Industry Marketing – Page 2

The Hardly Able To Sleep I’m So Excited Dontcha Know Edition Of Your Beery News Notes

It is getting close, isn’t it. Hopefully when this is posted, all the mail and all the parcels will have been sent. I have a list and on that list it says that will be done… so it will… right? Last week I shared a photo from the Xmas contests of a decade or so ago and, Lordy, the image above submitted by Jeff of Beervana back in 2012 passed by my Facebook memories on the weekend. Another great entry worth resharing – if only to ponder the question of whether the man on the little green vehicle spent his days saying “wheeee…. oh yeah… vrooooommmm!” quietly to himself.

Starting locally, sometime today we may learn more about the government of Ontario’s new plans for the booze marketplace. The CBC has posted some juicy rumours with perhaps a few twists on expectations:

… two sources said the government will require retailers to devote some portion of their shelf space to Ontario’s craft brewers and small-scale wineries, but had no specifics. The reforms will not alter the role or structure of the LCBO in the retail landscape, sources said. Some industry sources said The Beer Store will be well-placed to corner the potentially lucrative market for distributing beer to thousands of new locations in supermarkets, convenience store and gas stations because of the breadth of its existing distribution network.

Let’s be clear. I look forward to 2025, the year when any grocery stores, all corner stores and any gas stations which are willing will be able to step up and start selling those beers, wines, ciders and even that stuff we call “coolers” but marketeers refer to as “ready-to-drink alcoholic beverages, such as seltzers or premixed cocktails (collectively known as RTDs).” But I also fully expect this to be a mess like the cannabis marketplace of the last five years due largely to a retracting public interest with a lot of good intended investment dollars along with certain consumer hopes to go down the toilet, a lot of places just selling the marco gak and the concept of “craft” being further diluted… if that is even possible.

OK – festive question: does your drinks culture include insanely complex and repetitive Christmas parties? I’ve always thought the British over do these things and am not dissuaded from a guide like this to surviving them without compromise even with all the dangers – social, career or otherwise:

Even if you can hold your nog, there’s snogging — firmly back after the plague years — to consider. And then reconsider: 59 per cent of office romances end with a resignation. Beyond the work do, there’s double booking, guest lists and menu planning, dress codes and inquisitive v intrusive small talk to consider. Personally, I love a 4am finish, dissolve in the face of trying to deliver dinner to the table before 10pm, love flirting with strangers, hate awkward set-ups and loathe being asked to squeeze in for a photo.

Yikes. Too much. And troubles in big fests too? CAMRA has announced that the “Great British Beer Festival is taking a year off in 2024 but will return in 2025.” And Eoghan shared that:

…its Belgian equivalent Zythos also not going ahead in 2024. Zythos moved from Leuven to Kortrijk in 2023 but now cancelled next year, citing “organisational reasons” Will it ever come back?

If you need a drink, just get ye to a proper establishment. The Mudge has again noted the Merseyside Pub Guide from Phil Wieland which, as promised, “goes in the pubs where no other bloggers dare to venture“… like he did this week:

On my previous visits I have noted that this is a football fans’ pub and I recall many years ago during the Euros finding all the regulars with red white and blue face paint and silly hats. Today was no exception, and the place was busy with noisy Liverpool fans, all very happy as their team was now winning. No face paint this time! I watched the last few minutes of a rather scrappy game until the whistle went with 102 on the clock, welcomed with a very loud cheer. More cheers when we learned that that LFC were now top of the league, albeit possibly for only two or three hours. The atmosphere gradually calmed down a little but it remained a lively pub, another proper boozer.

And Jessica herself of B+B has sent a dispatch from Sheffield, a trip that has become an annual affair, where she met up with Retired Martin himself:

First, Ray was unfortunately unwell, so this ended up being a solo trip for me. Secondly, it turns out I can’t come to Sheffield two years in a row and ignore The Rutland Arms, even if that does break the new-pubs-only rule. Martin has handily written up the first part of my weekend. (Yes, I am the mysterious “guest from Bristol”.) He suggested a few meeting spots and I went for The Old Shoe, on the grounds that it was central and promised a good range of beer. It’s always interesting to see how a newly-opened pub can compete in a well-established drinking culture. I’d say based on a short visit that this is a great addition to the city centre.

And… and , for the immediate double, the brawny brains of B+B posed an excellent question that is not unrelated:

Are the pubs dead because there’s a Wetherspoon nearby? Or is the Wetherspoon busy because the pubs nearby are dead?

Check out the comments, too: “My purely anecdotal observation on the two huge Wetherspoons in central Dublin is that they attract a crowd that wouldn’t be in proper pubs otherwise….” There’s sort of a proper theme, then, this week: considering the current sense of the relative rough and tumble of competition and the resulting success of pubs as opposed to fretting about their openings, closings and, you know, intentional burnings down. What makes them work? Does getting yourself known as a fan base hangout really work?

Has a second and perhaps more unexpected theme arise this week? What to make of how very weird it would be if US craft beer took warmly to supplying murderous dictatorships as a way in part to keep their heads above water – but that’s what we learned might be affot this week from Dave Infante in VinePair:

Parr is emphatic that he doesn’t want craft breweries to sell their beer in China, or anywhere else, unless it makes good business sense. “Brewers need to consider whether they have the capacity, the product range, the pricing, and the resources to support all those things like regulatory compliance, marketing, a trade relationship when that could otherwise be supporting your domestic market,” he says. But the potential upside is considerable. “China is certainly a huge market … [and] despite the economic challenges, there’s a segment of the population that has the money to pay for premium products.”

I hear officers’ mess halls in the the Xinjiang Uyghur Autonomous Region in Northwest China might have an interest in warm overly hopped IPAs and exploding fruity kettles sours. Would you take that money? But… seriously? Has craft gotten so stunned, so needy that it hugs the despot and rejects the lessons of New Belgium and Kirin dabbling into the fridges of the approved classes of Myanmar? And along a lighter, tempered version of something similar, we may have already have a winner for top junket of 2024 as Jeff explained:

I’ve been invited to give the keynote speech at this year’s Central European Brewers Conference in Budapest. I’ve never visited this city routinely described as one of Europe’s most beautiful, so I’m psyched… I’m going to be speaking on a topic dear to my heart—how culture manifests—but the talk will have a special focus on why that’s relevant to individual breweries… It is a smaller event, which means you’ll have real access to the folks on the ground, including luminaries like Evan Rail, who is the conference MC; see the list of speakers at the links above…

No doubt Hungarians of the current politico-cultural bent with be keen on any illustrations of cultural nationalism made manifest. Try the Tokaji but perhaps best not to mention the related regional imperial tensions. Premium drinks for autocrats.

These things on the edges speak to these times, I am sure. And somewhat relatedly I am left wondering if this is something of a buried lede – but it might be better to arrange the data before the thread begins. Not quite sure of the point other than perhaps the perpetual craft grope 4 hope demographic thing. So… will they or won’t they?

We’ve known for years that underage drinking has been dropping. Monitoring the Future data shows the % of 12th graders drinking has been dropping for years. So it’s no surprise that 16-22 year old Gen Zers would drink less than Millennials.

By comparison, a nice bit of work in Pellicle this week by Courtney Iseman on the cask ale scene in New York City. NYC has been a beer town for over 400 years and it was nice to see a proper bit of research into the recent history of cask there:

Having also tracked bars with cask beer for his blog Gotham Imbiber, Alex confirms there were 67 New York bars serving cask pre-Covid. The pandemic certainly acted as a nail in the coffin for cask beer, moving imbibing into the home. But in New York City, it’s safe to say that while plenty of bars had carried on with perhaps intermittent cask programs, the fervour had cooled. The beer scene had moved into brewery taprooms, suddenly allowed to exist after New York governor Andrew Cuomo signed The Craft NY Act into effect in 2014.

Before the Gotham Imbiber was a blog it was a ‘zine (as this 2007 BeerAdvocate article describes) that identified where cask could be found throughout the city. So I am not sure that the statute was as critical as other factors like higher commercial rents or simply the entertainment competition in the Big Apple. Cask ale and taprooms also predate that date but they were more to be found upstate in Albany, Syracuse and Buffalo like the taproom in 2006 at Middle Ages or at the dearly departed Clarks the year before. Today’s story shares how the arc of history in this century shows how NYC lagged in matters of good beer behind even the rest of the state, leading us to where we are today.

And Gary has been posting another series on a single topic, this time ads from 1924-25 promoting the somewhat vague Barclay’s Lager advertising slogan “Still Discussing It!” which turns out to be a bit of a then new and modern conversation:

…the theme continues of Mrs. Brown showing an equal if not greater interest than her husband in Barclay’s beer. Not all the ads stress the wife’s independence. In one, while sharing (always) the husband’s taste in beer an alterior motive appears, to butter him up for a post-meal shopping spree. In another, impressed by the panoply of financiers in the chic restaurant, she muses she might accompany one to Throgmorton Street (home of the Stock Market) to make an investment sure to pay off, a flutter she calls it.

The characters here are more affluent and carefree but still the structure of the campaign remind me of the ads from two decades later during the war sent out by Labatt under the “Isn’t It The Truth” slogan where the main voices are women working towards their own liberation along with freedom from military dictatorship… hmm… there’s that word again…

Back to Yuletide merriment, Will Hawkes in his December edition of London Beer City newsletter for December set out to find out if the touristy Kensington landmark The Churchill Arms truly is really London’s most Christmassy pub by comparing it to “The Dog and Bell (‘Dog’, locally) in Deptford”:

The best seat in the house – inside the door on the left, dark-green banquettes and a great view of the bar – is untaken. It’s not as busy as at The Churchill, and the voices are all English or Irish, but it shares that key quality: a sense of carefree happiness, of reality postponed. Across the way is a family – grandparents, daughter and two kids (“Tell grandad what colour the loos are … Millwall blue aren’t they?”) – while the regulars are seated at the bar in the new bit of the pub, chiselled out of the next-door building a few years back. There are hops above the bar, alongside copious Christmas decorations – sliced oranges, pine cones, pine leaves – hanging thick and lustrous from the walls and ceilings.

Nice… and finally, maybe not so nice but still one of the funnier yet still sadder tweets was posted by Jessica Mason this week, one that bears preserving should Twex get what it deserves:

EXCLUSIVE: I’m approaching the final week of work for 2023. Glorious men of Twitter, you have JUST ONE WEEK LEFT to tell me how to do my job. Knock yourselves out. #micropenisdetectedonaisle3

As regular readers may have picked up, I have a lot of time for Jessica Mason’s writing about beer business as well as the surrounding culture and so I read this mindful of how it reflects not only (1) the sick abuse she bears personally or even (2) a broader comment on the pervasive misogynistic shit that women in beer have to put up with but, let’s be honest, (3) also a reflection on how good beer culture has a fair share of pricky pathetic fifth-rate obstructive domineers (and, yes, perhaps even -atrixes) who actually bring little to the table but still screw things up for others by blocking the way for others who are more interesting and deserving. Suffice it to say, after all these years now, I am not thrilled with the effectiveness of the curre “state of social advocacy work in craft beer.”

There. Next week, the Yuletide roundup. And remember, ye who read this far down to see if I have edited these closing credits and endnotes (as I always do), you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. This week’s update on my emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (97) rising up to maybe… probably… likely pass Mastodon (909) in value… then the seemingly doomed trashy Twex (4,426) hovering somewhere above or around my largely ignored Instagram (164), with unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. All in all I now have a bit of dispair for Mastodon in terms of beer chat and accept that BlueSky is catching up in “the race to replace.” Even so and although it is #Gardening Mastodon that still wins over there, here are a few of the folk there discussing or perhaps only waiting to discuss beer:

Still too, maybe check the blogs, newsletters and even podcasts (really? barely! This era’s 8-track tapes!) to stay on top of things including the proud and public and certainly more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays when he is not SLACKING OFF! Look at me – I forgot to link to Lew’s podcast. Fixed. Get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much less occassional but always wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too. All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

The Clocks Are Changing The Clocks Are Changing Edition Of The Beery News Notes

“…Poop Damn Crap Poop Poopy Crap…”

November. Frig. I never understood why April was the cruellest month when there’s November just a few pages further on in the calendar. What’s so wrong with stirring those “dull roots with spring rain” anyway? Beats the hell out of the prospect of week after week of avoiding frost bite and roadside dead car batteries. This week we went from sunny and +16C on Saturday aft to -4C on Tuesday morning. I filled a bird feeder. I have to fill it again. Those birds are already pissed off with the level of service. And Wednesday we woke to that layer of white shit shown above. Took the photo through the window screen. I would have taken it through the curtain and maybe my bed’s blankets if I could have. I just got that raised bed planted with garlic in time. Poop crap. I even coined a phrase for not drinking this month – Nofunber.

