Your Last Thursday Beery News Notes For Q3 2022

Well, what a few weeks it has been. After the mourning period for Herself among other things, Hurricane Fiona comes along and hammers into family and friends out east where I grew up. Don’t know yet what’s happened to our old house and garden. Despite the loss of life and damage to property, there was in some areas an attitude that we bear these burdens and move on. Example: Krystle Collier’s home in southwest Newfoundland’s Port Aux Basques was destroyed but she found her White Claw Seltzers still in the fridge. Go Krystle!

Beer news? First up, Martyn wrote an interesting piece for Pellicle this week about the revival of Gales Prized Old Ale:

This October the new edition of Prize Old Ale will be bottled and put on sale, each bottle containing a tiny, homoeopathic quantity of every other batch of POA going back to the reign of King George V. Henry, and his masters, the Japanese brewing giant Asahi (which acquired Fullers, and with it Dark Star, in 2019) hopes that drinkers are now knowledgeable enough about mixed-fermentation beers, and what they have to offer, to appreciate Prize Old Ale, which—in the UK, at least—they were probably not when Fuller’s first relaunched it in 2007.

My own tiny special reserve, illustrated to the right as Stan himself would want, has been offered up as a bio-pool refresher should the team need it. 25 years old now, I don’t dare open it. I bet Krystle Collier would, though. I’d let her.

By the way, a bit to the east, did you know that the Beer Party is polling 13% in the Austrian Presidential campaign.

Back in Britain, there has been much talk about the proposed rebranding of cask ale as fresh ale. This seems to be another go as something that has had a few goes and reminds me a lot of the US craft beer botches such as  “crafty” and “true craft” and, yes, “independent” beer. But the issues at play are distinct – central to which is price. Jessica Mason framed it succinctly as the Forces of Timbo v. the Forces of Premiumization:

Wetherspoons Tim Martin gets slammed for devaluing beer and using one price for all, despite research showing people are seeking out premium drinks…

Cookie‘s on Team Timbo BTW. And why not? Most people are not wanting to pay more for beer, especially in these times:

BCA’s head of pubs Graham Manwaring said that as well as the rising cost of brewing their beers at the BCA brewery in Upper Gornal, they were also facing higher costs from beer suppliers like Coors and Carlsberg Marston’s. “We are going to have a careful look at our prices to see how to balance it for customers and to maintain the business.” He said the level of rise had yet to be determined but was expected from mid-October. “It is not going to be easy for anybody. Everyone know pubs are going to have to raise prices. “It is a very difficult time to be trading,” he added.

Hard to argue that the one economic opportunity right now that cask should be leaning on hard is how cheap it is – not upselling it. (But do consultants really want to be seen consulting in favour of discount offerings?) One other more conceptual problem, of course, is this: there is already fresh ale at every brewery taproom as well as that other sort of beer, Fresh Hop Ale. The new phrase fails to distinguish meaningfully. And everyone already knows was cask is. It’s that. “Fresh” is a bunch of things. And the real problem is that many folk know full well what cask is and still aren’t that interested even at a low price. Speaking of which, Boak and Bailey found another thing in the British pub that’s not all that interesting:

We didn’t particularly mind eating a mediocre burger when it’s less than a tenner. When it’s more than £15, we expect it to have a bit of something about it. We completely understand that when everything is going up, you need to charge more to stay in the same place. As we explored in a post a few months ago there are thresholds at which you will lose customers, particularly when they’re also grappling with the increasing cost of living. Based on our observations, this is already happening. 

Changing topics, eleven and a half years ago, Andy Crouch proclaimed “A New Era of Beer Writing” was upon us:

In the stead of groundbreakers such as Michael Jackson, Fred Eckhardt and others, many beer writers have been content to gently tread within the outlines of their predecessors’ sizable but not all-encompassing footprints, rarely venturing into new territories. That means producing tasting notes, and sometimes regurgitating questionable beer and style histories. For those of us who write about beer for a living, even for BeerAdvocate magazine, we need to do more. We need to write about people and place as much as we do about product. In focusing on special releases, limited-batch series and the novelties that comprise so much of today’s beer writing, writers often fail to capture the true essence of the characters and spirit driving craft beer’s unstoppable ascension. Too often, writers craft never-ending odes to their favorite breweries, while skirting over problem points.

I mention this as there was a bit of a huff after the NAGBW awards were announced. Jeff considered the evidence indicated that “[t]en years ago when I judged, there was a ton of very mediocre stuff from small papers around the US. You’re right that we have lost a lot of those outlets, but the quality of work is WAY higher” while I suggested that there are “fewer other outlets for paid writing, very few blogs,* very few books compared to 6, 8, 10 years ago.” We are both probably right in a meaningful sense – but I think Andy was also right from his perspective a bit more than  6, 8, 10 years ago.

Comfortable and careful writing is not good.  Covers up stuff.** Remember: even if the subject matter has narrowed or even in part just shifted – shifted along with the politics even – the writing can still be comfortable and careful. You know what isn’t daring anymore? Positive repetitive blah however well written and layered with gorgeous photos. And do we need another style guide? Or more blocky kitty cat newbie cartooning, confused stabs at market trends or another feel good article about a distant brewery or pub you’ll never ever see,*** one with the ugly bits deleted? Probably not. But do we reject those forms? Probably not that either.  I’m not advocating rejection. Build it up again, broadening and including. If Jeff is right and the quality is higher, then broaden the scope, add to the voices getting attention and widen the variety of topics and the ways they are explored.

Speaking of things not much written these days, Gary wrote a bit about lightness and humour in beer writing by way of introduction to the beer at breakfast – or rather breakfasts – in India a century ago:

Sir Allan’s padre thought “beer” a better choice for the second, more substantial breakfast. Evidently it was pale ale – doubtfully stout, but who knows. So this tells us pilsener and English beer were regarded as quite different, as indeed today. The former was lighter in colour, taste, and alcohol. The witticism Sir Allan reported was a colouful way to make that point.

See: tales of Bamburg past and future.

In GBH, there is an excellent article on new opportunities in non-traditional crops for brewing by Hollie Stephens:

“In the last 150 years we have lost a third of our topsoil.” This explains why Miller says that he has not found it difficult to convince farmers to give perennials like Kernza a try, a sentiment which Kimbler echoes. “What they really need right now are more diverse crops, more diverse cropping systems, and more ability for them to adapt their practices on their unique piece of land, unique climate, and economic and social situation,” she says. “They just need a lot more options.”

Quibble: not sure why the significant and growing percentage of non-tilled traditional grain farms wasn’t explored. Tiny quibble.

Finally, Lars posted a fabulous photo of a drinking hall in Norway that is over 800 years old:

This is typical Setesdal: this is the second oldest wooden building in Norway (if we omit churches), dated 1217. It’s not in a museum, though. Just by the side of the road.

The NYTs wrote about the area in 2019. Right about where my McLeods were – well, you know, after they were MacLeods… and after they were cousins to Elliots who themselves were once O’Llliots after they were O’Ljots and both and all were the Sons of Ljot. Wha’s like us?

There you are. More than I had imagined. Next week it is October. While you think about all that means, please check out the updates from Boak and Bailey mostly every Saturday and perhaps now from Stan usually on a Monday. Check out the weekly Beer Ladies Podcast, and at the mostly weekly OCBG Podcast on a quieter schedule these days – and also sometimes, on a Friday, posts at The Fizz as well (Ed.: we are told ‘tis gone to 404 bloggy podcast heaven… gone to the 404 bloggy podcast farm to play with other puppies.) And the long standing Beervana podcast (Ed.: which I have missed from this list for some unknown reason.) There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now… nope, there was a post on July 25th… in 2022 even.) There is more from DaftAboutCraft‘s podcast, too. And sign up for Katie’s (Ed.: now very) irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Still gearing  up, the recently revived All About Beer has introduced a podcast, too. (Ed.: give it a few weeks to settle in and not be as agreeable… not sure this went very far…) Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…)  And remember BeerEdge, too, and The Moon Under Water. There was also the Beer O’clock Show but that’s now gone after a ten year run.

*And, just to be clear, while this is wonderful writing, it is not a blog. Four posts in a year, paid for and no space for comments? Column. Not a blog.
**And it feels like stuff may be getting gently coved up again a bit, doesn’t it…
***Are they all even there? It would be so easy to create a false story about wonderful bar in Ulan Bator.

The Death Defying Mid-July 2022 Thursday Beery News Notes

That’s a bit of a bold claim. Death defying. But, having checked the stats, I am 98% sure that no one has died as a direct* result** of reading the weekly beery news notes. I also can confirm that no one has been harmed by reading Taste, the recent memoir by Stanley Tucci.*** It is mainly about his life with food. I finished reading it just yesterday. If you need any assistance in identifying what I am talking about, that is actually the book’s cover just there to the right.  No, really. Taste about his life with food and people, too, and makes for good light reading except when life was not light when it is actually a bit better. Recommended – especially as he includes recipes. So it is a 87% memoir and 13% cookbook… or recipe book. Which is good. I thought when finishing it… I have never read a book about beer that is remotely similar. I wonder why.

Enough about me… and Stanley.  First up, some history. Martyn has opened up a very interesting discussion on the question of medieval England and whether they actually didn’t drink the water – something I also doubt – by excellently questioning society’s capacity to replace it with ale:

The population of England in 1300 was approximately 4.25 million. If we leave out those too young to drink ale, that equals about 3.5m “adults”. The recommended liquid intake is 3.5 pints a day. So if they are only drinking ale, those adults are going to require a little under 560 million gallons of ale a year, minimum – and much of their time would be spent doing hard labour under a hot sun, when the requirement for liquid might be as high as ten pints a day…

Now, I am not going to get all linky and suggest that the initial conclusion drawn is incorrect (as I suspect it might be) but I would like to add a few assumptions into the mix which might also make it not entirely correct. While Martyn has quite rightly deducted kids from the calculation, I would suggest a few other points. First, there is no need to suppose that there was equal distribution between men and women, between rich and poor and between town and country.  Male labourers in rich country estates may well have consumed more than their share.  Second – and I think this is even a bit more important – access to more fermentables than statistically captured malted grains would have been common, especially in the countryside. Plus remember the wine trade. Third, I am not sure what is meant by “ale” in that it could be 1% or 10% alcohol. If it is too thin… what else makes up the necessary caloric load for life? That’s key. Water won’t do that. Fourth, Unger**** states that the requirement per person in the English Navy in 1535 (yes, 200 years later) was 4.6 litres a day. Was there an agricultural explosion during those two centuries that could support a change in diet? Fifth, our pal from 1378 Piers rated water the lowest of all drinks but did indicated that sloth was to be avoided or “ye shul eten barly breed and of the broke drynke…” I know that Martyn would agree that this sort of more granular review would be required to finalize the answer – but I do agree that there is no evidence that medieval people did not drink water to be found in the statistics that they drank a lot of ale.

