Category: Making Fun of Beer

Those Humdrum Work Week Beery News Notes For When Someone Else Is Having More Fun Than You

So, the election is halfway through and the pending arse kicking three weeks from now seems to be still on track.  As fans of beer, we are familiar with the concept of attenuation and yeast efficiency. Right? Well, the Tories in Canada have a history of voter inefficiency – which means they have too many of their voters lodged in too few ridings*. You get my point, right? Anyway, no new pictures of beer being poured on the campaign trail to share this week – but to be fair in 2021’s campaign, Bloc quebecois leader Yves-François Blanchet hit a beerfest as illustrated. I am hoping we get more poliiticans at the tap before this all ends on April 28th. Interesting to note that there is at least one Rhinocéros Party** candidates this time around and that at least one candidate is a beer fan:

Anthony Mitchell, a retired elementary school principal running for the Rhinoceros Party in Sarnia-Lambton-Bkejwanong, says he has no campaign budget, just a red nose and a slogan… Mitchell, who grew up in Sarnia, said he’s married, though “my wife doesn’t admit that she’s married to me during the election,” he said. He has two children and six grandchildren. “My hobbies are going to concerts and festivals,” he said. “I brew my own beer in my garage.”

Otherwise… all the news is bad. Still bad. And you all fell bad. And you should. So… it is no surprise that some folk are actually having more fun than you. Much more fun. There they are, off on their holly jollidays saying things like “yipee!!” and “wheeeeeee!!!” And there they are, in Timișoara Romania having more fun than you. Birthplace of the 1989 revolution. Wow. Less happy recently (but probably still happier than you) was The Beer Nut who wrote this upon the consideration of one beer’s branding as compared to the experience of its consumption:

The badge implies that it’s one in a series called “Modern Classics” and that it’s a “celebration stout”. Celebrating what, and how do the whiskey and coffee enter the picture? Not in the flavour, anyway. This tastes very plain indeed, and though it’s not powerhouse-strength, 5.5% ABV is plenty to give a stout character. Here, the extent of the coffee is no more than you’d find in any typical dry stout. There’s nothing resembling whiskey at all, so I doubt it’s barrel-aged. Whisky-soaked oak chips, maybe? Sorry, there are more questions than answers with this one. I was a bit bored by it, not to mention confused.

So many questions, had he. Similarly, question-raising-wise, Lars shared some research on BlueSky, how he came across information from Jutland, Denmark where there were stories related to:

…their “gammeltøl”, strong farmhouse ale brewed in spring and drunk in autumn, that they laid an egg in the barrel. This was common. She adds that “from this egg there might come a basilisk.” That’s not common. Decided to search for “basilisk” and found another mention. She says they believed that if the gammeltøl became too old a basilisk might come into it, and it had eyes everywhere. If it looked at anyone, they died. She’d heard that one place they’d heard the basilisks in the barrel, and then the barrel and the beer were both buried in the ground out of fear of the basilisks.

Creepy.*** Almost as disturbing is this article in The Guardian about how a character in an upcoming film prefers an odd beer cocktail:

“Coke and beer.” Coke and beer. Coke – and beer? Coke and beer! Who is she, this Lucy? And why is she not like other girls? I have rarely been so taken by a trailer. Is this where I’ve been going wrong, I wonder, in dating and in life? I’ve always liked the idea of having a signature drink order. It seems to mark you out as a person of taste and distinction – someone with a history, who knows things. Medium house red says basic, cheap, vaguely health-conscious. Coke and beer, on the other hand, feels provocative, intriguing and a bit peevish, maybe in a sexy way. 

Maybe. Or maybe batshit nutso. Anthony Gladman wrote about perhaps a more sensible drink but perhaps one had at a less sensible time – the nightcap:

As the first drink of the night is different to those that follow, so is the nightcap a drink apart. It is not simply the last drink of the night but the one you sneak in after that — perhaps on your own, but more likely with someone special, someone to whom you’re not quite ready to say goodbye or goodnight. A nightcap is both the drink and the occasion that surrounds it. All we have in life, ultimately, is time. So to opt for a nightcap is to place extra weight on the time spent drinking it and, retrospectively, on the time that led up to it. A nightcap means the evening was so good you can’t allow it to end just yet — or so bad you need to put it right immediately.

That’s one of those things that brings back memories, yes, good and bad. Mainly bad, frankly. Why did I drink that?  Why did I do that? But back to the now and the real and as noted at the end of last week‘s update, the US plunked a tariff on beer and left EU brewers confused as to what exactly was covered by this executive:

The tariff’s scope has left companies uncertain whether to ship — or sit tight and hope for clarification. Belgian brewers, already operating on tight margins, fear a prolonged standoff. “We don’t know how long the measure will be in effect, and that uncertainty is already damaging,” Raf De Jonghe, head of Belgian brewers’ group BEER, told Belgian daily Nieuwsblad. As confusion mounted, the U.S. Commerce Department clarified that the tariff is not intended to apply to the beer itself. “Tariffs on imported beer only apply to the value of the aluminum content of the beer can, and not to the beer itself,” a Commerce Department spokesperson said in a statement emailed to POLITICO. “Imports of the empty aluminum cans will be tariffed for their full value.”

Mexico was confused by the news as well. Everyone‘s confused. It wasn’t just me. What else is going on?  Well, there was one more stake in the heart of “That Craft Thing What Was” is in this note from Beer Marketer’s Insights:

Sunset Distributing, a subsidiary of Hand Family Companies of TN (led by JR Hand) will buy 2 distribs, craft-centric Stone Distributing and NA-bev oriented Classic Dist. Both in one fell swoop. They total about 15 mil cases, about one third NA. Deal expected to close in about 60 days

What was “a key piece of Stone Brewing” is now just a branch of a big beer distributor.  Speaking of big money, according to Craft Brewing Business:

…a rare Chief Oshkosh Crowntainer beer can fetched an eye-popping $111,150 at Morean Auctions. The early 1950s can, believed to be the only one of its kind… It was likely held in a safe at Oshkosh Brewing Co. for years. After the brewery shuttered, the can passed through a series of passionate collectors — from a mailman-car-bartering deal in the ‘70s to a wooden replica carved by a regretful ex-owner. Over the decades, it changed hands through legends of the hobby: Paul Esslinger, Dave Peck, Bob McCoy, and more. Each trade layered mystique, and when it hit the Morean stage in 2025, collectors knew: this was *the* can.

