could travel from New Jersey to New York City in 15 minutes. At 3 a.m. he stole a single-engine plane from the Teterboro and flew without any lights or radio before landing on St. Nicholas Avenue near 191st Street in front of the bar where the bet was made. The New York Times called it a “fine landing” and a “feat of aeronautics”. For his illegal flight, he was fined $100 after the plane’s owner refused to press charges.

For the double, we have another story of dissent from about the same time – but this time from Belgium:

Never forget how on Nov 16, 1949 a bunch of Belgian students from Ghent took over a fortress and attacked the police with fruit because the city had raised the price of beer. On November 16, 1949, 138 students (including one girl) entrenched themselves in the Gravensteen in Ghent. The battlements are adorned with playful student slogans, while the police and fire brigade are treated to overripe fruit and smoke bombs. The student-like violence can only be contained with the greatest difficulty by the police. The student joke is front-page news in the international press.

And you think you’re a beer evangelist. Pffft! Sadly, such clear-headed thinking, taking on issues head-on does not seem to exist in all quarters:

Paul Leone is the executive director of the New York Brewers Association, and he says craft beer simply isn’t a growing industry anymore. Before 2016, the growth of the industry was 10% year over year. “No doubt there are breweries that are looking to sell, there are breweries that are not going to make it for the long haul, unfortunately, but I would caution people and say that this is a business like any other business,” Leone said. “There are breweries that are no doubt struggling, and there are some that are expanding… We are not over-saturated and there is no bubble.”

I don’t know what to make of that… don’t worry be happy… whistling in the dark? Also not sure how homogenized craft beer culture is across North America. Can we even make generizations about the politics? I would note if pressed (contrary to Jeff’s suggestion that it identifies as left/liberal rather than right/conservative due to the Bud Lite botch of just a half a year ago) that in 2013 this was the results of a study involving a number of prominent breweries, mainly in Colorado – progressive as anything:

Craft beer drinkers tend to embrace healthier active lifestyles as well as exist on the fringe of conformity. This segment typically enjoys riding bikes, walking from place to place, hiking, camping and in general embraces an outdoor lifestyle. Consequently, they frequent places such as Whole Foods, Sprouts, local fresh markets, REI and national parks. Their choice of music is more generational than driven by their consumption of craft beer; most of the brew pubs we visited played indie-pop music like Dave Matthews, Mumford & Sons or Dawes. Our local observations revealed that many craft beer drinkers value independent thinking, counter-culture, progressive politics, creativity, intelligence, an appreciation of art and indie-rock, and witty banter.xxix  This definition matches the “hipster” sub-segment of the millennial generation. Craft beer drinkers did not appear to be lazy as they aspire to be accomplished and productive. Craft beer drinkers tend to be more professional than then the blue collar working-class.  

And remember: that New Yorker cover is coming up on its ninth anniversary. Still holds up… unlike Mumford & Sons. I am more in alignment with Jeff’s post this week, “The State of Beer Education” or at least the conclusion:

…as the everyman (everyperson) drink, most people feel comfortable ordering and drinking it without deep engagement. What makes it so popular is the very thing that leads to incuriosity. I have reconciled myself to this reality and, on balance, I think it’s a good thing. Beer is wonderful because its accessibility enables it to be the mass social beverage. That requires a simple, unfussy product.

I like that. But I don’t fully buy the route he gets there. Let’s be honest. Beer as a subject for an education just does not attract all that much actual independent study or scholarship other than perhaps in the bio department. Resulting titles are a bit overblown, newbie guides are praised as if they are a thesis while actual thoughtful writers are still refused footnotes by publishers. There isn’t even anything as detailed and complex as the popular annual guide for consumers published under Hugh Johnson‘s name but long overseen by Margaret Rand. [Get yourself a copy.] And too often beer courses are often proprietary, without a published syllabus or independent peer reviewing in any true academic sense. And beer (sorry to break it to you) is simply not “every bit as complex and nuanced as wine“* – especially in these days of adjunct focused, easy-to-please kettle sours and fruit sauce variants. But do you care? No! As Jeff says, the best of the many beer courses you can take online or at say a community college are very helpful entry points especially for ambitious brewery and bar staff but it is self guided study that creates the best education you can gain – whether with wine or with beer. On you way! Hit the books. If that’s your thing. If not, have a beer.