Note: Cookie advises don’t get Humphed.

And I missed this last week, Lew Bryson on stouts and porters as used and then abused by the micro and craft beer movements in their turn:

Both types were throwbacks to much older Anglo-Irish beers, and as is often the case, the beers that were brewed in the 1980s were, by and large, guesses at what the older beers were like… [I]f porter and stout were the two sources of the river of dark beer that would grow to capture the palate of beer geeks and the Yummy Beer Drinkers (YBDs, that’s my name for the people who want diabeetus dessert in a glass)… Porter’s melody got drowned out. Despite slam-hopping it (“robust” porter), throwback-lagering it (Baltic porter), sweet-tweaking it (coconut and vanilla porter), and bomb-boosting it (the inevitable imperial porter), porter got smacked aside by imperial stout, and never recovered.

Speaking of porter, could this Goldthorpe whisky be associated with the long lost malting barley strain Battledore? Could my dream of a hordeum zeocritum porter come true?

Pellicle published a very interesting bit of reading about the first bottling by a small scale scavenging side project run by English film maker, Thomas Broadhead – Dimpsey Cider. It is written by Hannah Crosbie, who clearly identifies as a wine writer  – which gives us passages that are less, you know, about the squishy chumminess of things than many a beer writers might jot on about … like in this:

“It’s a miracle it was actually a drinkable product,” Thomas admits. “We left those barrels until February, we finally tasted and were like, ‘oh, this is actually tasting quite good!’ Only then did I order the bottles and commission the artist for the label.” And so, Dimpsey’s first cuvée, Unprecedented Times, was born. Notes of caramel apples, citrus and smoke from the barrels envelop a vibrant pétillance. Around 470 bottles were made, and those that weren’t smashed by ParcelForce found their way to London’s aesthetic-led drink spots: Bar Crispin, Gipsy Hill Brewery and—the restaurant where I first came across it—Top Cuvée.

There’s a lot of good in there. The writer was attracted to the drink first as a consumer. And, while there is a bit of bio in the piece, it is not beating us over the head. I do also like that the question of balancing time for this side project is a topic that runs through the article. There are some deft touches in there, leaving the question of Broadhead’s life choices just hanging a bit. Will there even be a second batch?

Breaking: there are at least two approaches to handling information. Reminds me of that 1976 homebrewing club.

My spam filters snagged something called BeerBoard this week and I noticed it was enticing me to hand over my personal contact information to gain more on that fast breaking news that “Volume and Rate of Sale are down double digits, while Percentage of Taps Pouring also dipped.” Wow. I am shocked. Not really. These days of jostling bleggy blogs for the shy – aka newsletters – seeking (cap in hand) to let us know the same four things that all the other newsletters and social media links (and sometimes actual new outlets) are saying, well, they lead me to one conclusion. I don’t exactly need another newsletter to tell me there’s a downturn. We all know things are tanking when the BA uses the magic words “mixed bag“! The arse is out of it, as we say.  Boak and Bailey picked up on the endsy timesy theme asked an interesting question this week about the UK public’s response to the uptick in pub prices during a time of general inflation:

In the context of supply chain issues, rampaging inflation and staff shortages, let alone the long-term structural problems caused by the pubco model, how much control do most really have over the price of a pint? That’s not to say, of course, that some people don’t do quite well running pubs. We find ourselves thinking of a businessman who owned several pubs in Cornwall and would turn up for inspection in a huge Range Rover with personalised plates, gold cufflinks flashing. It’s perhaps no wonder his customers got the impression that running a pub might be a nice earner and occasionally grumbled about the price of a pint.

My thought was not that it was about getting ripped off so much as customers voting with their reduced buying power to make sure this end met that other end. (This is not a club and I don’t really associate beer with self in the sense that it is an end needing meeting.) Plus I am still not ready to move back to the idea of hanging out in bars – not with, what, the seventh wave upon us? For this? These things are going to take a bit more than naïve possy cartooning and #LetsBeerPositive to get over. Or maybe it just goes the way of that weird but brief big band revival of the late 1990s. Remember that? Me neither. Again, no time to invest in craft beer folks.

In a happier time and place, Gary Gilman has let loose a social media blitz of his trip to France, tweeting up a storm while handing the keys to his blog to his better half – including this fabulous photo of a market fish stall in Calais. What manner of beast is that in the foreground? I am thinking monkfish but who knows. Well, the guy in the sweater with all the stripes does, I suppose.

Speaking of which,***** I am not sure I can fully, heartily, entirely… hesitantly… marginally… agree with Jeff in this particular application of what looks like the great white male theory:

Stone also helped convert Americans to hops (though they had a lot more company than they once admitted). It was, ironically, that strong association to hops that ultimately led to the awkward phase—though Stone also had quite a run as an established, successful brewery. When the haze displaced bitterness, Stone had a hard time adapting its brand.  

I think one needs to include the words Berlin and Keystone in any eulogy of the Stone that was. For me, repeated poor business decisions might have been central to the… awkwardness of that business ending poorly. Plenty of good regional and national breweries followed other paths.  Sometimes I wonder if that sort of quieter success is considered less interesting. Because…

Congratulations to Eoghan Walsh on the successful completion of his series “A History of Brussels Beer in 50 Objects” and the accompanying book launch, finishing up sorta where it began:

In December 2021, Brussels Beer Project publicly announced what was both the worst kept secret and the most unexpected recent development in Brussels beer: they had started brewing Lambic. They did so in a quintessentially Brussels Beer Project manner – by wheeling one of their coolships onto the Grand Place and parking within a couple of metres of the Brouwershuis, the centuries-long seat of brewing power in Brussels. 

This whole project is a great illustration of the power of properly handled personal websites combined with a clever social media presence.

Finally: beer awards. Q: if this is the ultimate… which is the penultimate?  And which is the antepenultimate? Shouldn’t this be clearer? One would want to know when and where one is wasting one’s time.

There. That’s enough. It must be! For more, check out the updates from Boak and Bailey mostly every Saturday but not from Stan every Monday as he is on his summer holiday. Check out the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday (Ed.: ??? ) and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s (Ed.: now very) irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…)  And remember BeerEdge, too, and The Moon Under Water. There has also been the Beer O’clock Show but that’s now winding up after ten years.

*made you look.
**made you look again.
***I have now read 32 books in 2022 which is part of my personal productivity project for the year. Along with a number of things like being over ten months in to intermittent fasting which made the Tucci book a risk – but one worth taking. A fair few have been this sort of celebrity bio, some of which lean on happy times and avoids much of the bad times. Not something that I might have taken up before too often – though I highly recommend Alex Trebek’s if only for the news that he swore like a stevedore like any good northern Ontario lad should. Greg Allman, George Clinton, Stanley Tucci, Mel Brooks, Dave Grohl might serve as a handy scale against which one might measure these things. Allman being the most revealing of life’s grimmer side and Grohl the least. Note that Tucci is in the middle. But there is a gap to his left and a fair distance to Clinton. Clinton is only to the right of Allman because he seemed to cope better with many of the same demons – or perhaps just because he is still alive at 80 despite much whereas Allman ended his days at 69 in large part due to his addictions in youth. 
****A History of Brewing in Holland 900-1900: Economy, Technology and the State by UBC professor Richard W. Unger, published in 2001 at page 88. He also shows at page 90 that per person consumption in the Netherlands from 1372 to 1500 averaged between 210 and 320 litres a year based on total population.
*****See? Fishy. Ha ha. Funny joke.

Your Thursday Beery News Notes For The Mid-Year Checkup

Me. Wednesday morning. I ran out into the backyard in my slippers to cover up the small Romaine plants before 8 am –  given there was the dumbest rabbit ever out there, eating some weeds in the lawn about seven feet away from the finest dining he ever saw… if he were to ever see it. It seems it’s hard to get a good class of lawn rabbit these days. I may have triggered the neighbours’ yappy dog in the process. Jings. Life’s rich pageant or what? Breaks up the week, I suppose. It can be a bit of a challenge coming up with things to write about in the good beer world every week. Every once in a while interesting stuff pops up. For example, I had no idea that there was a Malting Barley Committee (MBC) of the Maltsters’ Association of Great Britain (MAGB) that issued edicts but late last week, care of Nigel‘s careful watch, we learned that they have made their decision on crops for the 2023 malting barley planting season. Say goodbye to the Splendor and Tungsten in your ales! As if you noticed…

It is Canada Day down Canada way… or at least it will be Friday. Eight years ago, I told the tale of how our Constitution of 1867 was first described to the leading lights of the future nation by a future Prime Minister. You can go read the whole thing but here is the portrait painted by one present of Sir John A. in his natural state:

…John A. entered bearing symptoms of having been on a spree. He was half drunk. Lunch is always on the side table, and he soon applied himself to it – and before we had well entered on the important business before us he was quite drunk with potations of ale…

Being as I am fascinated by all the tinkery clinkery bits of technology, I had a read through the current online edition of  Brewer Magazine, a trade journal that looks like an industry version of the old weekly newspaper that was 80% ads for members of the the downtown business association. Unlike the Gammy Bird, however, the ads seem to be real and are fairly interesting, especially this machine that would seem to be a robot that would take over the middle kid’s 2019 summer job, smashing out of date cans of beer out back of the contract brewery. I could never figure out if it was a good job or not. I suppose being covered in stale malty good spraying from smashed cans on 33C high humidity days may not be exactly how one wants to take one’s ale.

Q: is booze collapsing all around? Not in Illinois. Josh Noel wrote about in The Chicago Tribune (perhaps paywalled) wrote an excellent piece about Dovetails’ kolsch service in the Windy City:

While it may not be surprising to find a brewery such as Dovetail, dedicated to reproducing continental European beer styles, also reproducing European beer culture, there has been an unlikely development in Chicago since Dovetail’s first kolsch service in 2019: other breweries have also started doing it. Logan Square’s Hopewell Brewing hosted two kolsch nights in spring, and Double Clutch Brewing, which opened last fall in Evanston, has also done it.

In his mastery of the thing all the beer experts foolishly tell beer writers never to do, The Beer Nut displayed all his skills this week in his considerations of one of my all time favourite beers, Jolly Pumpkin‘s Bam, first encountered around 15 years ago. The resulting observations should serve as a bit of a life lesson for the rest of all you all:

It’s a medium orange-yellow in the glass and quite opaque. The aroma is a fun mix of fruit salad — with pear, mandarin and lychee in particular — meeting a very Belgian saison spicing and a lacing of farmyard fun. That’s a lot of complexity already for something that’s only 4.5% ABV. There’s a floral, perfume intensity in the foretaste, mixing bergamot and lavender with softer white grape. The body is quite thin and that renders the flavour a little harsh, accentuating the bitterness. It’s still very tasty, though. There’s too much going on for it to be refreshing, but it still just about works as a sipper.