What’s going on with beer? First, Pellicle published an excellent piece on the Double Diamond phenomenon. In the mid-1980s, Double Diamond showed up on keg in my old hometown, the old navy town of Halifax, Nova Scotia around the same time as Guinness did. It was during the beers of the world fad which got going around the same time that the first Maritime micros like the Granite at Gingers and Hanshaus were starting up. Anyway, there are still pals who never really got all that much into beer who still fondly recall the easy sweet taste of Double Diamond at the old Thirsty Duck on Spring Garden Road and how it was tied to the old country:

The name Double Diamond is said to originate from the two interlocking diamond shaped symbols that would have been used to mark cask barrels at the time. And throughout the 1950s all the way through to the 1970s, Double Diamond was one of the best selling beers in the UK. “The rise and fall of [Double Diamond’s] popularity would track the fortunes of the company,” wrote Ian Webster in his book Ind Coope & Samuel Allsopp Breweries: The History of The Hand. “Double Diamond was the leading light, the headline act, the A-list star. It isn’t an overstatement to say that the history of Double Diamond was also the history of the company.” Quite the responsibility to lay on a single beer, is it not?

So… turns we got it pushed out to us after it slumped in the UK. Typical. Read the whole thing to find out why. Excellent writing.

Also excellent is the review by Boak and Bailey of the new and also apparently excellently honest ‘zine edited by the same Rachel Hendry… Service Please!:

There’s also a strand of depressive melancholia: accounts of derailed creative careers, repetitive shifts, and the pressure to perform cosy cheeriness on loop every single day. Even when we’re not being utter dicks, we customers are a wearying lot. In one cartoon, by Ceara Colman, a barista is slowly ground down by one customer after another calling them hun, babe, love…

Trooff, that. And I really liked Alistair‘s post at Fuggles that missed last week’s deadline by a hair. He came upon a brewery in Virginia that has taken the too often ignored concept of an honest beer at an honest price to a new level and explored what the implications of oddly unpopular proposition that value pricing posed:

I am pretty sure this move it going to stir the pot in craft brewing circles in Virginia, especially given the number of breweries where they are changing $7 and upwards for a pint at their taproom… I also love the fact that Tabol don’t shy away from the fact that beer is the everyman drink rather than a niche product for the upper middle classes… [W]here a brewery’s taproom is exactly that, a place to drink a brewery’s beer, in situ, as fresh as fresh could possibly be, without the additional logistical steps that drive up the price, then cheaper than draft or packaged retail should be the norm. If this move drives down the cost of a beer, that is a good thing in my world. After all, isn’t that one of the supposed benefits of increased competition?

Desperate or clever? Hmm… hopefully there will be more on this breaking story from Alistair. Somewhat but not really that connected, Martin visited a university student union that was also a ‘Spoons which is a bit confusing to an auslander like me. I thought the cheapest way to get beer into the hands of students was to have the students sell it themselvesto themselves at their own bars. Is ‘Spoons more efficient than even that?

Speaking of value, there more this week on Russia’s nationalization grab of Carlsberg’s branch operation Baltika:

“There is no way around the fact that they have stolen our business in Russia, and we are not going to help them make that look legitimate,” said Jacob Aarup-Andersen, who took over as CEO in September. Carlsberg had eight breweries and about 8,400 employees in Russia, and took a 9.9 billion Danish crown ($1.41 billion) write-down on Baltika last year. Aarup-Andersen said that from the limited interactions with Baltika’s management and Russian authorities since July, Carlsberg had not been able to find any acceptable solution to the situation.

Err… solution? Maybe leave when the Ukraine was first invaded… in 2014… or when Georgia was invaded… in 2008? Hmm…

Things not being as they seem may also have been the theme at the National Beer Wholesalers Association if their graph shared at Craft Brewing Business is anthing to go by. I’ve edited it for you. Click here. My update makes it much clearer that the “50” level mid-graph is actually indicating zero growth over in the specific US beer market segment. Meaning any sector scoring below the middle is shrinking. Only imports are showing anything like real growth as reported. Craft is taking a beating only saved from the basement by seltzers… which aren’t even beer. Neither are the other big losers ciders, come to think of it. In fact, the story of the graph appears to be that of all beer sectors, craft sales are ditching by far the most drastically. Plenty more than just high level generational demographics making that happen. Especially in a strong US economy.

Speaking of questions, the BBC posed an interesting one this week – “would you drink genetically modified beer?”:

In the UK, GM foods can be authorised by the Food Standards Agency, if they are judged “not to present a risk to health, not to mislead consumers, [and] not to have less nutritional value than their non-GM counterpart”… US brewers using gene-edited yeast in their products is “a secret everyone [in the industry] knows about”… beer makers will rarely promote the fact due to the negative headlines GM technology has received so far. Meanwhile, brewing yeast expert Richard Preiss says that “in the US, you can really do what you want”. He is lab director at Escarpment Labs in Ontario, Canada. It provides more than 300 breweries with yeast, but does not use GM. “You can take [in the States], for example, the genome from basil, and plug it into yeast, and get to market fast with a flavoured beer.”

To be honest, I assume I consume GMOs all the time in my beer. I may grow my own herbs and greens in an all organic yard that a mow with a manual push maching and create special hidey-holes for natitve bees… but my beer? Who knows what crap is in that stuff? Not me! Do you? The question of GMOs in good beer actually strikes me as one of those “journalism / not journalism” beer topics. Much like the silent response to, say, the closing down of the American Brewing History Initiative at the Smithsonian’s National Museum of American History. Or, you know, any meaningful discussion of value when it comes to good beer. Just a few of those things that exist in the culture… but no one mentions. Eh. Var.

Converely, Jeff wrote a good piece for VinePair setting out the whole narrative arc in the rise and fall of Hazy IPA – from rare whale to gas station bulk craft – that serves as a good lesson for us all:

The fact that hazy IPAs may have lost some of their cultural power is merely a shadow of the far more significant fact that they have remained so popular for so long. Rather, as they prepare to enter decade two of life, hazies appear to have found equilibrium. Their early success was inflated by oversupply at the small-brewery level, and undersupply nationally, a dynamic that is coming into balance. Their strength remains strong in some regions but less so in others. And they no longer generate the level of excitement that forces people to wait in long lines for the privilege of buying a new release.

It’s been so long since we have had any sort of innovation in craft beer that we forget things like Hazy IPA were once sorta exciting and not just an alt hard seltzer filling the fewer remaining bulk craft shelves at US convenience stores. But these are those times we live in. These be the times. Relatedly, Stan set me a challenge this week in his weekly post on Monday:

Back to “peak of craft.” What does that mean? Is that peak sales? Peak quality? Peak choice? Peak cultural sway? And if the peak has come and gone, how does post-peak beer compare to post-industrial, postmodern, and post-Fordist beer? Can’t wait until Thursday to see if McLeod has answers at A Good Beer Blog.

That call to fess up relates to the cover of the New Yorker from 2014 right there. I mentioned that it had popped up in my FB feed and reminded me of those better days at that time. My response to Stan was that the cover was just the peak point of the cool of craft, the actual brief golden era when there was general public interest and before the wheels had started to come off. Back in 2014, craft was cool. Probably as cool as it would ever be. Now it is in what sociologists call its Sombrero Phase. Still, this all sorta ties into a few other recent posts. Jordan doing a bit of soul searching given the greater picture:

…how am I supposed to write about Craft Beer? Hell, in a situation where everyone is strapped, can you ethically ask for samples for review? Am I going to write about trends? What trends? Someone’s going to put hops or puree in one of the remaining unhopped styles?

Exactly – what trends? The trend of “nothing new” has been the new so long it’s really just the known for the bulk of newbie entrants to the beer buying experience. Jeff was also reflecting and and considers the longer timeline:

Time’s lessons can bring us a certain equanimity about what is important and what merely seems important. On example that has been rising in my mind a lot lately is this one: I don’t need to get worked up about what other people like and, in fact, I can take real pleasure in people who don’t like the things I like. This seems like a banal enough observation—like, really, who cares what beer you drink or car you drive or brand of shoes you wear?

I get it. Both time and the times do wear down upon us. And yet… and yet we still can care even if we aren’t all that cool anymore. Witness Boak and Bailey going on a hobby interest renewal holiday to Berlin and posting some very insightful writing about the observed beer culture there, one about five Pilsners and another about wegbiers – beers bought in small shops for drinking on the way as you walk from one place to another:

… there’s nothing remotely pretentious about these shops. They also sell Monster energy drinks, chocolate bars, ice cream, vapes, and bog roll. That the beers are being sold to drink on the go is underlined by the presence on the counter of a bottle opener. Hand over your cash, knock off the cap, and you’re away. And that’s exactly what people do.

That’s sorta nerdy neato. And Lars had another sort of experience in an alternate reality, too:

My destination: the cheese world championship, where I am to comment on beer/cheese combinations. (I wonder if this might really be national only, though.) So, up there I’m supposed to comment on five cheeses and three beers and how they match. Never tasted any of them before. No idea how this will work out. I guess that worked pretty well. We all of us basically had to just wing it. So you taste the combination and just say whatever comes first to mind.

And The Beer Nut himself did a great job with the keen observational, even self-deprecating wit at the Belgian Beer Challenge, another stop on the Möbius strip of generic international beer awards circuit:

…Belgians, I imagine, are better at this than me…

But… we are told some Belgians were allowed to join in. Which is nice. All of which leads to the question – is there a common aspect to this weirdness? None of it is all that cool, for sure. It’s weird. But is that so wrong? NO – be weird! For now… for us… maybe it’s all just odd enough that good beer still may be a good lens to view this life’s rich pageant or at least good for a laugh – even if it is sometimes at its own expense.

There we are. Hope you’ve enjoyed yourselves once again. Goonight Bill. Goonight Lou. Goonight May. Goonight. Ta ta. Goonight. Goonight. As per always and forever, you can check out the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections. But beware! Mr. Protz lost his Twex account and his 27,000 followers this week. Update on my emotional rankings? Now, for me Facebook remains clearly first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (77) rising up to maybe pass Mastodon (900) then the seemingly doomed trashy Twex (4,434) hovering somewhere above or around Instagram (168), with unexpectly crap Threads (41) and not at all unexpectedly bad Substack Notes (1) really dragging – and that deservedly dormant Patreon presence of mine just sitting there. Seven apps plus this my blog! That makes sense. I may be multi and legion and all that but I do have priorities and seem to be keeping them in a proper row. All in all I still am rooting for the voices on the elephantine Mastodon. And even though (even with the Halloween night snows) it is #Gardening Mastodon that really wins over there, here are a few of the folk there discussing beer, :

Anyone else? Anywhere else? Yes, you also gotta check the blogs, podcasts (barely!) and even newsletters to stay on top of things including the proud and public and certainly more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays! Here’s a new newsletter recommendation: BeerCrunchers. And get your emailed issue of Episodes of my Pub Life by David Jesudason on many Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much more occassional but always wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too. All About Beer has introduced a podcast… but also seems to be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube and remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

Your Farewell To Summer 2023 Edition Of The Beery New Notes

Ah summer. Well, that was fun! It didn’t snow once and I never had to scramble up after taking a spill on an icy sidewalk. But it is done. Calendar wise at least. Who knows how long until the first frost. Two years ago this week we came within half a degree. What a drag. Nothing near that on the two week outlook. I have about a hundred green tomatoes out there. What the hell would I do with them?

Speaking of what to do with where and when, Pellicle has an interesting article from Adam Wells this week on how cider does not benefit at home or in the pub from the plastic bag in a cardboard box treatment… which is odd as I just saw something on some social media app about how they work so well now for a better sort of wine – you can decide after you have a read:

It is still far too common for ciders and perries on sale in pubs and bars to be heavily affected by a serious liquid fault. I’m not talking about matters of preference here, or simply about something not quite being at its best; I’m talking about liquid that does serious, lingering reputational damage to the image of “real” cider in the mind of the consumer. I’m talking about vinegary acetic acid. I’m talking about the eggy, sewage-like fug of hydrogen sulphide. I’m talking about the gluey nail varnish remover of ethyl acetate, the cardboard of oxidation (no, that cider is not supposed to be mahogany and opaque), I’m talking about the appalling musty kickback of mouse—a horrendous off-flavour (also known as THP) that can be caused by certain types of wild yeast.