And… there are still no drunk elephants stories for Stan again this week. Just a drunk monkey on the loose in Indianapolis which… makes one wonder whether this is really news:

A monkey named Momo is on the loose in Indianapolis — and one neighbor reported seeing the simian sipping a beer. Indianapolis Metropolitan Police Department said Momo escaped from his owner’s home in the Ironridge Court area of the city’s east side on Wednesday and was subsequently spotted the Gate Drive neighborhood, about a quarter mile away. Police said they were unable to confirm whether Momo has bitten anyone while on the loose.

What the hell kind of good is a “monkey on the loose!” story if there isn’t any biting?!?! Fine. That’s it. As per always and forever, you can check out the many ways to find good reading about beer and similar stuff via social media and other forms of comms to connect. I have an update on the rankings. TwitterX is now really starting to drop in the standings. I am actually deleting follows there when I find strongly established mirroring accounts set up by favourite voices elsewhere. Now, for me Facebook is clearly first (given especially as it is focused on my friends and family) then we have BlueSky rising up to sit in a tie with Mastodon then the seemingly doomed trashy  Twex hovering somewhere above or around Instagram with Threads and Substack Notes really dragging – and that deservedly dormant Patreon presence just sitting there. Seven apps plus this my blog! I may be multi and legion but I do have priorities and am getting them in a row. All in all, I still am rooting for the voices on the elephant-like Mastodon, like these ones discussing beer, even though it is gardening Mastodon that really wins:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

Anyone else? And, yes, we also check the blogs, podcasts (barely!) and even newsletters to stay on top of things (though those things called “newsletters” where 1995 email lists meet the blogs of 2005 may be coming to an end of value… if the trend with so many towards the dull dull dull means anything… Lordy… it’s not my place to say but there’s at least two that seem think you still get paid by the word…) including the proud and public and certainly more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays! Get your emailed issue of Episodes of my Pub Life by David Jesudason on many Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much more occassional but always wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary they can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast…… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube soon celebrating a decade of vids.   And remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*Phillies v. Braves fourth inning update!
**It is an observation often paired with “I don’t know much about wine…”  (Update: A point Jeff later sorta took pains to illustrate.) Sure, there are many excellent examples of fine and facinating beers but only a fraction of those found in good wine. Why? Vintages for one. In the twenty years since my first pumpkin ale, each decent winery has put out twenty versions of the same one wine and each winery puts out any number of wines. And then each one changes usually beneficially with understood time frames. There is so much to explore. Beer aging is now often sort of a joke – when it isn’t a source of familial accusation and humiliation!

The Sore Back Grimey Nails Bug Bit Edition Of The Beery News Notes

Not sure if this will end up being a very involved post this week. Vacation time. And this vacation this year comes with a bit of a to do list. Lots of little things getting done. Some small pieces of housework, a bit of slog in the garden and some wandering about locally. A minor league ballgame down in Syracuse NY yesterday, a new favourite restaurant in Pete’s Trattoria in our nearby Watertown and even threw a few Ithaca Flower Power in the grocery cart on the way home. A favourite for coming on 20 years. A couple of nights in Montreal coming up. All sounds good. Still… as the week progressed and I was having a lovely time noodling about, it became obvious that the good beer scene wasn’t keeping up – still so much neg around. What to do about that? Well… stay in the garden. Yup. And to that end I offer as an offset to all the unhappy news this blossom from a Purple Teepee bush bean that I was looking at Tuesday. Neato. I even made it clickable. They are like tiny orchids. Dandy. There you are. Fine. Let’s go. Enough of Mr. Sensitive.

First, Knut wrote a great piece about a beer fest being run as beer fest should be run, setting out ten reasons why Bryggerifestivalen i Trondheim works, things like the setting and the helpful volunteers who keep the event running smoothly. I think this is key:

The locals. A good mix of people. Young and old, town and country, beer tickers and something light, please. Family friendly during the day, which also means that everyone behaves. With 60.000 visitors over the three days, only a handful need to be escorted out.

Being broadly welcoming and well connected is always important. No one really cares about the terpenes. They just want to feel included and have a bit of fun. Speaking of which, The Beer Ladies Podcast will soon be back after summer vacation and they want to know what you want to know:

We’re (nearly) back! We’re planning out our next season this week, and would love to hear from you – any beer-y topics you want? Interview subjects? Haunted locations? And where do you prefer to find us?