Notice the use of observe fact and clear language. No reference to chemistry puffery and not burdened by style. As I read recently, observation defeats theory every time. Or something like that. The human sensory experience laid out plain.

Again with the use of personal eyeball powers, I would never have guessed that beer pub ticking was a jet-setter sort of function but there we are, the lad with the guide in the carry on luggage on an aircraft cabin flying over salty seas:

Right, if you’ve an allergy to the Channel Islands I should come back to this blog in, ooh, October. Twenty-three GBG entries for 170,499 islanders, and I needed ten (10) ticks for the set, having not set foot there since 2014 (before this blog started). If I’m going to finish the Guide this year, I needed to get those ten done in one trip. Nipping back to Sark for one pub in September is far harder than nipping back to Sandwich, and costs ten times as much.

Also: Auld Mudgie linked to a blog of a wandering pub lover that I had not noticed before, Merseyside Pub Guide.

Alistair triggered the sort of interesting discussion that Twitter is still letting you have – this time about the lack of actual special glassware utility, one of those old chestnuts in beer. Best comment? From Max:

I must add the glass I used for smaller servings is the same I use for wines, brandy, and whisky. I got it after judging at a beer competition (which uses the same glass for all styles, go figure).

Similarly, see this consideration of the role of Brett v hops in the transportation of strong ale long distances yoinks ago. So much more interesting information comes out of discussions backed by solid records.

Conversely, we had a sighting of the content control clique movement this week. Same as 2009 and 2016, arises in times of crisis. In the hardscrabble ill-considered beer writing trade, this tendency is sorta like the anti-Christ of the weekly beery news roundups. Leads to bizarre results. Deny the call to obey! Good thing Lew is on the job.

And, yes, the creative if not needy spins on the sale of Stone to mega brewing was the theme of the week amongst a certain set. Beth Demmon, as usual, offered the perspective with the clearest view from a local vantage point:

… this type of deal is a well-worn path. Big business-buys-smaller business in a seemingly mutually beneficial, nine-figure deal. Life goes on, capitalism lives to see another day.

This set of quotes from those attending these days of remembrance is hilarious. Not one using the phrase “decades long cluster fuck!” As noted in 2004, likely the seminal makers of sucker juice.   Jordan and Robin prodded the corpse, heroically finding the energy this week to care enough to discuss what are effectively the two stale assets of apparently no value in the Stone deal: (i) the face of the business and (ii) the long term business plan. Neither now needed. Isn’t the deal just a fire sale to avoid further losses if the long descent from the core business as a premium gas station brand allowed to continue further?

Finally – and in a more fact based reality – beer snakes!

Yorkshire’s decision to ban beer snakes, the comically long stacks of empty pint pots so beloved of cricket fans, forced luminous-jacketed stewards to engage in a series of slow-motion chase scenes with unruly cup-collectors, one of whom was amateurishly but unmistakably disguised as Scooby Doo. The England team have been restyled as great entertainers but the fans’ response has been: hold my empty beer. And also this one. And several dozen more. And now run! These races were surprisingly hilarious – though clearly not for the stewards, who, by tea, had completely given up… 

That is it!  For more, check out the updates from Boak and Bailey mostly every Saturday but not from Stan every Monday as he is on his summer holiday. Check out the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday (Ed.: me finks the teens are hired for fests because that is all the can afford as the dream of craft continues to collapse…) and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s (Ed.: now very) irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given… still not on the radio dial…)  And remember BeerEdge, too, and The Moon Under Water. There has also been the Beer O’clock Show but that’s now winding up after ten years.

Your Thursday Beery News Notes For The First Of May

OK, the lawn has been mowed. Even though we had frosts three times in the last week. That is a milestone. As is the Craft Brewers Conference for 2022. I like the logo. No reference to #CBC2022. Actually looks like it was used by the Minnesota Beer Distributors’ Convention back in 1974. Right down to the bottle rather than, you know, a can. So… some people are getting back together. To get a bag or two of fruit sauce. Even we were out last night at a favourite place and hardly anyone had a mask on. Yikes. Our local numbers have moved from worst ever to less than worst ever so people must have forgotten or given up. Fingers crossed!  That’s where we are. Fingers being crossed.

The big news is in beer periodicals… as it is periodically. Is there a comeback being made with the news that All About Beer has been revived to some extent by Beer Edge collaborators Andy Crouch and John Hall:

When we founded Beer Edge in 2019, we drew on our experiences with All About Beer and the role it had in developing our own education and careers to help define the vision for our new company. Meanwhile, All About Beer’s bankruptcy concluded and the company and magazine closed for good. Bradford and Johnson later regained control of the brand itself and the content archive. And in early 2022, they agreed to sell these individual assets to us.

I will be interested in hearing about the business model. Andy, a public service lawyer in the real world, is acting as publisher with John reviving his role as editor, a position last held in 2017. After learning that GBH is essentially subsidized by non-publication public and private revenues (and subject to the inexplicable* withdrawal of cash, too) I thought a bit about the other ways of making an entirely niche topic at least break even. Pellicle, for example, on its third anniversary has announced a sustainability goal based on subscribing patrons with a noble goal: “your subscription lets you ensure that people who can’t afford it can still access our features, free of charge“. I am among the subscribers as Pellicle often offers writing you don’t see anywhere else. The main remaining old school periodical is Craft Beer & Brewing run these days by Joe Stange appears to be run as a for profit business with generous old school subscription rates with various tiers no doubt providing quite a range of valuable benefits.  I don’t subscribe as I find the articles, however excellent, to be often aimed towards the supply side, rather than me and my consumer demands. What is the proposition now from All About Beer?

The other big news in the brewing world in 2022 is really the resurgence of big beer. Or rather BIG BEER. As illustrated this week by the fabulous news from Molson Coors:

Molson Coors Beverage Co. says its profits soared in the first quarter for its largest quarterly sales growth in more than a decade. The Colorado and Montreal-based company, which reports in U.S. dollars, says it earned US$151.5 million or 70 cents per diluted share, up from US$84.1 million or 39 cents per share a year earlier. Underlying net income excluding one-time items was US$63.8 million or 29 cents per share, compared with US$1.6 million or one cent per share in the first quarter of fiscal 2021. Revenues for the three months ended March 31 were US$2.2 billion, up nearly 17 per cent from US$1.9 billion, primarily as a result of strong growth outside of North America amid fewer on-premise restrictions in Europe.

So much for the end times that all the experts spoke of. Like seltzers taking over. We do, however, still seem to have a slight bitterness in the mouth. Speaking of macro-lag, The Tand shared an image of what I think is a very attractive beer label, Cerveza Victoria lager from Malaga Spain. Utterly unhip with its middle aged guy in a suit wiping the sweat off his bald head, the use of white in his shirt, the hankie, the table and the background sends the image of pounding heat. I like the straw hat, too. Lovely design.

Less wonderful are the stories David Jesudason shared of his disheartening discriminatory experiences in the bigoted wine world for Glug:

One of the worst racist nicknames I endured was repeatedly said when I worked at a bar during my university days from 1999 to 2003. It was my job to carry the bottles of wine from the cellar and the manager of this West London establishment – Keith – would reward my efforts by calling me Gunga Din. For those not familiar with the Rudyard Kipling poem (and I’ve got a feeling that my racial abuser only knew the title) it’s about an Indian water carrier so expendable that after being killed helping the British Army his life is summed up by the jokey line: ‘You’re a better man than I am, Gunga Din.’ Although it’s a highly offensive term, it’s actually fitting as I was as dispensable as Kipling’s Hindu hero and if I’d complained I would’ve been ushered out of the door.

Just to be clear, the need for the efforts of Crafted for All and Beer Diversity at #CBC2022 give me no greater hope for the experience in the beer world.

Also at #CBC2022, rolling out craft’s long stale mantras of “we” and “winning” and “wars” is so utterly bizarre. And to my mind, the group think enforced at these gatherings has led to things like hazy IPAs being effectively gateway drinks for seltzers. Dumbing down leading to loyalty leachate. And shit like this:

… beers brewed with marshmallows. This once niche ingredient has actually become a trendy adjunct, but will it stick? …the marshmallow beer trend is like a Peep in the microwave: it is on the rise! Just last year, the number of beers containing marshmallows available through Tavour increased 31% over the year prior… these brewers started using mallows in small doses in select Stouts… fans of the brewery loved it and continue to love it. Tavour recently featured one such Drekker, a dessert-inspired smoothie Sour –– Chonk Mango & Marshmallow. It sold out in less than 48 hours.

I feel dirty just mentioning that. Sharing another sort of thing I don’t want to experience, Ed told a tale of mixing beer and rock climbing this week as he retro-ticked:

On the last night of our trip as the pints went down we were planning what to do in the morning before we went home. We were tempted by the fizzy keg climb Double Diamond (HVS 5b) on the impressive Flying Buttress. I was also tempted to pour more beer down my neck, it was the last night after all. When it started raining heavily I agreed to lead the climb before heading back to the bar, confident it would be far too wet to climb in the the next day. So when I was greeting with blazing sunshine when in my hungover state I peered out of me tent in the morning I was not filled with joy. 

By contrast, Jordan has done the far more sensible thing and taken up writing about beer more often. I say this with the greatest of pleasure as for a certain set it can seem that one of the qualifications for being a beer writer, when not hiding in podcast oblivion,** is not actually writing all that much about beer. Not Jordan! His immediate focus? Actually reviewing beers that show up in the mail and being a bit honest about the process:

I didn’t read the label. Although I try to do right by everyone, sometimes, there’s so many samples that I’m profligate. Sometimes I’ll try things and they aren’t worth mentioning; I’d just hurt the sales. Sometimes, I’ll really enjoy something but I won’t find a place for it. With Hoppy Pollinator, I just didn’t want you to know about it on the off chance you’d prevent me getting more of it next year.