Sounds all very much a fail. Oh, for the good old days. Remember way back when? Remember? Well, forget remembering as then is now! What? Well, in the now in the sense that these two images on TwitterX caught my eye and drew me back. The one is from the 1978 Postlip Beer Festival to the left and and the other to the right from the 1980 Greater Manchester Beeer Festival. Are it really “a cacophony of brown beer“? Was it really “a very different beer scene“? I dunno. If you time traveled back to 1978, you could certainly buy Suncrush Squash which I suppose you could pour into any of the ales if you really needed a modern day abombination. Somewhat related in that sense, Jessica Mason reports on a new angle on selling NA beer… or whatever it is:

Speaking to the drinks business, ON Beer founder Chris Kazakeos said: “ON Beer is a revolutionary, zero-alcohol beer crafted with a special blend of superpower plants, that uplift and elevate your feelings.” In querying what makes the beer different from other alcohol-free beers vailable, Kazakeos explained: “ON beer delivers a uniquely refreshing and full-bodied flavour. Infused with our ON X Blend of superpower plants, each sip carries subtle botanical undertones, seamlessly blended with the robust, richly malted flavour that beer lovers crave. The complex layers of taste unfold gradually, creating a balanced, deeply satisfying experience.”

Nice to see that the sucker juice movement has found new and fertile ground. Why do they still bother calling it “beer”? Speaking of movements, you know when folk call something “neo-prohibitionist” and it never makes any sense at all? Yes, me too. But in this case, there is no doubt a significant share of one Canadian community that actually qualifies:

After more than a century as one of the last dry towns in Alberta, Cardston’s 3,500 or so residents no longer have to leave to buy an alcoholic beverage. On Tuesday, Cardston town council voted 5-2 in favour of allowing sit-down restaurants and recreational facilities like the local golf course to apply for liquor licenses. A non-binding plebiscite in May set the stage for Tuesday’s decision. When asked if they would allow limited liquor sales in the town, the yes vote won in a narrow 494 – 431 victory.

Speaking of things being over, are big beer convention fest things so… umm… pre-pandemic? Courtney Iseman at Hugging the Bar might be suggesting so:

Earlier this year, I strongly considered finally attending my first GABF. But then this month ended up being the only time that made sense for me to get overseas to visit some friends, and I also came out of CBC thinking…one behemoth beer to-do per year is probably enough. After running into a few people doing this in Nashville around CBC, though, it did occur to me that maybe the least stressful, most fun approach to going to GABF is to not go to GABF—but instead just head to Denver the same week to take advantage of all the external events put on by individual breweries.

Jeff* contends to the contrary, stating that the GABF is relevant but perhaps just not really a true national event – and also concluding with this pro-fest argument:

I have been somewhat dismayed by how much beer chat has turned into industry and/or business chat. Discussions of the pleasurable turn quickly into the salable. The GABF is one antidote to that. People get together in a large hall to select the tastiest beers in the country, and later thousands more gather in an even larger hall to guzzle beer for the sheer pleasure of it. It’s a reminder that the root of our passion isn’t measured in dollars, but something only our tongues and noses can tell us.

I don’t disagree. Beer has sort of run its course or at least its present direction and too often in such a situation all that is left is the business related stuff. But… think about it… if it takes getting under one conventiton center roof or even one town where the convention is held to find a worthy discussion about beer… whether at the Jeff’s GABF or CBC… doens’t that sort of mean that the discussion of beer is limited to (i) the amount of people who can fit in those spaces and (ii) to those people who can afford the cash and time to get to those places? Are these things also perhaps as isolated fom the average beer consumer as that business side chit chat is? Time for something new in beer, folks… but what? Cacophonic brown beer!!

Somewhat illistrative of the boring stiff, did the Washington Post misplace a word or two in this headling this week: “Explore the evolution of beer, from Stone Age sludge to craft brews“? Those words sit above an odd piece of publishing, a sort of participatory quiz about an extremely summary level of brewing in human history, some of which might actually be nearly true, all with heavy input from the graphics department. The goal is apparently find you your dream beer match, sorta like that quiz in the May 1978 issue of Teen Beat to see if you would be a good match for a dream date with Andy Gibb.

Far more reality based was “Double double. toil and trouble” this week. Jeff uses the phrase as a title to his post about an interesting hopping experiment (perhaps not remembering it is in fact a reference to beer):

A decade ago, then-small Breakside Brewery made a fresh-hop beer using an outlandish process. They froze the hops, still fresh and 80% water, with liquid nitrogen. This turned them into vitreous emeralds, brittle and ready for smashing under what brewer Ben Edmunds likened to a potato masher. Once broken into shards, the lupulin glands were exposed for easy access to the beer they would soon enter. They’ve continued that process ever since, but until this morning, I’d never actually seen it for myself.

There was a bit of a kerfuffle in France where the Rugby World Cup is being played. Apparently the beer service was not up to expectations and the government is rolling up its sleeves:

France’s sports minister is so eager to “reconcile” with England fans irritated by poor organisation at Rugby World Cup games that she will attend their next match on Sunday to monitor security, transport and even the beer supply. Amélie Oudéa-Castéra told the Financial Times she would “personally monitor every detail” at the match in Nice to ensure that fans unhappy about overcrowding, beer running short, and other problems at previous games would be well served this time. “Their experience at the match against Japan must be impeccable from start to finish,” she said… “The English are still mad at us,” Oudéa-Castéra said ruefully.

“Ruefully”?!?!? Seriously? The world is on fire, World War III is simmering just on the edge of the timeline and yet here is a member of a nuclear power’s cabinet is worry about whether the English get enough to drink? Someone needs some sober self-reflection. Just like Martin did when he had a moment this week that led to reflection about being a pub photography weirdo that in turn led to an invention waiting to be invented:

I don’t know why I didn’t just own up to photographing pump clips, loads of weirdos do it, but instead I said I was sureptitiously Shazamming the track playing at that moment. Shazam was on strike, so the nice lady hunted down the playlist for me, and I dutifully wrote the details in my notes. Anyway, my cover story worked, though when a few minutes later I heard another post-millennial banger I didn’t recognise I was too embarrassed to ask. Pubs should replace those electronic display boards with beer details with ones showing music playlists and county cricket scores.

And Ron finally took Delores on one of his trips. I am not saying he shouldn’t get out once in a while by himself but Delores is my favourite character in Ron’s writings so a trip to the former Yugoslavia is bound to be just the thing:

“This will be my second new country this year.”
“Good for you, Ronald.” Dolores says unenthusiastically
“You don’t sound very enthusiastic.”
“Don’t make such a big thing out of everything.” That’s me telt.

He does make a big thing out of everything Delores, doesn’t he. You nailed it. And how will Ron treat himself to the clinkies and drinkies at the airport this time?

No duty free for me today. “You can buy something in Belgrade. It’ll be a lot cheaper there.” Dolores suggests. And I’m not going to argue with her. I know where that will get me. To not a good place.

Magic! Love it!! Entirely conversely, this has got to be the dumbest logo ever. It’s slightly nausiating even. Are you supposed to drink from your thumb now? Does your thumb allow you to grab a glass of another brewery’s beer? I’m sure I am thinking to much about it. In that respect, I believe I am in a similar situation to that of the logo designer.

Finally, Stan’s latest edition of Hop Queries came out last Friday and he is running a contest:

The rules are pretty simple. The winning prediction will be the one that comes closest to total hop production in Idaho, Oregon and Washington. Over or under does not matter; just the closest. Please include eight or nine digits (for example, 99,999,999 or 100,000,000). The USDA will report harvest results in December. The deadline to enter is Sept. 25. You may enter by hitting reply, but I prefer you email your prediction to hopqueries@gmail.com.

How jolly. And way more fact based than that thing in the Washington Post up there. And… that is that. Finito. Unbelievably, still no drunk elephant stories this week. I looked, I tried Stan. Still, as per always and forever, you can check out the many ways to find good reading about beer and similar stuff via social media and other forms of comms to connect – even including at my somewhat quieter than expected Threads presence @agoodbeerblog. Got on BlueSky this week and added it to my IG, FB, X, Mastodon, Threads, Substack Notes and a deservedly dormant Patreaon presence. I am multi! I am legion!! Yet totally sub. All in all, I still am preferring the voices on Mastodon, like these ones discussing beer:

Anyone else? And, yes, we also check the blogs, podcasts and newsletters to stay on top of things (though those things called “newsletters” where 1995 email lists meet the blogs of 2005 may be coming to an end of value if the trend with so many towards the dull dull dull means anything) including more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays! Get your emailed issue of Episodes of my Pub Life by David Jesudason on many Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now much more occassional but always wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is back! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too. All About Beer has introduced a podcast. There’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube soon celebrating a decade of vids. And remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!

*For the double!

The Final And Totally Mailed In Beery News Notes of August

I have a new hobby. Doin’ nuttin’. After last week’s chores, we took off and wandered a bit around Montreal on the weekend and said hello to Leonard. Crescent‘s bars were bustling last Saturday evening. And we hopped over to Syracuse NY last Wednesday for an afternoon AAA baseball game, a driveby glance into the Loop Grill and some serious American snacks shopping to bring back to Canada but otherwise this summer vacation has been mainly about nuttin’. There should be ads on the TV about staying home and doing nuttin’ like one of those for visiting the Gulf States or Arizona. Except it’s about the backyard. I could monetize that. Become a backyard doin’ nuttin’ influencer. Post TikToks about it. Have a Patreon site about it behind a subscribers only wall. Except that would be doing stuff. And not nuttin’. I am too into nuttin’ to be doin’ something about nuttin’.

What has been going on? First, Pellicle‘s Wednesday piece is about a fairly large diversified English farm operation that includes barley and brewing in its mix of production. It’s a farm with a focus on something more essential – thoughtful care of the soil:

There’s one question which is unanswered: what does this do to the flavour of the beer? Duncan takes a moment to answer, frowning as he thinks of the right word. “Nothing,” he says. He thinks some more, then shakes his head as if confirming the answer to himself. “Nothing. It’s not necessarily about that,” he says. “It’s the ethos that’s gone into building it so you can talk about having environmental benefit and food in the same sentence. That’s the point of it.”

Somewhat similarly in the sense of place, Jeff has written about a relatively secluded micro in eastern Oregon and draws a useful conclusion:

This is perhaps the greatest advantage of remote brewing. In cities, brewers are aware of what people are doing around them. It’s almost impossible not to be influenced, to borrow techniques or discover new ingredients. In Baker City, Tyler and his current head brewer Eli Dickenson can easily drop into their own groove. Their customers know what they do and expect them to do it—and they don’t spend a lot of time at other breweries getting distracted by the trend du jour.

On the opposite end of the reality v. non-reality scale, it was brought to my attention by @DrankyDranks that a fraud is about to be perpetrated on the drinks buying public:

Couple of new non-alc brands on the horizon. White Claw 0% “non-alcoholic premium seltzer,” comin’ in 4 “full-flavor” variants at 15 calories per can with “hydrating electrolytes”: black cherry cranberry, mango passion fruit, peach orange blossom and lime yuzu. Expected in Jan.

The double negative has been achieved! Speaking of the potentially unecessary, care of Beer Today we may have also reached peak data point – an observation I make given the uncertainty I have as to the necessity of this level of detail:

…trading improved in line with the temperatures last week. There was a particular surge in sales in midweek, with Tuesday (up 10%), Wednesday, which was boosted by England’s semi-final victory over Australia (up 17%), and Thursday (up 15%) all in double-digit growth. But trading was more modest on Friday (down 3%) and Saturday (up 4%) as rain moved back in. Warmer weather lifted the beer category, where sales rose 10% year on year. Wine (up 9%) and cider (up 1%) were also positive, but soft drinks (down 2%) and spirits (down 4%) were both negative.

Does the well informed publican check the weather forecast before placing orders for cask deliveries or setting prices? “Hmmm… rain’s coming Friday, need me a happy hours special…” Maybe. Having once created a 15,000 cell Excel table to track (among many things) hot dog sales and visiting team placement in the league’s standings over six or eight years I am sensitive to the possibilities of such things.

Speaking of stats, France is paying winemaker to destroy some of their stock to cope with this drop in some markets – blamed by the BBC on an increase in craft beer sales:

European Commission data for the year to June shows that wine consumption has fallen 7% in Italy, 10% in Spain, 15% in France, 22% in Germany and 34% in Portugal, while wine production across the bloc – the world’s biggest wine-making area – rose 4%.

Lisa Grimm is posting at Weird Beer Girl HQ and this week comes to the defence of what she calls a trad bar in Dublin, Piper’s Corner:

I’m aware I’m on slightly dangerous ground here, as there’s absolutely a place for the shows aimed at tourists (if they are willing to pay for a specific kind of experience that’s keeping musicians working, why not?), and also because folk music is never static – it’s always evolving, so there’s no one ‘right’ way to play or enjoy trad tunes. Now, this doesn’t mean visitors are not welcome – not at all – just that it seems to be a more organic experience (for lack of a better word – and this is largely based on word of mouth, since you know I’m asleep by then most of the time).