Don’t all clammer about them interviewing me… I’m far too shy… and stuck with the doom and gloom label. (Not true. I’m a happy guy. People want happy. As they should.) Interesting observation about “where you prefer to find us” as in “where do folk find anything these days. Even Stan is unsure about where things are to be found.

Note: we actually love orderly lines in Canada. We also do not love patenting higher forms of life – unlike in the USA –  but who the hell gets to patent a life form, as Stan explained in this month’s HopQueries, that one does not invent but merely stumbles upon in nature:

A “found hop” has found a name. … Sattler first found the hop in 2015 in Idaho’s St. Joe River Valley, an area he had often visited as a child. He later brought back rhizomes for testing that confirmed the hop is genetically unique, and the new variety is patent pending. Approval is expected in the fall. In the late 19th century, miners and loggers in that area were known to brew beer. Sattler thinks Elanie likely resulted from open cross-pollination of local wild hops with hops the miners and loggers brought with them.

Similarly. A question. What is a “social drinker”?  Not sure the author of this piece knows – even after having quit the booze for a month:

I am a social drinker, and for most of my adult life I have always been the first person to order shots and often the last person to stumble home… After the hangover-free month, I won’t lie, I felt amazing. I felt like I had accomplished many things and I could remember every second. I didn’t spend any time in bed nor with my head down a toilet and I didn’t experience hangxiety. My relationship with alcohol has changed for the better and drinking to oblivion is no longer an option.

Un-bean-like. Definitely. As is this – you’ve all heard of the huge and horrible fires in Canada and elsewhere this summer. In British Columbia they threaten a region of Canada’s wine industry as reported at Jancis Robinson’s site by Arnica Rowan:

Two days ago, a forest fire took off on the parched slopes above the Niche vineyards. It tore across the hills, leaping from tree to tree, fuelled by tinder-dry brush and breathtaking winds. Joanna and James were at the winery preparing it for harvest when, at 4.30 pm, a Royal Canadian Mounted Police constable stopped at the gate and told them, their son and James’s parents, who live on the West Kelowna property, that it was time to leave. They locked the winery doors and drove down the hill and across the Okanagan Lake bridge to the younger couple’s house on the north side of Kelowna. As they fled, Joanna could see the flames snaking rapidly down towards the lake behind them.

Yikes. Very very not purple bean blossomish, that. Not good.

Speaking of doom and gloom, I am waiting for the argument that the main driver in craft brewing’s fall from grace isn’t the lack of value or the simmering bigotries that seem to pop out from every corner. No, it’ll be those large and listened to voices of the main news outlets stirring up troubles by proclaiming craft’s demise.  How willl that ever attract the necessary newbies to keep the lights on? Who wants to jump on to that sinking ship? Consider this in The Guardian this week:

Brown, who is American, said craft brewers had been through a “brutal” period. “The craft beer bubble burst in the States in the late 90s, and the same thing is happening here now. “Everybody thought it was cool, everybody started doing it and then everyone was competing to have the next new big thing. And you overwhelm your own market so that even your most loyal customers can’t tell the difference between your key brands and your one-offs. In a bust, people go back to things they recognise. And we’re definitely in a bust.”

Me? I am thinking people are more and more recognizing gin as well as a nice white wine spritzer, frankly. Better for the pocket book. You know, would it hurt good beer to come up with a simple postive spin about beer and stick with it? Ditch the unattractive clubby complexity like they have in Trondheim and make it easy to like beer again. And I don’t think this observation is gonna help:

Just because invention feels slow in real time doesn’t mean it’s happening. This is the kind of thing you may not realize until you look back 10 years from now—“Oh, wow, we didn’t even have X style of beer in 2023!” 

Wow? Really? What does the Pruple Teepee bean think of that? Let’s see:

The botanical species, Phaseolus vulgaris, was spread throughout South and Central America in ancient times and experts believed domestication occurred separately in South America and Mesoamerica sometime before 8000 BCE. The species was carried from the Americas to Europe through Christopher Columbus during his second voyage in 1493, and German physician Leonhart Fuchs drew the first official botanical drawing of Phaseolus vulgaris in Europe in 1542. After their introduction in the late 15th century, Phaseolus vulgaris spread throughout the Mediterranean, cultivated as a vegetable by the 17th century.