Relatively speaking, Youngs Brewing is doing less well than that old beer can… at least and perhaps only on the stock market:

We regret to report that long term Young & Co.’s Brewery, P.L.C. (LON:YNGA) shareholders have had that experience, with the share price dropping 48% in three years, versus a market decline of about 7.0%. And over the last year the share price fell 23%, so we doubt many shareholders are delighted. Shareholders have had an even rougher run lately, with the share price down 15% in the last 90 days… Young’s Brewery became profitable within the last five years. We would usually expect to see the share price rise as a result. So it’s worth looking at other metrics to try to understand the share price move. Revenue is actually up 19% over the three years, so the share price drop doesn’t seem to hinge on revenue, either.

Why? Similarly with the why, Mike Kanach alerted us all to the fight between two US law firms over, what, a slogan? We don’t do this in the law trade over here in dull old Ontario – which probably helps avoid this sorta stuff:

Raleigh-based Matheson & Associates PLLC filed trademark infringement claims April 2 in the U.S. District Court for the Eastern District of North Carolina, saying that Denver law firm Whitcomb Selinsky PC is causing confusion by using the name “Beer Law HQ.” Matheson attorney John R. Szymankiewicz has used the “Beer Law Center” moniker to promote his legal services at brewers’ conferences since 2013, according to the suit. In 2015, Szymankiewicz federally registered the first of several “Beer Law Center” trademarks in the category of “attorney services.” Szymankiewicz is the founder and managing partner of Beer Law Center, one of Matheson’s subsidiaries along with the firm’s Vice Law Center…

Question: will both Czech beer culture and British cask ale be recognized under the 2003 UNESCO Convention for the Safeguarding of Intangible Cultural Heritage?  Given that one has the backing of two web-based beer influencers**** and the other is being promoted by the Czech Beer and Malt Association with, umm, government support, err, I know where my money is going… when I am not saving up for that beer can:

If Czech beer culture gets listed by UNESCO, it would be the second after Belgium, listed in 2016 — which Slunecko said “really boosted the reputation of local beer-making, not only inside Belgium, but also abroad.” The Czech Ministry of Culture already put it on the national list in January — a necessary condition for international recognition — while Slunecko and others are embarking on promoting their bid. 

Note: “Jeremy Clarkson’s beers recalled because of “possible health risk” ” !!!

Finally, in Pellicle, Vince Raison introduced his story of The Green Goddess in Blackheath, London with some refreshingly honest personal reflections on facing the year he turns 64:

The doctor gently suggested some lifestyle changes. More (or some) exercise. Improved diet. The usual stuff. Then she proposed I take three consecutive days off alcohol a week to avoid gout attacks and otherwise unnecessary medication.  “I’ll do you one,” I said, not terribly wisely. She reminded me that it was for my benefit, that I was the only one in this ‘negotiation’ that had any skin in the game, as it were. Not just skin, but actual organs. I have friends who have gone sober and are very happy about it, but that’s not for me, despite their increased vim and vigour. I needed a Third Way. A strategy for survival that still involves my beloved local pub.

That is it for now. While you consider your own actual organs or even holly jollidays, please check out Boak and Bailey every Saturday (…as long as all their holiday fun doesn’t get in the way…) and Stan going strong again each and every Monday. Then listen to a few of the now rarely refreshed Lew’s podcasts and get your emailed issue of Episodes of my Pub Life by David Jesudason on the (sometimes even but never) odd Fridays. And maybe The British Food History Podcast. Maybe? And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s wonderful newsletter, The Gulp, too.  Ben’s Beer and Badword is out there with the all the sweary Mary! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog. Any more? We have Ontario’s own A Quick Beer featuring visits to places like… Michigan! All About Beer has given space to some trade possy podcasts and there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast with an episode just last month!. And there’s the Craft Beer Channel on Youtube. Check out the archives of the Beer Ladies Podcast. That’s quite good but hmm they’ve also gone quiet this year. The rest of these are largely dead. And the long standing Beervana podcast …except they have now stood down.  As has We Are Beer People. The Share looked to be back with a revival but now its gone quiet. And the Boys Are From Märzen podcast appears suspended as does BeerEdge, too. VinePair packed in Taplines as well. All dead and gone.  There is more from the DaftAboutCraft podcast, too. Nope – that ended a year ago.   The Moon Under Water is gone – which is not surprising as the ask was $10 a month. Pete Brown’s one cost a fifth of that – but only had the one post. Such is life. Such is beer podcasting and newlettering!

*Yes, we have ridings… not districts or wards or constituencies. Like Nicky Nicky Nine Door and good aged cheddar cheese, its part of the cultural heritage of being settled in significant part by West Country folk two centuries ago. And in this situation so many rural ridings vote Tory, that they can actually lose elections while still getting the most votes nationally. Arse kicking enhancement factor #1.
**And here is their platform of #1 promises…
***To offset that, here is a second, more charming Bluesky thread from Lars.
****Didn’t they try this in 2021?

The Uplifting And Inspiring Candidate For First Beery News Notes For Q2 of 2025

It’s April. Finally. Did you realize that today we are exactly the same length of time from this time last year as we are to this time next year? No? I was really hoping to start out with something profound this week… but that’s all I could come up with.* It’s got to be the election. I’m all a buzz about the election. And, as predicted last week, there has been an election beer pouring sighting this week as PM Carney took his Liberal party campaign bus to a bar in Georgetown, Ontario. He seems to have a pretty steady hand. Here’s a bit of a vid. More beer pouring please, candidates…

First up, Matthew shared the round up from the March edition of The Session with lots of good stuff. My submission was not as interesting as those of other folk* so go check out all the other entries – but also read Matthews own thoughts on why writing in this “sketching not sketchy” manner is important:

I’ve returned to blogging this year because I think getting the multitude of ideas I’ve been sitting on for months out in a way that is not bound to this process, or to the whims of a particular editor is really valuable. Writing is important, and it doesn’t matter if you’re an experienced journalist or you’re writing your first ever piece, the most important thing is that you get it done, and then move on to the next one. As I enter my 10th year as a full-time professional writer, I consider this blog to be the best place to try out ideas, and figure out what does and doesn’t work.

Next time, the host is Ding and the question is about value. Yes, there are plenty of venues and levels for we scribblers. For example, Rachel Hendry wrote a inner voice piece for the first issue of a new web mag – a wag? – called chlorophyll about a night out with the Gamay:

Tasting Beaujolais is where I learnt the term confected, a harsh word rhyming with infected and inferring the pick-and-mix stalls of the cinema complex and theatre foyer. Parma violets and foam bananas and sweet jellied cherries all manifesting in a glass that people infantilise and dismiss. Yet here, in my glass, a dismissal of an assumption takes place. A Gamay peppery and perfumed and proud. Spicy. Intoxicating. The presence of this spice allows the Gamay to take on a new meaning. A hierarchy rejected.