Last Friday, Boak and Bailey posted a review of the new book Cask – the real story of Britains unique beer Culture by Des de Moor which by all accounts is a very good and comprehensive read – if for no other reason (though there seem to be many) than Moore’s willingness to share various points of view:

Though clearly a passionate fan of cask ale, he isn’t an unquestioning cheerleader and points out that it doesn’t work well for every style. American-style IPAs and sour beers, he argues, rarely benefit from cask dispense. He comes right off the fence when it comes to the price of cask ale: “[If] cask beer is to have a sustainably healthy future, its average price will have to rise in comparison to the pub prices of other drinks… One argument for cheap cask is that it helps drive sufficient turnover to keep the product fresh, but that effect has surely reached its limits when price becomes a barrier to maintaining quality.” For balance, he quotes others who disagree, and who worry about cask ale becoming an expensive, niche product, rather than an everyday pleasure.

And Martyn has embarked on a journey about journeying, writing a series of pieces on the value of giving oneself over to the pre-planned pre-paid beer bus tour, all under the umbrella heading “If it’s Tuesday, this must be Kölsch!” So far we have parts one, two and three with more promised. It’s a bit mind melting in the pace, one which may tax even Ron, but he shares a number of observations like this on why one might want to subject oneself to this sort of exercise:

…one big advantage of joining a largeish group of people on a European beer trip is that when you get to, say, a place like Cantillon in Brussels, where the brewery tasting room/bar has a large range of aged 75cl bottled beers costing up to 70 euros a (literal) pop, sharing those rare beers you may never get the chance to drink again among half a dozen or more drinkers cuts the cost per head dramatically.

Good point. And another sort of good reminder this week from The Beer Nut: “Slagging off hazy IPA is easy (and fun!) but well-made beers like this do make it a little bit harder to do.”

Heavens, they do things on a certain scale in Kenya when it comes to allegedly skirting the licencing laws:

A Chuka court in Tharaka Nithi County has issued a warrant for the arrest of Simon Gitari for failure to honour court summons over the alleged operation of an unlicensed brewing industry. The millionaire brewer, popularly known as ‘Gitari Boss’, is the director of Hakim Commercial Agencies which owns the factory located in Ndiruni village in Chuka Sub-County. On Monday, a multi-agency team led by Tharaka Nithi County Police Commander Zacchaeus Ngeno raided the distillery and seized 250,000 litres of illegal liquor.

Also somewhat irregular in expectations, Gary wrote an interesting piece on the intersection between pubs and the pulpit in mid-1900s England this week including this example:

The padre Basil Jellicoe (1899-1935) descended from Anglo-Catholic churchment and naval figures, and was Oxford-educated. He had no apparent exposure to pubs as a youth, in fact was a teetotaller. His pub interest was of the old-school missionary-type, inspired by doctrine and the Bible. If church adherents were to be found he wanted to cultivate the ground, and would not let prevailing notions of propriety get in the way. He also wanted to improve social conditions in and related to the pub. He started to operate pubs so he could have full control to promote this goal – the Church was henceforth in the pub business.

Katie wrote about one way of responding to loss through ritual in her most recent edition of The Gulp, one of the few drinks “newsletters” still holding its own:

Despite the tragedies of the past months, spending time with friends is always a celebration, and I intend to treat it as such. My main contribution to the evening’s events will be the wine we drink during feasting and the extremely technical/spiritual practice of “burning shit”. I need to choose carefully. It should be wine that’s good enough to change our fortunes and lift us up. Wine good enough to offer to Hecate, wine good enough to stir our souls and clear our minds. It also needs to pair well with a vegan barbecue.

One of my favourite stunned concepts amongst right-wing US fear mongering is the use of “Canada-style” when used as the ultra “woke” by the “freedom” folk… as in this story’s headline:

President Joe Biden’s chief adviser on alcohol policy said his agency may issue new guidelines that limit Americans to just two drinks per week. Dr. George Koob, the director of the National Institute on Alcohol Abuse and Alcoholism (NIAAA), told the Daily Mail that he’s interested in tightening U.S. guidelines to match Canada’s alcohol recommendations, which say that both men and women should consider having only two drinks every week. Canada’s health department issued the recommendations this year under left-wing Prime Minister Justin Trudeau.

Note: while publicly funded, the Canadian two-drinks standard is a recommendation of a private entity which is one part of a bigger and heavily leaning academic discourse amongst many of a variety of points of view, much also fueled in whole or part directly and indirectly by public funds. We also do not follow the Canada Food Guide all that closely if grocery store shelves are anything to go by. Note also: we live much longer.

Vinepair published an almost self-defeating piece on the role of celebrity and beer replete with branding consulting jargon which then veers off into a reality-based (perhaps even inadvertenly honest) view near the end:

Celebrity involvement will entice journalists to write about a brand once. But star wattage eventually dims as a selling point. “Someday we will not be new news anymore,” says Eight’s Campbell. Any fermented liquid must stand on its own merits, hitting that sweet spot of price point and pleasure. Convincing customers that they should shoehorn another beer into their crowded drinking calendar takes effort, a long play in a world that celebrates the fast windfall. “Even though you have somebody with a big mouthpiece, you still have to build a brand,” Campbell says. “There’s got to be a meaningful connection.”

And finally for Stan (and apparently on brand pachyderm-wise) we have the story of an elephant which did not get into the beer but still sussed out something else:

Placidly and professionally, the mammal sweeps the ground with its trunk several times before tossing up a nondescript black rucksack, trumpeting as it announces its discovery. Border police were already on the scene. The officers had arrived to escort the elephants out of a nearby village, reported China National Radio (CNR). Mindful of their primary duty, police waited till the elephants had made their safe exit before inspecting the elephant’s “gift”, reported CNR. The elephant did not disappoint.

There. A shorter post perhaps but my world is whole even if the news is a bit quieter this week. And as per ever and always, you can check out the many ways to find good reading about beer and similar stuff via social media and other forms of comms to connect – even including at my somewhat quieter than expected Threads presence @agoodbeerblog. Got on BlueSky this week and added it to my IG, FB, X, Mastodon, Threads, Substack Notes and a deservedly dormant Patreaon presence. I am multi! I am legion!! Yet totally sub. All in all, I still am preferring the voices on Mastodon, like these ones discussing beer:

The Thursday Beery News Notes For The Week I Did Rock

Well, to be fair, it was more like rock-grass. Prog and Western. Yup, we headed north to Ottawa on the weekend and saw Alison Krauss and Robert Plant play an outdoor concert. I even had a beer as they played. A Hop Valley Bubble Stash by Creemore. At twelve bucks it wasn’t as shocking as the 17$ for a small glass of Ontario made Pinot Grigio. The beer tasted exactly like an IPA, you know… if you are wondering. Honestly, I was just happy that the drinks weren’t distracting. I was trying to pay attention to the music. I only heard one “baby” but really wanted to hear him rip just one “babybabybabybabybaby.” We did hear a couple of “oooh yeahs” and maybe an “oooh yeah oooh yeah” but, to be honest, we weren’t sure. Great show. Got me a tour tee. Cost me less than three of those dodgy Pinots.

As a result, I am bouyed this week by pure positivity. We also saw a bit of that this week from Boak and Bailey who wrote about one beer shop in Plymouth England – Vessel:

What was clear from that conversation was that Vessel had not only survived the pandemic but to some extent found its feet, and its people. How to describe Katie and Sam? They’re the kind of people who default to smiling. They are optimistic by nature, and full of ideas and energy. They’d made it through the pandemic with a mix of deliveries, takeaway, events over zoom, and sheer enthusiasm. That challenge out of the way, they told us about plans for expansion, for a brewery, for more trips and tastings.

Boom! Good stuff. See also their post on The Cockleshell in Saltash, Cornwall packed with pure perceptive positivity like this: “There’s plenty of greebling, for example, with every surface covered with nick-nacks, oddments and vintage decor.” Nice. And not just nice nice. Greebling sweetness nice.

And Liam wrote a tribute to Beer Twitter itself, sort of an interesting subject in these days of further collapse and sudden new competiton from Threads. And his approach was comparing the social media landscape to his choice of pubs:

…for me personally the place operates in the same general way. I can enter through the same front door and choose who to sit with, who to talk to, and who to ignore – although admittedly I’m not on the premises as often as others so perhaps that makes a difference. For me it’s the people within the walls who make the pub – it’s only a building after all – and if you enjoy conversing and interacting with them then why leave or change locations? I’ve investigated some other pubs to see what the fuss is about; I’ve even drank in one or two – but they are not quite the same. They feel wrong, they are not a good fit for me and not all of the people I enjoy mingling with are there either.

I agree. That is a good way of putting it. Jeff, anticipating the same patient’s final stages might be approaching, wrote something of a sweet goodbye to Twitter this week:

Unlike any other social media platform, Twitter allowed me to build my own community and have immediate and sometimes extensive discussions with the people in it. That’s you. I’ve always appreciated how generous you’ve been with your engagement.

I can only say that speaks for me, too. There has always been a lot of comment that #BeerTwitter is a dumpster fire but it has been a great resource, too. And fun. At this moment, however, things as feeling all a bit endtimesy as Jeff also shared this:

I write a blog. About *beer.* It is unnecessary. It is largely for amusement. (Though I’d like to think edification plays a small role.) I would NEVER debase the site by throwing up a garbage AI post.

The endtimsey big news in US craft this week I suppose is the press release issued by Sapporo on Wednesday, as described by Dave Infante in his newsletter Fingers:

This morning at about 1:45am local time, Anchor Brewing Company issued a brief press release announcing its imminent liquidation, citing “a combination of challenging economic factors and declining sales since 2016.” The brewery has been operating in one form or another since 1896; its current owner, Japan’s Sapporo conglomerate, acquired the firm and its iconic Potrero Hill facility in 2017 for a reported $85 million.

Quite a blow given the narrative of craft’s whole genesis story. I am not convinced (at all) that the hagiography necessarily matches reality (at all) but I sure did like Liberty Ale back when Ontario was part of the sales footprint a few decades back. There has been much by way of erroneous speculation, questioning, cherry tree chopping, wailing and rending of garments along with some common sense and respect… but… the bottom line is this from The Olympian:

I ran a cheap “pizza and pint” feature. It helped for a while, but then hazy IPA became a thing. Beer geeks turned their laser focus on to that style and unfortunately, a lot of other brands/styles just slowed down or stopped selling altogether. Anchor was one. I think there’s only so much life a publican or retailer can do to breathe life into a cherished heritage brand before they finally give up and switch to something new and shiny. But when I see 3 cleaning dates marked on the top of a keg, it’s a slow mover and time to move.

AKA: no one bought the Cro-Magnon of beers anymore. Be honest. You may have loved it, but you didn’t actually like it all that much. Elsewhere, beer sales in Romania down 9% in the first months of 2023. Moving on, no- and low-alc beer sales well up in England but there is one hitch in the stats:

Perhaps more surprisingly, away from our living rooms, the British Beer and Pub Association says pubs are also chalking up a 23% rise in driver-friendly beer over the last year, with sales more than doubling since 2019, just before the pandemic… the overall UK sales of low- and no-alcohol beer – which covers anything up to 1.2% ABV – still represents just 0.7% of sales of UK consumption.

The immediacy of the cultural paradigm shift that has been caused by David Jesudason’s book Desi Pubs A guide to British-Indian pubs, food and culture can’t be understated… and The Morning Advertiser knows it:

Like accidentally biting on a cardamom pod, ‘Desi Pubs’ has exploded on our complacent palates and spiced up the way that we think about the great British pub…

Even though the literary cheese is a bit notched up in the way that Phil Mellows puts it, he’s spot on that the charm is also real and widely embraced, triggering fond and thoughtful discussion and eager recommendations. Phil’s article goes on to say this book as shaken the beer world like the popular and widely read works of Pete Brown as well as Boak and Bailey did a decade ago. So far it is the thing of 2023. Just like Anchor is the not thing. It’s the thang. The thing and thang of 2023. Right there.

I also would like to say that being positive is not about just being a booster. There are things needing improving, needing to be addressed. Otherwise, any idea of community is a convenient falsehood. To that end, Beer is For Everyone published a personal essay by Lindsay Malu Kido, the group’s founder. It was on the poor experience many faced at the Craft Brewers Conference in Nashville, discussed here back in May. The findings against the Brewers Association were telling:

The Brewers Association had the power and responsibility to set the stage for a more supportive and inclusive conference experience. While they can’t control every individual interaction, they can certainly influence the overall atmosphere. By staying silent on the political climate in Tennessee and not visibly showing support for marginalized attendees, they indirectly contributed to the isolation I, and many others, felt. Their failure to act emphasized the dismissiveness and lack of care that seemed to permeate the conference.