I liked this article by Will Hawkes about the current trend of Dark Mild in England’s Black Country, a theme I’ve seen nosed around periodically over the years. Twenty years ago and more, Sarah Hughes Dark Ruby Mild was a but of a lantern in the dark to the home brewing set. I say I liked it but more so after I did a bit of text analysis on the 3,800 piece to establish what I was reading given, you know, it was filed under the word “critical“… something of an unlikelihood.  I thought to do this primarily as the article makes no mention of the sorts of background to Mild that one would find in, say, a piece by Ron Pattinson… like his 2011 bit in the BeerAdvocate “A Short History of Mild.” So… 42% of the article is made up of quotes from folk in the trade. Three historical records are cited and the rest is mainly pleasant physical observations or input from or about four breweries making these Dark Milds: Yates, Bathams, Fixed Wheel and Box Car. What do we call this sort of writing? If it was in the newspaper, a lifestyle piece on a regional scene?

Matt mentions another aspect of reality:

News of another brewery closure. They are dropping like flies at the moment. My thoughts with all the affected staff.

That was raised in relation to Exe Valley Brewery shutting down. In operation since 1984, the current owners only held the reins since 2020. They join another brewery well into its fourth decade, Wood’s Brewery in Shropshire, along with many others. Normal churn or end times? Hard to know but hard times for the owners and staff.

On the up beat, Beth Demmon continues her series of profiles at Prohibitchin’, her blog receivable by email, with this week’s article on Lauren Hughes, head brewer at Pittsburgh’s Necromancer Brewing and how they are seeking to make change:

Strategic hires at Necromancer Brewing, ensuring long-term support of said hires through consistent mentorship, and plenty of community-facing events that signal safety and support for marginalized people. “Having people enjoy beer in a place where they feel welcome and being able to give back to the community so much, that means a lot to me,” says Lauren.

Finally, I am not sure I would call a beer experience “Schubert-like in its symphonic harmony” given he completed only six of his thirteen symphonies and one of those is named Tragic.

There. For more, check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday except last Monday and next Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given)  And remember BeerEdge, too, and The Moon Under Water.

*Actually, quite explicable.
**Let’s be honest. They take up too much footprint in your audience’s available time, you can’t cite an idea within them for a quote, the attract no comments of consequence and they contain no means to link to something they reference. You may as well as be sending postcards to the handful of folk who listen. And writing “umm” for every seventh word.

Your Mid-April 2022 Thursday Beery New Notes

And how’s the wax-flavoured chocolate hangover going?  No tiny kids left around here so it has been a modest affair compared no doubt to others. Life moves forward. Still playing out the pandemic habits. The local news has not been great as the squiggly line up there shows. The sixth wave. Is it passing? Don’t know. So we are in the basement, now watching Moon Knight and, really, have no idea what is going on. Something about sand. Still, around here the snow this week only lasted hours.  And the radish seed is in the ground and the raspberry canes are starting to show their first green as buds open. Things are happening. Yes, the clothes dryer even died but I actually found and immediately bought a replacement that will be delivered today or perhaps tomorrow. Our one small supply chain victory. Not like the dishwasher. We ordered it after the last one died. It’s been months. The some day one day dishwasher, in whole or in parts, is floating somewhere offshore deep in a ship’s hold. Floating out there upon Pacific Ocean waves.

Beer? You stopped by for beer news? Let me see. Where did I put that folder. Here it is… first stop is in legal land. Brendan P shared that the modest personalities behind Stone have filed court documents rejecting the jury award of 25% of the original claim, seeking another $168 million based on the very questionable claim that the Keystone…

…rebrand caused a fundamental change in the trajectory of Stone’s business from which it has not recovered today and will likely never recover.

Really? I just don’t believe it. It would be nice if there was a separate trial of these assertions, given Stone’s self-inflictions and failures to move to the next level what with debacles like the Berlin brewery and never quite earning that grade A level of consumer respect that others second wave brewers have achieved in the marketplace. It would be good to have these facets of their commercial history carefully reviewed by the courts to see what trends and trip ups were really to blame.

One thing is for sure. Out there is the really real world, it’s not been a great year for craft beer generally – even if, given the real news, one may want to put that in perspective. As CNN reported:

For many of the nation’s small and independent brewers, this year will prove to be a true test of their staying power. Early data for 2022 shows that brewery closures are on the rise and some sales have been spotty… The pandemic and its ongoing effects, as well as the war in Ukraine, continue to drag down smaller brewers, who are battling climbing costs, rising rents, and seemingly interminable supply chain challenges… “2022 is going to be a make-or-break year for many breweries…” 

Now, while that may be true, it is always important to respect the chronology. Just as prohibition didn’t start the rationalization and reduction of players in the US brewery industry (a phenomenon started with the introduction of English modernization investments in the 1880-90s)  so too we have to remember and respect that craft brewing was starting to slow prior to the pandemic. 20% by 2020 never happened and even the numbers that are reported are propped up vastly by the Boston Beer fib and the muddling it up with comparisons to things which just aren’t beer. What do you reckon actual small brewery actually traditionally brewed actual beer represents in the market these days?  2%? 3%?

What does this wobbly market perhaps produce? Well, perhaps complaints about the complaints about a price of a pint. And perhaps even complaints about questions about the authority of beer writing. Relatedly, while we all wallow in myth, I am not sure I am buying the complaint in 2010 that overpricing of Cantillon was due to reselling, especially given I was buying  half bottles of their stuff in CNY for $7.50, $8.50 (pervy premium?) and even $9.00 USD around 2007-08 which was well above their cohort. Sure it was a prime example of being “shelted” but the brewery needs to take responsibility for part of their own no doubt quite profitable aggrandizement. Bottom line of all this? The training wheels have come off sometime ago and it’s shifted to a buyer’s market now. I* have choice and I know how to use it. Caveat braciator.

So be clever. Get the basics right. Pete Brown posted a very helpful guide to filling out a form – which may sound like a backhanded compliment but it’s not. Apparently the beer world is rife with folk who can’t manage to figure out how to submit the  beer to the right category in the contest as well as folk who can’t figure out how to structure categories in the contest. Here’s his help:

One year, we had an entry that was all about a piece of experiential marketing at a beer event. It was an installation I’d visited personally, and when we came to discuss it, I waxed lyrical about how brilliant it had been, how original and immersive it was, how professionally it had been executed, describing all the little details that made it truly special. The rest of the judges looked at me blankly, and when I finished, one of them said gently, “Yes, Pete, but none of that is on the entry form.”

And do right. David Jesudason has written an excellent piece for Pellicle about the obstacles faced by the beer fan with mobility challenges:

These include being ignored when ordering, or having his personal assistant asked by the bartender what he wants to drink. Not being able to use disabled toilets as they’re being used as a store cupboard. Not being able to attend eating areas or events as they’re located in inaccessible rooms. Or travelling to London from Essex only to be told at a pub that it’s “too busy” for him to enter. And it’s not just the establishments that can ruin his drinking experience. Other drinkers ignore him when there’s no table free that’s at the right height (a high table is useless for someone in a wheelchair) and his personal assistants can be verbally abused if he appears to be drunk—or is drunk, it’s his preference, after all.

Back to the economy. It’s still nipping at our heels. How bad are things getting out there? One English news outlet has suggested the answer is “bad“:

One of the oldest British traditions is meeting your friends at the pub for a nice cold drink. But all this could change soon as news suggests that the cost of a pint of beer could soon set you back £7… BlackCountryLive readers have expressed their fears the price hike could see many beloved pubs disappear from our streets. Phil said: “No pub would survive that.” The sentiment was echoed by Mick who wrote: “Not bothered but it’s the pub owners I feel for.” Brenden added: “It will destroy the local pub.”

I don’t know about these sorts of forecasts. I just don’t believe them either. Hasn’t beer and beer culture survived through adaptation? There have been plenty of dead ends along the way, century after century. Not all brewing industry trends have been wise. Stone is proof enough of that playing out in the US craft scene. Remember Pete’s Wicked Ale? Why wouldn’t today be the same? Yet… notice that Heineken sales are up in Europe over 11% in 2022 “with beer sales in bars and restaurants almost tripling.” Nutty. Beer survives. Things will adapt, especially as long as there are these sorts of places to enjoy… even if not exactly for the reason advertised:

Bass mirrors, Bass glasses, a beer range centred on everything but Bass. A pint of Plain, or was it the Usual ? I don’t care, and with half a dozen blokes seated along the bar discussing Ted Deighton I couldn’t read any of the pump clips even if I did. How do people score beers on What Pub when they can’t read the pumps. I’m not complaining, not more than usual, I just want to see lively pubs full again. The Angel isn’t an obvious “ale pub”, most here were on lager, but at £3.30 a pint the cask sells well enough.

I’m not complaining either. Beer will go on. The dryer will come. I know it in my heart. But will the dishwasher? Will the dishwasher?

There. That’s enough for this week. For more, checking out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given)  And remember BeerEdge, too, and The Moon Under Water.

*Speaking as the Global Every- person Beer Buyer as per.

These Be Your End O’March Thursday Beery News Notes

*

It’s been a quiet week on the beer front. These things happen. So quiet that Stan as well as Boak and Bailey took the week off. Lollygaggers!!! On the home front… I sneezed. Twelve days into the post-op… schnozzle post-op. And nothing snapped when I went all great white whale . No Penge Bungalow murders splatter. No new Jackson Pollack there by the sofa. I should stop now. Sorry for being gross. But suffice it to say that it was wonderful. Limited use for strong drink these days but the timing of all of this coming before lounging in the garden begins is heartening.

What was out there in the bierlandts this week to read and write about? Keystone trial post-op? Molson Coors says “a surprise to many in the industry, although perhaps not a surprise to the layperson.” More importantly, the jury said that there was no willfulness in the trademark infringement. No great anti-old-craft master plan. How deflating of the narrative. And a great way to top out at around 25% of the damages you claim at court.

In another beer-related legal story, we read this week about how the Orthodox Christian community of St. Paul’s Foundation and the Shrine of St. Nicholas the Wonderworker, Patron of Sailors, Brewers and Repentant Thieves located in Marblehead, Mass., were granted the permit to redevelop the property on which their shrine is located but were refused one key element, at least on an interim basis:

…the third area was supposed to be a fellowship hall, which was intended to be where the monks would serve the beer they brewed. Each element of the project was given a different use code, which carried different occupancy and safety requirements. The monks couldn’t start serving their beer until the project was completed and they obtained an occupancy certificate. Before the project was complete, Marblehead building commissioner Richard Baldacci told the monks they had to stop serving beer on the premises without an occupancy certificate.

The community sued over the loss of revenues but they lost their case, the court finding that the lack of an architect working on that part of the project meant there was no ability to issue the permit. No architect, no signoff that all is in order. Seems reasonable.