I like it. You can too. Just remember the scale: Beaujolais Nouveau, Beaujolais, Beaujolais Village and then the best stuff from any of the individual ten villages like Fleurie or St-Amore. From pretty silly fruit juice to age worthy complexity. Yet relatively cheap and cheery at each point up the ladder. Gamay is also pretty commonly grown for wine here in Ontario, too.

Also cheap and cheery seems to be traveling in eastern Europe but, with concerns for their safety, does one really go to Transnistra given it’s largely occupied by the post-Soviet / not-so-post-Soviets. Well, Mr. and Mrs. Retired Martin did:

…our guide Lily wasn’t much interested in facts and figures either. She showed us supermarkets, sturgeon, fridge magnet stores and the Sheriff Tiraspol ground, while changing the tour to squeeze in an unscheduled wine tasting that meant she wouldn’t get back in Chisinau in time to see Haaland and Ødegaard dismantle the Moldovan national team. What a trooper. It’s just as well Transnistrian is so quiet, hardly any traffic in the towns or on the highway, and we were able to stop at Bender’s Tighina Fortress on a promise that we “wouldn’t dawdle or attempt to read the descriptions in the torture museum” or something.

Another town with another fort is Rye in England where Pellicle took us this week where Fred Garratt-Stanley traced the history of some of the oldest pubs if you know where to look – including the chimney at The Mermaid :

Dr. Chris Moore’s research often centres around uncovering these stories by digging into architectural quirks. For example, when he learned that The Mermaid’s central chimney is made from Caen stone (a type of limestone quarried in northern France and usually shipped to England to construct religiously symbolic buildings like Canterbury Cathedral,) he was immediately intrigued. “Caen stone is basically a religious stone used to construct most of our big cathedrals, it would not have been used on a pub,” he explains. “So that’s probably Reformation stone from a dissolved monastery close to Rye that’s been reused. There’s symbolism to that; did the landlord make a conscious decision to go ‘It’s a shame that monastery’s been destroyed, let’s keep a bit of it in the pub’?”

Also keeping up with the past, Liam provided us with another slice of Irish beer history, an inquiry by the magistrates into the problem of the overpour:

…the publicans were summoned to appear in front of the local magistrates and as examples, a pair of half-gallon measures were produced belonging to two publicans, a Mr. McDonnell and a Mrs. Wafer. Both measures had been found to be correct six months previous but now held a naggin more than they previously did according to the inspector. This would equate to over 4% extra liquid per measure, which would amount to a moderate but notable loss to the publican over time. The magistrates were at a loss as to how this could happen, but the puzzle was solved when a tinman called Mr. Waters took to the stand and gave the following explanation…

There… you’re hooked! Go read the rest for yourself under that link. Not dissimilarly, Eoghan Walsh wrote a list of everything he ate outside of the home last month including but not limited to:

Half a packet of Yolloh strawberry marshmallow sweets I found hidden behind my phone at my desk. Four fruit Mentos I found in my dressing gown. A full pack of Yolloh strawberry marshmallow sweets I bought in a moment of weakness. A basket of fries at Brasserie de la Senne, shared. A portion of Boon Mariage Parfait cheese squares, with mustard, shared. Duyvis Crac-A-Nut Paprika nuts, three or four packets, the small ones from the vending machine.

And Laura Hadland wrote an excellent extended post script to a recent What’s Brewing article on sexism at British beerfests to explain the why calling out such bigotries  matter:

Why do something that you know might upset a few people when you can take a different route and try not to actively offend anyone? We all know that you can’t please all the people all of the time and no doubt whatever theme or image the St Albans committee chose, they would end up with detractors saying they didn’t like the decision. But not liking something for reasons of personal taste or preference is different from choosing to use an illustration that has sexist overtones. 

Gary has announced that he is done with X. (Me, I linger there still only for the inflamatory entertainment of the national election here, making any manner of political obsessive lose their marbles.) Speaking of smartening up, The Polk from The Hammer has been near dry for months now and is finding the loss of venue a continuing challenge:

I love a solid beer run and this last weekend was perhaps the worst, most depressing one I’ve ever taken and it illustrates a real problem the sober or non-alcoholic beer world has when it comes to helping folks crossover or drink a little less if that’s what they’re after… I must admit to longing for that jump in the car and head off down the road moment we used to have when it came to grabbing some new beers… There aren’t many options for a sober third space and while some breweries have NA offerings, good ones that aren’t more than a cheap knock-off of something they toss on the menu for the DD are not as easy to find. The culture of raising a glass with your friends is missing, the fluid conversation and excitement of new and returning beers, old favourites and solid stand-bys doesn’t exist…

Also over is April Fools Day. The best beer related prank was this announcement from Bill of It’s Pub Night:

I was surprised to see a local brewery — you can figure out which one — announce on Facebook that they will no longer be brewing their love-it-or-hate-it Donnie the Elder double gose flavored with muskmelon. Muskmelon — another word for cantaloupe — gave the beer its distinctive orange color, but the taste wasn’t for everyone.  The double gose (sometimes abbreviated “doge” on the blackboard) had a small but vocal minority who liked it, but wasn’t popular enough to keep in the rotation.  The brewers had briefly experimented with a lighter-bodied version that wasn’t as sharp, and not as pungent or orange-colored, that was called Donnie the Younger.  But it turned out no one liked that one, not even fans of Donnie the Elder.

Quote to the contrary, Jordan is seeking the real truthy truth and continuing his list of new beer rules and got so excited about #6 that he skipped past #4 and #5 to get at it – it being the lack of succession as he considers the end** of Mill Street:

We’ve had a lot of breweries open and close within a couple of years in Ontario. Sometimes their annual production wouldn’t fill a large Jacuzzi. Discounting those, let’s say you have shelf SKUs and you’re up around 2,000 hl a year. What’s your plan? Are you going to get big enough to sell to a large corporation? In this economy? Is your brand important enough to be consolidated? Will anyone miss it when it’s gone? According to my spreadsheet, which requires some updating, 119 physical brewing locations have closed in Ontario since 2017, just after Mill Street was purchased. Not many of them were purchased by larger companies.

Sticking with the Canadian scene, Mélissa Gélinas in the Aylmer Bulletin out of Quebec considers what the tariffs we face in Canada will mean for her local breweries:

Sébastien Gandy, head of sales, communications, and cultural affairs at La Dérive Brasserie Artisanale in Gatineau [notes, a]ccording to reports, the cost of a can could potentially increase by 10 to 30 cents. “If it were as simple as raising the price of a can and passing it on to customers, it wouldn’t be so complicated,” said Sébastien. “The real issue is that we’re already in a price war since there’s competition between microbreweries and macrobreweries, which always have the upper hand… Ultimately, we’re caught in a political war that makes no sense, where we don’t have the tools to achieve our goals,” he said. “I think we still feel a desire among the population to encourage smaller local players.