I had no idea. Tradition. That’s pretty cool. I just looked that up now. (Well, the “now” when I wrote this part of the post.) Fact: beans don’t need no damn innovation to be lovely and purple. Now, turning that line of argument a bit on its head, Jeff broke out the pilsners this week. Well, he may have had some to drink, too, but he tried to establish the state of the styles that use the word including Czech pilsner, German pils, North German pilsner, Italian pilsner, Alsatian/French pilsner and New Zealand pilsner as well as:

The pilsners mentioned above are either real styles or variants with enough substance most brewers recognize them. But out in the wild you might see a bunch of other stuff that they’re throwing against the wall: Polish pils, hoppy pils, Bavarian pils, imperial pils, Belgian pils, rye pils, etc. The existence of these random beers illustrates how much currency the “pilsner” name has achieved. Like IPA, it’s a category now, not a style—at least in the US.

I can easily live with all that. After all, how many beans varieties are there to plant? Many. Many many. Yet – still just beans. See, this is not a call for reducing the varieties of beer. Just improving the conceptual simplification. Perhaps relatedly, I was struck by this observation from one Phil under Boak and Bailey’s recent post about a perfect beer judging contest:

Ten or fifteen years ago one of the American craft beer sites/aggregators ran a “Best Beer In The World” poll; IIRC the top ten included eight imperial stouts from US breweries, including three different barrel-aged versions of one beer. Which I guess is the Jeanne Dielmann problem: your audience of experts/enthusiasts may be experts, but they’re also a social group with its own self-reinforcing preferences and prejudices. I suspect this problem is actually worse with enthusiasts than with experts, ironically – the Sight and Sound 100 isn’t all Jeanne Dielmanns, after all – so if you’re going to open something up to the public, make sure you open it right up.

Is adding “the public” to the pool going to be beneficial or not? Dunno… given the largely amateur clubby enthusiast nature of beer judging. (One is never sure who the others, those self-declared over complicating if not fibby “experts” are.) Let’s be honest. First, the judges are drawn from a pool of traveling keeners with time on their hands. Then the keeners are part of the activily reinforcing homogenous self-affirming culture that sets the norms and expectations. And the norms include the ever expanding the style categories and standards within those categories chasing that “wow!”… the tail of novelty. Then, of course, the problem of self-nomination of candidates for the judges’ consideration.* And what are the rules? Is it individual ranking with these awards or are panels used like at those awards – and is there silent averaging or cross table persuasion? Does the majority rule or is there a weighting formula? Finally, add the booze and the same faces’ boozy bonding. You might as well be handing round the hymnals and tamborines. As a participatory hobby, no prob. No one loses an eye. Fun tasting panels for casual comment? Sure, fill your boots. It’s a lot like achieving personal bean growing bliss. But as a method of establishing the definitive best and awarding glory while explaining the value of good beer to the broader community? Err… not so much…

Speaking of complain, complain, complain… James May, the somewhat annoying car show lad who acted as the foil for Clark on a very good wine show, was in The Times this week saying it is time for a pub purge… and he owns one:

I look at the past and I know it was awful. I know if we could be teleported back to the 1980s it would seem filthy and horrible and backward. Maybe the nostalgia thing is part of the pub’s problem. It needs to have a reality check — what does the pub mean in the modern world? — rather than desperately trying to preserve what we imagine is an institution. It isn’t. Britain is historically a bit oversubscribed with pubs. They used to function as a sort of home from home for a lot of people . . . and that role has largely disappeared. So there are probably too many pubs and, brutal though it is, there’s no harm in having a bit of a purge.”

Not sure where this fits into the bean-not-bean continuum. Hmm. Still, perhaps beer judging, cartoon guide writers and style huggers should be as honest or at least more brazen. Fight for your right! Make your case like James. If there is very little interest in actual traditional brewing and ye olde ways, why not stick it all in a corner, call it a museum and let folk get what they actually want – boozy fruit juice served in an IKEA showroom!