Why is this such a persistent part of craft, not just the bigotries but the institutionalized comfort with the bigotries? What is it about beer… hmm… Perhaps not unrelatedly, Gary wrote this week about a 1949 study of pub culture in England which even included a pointed criticism of the high and holy mid-1900s UK “Beer is Best” brewing trade advertising campaign and how its encouragement of mindless drinking was worth noticing. To be fair, Gary is not fully convinced by the authors – but summarizes the results very fairly:

The period they describe exemplified the heyday of the English pub and draught beer, with men (usually) supping from one to three or four pints every evening afer work. The was apart from the dissolute group who spend most of their day in the public house. A shopheeper had that sad fate, leaving the shop to his wife’s administration… The authors tend to be hard, once again, on the drinking ethos, stating at one pint the typical drinking pattern progresses from “exhileration to “anaesthesia”. For them, the idea of the public house as valued community cetre is pretty much, to use an appropriate vernacular, tosh, excepting in some rural areas.

Speaking of the disfunctional in plain view, it is sad that one of the legacies of what people call craft beer is this sort of design disfunction:

If you put fruit pulp in beer and do not fully ferment it this happens. It has happened to other breweries over the years. It isn’t just unfortunate, it’s dangerous. There is NO reason to have unregulated, unplanned fermentation in sealed containers.

Note: if that is what is happening on the beer store shelf, what the hell is happening in your guts? Don’t the people who buy this stuff know the burbling brook is not suppose to be a feature?

Aaaaannnnnd… once again, no politician of any stripe in Canada suffers from displays of beer culture prowess:

Vancouver Mayor Ken Sim (left) generated lots of social media buzz when he shotgunned a beer on stage at the Khatsahlano Street Party on July 9.

As a result of our political culture, I wonder if this sort of thing operates very differently north and south of the 49th parallel:

The Beer Institute, a national trade association representing the $409 billion beer industry, hired Cornerstone Government Affairs to lobby on economic, budget, tax and appropriations policies impacting large beer producers. The Beer Institute recently launched StandWithBeer.org, which alleges large liquor companies exploit tax loopholes to lower their effective tax rate. John Sandell, former tax counsel to the House Ways and Means Committee, will work on the account.

And this week’s feature at Pellicle by Rachel Hendry is about the placement of fine wine in the TV show Succession. [Confession: never watched one episode. Never watched on of The Wire, Madmen or Dexter or a whole whack of other must see TV for that matter.] I do really like this sharp observation shared from a wine writer’s Twitter feed about one drinking scene:

In a Twitter thread by sommelier Rapha Ventresca, they break down why this choice of wine is so intriguing. As half-brother, not only is Connor the oldest of the four siblings, but his oddities have him consistently excluded from the machiavellian manoeuvres that make up most of Succession’s plot. Château Haut-Brion, then, is not only the oldest of the first four Bordeaux Chateaux, but it is the only one grown outside of Medoc, to have majority Merlot in its blend and to be bottled in a sloping shape that breaks away from the traditional Bordeaux style. In essence, it sticks out like a sore thumb. Not unlike the man using it to drown his sorrows the night before his wedding.

Sweet. I had a pal who knew so much about trucks and cars that he was a pain to go to the movies with. In any given car crash scene, he would count off how many vehicles were actually filmed and presented as the one car driven through the mess by the hero. Me, I price the flower arrangements given I was raised by a florist and trained in The Netherlands myself in the wholesale trade. No one in 99% of all movies can afford the flower arrangements in their home. But I’ve told you that before. Must have.

There. Once again, that’s it! Ooooh, yeah… baaaaaaybeeeee… As per, you can check out the many ways to connect including at my new cool Threads presence @agoodbeerblog. Have you checked out Threads? Seems a bit thin to me so far. But I don’t like IG and it is like mini-IG. Don’t forget theose voices on Mastodon, the newer ones noted in bold:

Anyone else? And, yes, we also check the blogs, podcasts and newsletters to stay on top of things – including more weekly recommendations from Boak and Bailey every Saturday and Stan at his spot on those Mondays! Get your emailed issue of Episodes of my Pub Life by David Jesudason on many Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now more occassional but always wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is back! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. And the long standing Beervana podcast . There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too. All About Beer has introduced a podcast. There’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube soon celebrating a decade of vids. And remember BeerEdge, too, and The Moon Under Water… if you have $10 a month for this sort of thing… I don’t. Pete Brown’s costs a fifth of that. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link!*

*And finally the list of the departed newsletters and podcasts or those in purgatory. Looks like both Brewsround and Cabin Fever died in 2020, . We appreciate that the OCBG Podcast is on a very quiet schedule these days – but it’s been there now and again. The Fizz died in 2019. Plus Fermentation Radio with Emma Inch seems done and the AfroBeerChick podcast is gone as well! The Fingers Podcast packed it in citing, umm, lack of success… as might have been anticipated, honestly. Did they suffer a common fate? Who knows?

The Beery News Notes For The False Promise Of An Early Thaw

Thaws. They deceive in February. Being unwise, I have started seeds. Thaws also jack the walkway tiles and bricks outside, too. Spent lunch Wednesday discovering the front step tiles are stuck on with stuff that’s now the consistency of chocolate pudding. So things are getting loose, a bit cracked and sorta smashed. But not quite as badly as these late 1600s and early 1700s manganese mottled tankards from Ireland posted on the internets this week. From Newmarket in Dublin we are told. Others have showed up in the colonies, in Maryland and at Harvard Yard. Lovely things. But most won’t hold beer.

Mid-morning Update: Jordan decided to post an homage to Toronto’s Godspeed and its pitch-lined Sklepnik project – posted at 2 am Thursday morning I would add, well past the time this weekly normally goes to press. But it is not worth waiting around another seven days to bring it to your attention:

Every piece is as important as every other piece. Not everything that Godspeed has done has been a triumph, and the situation has been challenging. It was the potential that excited people, and the pitch-lined Sklepnik represents years of earnest effort, not just in the brewhouse, but interpersonally. A month spent learning from people who have spent their entire careers on a single style, and whose trust creates possibility. Functionally speaking, the odds against its existence are such that it is construable as a miracle, and that’s before the first sip. The only way you can get here is trial and error. There’s no ironic posture as a brewer. It’s not a hobby. The secret ingredient is your life.

Also lovely. Now, back to our normal broadcasting…

Unlike our man in The Netherlands (when he’s not in transit.) And, while we are speaking of lovely, Ron, who, yes, often holds a beer, has posted an image of a 1930s ad for Barclay Perkins lager along with his discussion of their 1941 brewing techniques:

Good news for me, as it gives me a chance to preview (use a recipe I’ve already written) a recipe from “Blitzkrieg!”. Though for any of the four options I could have found a recipe in the book. For a book about UK brewing in WW II, it has quite a lot of Lager recipes. 37 in all. Though there are well over 500 recipes in total. Not that huge a percentage, really. Lucky old Dark Lager has seen its gravity increase by 0.5º compared with the previous year.

Elsewhere and also with increasing gravity, the continuing concerns that Guinness has or has not slipped under the radar and ended up in first place somehow in the UK diet… continue. A call for anecdotal evidence was sent out by B to the B and a summary was posted earlier this week. There was a whole lotta comfort out there as far as I could tell. My thoughts?

Had one two weeks ago in an unfamiliar pub in Toronto. Old reliable friend, tasty with most pub food, creamy savoury with the tang and the roast – and not an alcohol bomb. Might have one or two a year.

It’s all good. Sure it’s made by a faceless international conglomerate. But so is vestigially produced Fat Tire – both the new phony and old – and at least Guinness doesn’t buddy up with Myanmar‘s murderous dictators! And at least it’s actually something not made on the same equipment as automotive window washer fluid. By the way… I don’t understand. Aren’t hard soda and boozy seltzers the same thing? I suppose it doen’t help that I don’t give a crap about this… crap. But I have no idea. Thankfully.

Note: not one craft buzzword bingo square was left undaubed in the making of this story.

Beth Demmon released another issue of Probitchin’, this month featuring the work and career path of Jacque Irizarry:

Her interest in art coalesced during college, after she realized how many years of (expensive) education it would take to become a lawyer. After switching her track from becoming an early childhood education art teacher to visual art, she dabbled in photography and painting before graduating with an art degree. With student loans looming, she worked in customer service before landing her current full-time position handling the graphics and design for a company involved in online education, where she’s been for eight years.

Beth’s newsletter is one of my favorites in the beer world. There is a lot to be said for good writing that avoids the unending wanderings and isn’t hip cool and 45 potty mouth serving as cover for cap in hand recycled PR. Mucho looking forward to Beth’s upcoming book on cider.

Speaking of newsletters… they are all the cool kids talk about these days… Kate Mather fabulously unleashed at The Gulp about unleashing at the pub!

Tom and Phil left for their teas, and we made a move too. On the way home I waved my arms like the two-pint revolutionary I am, telling my Tom how important it is to have common spaces for people to freely share ideas, to congregate—and the more that these places, like pubs, are restricted, taken away, closed down; the more the hospitality industry is left to wheeze on without support, the more suspicious I get.

That is what we like to see: two-pint revolutionaries waving their arms. And, speaking of revolutionary, the future continues to be defined in Japan:

… convenience stores can start selling alcohol and tobacco through self-check-out immediately, as long as they’re set up for compliance with the corresponding required regulations. Under Japanese law, a person must be at least 20 years old in order to purchase alcohol or tobacco. In order to confirm the buyer’s age, convenience stores that want to sell such products through self-check-out will have to equip their registers with a device that can scan either the purchaser’s driver’s license or My Number Card, a government-issued ID card that’s not yet mandatory and which the Japanese government is eager to accelerate the adoption of.

Ending a sentence with a preposition is also cooler in the future. And, doing a chronological 180, Nigel altered me to another good piece at the always excellent site A London Inheritance, this time about a street called XX Place:

To try and find some history on XX Place I carried out an online search on the Tower Hamlets Archives, and armed with a couple of reference numbers visited the archives on a Saturday morning… My first source at the archives was a small booklet published in 2001 by Ron Osborne titled XX Place. The booklet provided a description of XX Place. It was built in 1842 for locally employed workers. It was only a short street of 10 small terrace houses running along one side of the street. It was about 10 feet wide and the majority of those living in the street were employed at the nearby Charringtons Brewery.

Interesting observations on the three grades of Oregon hops in 1910 – fancy choice and prime. Seventy five years earlier there also seemed to be a three tier grading system in New York state’s hop trade but named with a bit less of the marketing spin. In 1835 there was just first sort, second sort and third sort hops. Which suggests sorting. And a certain order. Choice? Fancy? Who knew what they meant! Fancy sounds all a bit “My Little Pony” in a way. By the pricing I can only presume that in 1910 “prime” was not actually… prime. But I suppose thems that knew at the time were in the know back then.

I missed this excellent observation by Ren Navarro on the nature of plans to bolster human rights in brewery work places:

While heady political questions are essentially baked into mutual aid work, a more immediate focus of all such groups remains meeting the needs of people who’ve been left out by existing power structures. For Navarro, industry-sponsored programs designed to address inequities are too often structured from the top down, and create barriers for applicants who really need the help. Applications that require resumes and essays, for example, require time and computer access and reliable internet.

And Pellicle has a good piece this week about cider makers Lydia Crimp and Tom Tibbits of Herefordshire’s Artistraw Cider. You know, I usually don’t go for producer bios with beer but somehow the more immediately agricultural nature of cider makes for a more interesting read:

Observing that some apples lend themselves better to certain seasons, they reckon the bright acidity of dessert fruit works well with the freshness of Spring in Beltane—which boasts the Yarlington Mill, Reinette D’Obray, Chisel Jersey, Browns, and Kingston Black cider apple varieties. Whereas Knotted Kernel (with a dash of Kingston Black, Lambrook Pippin and Foxwhelp) has “cherry brandy” notes conjuring up images of roaring fires for their wintry, Hallowe’en release, Samhain (pronounced SAH-win.) Lammas marks the end of Summer and boasts Dabinett, Browns, Yarlington Mill, and a little Strawberry Norman. Imbolc is all about renewal and promise, with Major, Bisquet, Brown Snout, Chisel Jersey, and Ellis Bitter.

Why, I had a bit of the old Kingston Black myself just the other month.