And elsewhere in the land, we see that desire play out with perhaps surprisingly patriotic themes:

In response to repeated threats to Canada’s sovereignty and a trade war, Newfoundland and Labrador breweries want you to grab a cold one in solidarity. On Wednesday Landwash Brewery in Mount Pearl unveiled On Guard, a Canadian pale ale made with only Canadian ingredients, like Quebec hops… In downtown St. John’s, Yellowbelly Brewery co-owner and publican Craig Flynn is individually rolling each label on to individual cans for a new brew called Elbows Up. “Sovereignty is a very big belief in Canada,” said Flynn. “If you want to come after us and try to bring us into the corner, we’re going to come back with our elbows up.”

We’re apparently so proud that we just might fight a bit dirty. Blame Gordie. We’re also just a bit weird. Well, it is a global economic crisis and election time so why not be weird? Speaking of the crisis, on Wednesday the US Department issued an addendum to the Trump Administration’s aluminum tariff that will cause some concern in the world of beer:

BIS in this notice revises Annex 1 to add the following two additional aluminum derivative products in Annex 1:

(1) beer; and
(2) empty aluminum cans.

There you have it. As of 12:01 am Eastern Time on Friday 4 April 2025 all canned beer imports will cost 25% more wholesale in the USA. So… that is it for this week. A reasonable set of reads. Nothing too exotic. But some looming panic. Still, remember that there wil be a special prize for pictures of politicians at the taproom. Was Poilievre pouring in Freddie’s Beach on Monday? I need to check that out.

Until next week, please check out Boak and Bailey every Saturday (WHILE YOU CAN!!! They are saying they are holidaying in April and May) and Stan going strong again each and every Monday. Then listen to Lew’s podcast and get your emailed issue of Episodes of my Pub Life by David Jesudason on the (sometimes even but never) odd Fridays. And maybe The British Food History Podcast. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s wonderful newsletter, The Gulp, too. The Share looks to be back with a revival. Ben’s Beer and Badword is out there with the all the sweary Mary! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog. Any more? Check out the Beer Ladies Podcast. That’s quite good and they are revving up for a new year. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. VinePair packed in Taplines as well. All gone. But not Ontario’s own A Quick Beer featuring… Michigan! There is more from the DaftAboutCraft podcast, too.  All About Beer has sponsored trade possy podcasts and there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water is gone which is not surprising as the ask was $10 a month. Pete Brown’s one cost a fifth of that – but only had the one post. Such is life.

*I like to place the blame on someone other than myself for things like this but, if I am honest, it’s been a bit of a blur recently with two of us covering the work of eight for a few days, three for a bit more than that and four for longer. We hope to be up to five in a few weeks so, with any luck, I can get back to really goofing off now and then.
**Under that link, there’s an interesting comment from an officer of a megabrewer: “…but it’s not an insubstantial amount of liquid…“

The Session #144: Critique not Criticism

Matthew is hosting this months edititon of The Session and has posed a puzzle that has gotten me thinking, the question of criticism v. critique:

Whereas criticism involves building an argument about why you think something is simply good or bad, critique involves taking a more holistic approach, using carefully researched and considered analysis to build a reasoned, objective, and possibly even entertaining take that benefits readers by giving them good quality information to consider.

My first thought was that I would write about beer writing but I sort of do that every week. But… that question. Eight days ago I wrote that I was trying to work out how this isn’t a distinction without a difference.*  Building any good argument always requires considered analysis. Isn’t this just a question of good and poor criticism? I mean isn’t it obvious that all “very good writers… work hard at building a fair critique“? Just because you work done’t mean you succeed every time… or ever for that matter. I am not in a snit, by the way. I understand it’s a good question but I am just trying to get my head around how to answer it.

Hmm… don’t we also have to admit that there is an extra layer to this with beer. Aren’t we, sadly, lumbered with the legacy of Jackson** who wrote, I am told, in 1987:

If I can find something good to say about a beer, I do. Any merit or unusual aspect is, I believe, of interest to my readers. That is why I choose to write about it in the first place … Nor since I have the whole world from which to choose, can I be comprehensive. If I despise a beer, why find room for it? This poses a problem only when a beer is too big to ignore.

The trouble for those who followed his lead is that craft itself got too big to ignore, which led to the leading of lots of people to spend their money buying lots of beer from lots of breweries. Without a filtering friend for guidance, however, because the governing principle was fixed. As a result, too often we’ve had to deal with the hooray for everything approach. Which means not only are bad beers not to be assessed honestly but neither are ill thought out styles or even dodgy breweries. Don’t mention the bad stuff! Schtom!! Because… what… criticism (“booo!“) in good beer is subjective while fawning praise (yay!!!) is objective… apparently?*** But is that all there is? Is there any point going over that all again? It is what it is. So I am not going to write about that. Nope.

Despite that… is there any good critical thinking in beer writing beyond the consulto PR? Why doesn’t good generate much of a body of independent peer reviewed thought, either academic or pop culture? Are there even any great beer writers? Well, there are some I can name just as examples. The Beer Nut has established the stylish standard for considering each beer in itself and calling out poor performers. Katie Mather has raised the bar for writing on the experience of both sides of a pub’s taps. And the works of Martyn as well as the Law of Lars pretty much means you can no longer rehash fable as fact. Yes, there are more than a few glimmers. Which is why I still have an interest in the weekly updates. But… I am not going to write about that. Not. At. All.

Yet… we have an excellent example most excellently provided by the excellent Laura Hadland who (like the kid ahead of me in math class who finished the test early and left the answers in view) posted her submission for The Session earlier this week and, in doing so tied excellence in writing to – err… what to call it – reticence in writing when she recalled her first paid reviewing experience:

…the restaurant got in touch with the paper. It turned out that they were in the midst of a battle with the residents who lived on the same street over the noise and odour produced by their flue over and about those properties. The restaurant accused me of being a plant by this co-op of neighbours and giving them a bad review ‘for the cause’. Which was, of course, utter nonsense, but I later discovered that one of the enthusiastic readers emailing me about my fine review was indeed one of the residents. The whole thing was downright bizarre and quite the furore. It all left a very bad taste in the mouth (and not because of the dodgy food or alleged dodgy flue) but I’m not really sure I learned very much except that you never know when you are going to accidentally stir up a hornet’s nest of local politics.