I liked Ed’s tale of a trip to Haworth, home to the Brontës and a few miles from the Timothy Taylor brewery at Keighley:

The journey up north was more arduous than expected so on arrival I was in need of something to lift my spirits and refresh me. Particularly something that comes in pint sized measures. So when some of my mates headed out to a hotel bar for some food I tagged along confident that no self respecting bar in Haworth wouldn’t have Landlord on.  When I saw the pump clip proudly displayed I thought I could start to hear angels singing, but it was probably just tinnitus as the beer was bleedin’ well on the turn. This would not do. So when we headed back to the hostel I knew I wouldn’t be stopping long, I had unfinished business.

Matt made a very interesting observation in a tweet written in response to Jeff who wrote at Beervana about the use of “crispy” to describe certain lagers. I am happy to separate the two given Jeff’s preamble to his bit but I would not want to lose this:

Beer writers policing language that becomes part of a drinkers vernacular—especially in this case a younger drinker—is why beer writing consistently fails to cross over into the public domain. Keep calling your beers crispy if you want to.

While I agree that policing is fundamentally silly there is possibly an underlying question: is there any meaningful standard upon which the self-appointed might do such a thing? For the best part of twenty years doing this, I am left with the impression that too much of what has been written about good beer has been larded with a sameness made up of business promotion, recycling of the works of others, forms of oversimplification** mixed with claims to expertise and a certain code compliance. Is “crispy” an example of that code? Maybe. I don’t have an exact idea what is meant when used. But it’s not unique in that regard. And I’m not sure that is the point. It seems that circles of praise gather whenever someone achieves the great gold ring of getting paid for their written code compliant words, as if that is the main end of beer writing.***  Maybe for some that’s enough. There is, sadly, even a bit of a surprise when you come across something refreshingly well done, like the experience last week of reading the short vignette by Holly Regan.  Policing the vernacular? Sure… yes, something to avoid –  but perhaps part of a bigger reconsideration of how good beer culture imposes limits on itself.

Elsewhere and otherwise, various news outlets in Chicago have reported on the change of pouring rights deal for the White Sox that sees macro brewer ABInBev’s Goose Island brands removed and replaced by the brands of Molson Coors. As far as the fan experience goes…

Many Sox fans were wondering about the status of the Craft Kave, the bar and restaurant under the right field bleachers that offers field-level views through the opposing team’s bullpen. While that area will be renamed the Leinenkugel’s Craft Lodge, a White Sox spokesperson assures that the beer selection — which has included brews from independent makers from all over the city and Northwest Indiana — will not be affected. Fans can expect the coolers to remain stocked with a wide variety of suds.

I had hoped to find a value for the five year deal to contextualize the law suit damages. Stadium naming rights went for over $20 million in 2003. Having participated in such matters at a minor league level, it is very interesting to see how the bigs manage these things.

On a smaller scale, this story about one British establishment‘s goal of maintaining an up market approach is interesting but particularly in relation to the little used and poorly designed parking for persons with disability nearby:

“The car park on the side of Dovecot is rarely used and when it is used if somebody actually parks in bay four everybody has to reverse out the car park to get past them because it’s too small to actually turn around which has been creating some problems. So we have spoken to the council about it because our long-term plans are to put a summer house on there, like a big conservatory with a cocktail bar in the back… There are plenty of parking spaces that aren’t getting used, there are eight at the side of Eliano’s which is within 10 yards and there are another six in Baker and Bedford Street and they are barely used.”

It seems to pit people with mobility requirements against the cocktail drinking classes but you wonder if there has been a technological change or at least a local transit shift that makes these spaces something of a stranded asset. Speaking of change, as part of wandering the globe for these notes every week, it’s interesting to see how other parts of the world frame their drinking cultures. Consider this bit of demographics from The Times of India which may indicate that there is a generational beer blip there, too:

…even though India is known as a whisky nation, it’s the wine and beer that are gaining popularity in recent days. Only 16 per cent of urban Indians prefers to call it their favourite drink, whereas 24 per cent of the respondents called beer their favourite drink, while wine was favourited by 22 per cent of the people… India is the largest consumer of whisky in the world, about three times higher than the US, which is the second-largest consumer. The findings showed that whisky continues to remain a popular choice among Indian males. However, it’s the young adults (Gen Z) or the millennials who prefer to have wine over anything else. While Gen X love their beer.

In addition to sharing the wonderful but unrelated photo to the right (mainly included here for the trews), Gary has posted some thoughts on the meaning of the English ale category “AK” which, while I am never one for a firm conclusion, does cover the subject broadly and points us all in this interesting direction:

Reviewing dozens further of brewers’ ads in BNA in the latter 1800s, when AK was at an ascendancy, it appears “keeping” had a specific sense in the market. The term did not – in trade ads to the public – denote conditioning of beer at the brewery. Rather, it referred to how long the beer would last in consumer hands and specifically, whether in summer. Often, the ads tout March or April brewings as having the necessary quality. Further, while typically this quality was associated with pale ales, even mild ales sometimes were described as keepable.

Finally, Pete Brown wrote about the TV show Ted Lasso for Pellicle including  a consideration of the pub that is one of the show’s settings starting in 2020. I liked the show myself – but I take it as a light examination of America by removing the nice American from America and placing him essentially in the handy self-sufficient pre-existing alternative reality of Britain. Season three better be less self-indulgent or I’ll be rooting for Nathan. Still, as with drinking in New York, just the whole “take your pint and stand on the sidewalk outside” stuff is still tantalizing exotic for any bland English Canadian like me.

If I have my watch set correctly, you may now return to checking out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given)  And remember BeerEdge, too, and The Moon Under Water.

*…as illustrated…
**…such as…
***Perhaps the opposite of crab bucketing… or at least what the ones who stay put down in the budget say to each other. Song!

Thursday Beery News Notes With Under Two Weeks To Spring

Well, again, it seems a bit off to even be bothering with beery news notes given Putin’s botched invasion of the Ukraine. Jancis Robinson, top international wine writer, shared a story from Kiev on how the expert marksmen in the Russian rocket brigades took out a wine warehouse in Kyiv a few days ago. That’s up there with their destroying out of all the 4G communications towers only to find out their own encrypted radio system relies on 4G capacity. It’s hardly an upgrade to speak of evil murderers as also being morons but they appear to be evil murderous morons. Heineken is hitting the road. Evan is helping with refugees in Prague. Jeff is participating in a rare beer auction towards Ukraine’s fight against evil murderous morons. Others are making anti-Imperial Stouts.

Starting out this week in legal land, there are two stories of note. First up, some idiot thought it would be a great idea to rip off OutKast’s Speakerboxxx/The Love Below album and put out a beer called “The Love Bow” using a two tone label like the album and other references in the imagery. Objection lodged. When a fat pasty aging caucasoid like dear old me know and owns the album, you have to bet that the marketplace confusion and reliance on someone else’s reputation is real. Rooting for a 100% victory for OutKast. We shall follow Brendan for the details as this proceeds.

Elsewhere, it is apparently trial time for that case about Keystone that launched about four years ago. Seeing as Keystone referred to itself as “stone” before the complaining party existed, I am rooting for Big Macro over Big Craft on this one but am hedging at a 60% rooting factor. Pity the poor judge who has to waste her court time and resources on such a loser case whatever the outcome.  I’m buying some Keystone if I ever get back to the States.*

Liar-est headline of the week: “Mushroom Beer Market Giants Spending Is Going To Boom“!

Over at Pellicle, there is an interview of Steve Dunkley, of Manchester’s Beer Nouveau brewers of heritage British ales. I like how this bit sets the tone:

After a nonchalant shrug, he gives me the “official tour”. Wooden barrels, fermenting vessels and shiny stainless steel kegs jostle for position. Every available surface is taken up with precarious towers of crates and boxes, all apparently occupying a designated spot in the carefully shepherded chaos. “Everything here is salvaged,” Steve says with his best faux-innocent grin. “I don’t like paying for things when I can get them for free. The table football is on a slant though.”

This approach by Erin Broadfoot and Ren Navarro to improving safety and reducing sexism in craft beer culture is interesting – because the project accepts that the culture is not going to be actually made safe just because brewery owners and their PR consultos say so. It effectively presumes craft breweries are simply not safe:

Proceeds will now be donated to the Craft Beer Safety Network, a not-for-profit charity “launched with the branched intent of creating safe spaces for all marginalized populations,” as well as tool kits, educational materials and resources for businesses and employers, and the ability to raise funds to help those who have been “harassed, assaulted or otherwise abused while working in the beer & beverage industry.”

Classic Ron on the road, this time in Florida:

Once I’ve showered and shaved, I head over to the beach. It’s hot. Fucking hot. Too hot for me. I don’t linger all that long. I’m really not built for the heat. In several ways. I’m English, old and a fat bastard. Triple whammy.

In health news, the journal Nature published an article this week that confirmed even a little bit of booze makes your brain shrink but, as no doubt the beer journalist PR consultant magic medical experts** will tell us again (yawn), who wants a big brain anyway? Here’s the punchline:

Most of these negative associations are apparent in individuals consuming an average of only one to two daily alcohol units. Thus, this multimodal imaging study highlights the potential for even moderate drinking to be associated with changes in brain volume in middle-aged and older adults.

I am late to Martyn’s review of a Burmese brewing book which he gives in a fine level of detail – including this grim reality about dealing with a topic like this:

I cannot recommend this book highly enough for anyone interested in beer, or in alcohol, outside the comparatively narrow traditions of modern Europe and urbanised North America. Corbin and his colleagues must be congratulated for giving us an essential insight into a set of traditions and drinking cultures… The original Myanmar government sponsors of the book are all now in jail, as a result of the coup of February 2021, which put the Myanmar military back in control of the country, and forced Luke to pull the book from its original publisher in Myanmar, find a new publisher in Thailand, and completely alter several sections.

Final note: if you are going to hit people up for funding after receiving two years of pandemic funding and after withdrawing more than the requested funding from the corporation, maybe don’t use an image that looks like a small town police station guilty as fuck mug shot as part of your promo material.

A short post this week. Makes sense. But for more check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from the DaftAboutCraft podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (which I hope is  revived soon…)  And remember BeerEdge, too, and The Moon Under Water.

*Five and a half years now since I hiked across the river… currency collapse, Trump, pandemic… I live 35 minutes from a US customs point of entry and used to cross monthly when the Canadian dollar was worth 98 and not 78 US cents.
**No doubt this article was pre-dismissed by these wizards.

Your Beery News Notes For The Beginning Of A Grim March

I used to celebrate March and look forward to what is coming but this horrible week makes me look back at 2021 with envy. Events north of the Black Sea are utterly horrifying and in line with what we see in Yemen and Burma and elsewhere. Not much of a cold war left these days. My ignorance is not complete but what could one add other than it is heartening to see the solidarity that may put a beating on the Russian economy swiftly as spring itself comes forward to help save Ukraine. We here in safer lands are particularly aware that our Canadian population includes the third largest Ukrainian community  in the world.