Where does that leave us all? Julie Rhodes argues this is all indicactive of what she describes as a mature market “characterized by market saturation, limited distribution channels, fierce competition for shelf space, a greater need for brand differentiation, and increased direct consumer communication”:

…as the craft beer landscape continues to evolve, brands can expect to see changes in the marketplace that are indicative of a fully mature market – crowded shelves, demand for calculated innovation, and the curation of increased brand loyalty. And these changes will be felt at all levels of the 3-tier system. “Own Premise” consumption is actually rising, so the taproom business is looking pretty good at the moment, which should be great news to owners and operators considering the profit margins are healthier than in the wholesale channel. On the flip side, the squeeze in the wholesale channel will continue as brands can expect to see national chains consolidate their craft beer sections due to declining velocity metrics.

Maybe. This article sees a similar scene in India where taproom sales expand as sales off the shelf drop. Interesting. And perhaps that might be as optimistic as we can hope for at the moment. Not yet in decline. Something like myself. A sort of stability in the face of change.

Finally, we also have this story out of India… as if they heard Stan‘s call for an update earlier this very week week:

On Tuesday, the Villagers living near Shilipada cashew forest in Keonjhar district were in for a surprising sight when they went inside the woodland to prepare ‘mahua’, a traditional country liquor. Instead, they found a total of 24 jumbos, apparently drunk, sleeping near the place where mahua flowers were kept in water in large pots for fermentation. “We went into the jungle at around 6 am to prepare mahua and found that all the pots were broken and the fermented water is missing. We also found that the elephants were sleeping. They consumed the fermented water and got drunk,” Naria Sethi, a villager, told PTI.

Excellent. Sleep on, Jumbos. And as per ever and always, you can check out the many ways to find good reading about beer and similar stuff via social media and other forms of comms to connect – even including at my somewhat quieter than expected Threads presence @agoodbeerblog. Waiting for a BlueSky invite but having IG, FB, X, Mastodon, Threads, Substack Notes and a dormant Patreaon I am not sure why I would add another. So many created to make social media offer less and less. Brilliant. I still prefer the voices on Mastodon, any newer ones noted in bold:

Alan McLeod | A Good Beer Blog (… me…)
Stan Hieronymus | The Man!
Boak & Bailey | The B² experience
Curmudgeon Ale Works | Jonathon is Brewing
Katie Mather | Shiny Biscuit and Corto
David Jesudason | “Desi Pubs” (2023) author
BeoirFest | They say “Let’s Talk Beer”
Ron Pattinson | The RonAlongAThon Himself
Al Reece AKA Velky Al | Fuggled
Jennifer Jordan | US hops historian
Andreas Krennmair | Vienna beer and lager historian
Beer Ladies Podcast | Lisa Grimm and colleagues
The Bar Towel | Toronto’s chat zone for beer lovers
Chicago Beer Society | Folk in Chicago getting social over beer
Jay Brooks | Brookston Beer Bulletin
Joe Stange | Belgian beer expert, beer magazine editor
Cider Bar | Barry makes Kertelreiter cider
Laura Hadland | CAMRA historian and beer writer
Brian Alberts | US beer historian
Jon Abernathy | The Beer Site
Maureen Ogle | US Beer Historian
Lars Garshol | Norwegian Beer Historian and Kveik Hunter
James Beeson | Beeson on Beer
Carla Jean | MAINER!!!
Thandi Guilherme | Beer Ladies Podcast Co-host
Lisa Grimm | Beer Ladies Podcast Co-host
Roy of Quare Swally | Beery ramblings from Northern Ireland
Rob Talksbeer | Podcaster and Youtuber
Anthony Gladman | UK Drinks Writer
Jeff Alworth | Manna Of Beervana
Northwest Beer Guide | Fairly self explanatory… but not NW Latvia…
Evan Rail | Prague based GBH editor, freelance writer, NYT etc.
Todd Alström | 50% of the Alströms
Jacob Berg | Beer talking librarian

Anyone else? And, yes, we also check the blogs, podcasts and newsletters to stay on top of things – including more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those  Mondays! Get your emailed issue of Episodes of my Pub Life by David Jesudason on many Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much more occassional but always wonderful newsletterThe Gulp, too. Ben’s Beer and Badword is back! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a podcast.  There’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube soon celebrating a decade of vids.   And remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*But how else to earn the entry fees that pay for the judges’ buffet?