Exactly. So how, then, can one pick a theme in which to develop a critique when the topic potentially denies and even inhibits the construct of fulsome review itself? (And, while we are at it, why is the meta stuff sucking at the very heart of me this month?) Well, by way of relief, I was sorta struck by this passage on the meaning of fandom in The New York Times this week that offered me perspective:

Thankfully I also believe, in the grander sports-as-metaphor-for-life sort of way, that my Metsian prism on the world is fundamentally the correct one. Which is to say, we’re all losers most of the time. We’re all a little Metsy some of the time. We may have success, yes, but we can’t completely avoid failure and the sooner we embrace it, the happier we’ll be. There’s a reason so many Mets fans, myself included, remain delusionally optimistic after all these years, despite all the horrors we’ve seen and the LOLs we’ve endured. The highs are high, and the lows are low, and no matter how high things get we believe with religious fervor that a new low is just around the corner. But also, right behind that, possibly another high. It’s not a terrible way to go through life.

I give you Mr. Met. What does Mr. Met do? They win? He smiles! They suck? He smiles! Why? Well, perhaps it’s the paper mache head, sure, but sports fandom sits at the far end of the continuum from ugly local politics. We understand in this sort of fandom that there is the relationship and there is the knowledge – plus I suppose the honesty about the relationship and the knowledge. Can one both offer critique and have the relationship? How far can it go? I think that is actually the problem with beer writing. Writing by fans or for fans or most often both.  How else can you explain the obvious but continuing botch of IPA: as tradition, as an appropriated style, as a fragmented set of styles and then a meaningless yet all purpose brand of some sort. Yet it works somehow. Is it really a problem? Is IPA is the equivalent of Mr. Met? Fun and certainly associated but not vital. Frankly, do you really want to dig in deep?  When you think of it a bit too much, he’s actually a freakish zoolological and metaphysical horror!! It’s a human with a massive baseball for a head, for God’s sake. Who were his parents? How does he even go to the dentist?? Don’t ask. Just don’t ask.

We just sorta like Mr. Met like we sorta like IPA. One could even ask “who would crap on Mr. Met??” Maybe Phillies fans, I suppose. But who needs that? Who craps on IPA? Who needs to if it has become a meaninglessness? We let it go. We set aside the knowledge in favour of the relationship.

So if good beer hasn’t given rise to a body of critique, as Matthew correctly posits, is it perhaps because it isn’t necessary to do so? Believe it or not, from time to time I have some critical thoughts about the beer trade. No, it’s true. And I have also written histories which have sought to untangle fact from myth. But is a point missed when one does that? Or perhaps too much of that? Or only that? Or something like that?****

*A legal phrase found in Canadian rulings, by the way.
**Whose writing, as Churchill said of Russia, was never as strong or as weak as it looked.
***Matther acknowledges this when he wrote: “If beer culture hasn’t matured enough for writers to levy fair, objective critique of culture, products and processes, then I would argue it hasn’t matured at all.” Which may be correct. But I am not writing about that. Even though the “brewer’s intention” stuff drives me bonkers. As if that’s known.
****Finis. Amplifer fluens. (Applause!) Te relinquo.

The Ever Uplifting Beery News Notes For The Beginning Of That First False Canadian Summer

We are hitting the ground running this week. The image of the week up there is from Liam who posted a few shots on #BeerSky of his latest find, a “grubby 1920s silver-plated pint tankard” from Clery’s Restaurant in Dublin. I think it is all very charming. Careful readers will recall my own foray into such matters with a mid-1800s pewter quart pot I picked up in 2012. Just the thing for a very large measure of Porter.

And there was again a lot about beer writing this week. Not sure if that is good or bad. Stan beat me to one particular thought on Monday. A few years back I complained to him in an email that so much beer writing was repetative, timid and sort of dull and he gave me the best advice which he has repeated in his post this week – you’ve been around too long, seen too much… or something like that:

I would add this thought. What is new to me or Evan Rail or Jeff Alworth or Alan McLeod might be different than what is new to somebody finally getting around to visiting a new brewery because one opened in their neighborhood… There are many opportunities to write something new, for both the beer experienced and the beer inexperienced audiences.

Gary writes on a similar note. Yet having heard that and agreeing to a point, I am also mindful of the tweet David Jesudason posted about his current situation. You will remember that he is the current holder of The Michael Jackson Award for Beer Writer of the Year from BGBW. But, if you click on that thumbnail, you will see he says:

I am currently in a position where I am not sure I can continue this type of work.

Because while there may be “many opportunities to write something new, for both the beer experienced and the beer inexperienced audiences,” I would submit, there is little to no support for many types of normal business reporting and investigative reporting that we see in  other areas of lifestyle writing. And why is that? Does it leads to things like this? A story about one British brewer with a claim:

Speaking about the expansion, Vault City’s co-founder Steven Smith-Hay said: “Our ambition is to be the biggest dedicated sour beer producer in the world. This new site will be instrumental in achieving that.*

The headling added certainty by way of the “to be” rather than “may become” sort of grammarical structure. And, yes, the author does not write the headling but it all led to the statement “I’ve got a lot to say about that Vault City interview but tough cheese I’m on holiday” as well as the statement “was from a press release anyho” with questions about the reality of that ambition. To be or not to be. But only on social media. Will there be follow up? Will track records be tracked? Is it that we don’t really care and it’s all puffery for… well, you know.

It also may be related to the opinion piece “Hazy IPA Conspiracy Theories” from Andy Crouch. He who upset my world by this article – by leaving me more in agreement with the very Mr. B who Andy sought to criticize. As reported last week, Mr. B pointed at Hazy IPAs as either the cause or at least a key symptom of US craft’s sputtering retraction.  Why? Well, in addition to simmering tone of “one does not question craft”, Andy also surprisingly uses that hallmark of a weak argument: poorly dolled out snark. Phrases deployed included “grumpy old craft beer cowboys” and “strawman” and “laugh out loud moment” and especially “55 year old dudes grumbling” as, you know, Mr. B is older than that. Setting such faux juveneilia aside, what he really misses is this:

The popularity of consumer products, including beer, wine, and spirits, ebbs and flows over time. In just the past decade, we’ve seen the rise and fall of cocktails, cider, hard seltzers, and many others. Each will continue to play some role in the drinking landscape but no drink has a right to the public’s attention. Craft beer has many issues but chief among them is a generational disconnect. The audience for craft beer continues to age, younger folks make fun of craft beer dads and their beer samplers on TikTok, and the industry stands in a corner publicly wishcasting for the return of “beer-flavored beer.” 