In local response, the provincially own LCBO monopoly is removing Russian made booze from the shelf. The LCBO is one of the biggest booze buyers in the world so that is good.  Carlsberg may be taking a more direct approach with their bottles.

Elsewhere, some in the beer nerd world are apparently unable to contextualize the biggest risk of WWIII since glasnost without some kick at current issues in craft. I am not sure this approach illustrated in the tweet to the right is one I would take. I would have though praise was due for the BA (and the LCBO) taking an immediate stance that would propagate quickly back to the staff of breweries and distilleries in Russia, good folk who may not be getting fed the facts from their local tyrant-owned media.

Jeff shared some excellent thoughts on an awful week but, conversely, this sort of thing is a little sad. Feels like coopting a murderous war crime to promote trade. Maybe a bit too soon?

From a happier place and time, Boak and Bailey wrote a fabulous post on a late 1960s Swingin’ Englan’ sort of place called The Chelsea Drugstore and then, in true modern style,  elaborated even more elaborately on Twitter. An excellent example of how blogs and social media are far superior to the printed page. Anyway, it was a place:

“The day they opened, we were all so damn high we ran around putting handprints all over it until owners had to set up a roadblock to keep stoners off,” Beverley ‘Firdsi’ Gerrish is quoted as saying in a biography of Syd Barrett. Apart from the visual aspect of the design, the business model was new, too. Bass Charrington needed to recoup its investment and intended to sweat the premises for every penny. So, as well as selling its beer in two bars, they also sold breakfast, lunch and dinner; records; tobacco; soda; delicatessen products; and, of course, drugs, in a late night pharmacy.

Go and see the clip from A Clockwork Orange that B+B include in the post for a sense of what the place was like. Looks like a small smart shopping plaza that you’d see in sci-fi TV of the time. Where the second incarnation of Doctor Who might shop for his jelly babies. Except it was the fourth that really handed out broadly so would have needed a good supply.

Reaching back further, Liam posted an interesting set of thoughts on Mild in Ireland and neatly unpacks an advert from 1915:

Here we see that under their O’Connell’s Dublin Ales brand they were selling a Dark Extra Strong ale and a Pale Mild on draught – and let us not forget a rare mention for an Irish Best Bitter for bottling! Allowing for dubious marketing and the leeway that advertisement writers have with the truth this might be a nice mention for a Strong Dark Mild? Even if I am stretching terminology, styles and descriptions to the limit then if nothing else it is a nice record of what D’Arcy’s were brewing at this time. 

On the ethical gaps beat this week, we learn from a “team update” that NYC’s three bar chain Threes Brewing’s CEO stepped down as CEO after pushback from his comparison of the local proof-of-vaccination policy to the Holocaust and segregation in the Jim Crow South. His self-congratulatory resignation was due to, and one quotes, “his duties as a parent and a citizen” which, in the scheme of things, don’t matter all that much. Except if you are taking any comfort or congratulations in the resignations. It is good to remember this: a CEO is the head of staff, the Chair is the head of the board of directors who tell staff what to do and the shareholders tell the board what to do. No word that he is leaving his role as a director or as a shareholder.  BTW: never heard of them either.

Ron is back in Brazil. His last junket** there seemed to be a bit miserable but back he went despite the quality of the entries last time: “The Viennas are as expected. Almost all riddled with faults. Except for the only decent one I judged on the first day.“. The hotel breakfast buffet coverage is amongst his finest work, like this from just last December:

No need to rise early. So I don’t. It’s just after 9:30 when I finally wander down. The breakfast room is pretty much empty. Just one other punter. Not someone from the contest. Daringly, I give some of the cheese a try. And the ham stuff. The thrill of the unknown. The orange cheese is pretty tasteless. Doesn’t have much in the way of texture, either. I’ve not been missing much. I feel the fruit working its magic. Or perhaps that’s just a fart coalescing in my gut.

Sounds magical. This time? It’s raining. But at least the currency is gently collapsing and Martyn‘s there to share the joy.

Beth Demon is blogging wonderfully and generously at her substack, Prohibitchin, featuring the underrepresented in the drinks trade. This month, she interviewed Michelle Tham, the head of education at Canada’s venerable Labatt:

As the largest brewer in Canada, Labatt is an inextricable part of Canadian identity, and as a Chinese-Canadian woman, it’s something Michelle finds herself deeply rooted in. “Millennials like to joke that Labatt is ‘Dad beer,’ but it literally was my dad’s beer and still is today… it is a bit of a symbol of the Canadian experience,” she says. “Canadians Google more about beer than any country… It shows they’re interested in wanting to know more about it, and I believe the more you know about it, the more you’re going to enjoy it.”

Through writing Ontario Beer it became clear that Labatt was always one of our most progressive breweries – from focusing almost a hundred years ago on women as valuable customers worth reaching to having honest Dudley Do-rights for shipping clerks.

This week, Stan sent out the latest edition of his Hop Queries newsletter, number 5.10. This is a great set of facts about one of the great US beers:

Bell’s buys 500,000 pounds of Centennial each year – which amounts to about 14 percent of the Centennial harvested in the US Northwest – from multiple farms. Most of those hops go into their iconic IPA, Two Hearted Ale. But you aren’t going to hear drinkers discuss the merits of Two Hearted hopped with Centennial from Segal Hop Ranch versus Centennial from John I. Haas, because the hops all end up in a master blend. The largest blend any facility can process at one time is 200,000 pounds, so it takes three passes during several months after harvest. That’s scale.

Note: not the #1 and #2 craft breweries in Canada.  Also… if one entity buys out another, they both can’t continue to claim to be independent.

Finally, one attentive reader emailed me with interesting link related to a proposed oddly modest bond issue by GBH. It was not so much the fact that they were looking for a small amount of money – $100,000 to be repaid over 5 years at 5.5% – that interested me so much as they publicly filed four years of financial statements as part of their effort to get the bonding put in place. The financials tell a few interesting stories. Most obvious is how the vast majority of their income is from consulting services so the writing is subsidized but, before the pandemic, GBH lost 32% of that income flow from 2018-19. We also see that subscriptions to their blog run at well under 10% of their total income and under 3% 2021 at $24,044. They are moving more and more to “underwritten” stories and events, funded by the subject matter. In fact, subscription income for GBH seems to be about half than that of Pellicle as the latter is apparently close to £3,000 per month or  around $48,000 USD a year. (I send a paltry two figure amount to Pellicle every month.) Note worthy, too, is how GBH also took in a bit over $153,000 in pandemic loans and paid out $133,000 or so in 2021 as members’ distributions – both larger figures than the goal of the bond.* These matters are not highlighted in the information provided by GBH but they are disclosed.

There we are. Pray for peace. For more check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Or is that dead now?) There is more from the DaftAboutCraft podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (which I hope is  revived soon…)  And remember BeerEdge, too, and The Moon Under Water.

*Why effectively borrow around $130,000 (bond amount plus interest) right after drawing out more than that? 
**Particularly miserable in terms of cheapskate reimbursement for making effort to give free PR, according to the disclosure: “The organisers of the Brasil Beer Cup paid for my accommodation and food during the period of judging (four nights and three days) Beer, too, which was provided by one of the sponsors. I had to pay for my own cocktails. And all other expenses, such as flights and extra hotel nights.” As usual, I agree with whatever Doris says about all this.

Your Mid-February 2022 Edition Of The Beery News Notes And That Odd Problem With Rice

What a week! A trip to the dentist and the Federal imposition of the Emergency Measures Act!! It could drive one to drink. Except I haven’t. Had a couple of really good beers on Saturday, though. Stone City’s Ships In The Night. Oatmeal stout is rarely not a good call. But I have acquired my protest gear as illustrated, should any protests come my way. One must be prepared.

What else? Super Bowl. Stupor Bowl. Superb Owl. It also happened this week. Unlike much of the continent, me I had not one beer. I paid little attention to the game itself on TV which ended up as a bit of a yawner even with the close final score. But would it be better live? Well. it’s not exactly for the snack bracket me and my peeps, is it?

…a double measure of Don Julio, Ciroc or Tanqueray 10 would set punters back US$25. Meanwhile, the craft beer selections clocked in at $19, which would get drinkers a serve of Kona, Golden Road Mango Cart or Elysian Space Dust. The premium beer serve was Michelob Ultra, which was priced at $17. And it’s fair to say that fans were taken aback by the prices.

More breweries closed this week. As Jeff reported, Hair of the Dog and Modern Times -both of the US West Coast wound down in whole or in part. The latter announced it this way:

Today is the most difficult day we’ve ever had at Modern Times. Over the last two unimaginably challenging pandemic years, we’ve done everything we could to keep all of our newly-opened locations afloat in a landscape we never could have imagined when we began building them. As new leadership has stepped up and taken the helm over the last few weeks, it became clear that the financial state of the company that we are now tasked with directing is not just unsustainable, but in immediate and unavoidable peril

Hair of the Dog is/was one of the greats that never had dreams of delivery fleets and HR departments. Retirement is well earned. I put the last cardboard box from the fabulous HOTD misadventure of 2006 out with the recycling just last Sunday.

Elsewhere, building on the momentum to challenge the ethics within Ontario’s brewing industry led by Erin Broadfoot,  Mallory Jones the brewer and co-owner of my beloved Matron Fine Beer in nearby Prince Edward County on behalf of herself and fellow brewer and co-owner Jessica Nettleton, shared experiences of their lives in beer, starting with this remarkably concise statement:

Behind the ‘good times and camaraderie’ there is a dark underbelly, a booze-fuelled side, a sexist and skewed patriarchal side, a side that desperately needs to change.

Note in particular this statement: “…beer events often (read: all of them) result in over consumption which always equals disgusting behaviour from a wide variety of individuals on both sides of the bar…” It boggles the mind how it took so long for such obvious and open behaviours to be simply and plainly stated after years of the trade and trade writers telling us how it’s all one community and craft beer people are good people. I am very careful who I buy from now as well as whose word I take.

There was a great short video of a Polish railway standup tavern car on Twitter this week. One of my favourite memories of working in Northern Poland thirty years ago was the the Polish railway standup tavern car from Kołobrzeg to Gdansk. The good old PKP (“puh-ka-puh”). There is even “fruit syrup for beer” now.

Over in India, the government has taken a very sensible approach to the healthier regulation of the beer market that would be a great first step towards the listing of ingredients:

The Food Safety and Standards Authority of India (FSSAI) will soon come out with fresh regulations for two important everyday consumption items – bread and beer. Beer brands will have to disclose the calorie count per bottle or can while bread makers will be allowed to label products as ‘multigrain’, ‘whole wheat’, and ‘brown’ bread only if the items have specified amount of multigrain or whole wheat in them, FSSAI CEO Arun Singhal said.