Aaaaannnd… the coal fired generators at Beervana are back on line now that Jeff is back from holidays and he’s shared a tale of fruit coating yeast of a most natural sort:

The riper [the fruit] is, you’re getting ferments that are starting right away. That’s what the yeast and bacteria like. That’s when the birds start to eat it, and that’s when the insects come out and all these things. Nature is showing us these fruits are in their optimum time right when they’re ripe. The more time the fruit spends on the bush or the tree as its ripening, the more organisms are going to be there.

Hmmm… and finally… nice to see that Carlsberg has got its geopolitical ethics so completely all in order:

Danish brewer Carlsberg… warned on Tuesday that a possible slowdown of beer consumption in Europe because of increased prices could dent profit growth this year. The world’s third-biggest brewer also said it is buying out its partner in India and is seeking an option with the buyer of its Russian business to re-enter that market at some point in future.

Dastards. As the Danish military helps arm the Ukraine, Carlsberg makes plans for appeasement.

That’s it! Now… what to do… with these lists… They are getting to be almost 600 words each week and I am not sure how useful they are. Still… they do slowly mark the shift in the discussion. Podcasts dying, newsletters in flux, Mastodon perhaps peaked… As we think on that… hmmm… and song this week? What would I play if this were a movie and these were the scrolling credits? Could it be this?* Yup. That’ll do…

You need to check out Mastodon. It’s so nice. You need to take the time and have the patience as regular posting attracts the audience as per usual. While you are at it, check for more weekly recommendations from Boak and Bailey every Saturday and Stan spot on Mondays. And, yes, also gather ye all the podcasts and newsletters. Check to see the highly recommended Beer Ladies Podcast. We appreciate that the OCBG Podcast is on a very quiet schedule these days – but it’s been there now and again. See also sometimes, on a Friday, posts at The Fizz as well (Ed.: we are told ‘tis gone to 404 bloggy podcast heaven… gone to the 404 bloggy podcast farm to play with other puppies.) And the long standing Beervana podcast but it might be on a month off (Ed.: which I have missed from this list for some unknown reason.) There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now… nope, there was a post on July 25th… in 2022 even.) There is more from DaftAboutCraft‘s podcast, too. And sign up for Katie’s (Ed.: now very much less) irregular newsletter, The Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Still gearing up, the recently revived All About Beer has introduced a podcast, too. (Ed.: still giving it a few more weeks to settle in and not be as agreeable…) Plus follow the venerable Full Pint podcast. And the Craft Beer Channel this week on Youtube. Plus Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has had his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…) And remember BeerEdge, too, and The Moon Under Water. There was also the Beer O’clock Show but that’s now gone after a ten year run… no, it is back and here is the link! The Fingers Podcast has fully packed it in citing, umm, lack of success… as might have been anticipated, honestly.

*The setting is real.

The Thursday Beery News Notes For The Week Of Blue Monday

How long is Christmas? Until Candlemas? It’s should be long enough to deal with Blue Monday. In fact, for me Blue Monday should be in February. Why? Leftover Christmas liqueurs! There are still leftover Christmas liqueurs in the cabinet. Sure, it’s a dribble of Cointreau and some sort of nut cream thing but it’s still the holidays in some vestigial sense until that goes. Another way to beat the blues is to be not blue except in terms of your toes and your nose. Get out and see that blue sky. Jeff took a great walk to a brewery near Prague this week and shared some of the countryside, one image of which is right there:

Prague tip: a hike from Prague castle to the satellite town of Únětice is only about 13km, really varied and ends at my favourite Czech brewery. Regular buses go back to the city and you could even summon up an Uber, so you’re not stranded at the end...

Speaking of wandering around Prague, remember when people like Evan wrote short stories around beer? Remember Beer Haiku Daily? Well, Beergeek is writing like its 2012 and getting creative, like this:*

If beer replaced water, swimming would be a very different experience. For one thing, the buoyancy of beer might be different from that of water, so it could be more or less difficult to swim depending on the specific gravity of the beer. Additionally, beer is not as clear as water, so visibility while swimming might be reduced.

Speaking of out and about, Paste mag has published an interesting article about the drinking laws of Japan:

… the idea of “public consumption” in Japan goes even further than you’re probably imagining. Drinking in public transportation, for example, is also legal—booze is sold on the famed shinkansen system of high-speed rail, and it’s not illegal to swig from a hip flask on the train, or even a public bus. Perhaps most astoundingly, though, drinking on modes of private transportation such as cars is also legal for everyone but the driver. That’s right: You can be cruising down the highway with an open bottle of whiskey being passed back and forth between all the passengers, and that is legal under Japanese law.

Much to the contrary, Old Mudgie has shared thoughts about the loss of the love of and/or need for alcohol which he has witnessed over recent decades:

As something becomes less fashionable, people are more likely to prefer to do it in private than in public, which is bad news for the pub trade. According to the statistics produced by the British Beer & Pub Association, in the twenty years from 1998 to 2018 (which is as far as they go), total beer consumption fell by 22.8%, but on-trade consumption almost exactly halved. The trail of pubs now demolished or converted to alternative use is all too obvious. Some will argue that the Anteater Tap is still doing great business, while ignoring the fact that the Sir Garnet Wolseley across the road, which was ten times the size, has been replaced by flats. Even within a declining market, it is still possible to be successful, but that doesn’t make the wider narrative any less true.

Note: Oz hops ave.

Katie Mather has made the case for on-trade non-consuption of at least alcohol in here new piece for Pellicle on the pleasures of a lime and lemonade pub crawl:

When we decided to go on a lime and lemonade crawl, the idea started off as a plan to meet for food. Oversaturated by alcohol and the coming winter, we decided to make Mondays a strict no-alcohol day—the most obvious switch for a bar setting is one with food instead of drinks. But neither of us wanted food. We wanted the comfort of a pub, the atmosphere of a communal sitting room. We didn’t want to be wowed by flavours or waited on. We just wanted somewhere to belong. It’s easy to forget that you’re just as welcome in a pub as a non-drinker. Somehow it feels awkward; unusual. But, if you want to sit in a cosy corner and play cards, you go right ahead.

Note: infographics suck… suck. And is the use of isinglass really all that surprising? An odd criticism. I am still thinking of what it means to be critical in a closed or sorta closed circle like good beer and saw this interesting similar discussion of the issues which bear upon criticism of Indigenous arts written by Drew Hayden Taylor:

…while we don’t know every single Indigenous person in the country, we may know someone who knows someone who knows someone. They aren’t an anonymous, blank population. Knowing this can be difficult. As Glen Sumi, theatre critic at large, told me, “there’s also the possibility of being too close to the community you’re writing about — especially if you’ve worked with or are going to be working with some of the artists you’ll be reviewing.” True. I remember reading a quote from some famous novelist who said something to the effect of “I never felt freer as a writer than when my parents died.” Now picture that sense with a whole nation watching you. It can be somewhat problematic.

I would add one key distinction is that there is no community with good beer in the same sense even if there may be communities or at least circles. There is perhaps a sense of this in Eoghan‘s thoughts this week as well as something else:

…beer reviewing is subjective, and there are noses out there better able – thanks to training, genetics, or both – to catch what I missed. And that, beyond the intellectual vanity and the sensory chaos, is why I think I dislike decoding beers: I am uncomfortable with this ambiguity. I trust my eyes, dodgy as they are, and the neural pathways they follow. I don’t trust the messages coming from my olfactory system and the detours they take into memory and recall. Despite all this, there is a reason I became a beer writer and not an art critic (well, there are many). Because good and all as Velázquez’s royal portrait or Picasso’s colourful interpretation might be, on a terrace on a sunny day in Brussels, a 17th century oil on canvas just doesn’t hit the same way as a cold glass of Zinnebir.

At least it’s a beer made in Belgium and not the disassembly of a long dumbed down clone of something Belgian. Telling that the Fat Tire chat has very little to do with the beer, just the sideshow of the brand being scotch taped on a can with something other than Fat Tire in it. Best comment so far?

Alright. Can we all agree that (1) nobody’s had a Fat Tire in years; and (2) nobody’s allowed to talk about New Fat Tire anymore unless it’s about what’s in the fucking can and you include a poorly taken picture of it in a glass. It’s what we do.

There. That’s quite a bit. Well, a middling sort of week. And now on to the index of others. Really, indices. Again I ask… what song should play if this were a movie and you were there scrolling though the slowly building upon a randomized list of beer writing resources on Mastodon** followed by the podcasts ‘n’ stuff? This? Yes, that’s it – an exploration of exploration… over 50 years ago… yikes…***

Go have a look. And also check for more as the year picks up from Boak and Bailey every Saturday and Stan back at his spot on Mondays. It’s no longer the holidays. So, look around and check to see if there is the highly recommended Beer Ladies Podcast. The OCBG Podcast is on a very quiet schedule these days – but it there again! See also sometimes, on a Friday, posts at The Fizz as well (Ed.: we are told ‘tis gone to 404 bloggy podcast heaven… gone to the 404 bloggy podcast farm to play with other puppies.) And the long standing Beervana podcast but it might be on a month off (Ed.: which I have missed from this list for some unknown reason.) There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now… nope, there was a post on July 25th… in 2022 even.) There is more from DaftAboutCraft‘s podcast, too. And sign up for Katie’s (Ed.: now very) irregular newsletter, The Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Still gearing up, the recently revived All About Beer has introduced a podcast, too. (Ed.: give it a few weeks to settle in and not be as agreeable… not sure this went very far…) Plus follow the venerable Full Pint podcast. And the Craft Beer Channel this week on Youtube. Plus Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…) And remember BeerEdge, too, and The Moon Under Water. There was also the Beer O’clock Show but that’s now gone after a ten year run… no, it is back and here is the link! The Fingers Podcast has packed it in citing lack of success.

*Stan has admonished me in the mildest manner for not pointing out the use of artificial “intelligence” in this matter. I have commented in reply thusly...
**(again… inspired by Boak and Bailey… not stolen… not!)
***compare to 45 years later with the great Geddy Lee, grinning like a schoolboy at the 3:15 min bass break, sitting in for the dear departed Chris Squire at the RRHF induction.

The Nerve Wrackingly Clever Observations On Beer Culture For January’s Middle-Third

2023!! Here we are knee deep in it already. And my first packets of seeds have already shown up. Dreaming of a feed of that Italian cuke-a-melon, the carosello, is all I’m about now. Let’s be honest – I’m calling this part of the year pre-spring from here on out. Summer, autumn, holidays, pre-spring, spring. Makes way more sense that way. If winter sucks, just eliminate it from the vocabulary. That’s what I say. You. Are. Welcome. Not sure if a new beery theme has coalesced yet this year – other than, you know, the impending total craft beer industry collapse. Things looked a bit wobbly recession-wise in Montreal what with shops closed or quiet, there where we ended up by surprise last week, gifted a short trip by the kids – but I did get to try that there cider without sulfates, at the very busy (good to see) mid-week early dinner sitting at “Au Pied du Cochon” (also really good to scoff.) You never realize how much sulphites trigger histamine flairs until they don’t.

First up this week? Some history for you upon the question of peeing. There is an odd whiff of Ceramics Defense League (CDL) punditry in this article about the use of tiles in pubs in 1930s Australia:

…the emerging awareness of sanitation and hygiene prompted the wider use of tiles as a way to manage germs and dirt. Tiles were easier to clean than plaster and wood. They were also more durable and colourful than traditional materials. These days, the popular imagination might associate pub tiles with piss and vomit, even if the architectural move was more about general hygiene than the dangers of the six o’clock swill. Certainly, a pub with wall tiles was easy to clean, and breweries were keen to play-up the sparkling modernity of tiled bars.

I say “off” as somewhere around here I have a picture of a saloon of the pre-prohibition sort with a urinal trough at the foot of the bar. Or just a mopping out trough… or whatever. Stop kidding yourselves. They were horrible places and you’d all be pro-Temperance, yes you, right there tambourines in hand shouting your favorite Bible verses, if you woke up in the 1890s living next to one, you moderns you. ‘Fess up! One of the oddest thing about the bad old days is that constant desire to polish them up. (Surely great great grandpa wasn’t that sort of pig. He was?!?!)

Continuing of the question of health, I am not sure I need a non-alcohol based route to tickling the old gaba receptors… but someone is working on just that, according to The Times:

Nutt’s idea was simple: target just the gaba, and do so by engineering a molecule that removes itself from the body rapidly and painlessly. By only hitting that one type of receptor, it would avoid some of less desirable effects of alcohol intoxication. By being easily metabolised, it would avoid the less desirable after-effects of that intoxication: a hangover. The result is a substance he calls Alcarelle.

Speaking of technology… consider this and what we have lost. Especially shouting “pick up the phone” to someone else in your house. Best beer marketing campaign ever as far as I’m concerned or at least up there is Beer is Best.