What Andy does not seem to want to admit is that it’s not about the rise and fall of each particular form of drink but a greater overall trend. These sugar bomb beers that are labeled as Hazy IPA are nothing more than the beery sibling to RTDs, coolers and hard seltzers. Interchangible. Forgettable. Cavity causing. They may sell but they are part of that continuum that speaks to a candy fixated palate. Kinderbier. Easy to make and easy to sell with the right cartoony can wrapper.  In fact, their rise was perfectly culturally appropriate for the troubled times, a perfect drink for an era of crisis that started with the shock of Trump getting elected and then continued on through the daze of life in the pandemic. They are booze for unsettled people who have bigger things to deal with, those who don’t want to think about it. Any of it. The “eating a box of ice cream sandwiches stnading by my fridge because I can” of beers for folk who no longer can muster the energy to give a shit.  What sort of industry bases its long term health on that sort of consumer? By all appearances, this shrinking one called craft.

Speaking on asking why things are the way they are, Steve Dunkey wrote a bit of a exposé of the Good Beer Guide that was publishing in What’sBrewing, describing some of the politics behind the scenes including this bit of a revelation:

There isn’t enough room in the printed book for every pub that could meet new nationalised selection criteria. Each branch has an allocation that it can fill, and it’s well known that the allocation will be filled regardless of the quality of the pubs, because it’s believed at a branch level that if it doesn’t fill its allocation, it might not have as many entries the following year. This would restrict it if it then did have the great pubs to fill the quota.

That is quite the thing. I had no idea that there was no centralized editing of submissions from the regions. The story raises other questions, too. Check it out.

Stan (for the double) has all the questions and this week shared another Hop Queries where he pointed out again another few trends trend that point to continued retraction:

Hop Products Australia harvested 26 percent fewer metric tons of hops in 2024 than in 2023. Much of that was intentional, taking into consideration that the worldwide supply of aroma hops is greater than demand. Production of Galaxy, which is 65 percent of what HPA sells, was down 20 percent to 879 metric tons. Vic Secret dipped 22 percent and Eclipse 57 percent…. A report from Germany suggests acreage has not been reduced to the extent it has been in the United States. When the numbers are toted up, Perle and Hallertau Tradition will likely decline the most, while high alpha acreage will likely increase slightly.

And apparently the days of food and beer pairing are well behind us. As Jeff noted from a recent newsletter reporting from a conference speech by a commercial investment banker – it’s now all about “the mood management” business! As a banker might, the points being made included a grind that sounds a lot like someone worried about their ROI:

      • If consumer are walking away from beer, Nik asks that you explain Modelo, Pacifico, Michelob Ultra, Voodoo Ranger, Busch Light, and Coors Banquet to him, which are all performing great.
      • We’re not in the beverage business, we’re in the “mood management business” per Nik. He says we drink 8 beverages a day and that alcoholic ones are competing with non-alcoholic ones.
      • “There’s no such hing as lazy markets, only lazy marketers”
      • Prices have been going up lately. Are we doing enough to reinforce that value we provide to command the new, more premium price? (He implies no)…

Mmm… mood management. That’s a lot of “out-Barting” even BA Bart (as recently seen as a few weeks ago) for pushy positivity in a retracting market but RBC (actually my own bank, with those very unAmerican two out of three letters) and its investment bankers have needs. The problem with beer is you, you and you… especially you… are LAZY!!! I know I am. And, yes, so does my bank.

Next up, Millie Bowles writing for Kent Online shared the tale of neighbours fed up with the smells off the neighbouring property, the contract brewers South East Bottling:

Fed-up neighbours say the stench from a brewery is so bad they cannot sit in their gardens – but bosses are urging residents to be more “pro-business”. People living near South East Bottling (SEB) on Northdown Industrial Estate in Broadstairs have complained of a “yeasty, sickly” smell which can even force them to keep their windows shut. Such is the pong, Thanet District Council has now ordered the company to carry out an odour assessment. SEB, which works with brands such as Old Dairy and Tiny Rebel, says it is “unfortunate that in current times, local residents and the council choose to operate in an anti-business manner”.

Stench! Pong!! We read that Marion Langelier, 82, is stopped from going out in the garden because of the smell as well as “noise issues, notably “banging and crashing’ bins.” Giving equal time, we also read that Chris Prentice, 49, says it is “like hot Weetabix. It’s quite comforting. It’s nice.” Hot Weetabix? How spicy! But the real question is this – why do UK newspapers include people ages? Otherwise, solid business reporting.

Not quite as smelly apparently but still irritating is Albania where NHS Martin unpacked** some of the trials and tribulations one can meet when traveling there:

… we sprinted to Berat’s bus station where the bus driver checked 3 times we really wanted to go to Lushnje. “Can we go to the Station please” we asked as the bus pulled up in an unprepossessing centre, the Mansfield of the Balkans, but the driver just pointed vaguely to the west. If in doubt, follow the tractor. Well, there’s a building called “STATION” anyway; five minutes to spare for the 10:38. No bus stops, no timetable, no-one to ask, just (bizarrely) two cafes side-by-side. Resigned to missing (if it had ever run) the 10:38, we resolved to seek advice from the cafes. It’s what you’d do in England, isn’t it, ask in a pub. The chap in one pointed heavenwards, the lady who brought us two espressos borrowed Mrs RM’s phone to point at a roundabout a half mile south, though a bus driver taking a fag break added “autostrada” mysteriously…

There is more. I think they ending up catching the 1:38 pm bus. Me, when I worked in Poland in 1991 I tried Albanian carrot jam. Cured me of making further travel inquiries.

As a follow up on the receive spate of breweries going under, Ed wrote an interesting post on his pre-brewing life as a microbiologist with a firm that went into receivership:

When I worked as a microbiologist the company I was at went bankrupt and managed to re-open a soon after with a slightly different name doing the same business. It had been obvious the company was not doing well for some time. A big customer had been lost so the work just wasn’t there like it once was. When I saw the owners daughter updating her CV on a work computer I thought the company was definitely going under, but despite this it still came as a shock when it finally happened. I’d worked there for years so though intellectually I’d guessed I’d soon be on the sausage it hadn’t prepared me emotionally for when reality hit. 

Finally and perhaps along the same line… in my undergrad years over 40 years ago, one entertaining pal would discuss hypothetical washroom fixtures he wanted to see. He dubbed one the VomKing 5000? Apparently they exist for real in Germany according to one posting on the Dull Men’s Club on Facebook. Note: this is a free standing barf station in a public washroom there. Handles and all. I think it only lacks the mist of ice cold water spraying your forehead that my pal had designed into his porcelain dream. His grip handles may also have been refrigerated in his version. But here you can head butt the flush button in this model. Reminder: the internet was made for educational purposes. You have been educated.