There will be boo-hooing from the please-do-nothing crowd but calculation of beer calories is a reasonably straight forward matter. The only problem is how surprised the beer buying public might be.

Everyone one loves a story about a truck load of beer crashing across the roadway. I think only a load of fish thrown upon the hot asphalt is considered more remarkable but that’s because of the gross immediate squishy slippy driving conditions.

Martin wrote this week about the experience at a little investigate site of beer imbibations – a fitba corporate hospitality suite  – and found it… a bit sad:

£6.50 your pie and mash and peas from memory, and beer not much above Northern Quarter prices (double Kelham prices, of course). This is the cheaper end of the hospitality market, giving you a nice seat with your pre-match pie and pint, and seems to be a treat for the old fellas and the well-off bloke dragging his girlfriend to the match. And then you walk from the social club style bar to your padded seat and get distracted by Caitlin Jenner and goal flashes from Blackburn.

He then had a bit cheerier but also reflective experience with his Pa, down at the Plough & Fleece:

Across the road, we could see the nondescript cafe at Scotsdale Garden Centre busy as usual. The coffee and cake at the garden centre has long replace fish and chips and a pint at the pub, even though the pub is often cheaper and always the more homely option.

Lars as usual used social media to the fullest this week to discuss the role of alder wood as a filtering tool in Norwegian farmhouse brewing undertaking both hallmark mapping excellence and scientific journal review enroute:

I found a modern scientific paper which extracted substances from alder bark that they found to be antibacterial. Unfortunately, they were also antifungal and very effective against yeast, so clearly the concentration in beer isn’t enough to have an effect.

Q: has beer historian Amy Mittelman returned to beer blogging?

And just before the long last topic,  this week we received the sad news of the death of one of the leaders in the early years of the UK’s craft beer movement of 12-15 years ago. Dave Bailey was the owner of the Hardknott Brewery which was founded in 2006 and closed in 2018. He was sought out and sought out others who were thinking about beer, like we see in 2009. Alistair at Fuggled interviewed him in 2010. Dave’s brewery was as well known and certain as central to the scene as BrewDog in those years. He was only in his mid-50s when he passed. Dave was a great friend to those interested in discussing good beer and was a regular chatting in social media. My earliest Twitter chats go back to 2009. He kept an excellent beer blog that gave the straight story about life as a small scale brewer like when in 2017 he shared painful business realities connected to the question of how far to capitalize his venture. He had announced in 2020 that he was living with cancer. Very sad news of the loss of a pioneer. Thoughts are with his partner in life and business, Ann.

Finally, there was a bit of faff over the weekend about something claimed to be “Japanese Pilsner” which was neatly summed up by Jenny Pfäfflin this way:

Anyway, brewers using rice in their beer =\= a “Japanese Lager”—it’s a made-up style in that sense—but I don’t think you can write off the possibility there are distinct ingredients and processes that make Japanese-made rice lagers a style of its own…

I called it a fiction and some poor widdle cwafters went a bit boo-hoo. But were they right? It is always important to understand you may be 100% wrong 100% of the time. So let’s see.

First, the thing is even with that narrowing of focus that Ms. Pfäfflin recommends, we have to consider how late brewing beer came to Japan as well as how rice came to be in beer. Until around the time of the US Civil War in the mid-1860s, Japan was governed under a feudal system which had a strict cultural and economic isolationist policy that the western powers were actively seeking to break down. Breweries founded in the ensuing Meiji period were European and even American affairs. As I mentioned last November, the Spring Valley Brewery, founded in Yokohama in 1869 by Norwegian-American brewer, William Copeland. That brewery later becomes the Japan Beer Brewery Company and then Kirin. In line with the new general national policy of opening up to industrialization, what is now Sapporo was founded by what looks like a government agency, the Hokkaido Development Commission which hired Seibei Nakagawa, a Germany-trained brewer, as its first brewmaster in June 1876. Sapporo still brews Yebisu a Dortmunder/export lager, and Yebisu Black, a dark lager which were  first brewed in Tokyo in 1890 by the Japan Beer Brewery Company. These breweries were brewing German beers. As the CEO of Kirin Brewery, Kato Kazuyasu, in 2011 stated:

The Japan Brewery Company shared its primary objective of brewing authentic German beer. Veteran German brewmasters were recruited and the most advanced equipment and steaming systems of the time were acquired, all under the mantra of providing Japanese consumers with the most authentic quality and satisfying taste possible…

Now… consider Japan’s next few decades. Expansionist military imperial government leading through the Russo-Japanese War of 1904-05 through to the end of WWII. European influence continued in partnership with government industrialization policy as described in the 2014 article “Structural Advantage and the Origins of the Japanese Beer Industry, 1869-1918” by Jeffery W. Alexander*:

Like Kirin Beer, the firm that we know today as Sapporo Breweries Ltd. underwent a rather complex evolution – one that would take twice as long to unfold and would involve four unique phases through 1949. The first three of those phases are of interest to us here, for between its founding as a government-directed and development project in 1876, its reestablishment by private investors as a limited company in 1888, and its merger with two major rival brewers in 1906, the brewery received extensive technical assistance from a variety of foreign experts.

Through this merger, the Dai Nippon (Greater Japan) Beer Company, Inc. was created on 26 March 1906. It was only broken up in 1949 as the Allied Occupation forces sought to reverse the imperial policy of concentrated economic power. And, as Alexander states, beer in Japan “was brewed, advertised, and sold in Japan as a proudly German-styled commodity into the late 1930s.

After WW2, the United States occupied Japan from 1945 to 1952. There was an economic boom starting in 1950 due to the UN using Japan as it base for the Korean War. Starting at this time, breweries like the smaller Orion shifted from German style brewing to beers which more reflected American tastes. Not much of a vernacular brewing tradition to this point. For the next few decades that consolidated industrial approach continued as a handful of macro industrial brewing supplied the market (as Alexander states elsewhere**) “until Japan’s government decided in 1994 to again permit small-scale brewing.” Kirin held over 60% of the market during those years and competition was primarily related to draft innovations, packaging design and the dry beer market. Japan’s generic international-style macro adjunct lagers which required a minimum of 67% barley malt*** were joined by sub-standard happoshu starting in 1994 and in 2004 sub-sub-standard zero-malt dai-san biiru, a third-category beer all to feeding, one supposes, the salaryman market.

As Lisa Grimm explained in her 2018 Serious Eats article, early Japanese small breweries replicated the adjunct lagers:

The first craft brewery to open in Japan was Echigo Beer, and they struck something of a balance between the entrenched ‘dry’ beer trend and German- and American-influenced craft brewing techniques. In addition to pale ales and stouts, they also made (and continue to make) a rice-based lager that competes with the bigger players in the market—something of a gateway beer.

By twenty years ago, the Japanese branch of the globalist craft beer movement was moving at pace. Created in 1996 as the brewing division of an establish sake maker, Kiuchi, Hitachino Nest is one of Japan’s best known craft brewers. Its Red Rice Ale is first logged by a reviewer at the BeerAdvocate in 2002. So it’s done… even if only as a recent thing. But whatever is done, like German lager brewing in the later 1800s as well as US macro brewing in the mid-1900s, it is being done on the crest of another wave of globalist economic and technological innovation – craft.

So when you read about an American-made Japanese pilsnerbrewed with rice in the Japanese tradition” you have to understand this is really a sort of untruth. And a bit of cultural appropriation, I suppose. Rice in beer is an American innovation. American restructuring of the economy of Japan in the mid-1900s introduced rice into beer brewing because that is how Americans brewed. But that may make it actually a sort of truth as long as we set aside the fibs of craft and look at the situation with a more open mind. Let’s continue to look around a bit more.

When does rice get into beer? In Ambitious Brew, Maureen Ogle tells us in detail how Adophus Busch in the 1870s experimented with a form of what looks like a decoction brewing method which had eight pounds of rice to every five bushels of high quality barley.**** Light and bubbly beer. Tremblay and Tremblay explain how rice is used in the best US adjunct beers still to produce the effect they call “crisp” with again a fairly limited amount being all that is required. Budweiser, Coors and Miller Genuine Draft all having just under 5% rice in the mash which include +/-20% other adjuncts.***** They also explain how around 1950 US national advertising of beer hits its stride with Anheuser-Busch, Pabst and Schlitz being the premium brands.****** What America wanted. Home or away. It is so popular that the brewers of Canada in the mid-1920s******* during US Prohibition started brewing rice beer to serve the huge and very lucrative bootleg market. Including in Japan where they were the occupying government restructuring the economy including a oligarchical macro brewing industry that stayed in that form of few players, big players for the next 45 years. Which makes Japanese premium rice lager US premium rice lager.

Not only does rice make beer crisp, it makes production cheap. Barley malt is the best barley, the rest going to cattle feed and Scottish soups. Rice for brewing, however, is broken rice:

As brewing adjunct, rice has a very neutral flavor and aroma, and when properly converted in the brewhouse it yields to a light clean-tasting beer. Rice for brewing is a by-product of the edible rice milling industry, any kernels that may get fractured during the milling process (~30%) are considered undesirable are therefore sold to the brewing industry at a cheaper price. ********

The adoption of rice in brewing was part of a general move over decades to move away from heavier foods and drink, what Tremblay and Tremblay call “the growing mass appeal of lighter beer which drove most of the domestic brewers of dark beer out of business.“********* Short-grained or japonica rice is preferred in brewing.+ Japan’s brewer ride that wave, too, as part of the globalization of US macro industrial adjunct lagers that made Carling out of a Canadian beer, gave Kenya Tusker, gave Australia Fosters, etc. etc.

One more thing. How does rice get to the US to get later into the beer? In The Cooking Gene Michael W. Twitty explains how the Asian strain of rice came to colonial America in 1685  care of a very lost ship from Madagascar. Captured and enslaved people from Africa who knew how to grow rice were used forced agricultural labour and by 1770 150,000 acres of the US eastern shoreline were slave labour concentration camp rice plantations with 66 million pounds produced annually.+* After the US Civil War, about when Japanese isolationism policy weakens, rice production drops with emancipation but then shifts inland and become mechanized in Louisiana and Texas which, by the 1890s, are producing 75% of the US rice crop.+** Which creates a lot of broken rice for brewers, notably quite distinct from the top quality rice used in sake.+***

So if, starting in 1685, short grain japonica rice comes to the US, becomes a massively valuable cash crop with a very useful by-product of broken rice that is found to have a role in US macro brewing and then is taken to Japan as part of the post-war era of US Occupation… hasn’t that strain of rice circled the globe over about 260 years? And hasn’t the history of Japan been so affected by these global influences… even if they are arguably economic colonial or even technological hegemonistic influences… that their culture legitimately has a tradition of international rice adjunct premium lager that could be called “Japanese rice pilsner”? Hasn’t Japan’s brewing history been almost entirely based on international influence from the 1860s to now? But can you have a national tradition which is not… vernacular? I will leave that question with you as you next look at a bottle of craft beer labelled Japanese traditional rice pilsner which says “made in the USA” on the back. +****

Nice. There. Done. For more check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Or is that dead now?) There is more from the DaftAboutCraft podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too (… back this week!) And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (which I hope is  revived soon…)  And remember BeerEdge, too, and The Moon Under Water.