Robin and Jordan are back with a fresh podcast for the New Year with some surprising info on changes in the Ontario brewing scene – including, among other sad recession related news, the end of brewing operations Collective Arts’ Toronto location and the resulting considerations of the ability to run a local semi-autonomous branch with its own life when you are slowly becoming a semi-regional slightly international craft operation during a downturn.

And Martin has shared his New Years Eve in Manchester, picking up the kid with the job. Lovely photos of a ceiling at the Crown & Kettle. “Lordly” ye shall say when ye click on yon thumbprint and look upon the said ceiling yourselves. And, yea, it shall be true.

BREAKING: through his study of stouts, Ron has trampled upon the tender hearts of style obsessives:

These are brew house names. Not what the beer was necessarily sold as. Some brewing records have four beer names across the top, but there’s only really one beer.

Is any of the past true? Is the present? Consider this the* curious tale… of… oh dear… let Stonch explain a bit of the background first:

Curious Brew is grim: a fake, deceptive brand for a decade, then Chapel Down build a white elephant brewery, but soon panic and sell for buttons to a crank. Now they’ll brew Wild Beer ‘brands’ in Ashford. Who cares? I wouldn’t touch any of it. I care about real, honest breweries.

Well, it did sorta get touched but not it seems embraced according to Beeson, J.:

@WildBeerCo brand survives, sold to @CuriousBrewery. Sale includes IP, beer & e-comm biz, but not physical brewery. Some staff inc. Cooper & Ellis staying on. Limited co remains in administration. Investors won’t receive £££ from deal.

So recipes and the website. The shaking out of the pockets of the departed it seems. Not a buy out, just part of the yard sale. And, speaking of buying junk, it’s all like a mini-version of the 1990’s Filipino Pepsi fiasco but still seems a bit of a pile on… even, you know, for himself of themselves:

Mr Watt said that because it was his error, he had contacted all 50 gold can winners to offer them the “full cash amount” as an alternative to the prize if they were unhappy”. “All in all, it ended up costing me around £470,000 – well over 2 and a half years’ salary,” he added. In his post, the Brewdog boss revealed he now owned 40 of the gold cans. After conducting its investigation, the ASA said it received 25 complaints in relation to three social media adverts stating its can prize was made from “solid gold”.

Elsewhere, Boak and Bailey posted a very interesting and very very true article on the 1955 launch party of The Venetian Coffee Bar, a Whitbread project:

The Venetian Coffee Bar got an entire feature in Whitbread’s in-house magazine, The House of Whitbread, in spring 1956. The article gives us a few details that weren’t in the newspaper reports, including the specific date of the launch party – 6 December 1955. The photos of the launch party are slightly more interesting than usual, too. They show the famously hammy British horror actor Tod Slaughter in attendance, dressed in fine Victorian style, shortly before his death in February 1956.

Tod Slaughter! Note: there are two types of people in beer: people who are capable of honest critical reporting on obvious things** and those unable to admit to external reality.*** Andy is also of the first class:

At its best, hazy IPA is reasonably pleasant, sometimes even enjoyable. At anything less than its best, the experience drops quickly. While beer drinking is a subjective experience, feels like many hazy brewers are engaged in an extended gag no one has bothered to call them on.

Let us join hands in a big harmonious circle right now and promise 2023 is the year we stop finger wagging about saying bad things about bad styles and bad beer and just get to speaking some truths about it all. Thanks.

Pellicle has published a travel piece by Rachel Signer (because a big percentage of drinks writing is now really travel pr0n when it isn’t now really well justified social justice writing) which is not the sort of thing I usually like but I do like it very much in this case because it is a well written airy study on being in France and Italy in the spring drinking sulphate-free wine (noted above as something I should explore) and because I am (as noted above) already working on my own “pots and pots of carosello” gardening plans which means I can’t resist… a chicken festival:

We arrive to the chicken festival. It is outdoors, with a string of lights around a café area. Everyone is greeting each other warmly. People who missed coming here for two years have come out in droves, and all the chicken has already been eaten. We have fried potatoes and sausages instead, and we drink a pleasant local red wine, made with the generic Toscana appellation. I feel incredibly at home with the Pācina folks, although we hardly know each other. But there is between us the bond of natural wine, which runs strong around the world. And, perhaps relatedly, a relief that history didn’t go the other way, and that we can talk of fascism as a thing in history.

Well, err, you may want to check on that last bit. Speaking of travel, Alistair shifted himself a whole 7.2 miles as he prepared his thoughts on the subject of one particular local of his that is for the locals:

It was on my Christmas Eve trip to Patch that I was stood at the bar, there was basically no one there other than myself, my neighbour, and the general manager, who was tending the bar that day. I’ve know the GM for quite some time now, initially through the local homebrew club, but also as he has been in the beer industry for the best part of a decade I think at this point. The rest of the bar staff know me as a pilsner drinker, and Erik’s Pylon Pilsner is definitely my most regular tipple at Patch, but the GM knew what I was there for, their “copper ale”, which in my mind treads a fine line between dark mild and the kind of darker best bitter you get in the south of England.

Finally, is it true that Mastodon is not taking off as still Twitter slowly continues to decline, acting more and more like Web 1.0 tickertape? Perhaps the curse of social media has been broken and – oh happy day! – people are now just becoming actually happier in the real world! Wouldn’t that be nice. And so, relatedly in its finality, we come to the credits. Or sorta like the credits. What song should play if this were a movie and you were there scrolling though my continuing tradition (inspired by Boak and Bailey… not stolen from… let’s be clear!) of slowly building upon a shared list of beer writing resources on Mastodon followed by the podcasts? This? Is that the tune? Sure… maybe just for this week…

*What is less than a pun?
**To assist in your thoughts, consider what Robert Christgau wrote on the release of The Marshall Tucker Band: Greatest Hits in 1978: “I can distinguish Tucker from the other boogie bands because they favor cowboy hats, but danged if I can tell their albums apart. Country people know one cow from the next, too, but poor deracinated souls like me refuse to be bothered until A&P runs out of milk and r&r runs out of gimmicks. Toy Caldwell does write pretty good songs for a boogie man, though, about one a year to go with the album, and it’s nice to have them all in one place. Pure boogie mythos, with lots of “Ramblin'” and “Searchin’ for a Rainbow,” though I’m pleased to report that there are more miners and, yes, cowboys here than gamblers, a reassuring token of social responsibility. I recommend this album. It’s as near as you can get these days to hearing that old steam whistle.” He gave the record an -A!
***Something of the latter in last Saturday’s round up from B+B: “Don’t let someone tell you that your perceptions are incorrect because it’s all made up anyway.” It’s like a teeter-totter that sentence, isn’t it… as you go back and forth, back and forth. The passage in which it is embedded could be a valuable introduction to an anthology of beer writing in the section headed “Warning!”

Your Beery News Notes Of Mid-November With The Furnace Running Full Blast

And now it’s cold. For good. Plus snow. See that poblano pepper plant setting blossoms? That was Sunday. Sunday?!?! Now it’s frikkin’ cold. Happy we bought a new furnace a few years ago. The old one was a one-stager that came on like a jet plane taking off a runway. Woke you up early in the winter. Every time. Until you got used to it. This new one sneaks up on you. Ramps up. Which means you wake up and ask yourself whether it’s running or not. That’s an improvement. We’ve had the place for 16 years now. Should see us out. First thing I did when we bought the place was ruin a brick. Shouldn’t have done that. But I did save a couple hundred poblano seeds. Always do that.

First up? Pubmeister writes… had an interesting post this week on the taverns of Darvel in Ayrshire, Scotland which included this wonderful anecdote right at the end:

Meanwhile in the Black Bull regular customer Daniel was holding court on a wide range of issues, ranging from cricket to his mother’s trade in cheap underwear. His father was once the licensee at the Loudonhill Inn when it was on the convoluted Western buses route from Airdrie to Ayr. Daniel said the drivers used to come into the pub to make sure the customers didn’t miss the last bus home.

That little moment needs slipping into a movie, that does. Speaking of the life in the country, we’ve had a bit more good news about the prospects for the 2022 Canadian malt barley crop with the prayed for combo of high prices and high volumes:

…prices in parts of Canada have surged more than 30% since August. Canadian barley prices are approaching the all-time highs set in 2021 as beermakers and livestock feeders seek to replenish dwindled supplies after last year’s drought, said Peter Watts, managing director of the Canadian Malting Barley Technical Centre… Dry weather scorched fields last year, shrinking Canada’s barley harvest to the second-smallest since 1968. US farmers reaped the smallest crop since 1934, just after Prohibition ended. Barley production rebounded this year, jumping 34% in Canada and 45% in the US. North America typically harvests enough barley to account for a fifth of global commercial beer production.

Conversely perhaps, The New York Times reported this week on how in Mexico preferential access to water resources for breweries was creating real hardship for residents:

“You’d open the tap and there wouldn’t be a drop of water,” she said. The brewing factories, though, “they produced and produced and produced.” As droughts become more frequent and severe around the world, brewers and other heavy industrial water users have landed at the center of the climate fight in Mexico, with activists leading a movement to reclaim resources from corporations that has gained recognition at the highest levels of government. Even the promise of jobs and economic development is wearing thin as extreme weather events put the disparity in access to water between private industry and households on clear display, forcing some of the biggest global brands onto unsure footing.

And I like this tidbit of information which flew by on social media, gleaned from an interview with Kurt Vonnegut Jr in 1977 in Paris Review. His grandfather’s brewery, Lieber of Indianapolis, added coffee to the grist for extra zip. Click right for the deets. Jay Brooks posted even more information in 2007 about how there was a connection to Denver’s Wynkoop Brewing, which in 1996 brewed a beer a Vonnegut tribute beer – again with coffee. There’s a lot of chronology right there. Take a minute if you need it.

Speaking of fouled things of days gone by, The Telegraph in England by Christopher Howse reliving a slice of taverns past under the title “Pubs used to be revolting – and that is how we liked them” with tidbits like this:

I never got the hang of smoking, but I did not need to. Having taken to drink like a duck to Burton Best Bitter, I did my smoking passively. Early evening sunbeams lit up billows at the deep end of the Archetypal Arms… The Archetypal Arms had bowl-glasses (for bottled Mackeson milk stout or a Babycham) upside-down in wooden docking bays above the bar. These caught smoke curling into them from below, layer upon layer. But when smoking was banned in 2007, the true smell of the pub came out: drains, sweat and drink-spoiled carpets.

Mmm… Some lovely photos of the same era here at Londonist, drawn from The London Pub (a new book with a Pete Brown foreword) one of which is snipped and clipped just above. 1947. Such trousers. But, let’s face it, probably still a smelly scene. Snankin’ perhaps but still smelly. Perhaps less so and here in the present, Martin has done a good deed for us all with a guide to 24 hours in Glasgow:

Where to start? Well, a 9am Breakfast with Lorne sausage at Cairn Lodge on the M6 is the only way to go if you’re driving into Glasgow… 11 am The Bon Accord. Best for beer quality on my visit, and a chance to relive the moment in 1978 when the Scots thought they were going to win the World Cup… 12pm Walk along Sauchiehall Street. Eat that Tunnocks wafer you’ve been saving in your coat pocket…

Had my first pint as a 17 year old on Sauchiehall Street* with my old man. Don’t tell the shadowy Portman Group, which purports to save teens through branding regulation in the drinks trade in the UK. They’ve issued a self congratulatory statement on its many wonders:

For over 25 years, our Code of Practice for the Naming, Packaging and Promotion of Alcoholic Drinks has sought to ensure that alcohol is promoted in a socially responsible way, only to those aged 18 and over, and in a way that does not appeal particularly to those who are vulnerable. It is backed by over 160 Code Signatories, which includes all the leading retailers in the UK. Thanks to the Code, over 170 products have been amended or removed from the market. Many hundreds more have been helped to adhere to the Code before appearing on shelves through the support of the Advisory Service.

Hmm… I wonder of 6.8 branding alteration interventions a year is all that an accomplishment. Also sounds like the proverbial waters into which the proverbial oar was stuck were perhaps not such a cesspool.