And with that great moment in blogging history… from Alpha to Omega… input to output…so… once again… that is it and we roll the credits… well, the credits, the stats the recommends and the footnotes and the many ways to find good reading about beer and similar stuff via any number of social media and other forms of comms connections.*** Want to keep up with the news before next Thursday? Check out Boak and Bailey every Saturday and Stan back each Monday. Elsewhere go look at then listen to Lew’s podcast. And get your emailed issue of Episodes of my Pub Life by this year’s model citizen David Jesudason on the odd Fridays. And Phil Mellows is at the BritishBeerBreaks. Once a month, Will Hawkes issues his London Beer City newsletter and do sign up for Katie’s now revitalised and wonderful newsletter, The Gulp, too. Ben’s Beer and Badword is back with all the sweary Mary he can think of! And check out the Atlantic Canada Beer Blog‘s weekly roundup. There is new reading at The Glass which is going back to being a blog in this weeks best medium as message news. Any more? Yes! Check to see the highly recommended Beer Ladies Podcast. That’s quite good. And the BOAS podcast for the bro-ly. And the long standing Beervana podcast …except they have now stood down.  Plus We Are Beer People. The Boys Are From Märzen podcast appears suspended as does BeerEdge, too. But not Ontario’s own A Quick Beer. There is more from DaftAboutCraft‘s podcast, too.  All About Beer has introduced a few podcasts… but some may be losing steam. And there’s also The Perfect Pour. Plus follow the venerable Full Pint podcast. And the Craft Beer Channel on Youtube.  The Moon Under Water… is gone which is not surprising as the ask was $10 a month. Pete Brown’s costs a fifth of that but is writing for 47 readers over there. There was also the Beer O’clock Show but that was gone after a ten year run but returned renewed and here is the link! Errr… nope, it is gone again.

*I couldn’t gather the energy to keep up with the Vault City thing further –  but Stonch made a great point.
**Travel pun!!
***This week’s update on my own emotional rankings? Facebook still in first (given especially as it is focused on my 300 closest friends and family) then we have BlueSky (128) rising up to maybe… probably… likely pass Mastodon (913) in value… then the seemingly doomed trashy Twex (4,474) hovering somewhere above or around my largely ignored Instagram (163), with sorta unexpectly crap Threads (43) and not at all unexpectedly bad Substack Notes (1) really dragging up the rear – and that deservedly dormant Patreon presence of mine just sitting there. 

Your Thursday Beery News Notes For The First Of May

OK, the lawn has been mowed. Even though we had frosts three times in the last week. That is a milestone. As is the Craft Brewers Conference for 2022. I like the logo. No reference to #CBC2022. Actually looks like it was used by the Minnesota Beer Distributors’ Convention back in 1974. Right down to the bottle rather than, you know, a can. So… some people are getting back together. To get a bag or two of fruit sauce. Even we were out last night at a favourite place and hardly anyone had a mask on. Yikes. Our local numbers have moved from worst ever to less than worst ever so people must have forgotten or given up. Fingers crossed!  That’s where we are. Fingers being crossed.

The big news is in beer periodicals… as it is periodically. Is there a comeback being made with the news that All About Beer has been revived to some extent by Beer Edge collaborators Andy Crouch and John Hall:

When we founded Beer Edge in 2019, we drew on our experiences with All About Beer and the role it had in developing our own education and careers to help define the vision for our new company. Meanwhile, All About Beer’s bankruptcy concluded and the company and magazine closed for good. Bradford and Johnson later regained control of the brand itself and the content archive. And in early 2022, they agreed to sell these individual assets to us.

I will be interested in hearing about the business model. Andy, a public service lawyer in the real world, is acting as publisher with John reviving his role as editor, a position last held in 2017. After learning that GBH is essentially subsidized by non-publication public and private revenues (and subject to the inexplicable* withdrawal of cash, too) I thought a bit about the other ways of making an entirely niche topic at least break even. Pellicle, for example, on its third anniversary has announced a sustainability goal based on subscribing patrons with a noble goal: “your subscription lets you ensure that people who can’t afford it can still access our features, free of charge“. I am among the subscribers as Pellicle often offers writing you don’t see anywhere else. The main remaining old school periodical is Craft Beer & Brewing run these days by Joe Stange appears to be run as a for profit business with generous old school subscription rates with various tiers no doubt providing quite a range of valuable benefits.  I don’t subscribe as I find the articles, however excellent, to be often aimed towards the supply side, rather than me and my consumer demands. What is the proposition now from All About Beer?

The other big news in the brewing world in 2022 is really the resurgence of big beer. Or rather BIG BEER. As illustrated this week by the fabulous news from Molson Coors:

Molson Coors Beverage Co. says its profits soared in the first quarter for its largest quarterly sales growth in more than a decade. The Colorado and Montreal-based company, which reports in U.S. dollars, says it earned US$151.5 million or 70 cents per diluted share, up from US$84.1 million or 39 cents per share a year earlier. Underlying net income excluding one-time items was US$63.8 million or 29 cents per share, compared with US$1.6 million or one cent per share in the first quarter of fiscal 2021. Revenues for the three months ended March 31 were US$2.2 billion, up nearly 17 per cent from US$1.9 billion, primarily as a result of strong growth outside of North America amid fewer on-premise restrictions in Europe.

So much for the end times that all the experts spoke of. Like seltzers taking over. We do, however, still seem to have a slight bitterness in the mouth. Speaking of macro-lag, The Tand shared an image of what I think is a very attractive beer label, Cerveza Victoria lager from Malaga Spain. Utterly unhip with its middle aged guy in a suit wiping the sweat off his bald head, the use of white in his shirt, the hankie, the table and the background sends the image of pounding heat. I like the straw hat, too. Lovely design.

Less wonderful are the stories David Jesudason shared of his disheartening discriminatory experiences in the bigoted wine world for Glug:

One of the worst racist nicknames I endured was repeatedly said when I worked at a bar during my university days from 1999 to 2003. It was my job to carry the bottles of wine from the cellar and the manager of this West London establishment – Keith – would reward my efforts by calling me Gunga Din. For those not familiar with the Rudyard Kipling poem (and I’ve got a feeling that my racial abuser only knew the title) it’s about an Indian water carrier so expendable that after being killed helping the British Army his life is summed up by the jokey line: ‘You’re a better man than I am, Gunga Din.’ Although it’s a highly offensive term, it’s actually fitting as I was as dispensable as Kipling’s Hindu hero and if I’d complained I would’ve been ushered out of the door.

Just to be clear, the need for the efforts of Crafted for All and Beer Diversity at #CBC2022 give me no greater hope for the experience in the beer world.

Also at #CBC2022, rolling out craft’s long stale mantras of “we” and “winning” and “wars” is so utterly bizarre. And to my mind, the group think enforced at these gatherings has led to things like hazy IPAs being effectively gateway drinks for seltzers. Dumbing down leading to loyalty leachate. And shit like this:

… beers brewed with marshmallows. This once niche ingredient has actually become a trendy adjunct, but will it stick? …the marshmallow beer trend is like a Peep in the microwave: it is on the rise! Just last year, the number of beers containing marshmallows available through Tavour increased 31% over the year prior… these brewers started using mallows in small doses in select Stouts… fans of the brewery loved it and continue to love it. Tavour recently featured one such Drekker, a dessert-inspired smoothie Sour –– Chonk Mango & Marshmallow. It sold out in less than 48 hours.