*Brewery History (2014) 158, 19-37.
**Brewed in Japan – The Evolution of Japanese Beer Industry” (UBC, 2013) sample introduction at page 5.
***Not the main ingredient as some claim.
****Ambitious Brew (Harcourt, 2006) at pages 76-77.
*****The US Brewing Industry (MIT, 2005) at page 7.
******Ibid., page 52-53.
*******The King v. Carling Export Brewing & Malting Co. Ltd., 1930 CanLII 46 (SCC), [1930] SCR 361 at page 373.
********The Use of Rice in Brewing” in Advances in International Rice Research (InTech, 2017) by O. Marconi et al. at page 57 as well as this at page 51: “Usually, brewer’s rice is a byproduct of the edible rice milling industry. Hulls are removed from paddy rice, and this hulled rice is then dry milled to remove the bran, aleurone layers and germ. The objective of rice milling is to completely remove these fractions with a minimal amount of damage to the starchy endosperm, resulting in whole kernels for domestic consumption. The broken pieces are considered esthetically undesirable for domestic use and sold to brewers at a low price. Rice is preferred by some brewers as adjuncts because of its lower oil content compared to corn grits. It has a very neutral aroma and flavor, and when properly converted in the brewhouse it results in a light, dry, clean-tasting and drinkable beer.”
*********Tremblay and Tremblay, supra, at page 107.
+O. Marconi et al., supra, at page 50.
+*The Cooking Gene by Michael W. Twitty (Amistad HarperCollins, 2017) at page 243.
+**See Wikipedia article “Rice production in the United States” at section on 19th century.
+***See MTC Sake and Home Brew Sake websites.
+****Heck, name a brand “1685+1876+1945+1994=???” if you like.

Your Thursday Beery News Notes For The First Thaw

Not the big thaw, the ice jam busting thaw. Just the small thaw that tells you a big thaw is not that far off. The thaw that tells you you probably don’t need to buy more bird feed for, basically, the squirrels. The bastardly squirrels. You can sit out now. In the sun. With your Bobo and you Eephus. Yup, it’s a time when your mind starts to look forward to spring. And outdoor unpaid labour followed by a nice cold beer. That’s where it all started, right? As the old Temperance Society hymn told us, yardwork is the root of all evil. Soon coming. Get ready.

But for now, first up is The Beer Nut who found a bit of an expensive dud this week and it does make one wonder how much silent regret there is out there for this sort of thing:

Clearly this has been designed, and priced, for the special-occasion market. Anyone new to big barrel-aged stout and apprehensive about what it brings may find themselves enjoying how accessible it is. I couldn’t shake the feeling that it’s rather bland given the specs. I don’t want a sickly bourbon bomb but I do want more substance and more character than this displays. Perhaps releasing it fresh would have been the better move.

So not a drain pour but, still, not necessarily a beer you want to share with pals who know what’s what – or the price with thems who might not. Is there a word for that? There has to be a word. And what would our man in the EU think of this: blue beer in France: “Question?” “Yes, is it a shitty beer? “Quoi?” “Votre bier… c’est un biere du merde bleu, monsieur?” Peut etre.

Elsewhere, on a day out in Kent (are there ever days not out for Martin?) we gained another bit of knowledge on the rules of pub snacks as they relate to the odd hairy bits:

The Larkins was a lovely cool pint; that ramekin of scratchings a tad let down by the inclusion of pork crackling, which really ought to be outlawed. Unless scratchings have hairs on them, they have no right to that name.

There was a bit of a bittersweet tale posted by Boak and Bailey this week, a story of something found in a pub which starts:

On Saturday 8 March 1975, a 16-year-old boy wrote an autobiographical note on a piece of thin chipboard and concealed it in the skittle alley at The Lord Nelson pub in Barton Hill, Bristol.

Hey look! It’s Ren Navarro appearing on CTV discussing dessert beers nationally. A great public education public service.

Jeff wrote about what he called “malt consciousness” this week and I think he is partially, almost entirely quite right:

I had to spent eight days in Bavaria before something magical happened in my appreciation of beer. Because the main difference among the beers I drank (and drank and drank) came from the malt, I was able to tune into that wavelength. For the first time, I developed “malt consciousness.” I understood the role malt played—something many American brewers and most American drinkers still lack. Brewers are a lot more sophisticated now, and they understand that you’re not going to make a very interesting helles from generic two-row pale. Yet I’m not sure we’ve quite arrived at full malt consciousness.

If you go back to the brewing recipe books of twenty years ago, you will see much more interest in a range of malts that you do today. One of my first posted beer reviews eighteen years ago included the faded but one time most important US micro, Pete’s Wicked Ale. Before the new millennium, ales were malt and lagers hop focused. They really weren’t so binary but that was the story, as we see in this 1991 article about the Buffalo brewing scene or this one from 1987. Full bodied dark ales. Malt was the main event before craft appropriated and reframed micro in the early 2000s preparing us for the everything is IPA world we now want to leave behind. The present malt revival is great and adds another dimension to local brewing for sure. But it’s not new. We are remembering.

The big theme went off in another direction this week, a few more indications of the continuing death… or perhaps these are the zombie years… of craft like this:

Observation: There’s a LOT of confusion right now among wholesalers, trying to get a bead on the current direction of the craft beer industry. A general feeling of “something has fundamentally changed, but we aren’t quite sure what” going around. It’s creating some paralysis.

And Chris Loring of Massachusetts’ Notch Brewing shared this thought:

US brewers can take anything of value and tradition and make it a gimmick before beer drinkers experience the real thing. When was it decided we’d be clowns instead of professionals? I’m done, this is embarrassing.

Then… we learn again that a portion of CAMRA is populated by pigs. Then there was the end-timsey news about contract brewing no alcohol beer being a thing with the unskilled… and, of course, the Flagship February dead cat bounce. It is all flounder or founder? Whatever, I presume it all is the sort of cleansing we would expect after a pandemic… or a recession… or a competing innovation that draws attention elsewhere. Sorta facing all three makes for a guaranteed shift. M. Lawrenson had some interesting thoughts about the perhaps associated irritability of drinking establishments with social media observations:

Unfortunately, some places don’t see it this way.  Apparently, they live and die by their Google rating.  I gave 4/5 to somewhere last week.  On Sunday afternoon, they sent me a message saying “Hi, is there we can do to get you to change your rating to a 5?”  I struggled to think of a reply, as I’ve been to this place twice a week for the last 6 months and it’s been pretty much the same every time.  They could make it perfect for ME, I suppose.  But what’s perfect for me ain’t gonna be perfect for everyone.   Perhaps they recognised my name and imagined I’m some kind of “influencer” in the pub world.

Also, relatedly, I think this is one opinion that is about 180 degrees wrong about the nature of change we are seeing:

As someone who’s covered the seething angst and vexing contradictions of America’s craft beer industry and culture for over a decade, I find this a remarkable development. Where have all the hate tourists gone? Or, to put it another way: How did a craft beer industry and community so opposed to selling out become so inert in the face of their beloved breweries getting sold off?

Umm… maybe the development of small local breweries with no chance of ever being in a buyout maybe? The hate stop hating big craft and just moved on to a more interesting experience. That’s only the main story in history of good beer circa 2015-2022. Sweet status-based self-citation, however.

Note: “not Britain’s oldest boozer.”

I really dislike most beer culture cartoons as they are… umm… not all that likeable* but I do like the more deftly drawn ones by Emily Thee Cannibal, possibly a proctologist, like this one about a pairing of Allagash White with a soft cheese… except I can’t stop feeling that the cheese looks like a dying PacMan. It’s a slower more dignified death for sure… but still.

Finally and weirdly, odd news from (i) the folks fighting against the bad actors and powers of BrewDog and (ii) the folk rooting for Mikkeller despite the bad actors and powers. Both groups seem to have engaged the same consultants to deal with their respective complaints. I hadn’t appreciated that in January there was an announcement that@PunksWPurpose had acquired a “platform to affected Brewdog workers to assist [them]… in their core mission of tackling Brewdog’s cultural issues” but saw today that the same consultancy was hired by Mikkeller to provide provide  a “Workplace Reconciliation Program.” This is a little confusing for me, being a lawyer who dabbles in areas of owner v. contractor, employer v employee issues, as you are either on one side or the other in my profession. Do you really want to share your experience to be used against an allegedly overbearing employer with someone hired by another allegedly overbearing employer to smooth the waters?**

Perhaps it is just as one correspondent wrote privately, “folks might be more interested in catharsis than anything else” regardless of the outcome in terms of justice. The display may be enough. Me, I’d say don’t rely on a consultant, get your own legal advice (especially when the consultant does not seem to understand independent legal advice means) or go to a tribunal (usually free). Whatever you do, be especially careful to not create a record of any complaint that ends up owned by the party against which you are making a complaint. You will see it next in your cross-examination when you do end up making that legal complaint: “… but didn’t you say in Feb 2022 the following…“***.

There. Done. For more check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Or is that dead now?) There is more from the DaftAboutCraft podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletterThe Gulp, too (… back this week!) And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (which I hope is  revived soon…)  And remember BeerEdge, too, and The Moon Under Water.

*rahrah, craft is great, comes in brown and other colours…kittens!
**Then the odd news turned into an odd thread when the consultancy lead jumped at the tail end of a chat I was having with DSL, wanting a discussion with me about Mikkeller, then suggested I was aggressive (no), directed me to the FAQs (no thanks) and sought to get me off Twitter and speak on the phone (really, no thanks). Crisis management deflection stuff. Frankly, I think I find most offensive thing is the use of “reconciliation” which is appropriate when talking about bringing a fundamentally divided nation together, not helping a frigging contract brewer cope with its self-inflicted crisis.
***But, then again, I pretty much did the same thing spilling my beans such as they are, a bearing of witness to a hired investigator about my tangential involvement in a similar issue… which was where the discussion with DSL started – and should have ended. Go figure.