Elsewhere, I watched an episode of the Craft Beer Channel this week on Youtube. It’s only because I began playing with my Roku TV and came across it a bit by chance, an auto-recommend after watching another train ride video from Japan. Very soothing, those Japanese train ride videos. Anyway, it was very well produced and it was nice to see Martyn talking about IPA’s history. The trouble is only how the format of video forces such a low level of data transfer, especially for the efforts clearly made. This, of course, is compounded by the corner into which the followers of style have painted themselves with regard to IPA, as was illustrated by this passage in the British Beer Breaks newsletter describing a related discussion:

Garrett described IPA to the gathering in Burton as “a family of styles, variations on a theme”, that theme being hop-forward beers. There also seemed to be general agreement that an IPA must be above a certain strength. Yet the country’s best-selling IPA, the Greene King one, is a mere 3.6% abv. And those sweet and juicy New England IPAs are now being dismissed by some as not true to IPA style. As beer historian Martyn Cornell explains in the Craft Beer Channel’s handy history of IPA, the label has been loosely used by breweries for a long time. The important thing is, as Garrett put it, that “we ensure it never becomes just a marketing term”…

Bit late for that. Ship? Sailed. And now… here is your weekly beery Mastodon update. Followers just about doubled in the last week, 108 to just over 200. I am sensing that content at least in the near future is really going to be king… OK… perhaps maybe… an earl. Me, I’m working the #BeerHistory hash with a few others linking to existing content. As a peer based system, it’s more about what is said. Things are more facilitated by Twitter. Facilitated. As Jeff wrote, the shift is a bit daunting. But I found this comment interesting, the old school revisited:

Elon M taking Twitter private and destroying it may be the shock we creators, who left our blogs and DIY internet endeavors in the late 2000s / early 2010s for various social media style micro-blogs owned by other people, needed to wake us up and shock us back into the Indie Web rather than the Corporate Web.

Capitals. Hmm. But I also found this comment from Matty C interesting too:

We still have over 1000 people view the site each month via their RSS feeds! Just checked our entire site referral history and a we haven’t had a single click on a link placed there, ever. Doesn’t give me much evidence that its worth investing in.

Flux. That’s what we are in. Fun. Innit. Or it’s all going to get fluxed. Or not. I’m lonely… it’s so cold…

What? Sorry. On a personal note, it’s just over a year now since I added drink consumption to my daily stats sent to myself by email with a line of code. See, I started tracking stuff because in September 2021 I began a fasting diet that continues today. I only eat in a 6.5 hour or so window each day. Every few weeks I add something more to track, some other topic. Books read, stretches stretched daily. And… did I floss? Nothing too obsessive. Takes a minute a day. But it works. I am lighter and stretchier. And in November 2021, I added drinks. Well, booze. So I can report that in the last 365 days I had 47% alcohol free days and another 13% of just one drink. I average under 2 drinks a day. So a reasonably healthy relationship with the booze all in all. I recommend it.

That’s it for now. You learned enough. If you doubt me, please check out the updates from Boak and Bailey hopefully now again mostly every Saturday and also from Stan more now on a Monday than almost ever! Check out the weekly Beer Ladies Podcast. The OCBG Podcast is on a very quiet schedule these days – and also sometimes, on a Friday, posts at The Fizz as well (Ed.: we are told ‘tis gone to 404 bloggy podcast heaven… gone to the 404 bloggy podcast farm to play with other puppies.) And the long standing Beervana podcast (Ed.: which I have missed from this list for some unknown reason.) There is the Boys Are From Märzen podcast too and check out the travel vids at Ontario’s own A Quick Beer. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now… nope, there was a post on July 25th… in 2022 even.) There is more from DaftAboutCraft‘s podcast, too. And sign up for Katie’s (Ed.: now very) irregular newsletter, The Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Still gearing up, the recently revived All About Beer has introduced a podcast, too. (Ed.: give it a few weeks to settle in and not be as agreeable… not sure this went very far…) Plus follow the venerable Full Pint podcast. And the Craft Beer Channel this week on Youtube. Plus Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…) And remember BeerEdge, too, and The Moon Under Water. There was also the Beer O’clock Show but that’s now gone after a ten year run… no, it is back and here is the link!

*I can even pronounce it!

Your Inordinately Cheery Beery News Notes For These Days Of The First Frosts

Beer snake! Never seen one from that point of view before. Thanks to beer and baseball specialist Shana for the perspective from the bleachers at one of the last Cubs games of the year. Like my Red Sox, they sorta similarly sucked this season. Reminds me of, what… the first forty years of my life? Ah, the good old days. Anyway, one must be positive. You know, I wrote that header up there before I wrote anything this week. Why? Because there seems to be a lot of bad news out there. Bad in the world and fairly bad in the beery bit of that world. So, as always, I shall try to be the voice of optimism, of good cheer and positivity. I tell myself this again… as I start out…

First up, let’s check the shipping news. Despite what the keen beer trade statisticians who are good and making numbers bendy say, apparently there is a global slowdown coming so fast and hard that trans-Oceanic shipping lines are cutting back:

Ocean carriers are canceling dozens of sailings on the world’s busiest routes during what is normally their peak season, the latest sign of the economic whiplash hitting companies as inflation weighs on global trade and consumer spending. The October cancellations are a sharp reversal from just a few months ago, when scarce shipping space pushed freight rates higher and carriers’ profits to record levels.

What’s this got to do with beer? Export and imports. Except for big buyers like Ontario’s LCBO, most good beer likely does not ship by the full container load. But it still could be good news for the small and local even if not so good for the forces of international craft. So… less beer may be moving on the high seas. We see the same thing happening across the bar. Not so good. The export geared breweries of Britain may have a lead on this lesson, learning the hard way due to Brexit… though to be fair those with a local market focus also seem to be suffering. Jings. Tough days. Soon it will all be about nods, winks and word of mouth if you want to find the good stuff.

Never one to be glum… or even fixed in one spot for very long, The Beer Nut went on a holly joliday and reported back from the BXLBeerFest in Brussels which offered beers sort of in the round, reminding me of the Tardis’s console:

I made arrangements to attend last year. That didn’t work out but tickets rolled over and so there I was, if not quite front at least fairly centre, on the last weekend in August 2022. Sixty invited breweries occupied eight circular pods, each pouring four or more beers at a time. The selection was carefully chosen from Belgium, Europe and North America, with an emphasis on the wild side of fermentation, like saying “we invented lambic, show me what you can do”.

Circular pods! How futuristic! I hope they wore garish wide-lapelled purple, green and/or yellow corduroy suits, too. And played the best of Seals and Crofts on a loop. But that’s just me. Bright. Cheery. Elsewhere, Alistair wrote about dreich this week and (other than knowing you have no idea how to pronounce it because I can) I liked this bit:

Saturday in central Virginia was dreich, gey dreich, as the remnants of Hurricane Ian drifted up the Shenandoah Valley. It was a day for comfort clothes, pots of tea, and whatever mindless shite the kids wanted to watch on the idiot box – I am starting to worry about their love of screens, but that’s not the point of my post. I pondered lighting the first fire of the season, but the wind was whipping along at 20mph and I have an in built fear of a chimney fire. Into this revelry of gloom came a text message from Jason at Devils Backbone…

Speaking of dreich, I see that Jeff has reported on fifth anniversary that relic of 2017, the “independent” seal offered by the US Brewers Association to its membership. For me, it was an extension of 2012’s “crafty” botch that sought to rally beer buyers around the BA’s central “one ring to rule them all” branding approach to selling craft beer in the US.* While (i) these sorts of things may have given comfort to big national craft and, conversely, (ii) the more recent explosion of small and local breweries fundamentally altered the discussion, I was most surprised by this tidbit in the article indicating how they may have missed the boat – they don’t ask the only people that matter:

Beer in general has been lagging, but craft beer is no longer the bright segment in a declining category. In recent quarters, only imports seem to be bucking the trend—while craft tracks with other domestic categories. And customers themselves? It’s hard to say. The Brewers Association hasn’t done any recent polling on the question—or made it public, anyway.

Note: if there was good news from consumers, polling results would have been made public. Verdict: dud.

And I don’t know what to make of the news that the very large object identifying as BrewDog won a court case. From the BBC News report I see that the defendant “failed to respond to the court” which seems to indicate that a Statement of Defence (as we would call it in Ontario) was not filed. Which, if that is the case, leads to a default judgement which effectively does not represent a ruling on the merits. That being said, I am somewhat concerned that all the sins of craft have merged into this one matter, as it is (i) being a big mean brewery, and (ii) one that is for the most part elsewhere. The resulting response seems to be dumping all errors on this single example, accepting without any serious question the deftly played PR sidestep and perhaps even wiping the balance of craft’s record clean – perhaps comforting and perhaps even re-numbing ourselves to the more widely spread problem still all around us. Moving on craft? **

Which is the opposite of what Beth Demmons does in her Prohibitchin’ series*** – which this month features Omolola Olateju of Black Girls Drink who makes this excellent point:

“The complications of getting these alcohol-related licenses, LOLOLOL!” she laughs, cynically but genuinely. “I really do wonder about the gatekeeping. Right now in the drinks industry, there are financial barriers and resource barriers — it’s really painful.” One change she believes would help alleviate said barriers would be more BIPOC people getting involved at the legislative level to identify and correct problem areas. “I’d be really curious — and I make some positive assumptions — around how that would change the industry,” she says. “That to me is the next equity front: people in ‘the system.’”

Speaking of the system… note: not Pete’s best photo… that is Pete, right? And grey? Really. Talk about yer dreich! No… not Pete… no, the logo’s background!!****

The reporting on reporting is real this week as Stan chose two stories about wine could well apply to beer: (i) one about the way that the story behind a drink made the drink more appealing and even more valuable to the buyer and (ii) the second …

…another instance where the word “wine” could be replaced with “beer” in two instances. “The wine industry itself is much to blame with its history of pretentiousness, and its absurd rituals and vocabulary that convey the message that one must be a connoisseur before one can enjoy wine.”

I mention this as the two seem to be two side of the same coin to my mind: the myth making as obstacle making and the gatekeeping of the faux connoisseur… as obstacle making! Strip those away and what do you have? You know… other than a world without bevvy’s consulto-judge-journalist class?***** Well, what you would have is reality like… bowling and beer – in Walsall!

We met up with Dan Gilbert and Coxy and explained why we had had left The Lion only for Dan to exclaim that he loves UB40. Which made me laugh. We headed to The Wharf Bar. There was karaoke. I was urged to have a go and despite it being free as opposed to the £20 in the bowling alley I wasn’t feeling it. There wasn’t many people in and I like a good sized baying audience when I perform.

Before you get all caught up in that moment and go off to just do anything anywhere enraptured by the prospect of beer and bowling – BEWARE! Via CookieNet!, we have learned about the most violent pub in Britain along with its, err, customer conduct standards:

He is said to have required an operation to stop the bleeding, with the wound he survived snagging an artery, with police noting customers were “served alcohol by the bar staff” despite it “being evident someone is seriously injured”. At the time of the incident, police also said that management knew “the risks of its customer base yet chooses to ignore this”.

Yikes! Finally, a white lab coated eggheads have taken credit for all that you love in beer:

Belgian investigators have improved the flavor of contemporary beer by identifying and engineering a gene that is responsible for much of the flavor of beer and some other alcoholic drinks. The research appears in Applied and Environmental Microbiology, a journal of the American Society for Microbiology. For centuries, beer was brewed in open, horizontal vats. But in the 1970s, the industry switched to using large, closed vessels, which are much easier to fill, empty, and clean, enabling brewing of larger volumes and reducing costs. However, these modern methods produced inferior quality beer, due to insufficient flavor production.

Modern! Bad. Bad modern… but… craft is modern… is craft bad? Is that what science is saying? Hmmm. As you ponder that, please check out the updates from Boak and Bailey mostly every Saturday and also from Stan more now on a Monday than almost ever! Check out the weekly Beer Ladies Podcast, and at the OCBG Podcast which is on a quieter schedule these days – and also sometimes, on a Friday, posts at The Fizz as well (Ed.: we are told ‘tis gone to 404 bloggy podcast heaven… gone to the 404 bloggy podcast farm to play with other puppies.) And the long standing Beervana podcast (Ed.: which I have missed from this list for some unknown reason.) There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now… nope, there was a post on July 25th… in 2022 even.) There is more from DaftAboutCraft‘s podcast, too. And sign up for Katie’s (Ed.: now very) irregular newsletter, The Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Still gearing up, the recently revived All About Beer has introduced a podcast, too. (Ed.: give it a few weeks to settle in and not be as agreeable… not sure this went very far…) Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…) And remember BeerEdge, too, and The Moon Under Water. There was also the Beer O’clock Show but that’s now gone after a ten year run.

*You will recall that Flying Dog quit the BA over this sort of thing at the time.
**Well, more you than me. I am still off the gluten (happily) so leaning on a little wine or a drop of cider if I need a hit – though I did a test with a can of Guinness. My histamines slept though the whole pint.
***The award winning series!
****Yes, there is… though to be fair… he may well have been suffering from the IPA yips!
*****Because who the hell wants to be an expert in things that have no perceived value?? No, best to stick to the plan.