I feel dirty just mentioning that. Sharing another sort of thing I don’t want to experience, Ed told a tale of mixing beer and rock climbing this week as he retro-ticked:

On the last night of our trip as the pints went down we were planning what to do in the morning before we went home. We were tempted by the fizzy keg climb Double Diamond (HVS 5b) on the impressive Flying Buttress. I was also tempted to pour more beer down my neck, it was the last night after all. When it started raining heavily I agreed to lead the climb before heading back to the bar, confident it would be far too wet to climb in the the next day. So when I was greeting with blazing sunshine when in my hungover state I peered out of me tent in the morning I was not filled with joy. 

By contrast, Jordan has done the far more sensible thing and taken up writing about beer more often. I say this with the greatest of pleasure as for a certain set it can seem that one of the qualifications for being a beer writer, when not hiding in podcast oblivion,** is not actually writing all that much about beer. Not Jordan! His immediate focus? Actually reviewing beers that show up in the mail and being a bit honest about the process:

I didn’t read the label. Although I try to do right by everyone, sometimes, there’s so many samples that I’m profligate. Sometimes I’ll try things and they aren’t worth mentioning; I’d just hurt the sales. Sometimes, I’ll really enjoy something but I won’t find a place for it. With Hoppy Pollinator, I just didn’t want you to know about it on the off chance you’d prevent me getting more of it next year.

I liked this article by Will Hawkes about the current trend of Dark Mild in England’s Black Country, a theme I’ve seen nosed around periodically over the years. Twenty years ago and more, Sarah Hughes Dark Ruby Mild was a but of a lantern in the dark to the home brewing set. I say I liked it but more so after I did a bit of text analysis on the 3,800 piece to establish what I was reading given, you know, it was filed under the word “critical“… something of an unlikelihood.  I thought to do this primarily as the article makes no mention of the sorts of background to Mild that one would find in, say, a piece by Ron Pattinson… like his 2011 bit in the BeerAdvocate “A Short History of Mild.” So… 42% of the article is made up of quotes from folk in the trade. Three historical records are cited and the rest is mainly pleasant physical observations or input from or about four breweries making these Dark Milds: Yates, Bathams, Fixed Wheel and Box Car. What do we call this sort of writing? If it was in the newspaper, a lifestyle piece on a regional scene?

Matt mentions another aspect of reality:

News of another brewery closure. They are dropping like flies at the moment. My thoughts with all the affected staff.

That was raised in relation to Exe Valley Brewery shutting down. In operation since 1984, the current owners only held the reins since 2020. They join another brewery well into its fourth decade, Wood’s Brewery in Shropshire, along with many others. Normal churn or end times? Hard to know but hard times for the owners and staff.

On the up beat, Beth Demmon continues her series of profiles at Prohibitchin’, her blog receivable by email, with this week’s article on Lauren Hughes, head brewer at Pittsburgh’s Necromancer Brewing and how they are seeking to make change:

Strategic hires at Necromancer Brewing, ensuring long-term support of said hires through consistent mentorship, and plenty of community-facing events that signal safety and support for marginalized people. “Having people enjoy beer in a place where they feel welcome and being able to give back to the community so much, that means a lot to me,” says Lauren.

Finally, I am not sure I would call a beer experience “Schubert-like in its symphonic harmony” given he completed only six of his thirteen symphonies and one of those is named Tragic.

There. For more, check out the updates from Boak and Bailey mostly every Saturday and from Stan every Monday except last Monday and next Monday, plus more with the weekly Beer Ladies Podcast, and at the weekly OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well. There is a monthly sort of round up at The Glass. (Ed.: that seems to be dead now.) There is more from DaftAboutCraft‘s podcast, too. And the Beervana podcast. And sign up for Katie’s irregular newsletter, The Gulp, too. And check out the Atlantic Canada Beer Blog‘s weekly roundup. Plus follow the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. The AfroBeerChick podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword (Ed.: …notice of revival of which has been given…)  And remember BeerEdge, too, and The Moon Under Water.

*Actually, quite explicable.
**Let’s be honest. They take up too much footprint in your audience’s available time, you can’t cite an idea within them for a quote, the attract no comments of consequence and they contain no means to link to something they reference. You may as well as be sending postcards to the handful of folk who listen. And writing “umm” for every seventh word.

The Thursday Beery News Notes For A Somewhat Ugly Week In Beer

I almost took this week off. It’s been a very busy stretch at work. It’s good busy, mind you. Takes the mind off the pandemic, the near death experience suffered by American democracy and winter and… and… and… Other than that, I did see both the nearest and seventh farthest planets from the Sun last weekend. That was cool. And, see, I noticed the winter brown goldfinches at the feeder just starting to show their yellow feathers at their shoulders. Spring is coming. Oh, and I had a beer or some beer or something at some point. This is still a beer blog, right?

Hmm… what’s in the news? Horrible breweries apparently. First, the end times seem to have struck once again in the semi-beer fruity gak. You a betting reader? Seriously, when is it going to die off? The exploding gak. Jeff started it. And the we end up here. Really. Just look to the right at the warning one horrible brewery had to issue and consider how horrible the warning issued by the horrible brewery actually is. Actually, I know nothing about the horrible brewery except it is happy, first, putting out a horrible fruit gak beer and, then, a horrible warning about the horrible fruit gak beer. Hide the exploding can in your garbage, they say. Hide the exploding can in your garbage? That’s the advice? Did they check with the local solid waste dept? So they must be horrible. Right? Right. I hope they are not but they might well be. Watch your step. You, too.

If that was not enough,* Vinepair started the ball rolling with the story of another horrible idea, the $90 six pack. It’s a dumb idea which has nothing to do with the beer and everything to do with the $90 despite the spin:

After talking to Gislason, however, I don’t think he deserves derision for Hanabi Lager. Though he’s got grand ambitions, and a funny way of revealing them, his ego is in check. You will probably roll your eyes a few more times as you read this story, sure, but who knows? Gislason might very well be taking lager to a place it’s never been before. “The vast majority of beer consumed in the world is lager, albeit an ‘industrial-commodity’ version that’s relatively simple and homogeneous in flavor,” says Gislason. “Recognizing that high-quality lager brewing was underrepresented in the craft brewing world, that became our brewing R&D focus about 10 years ago.”

Sucker juice. A sad tale based on a false premise. Jeff perhaps was unnecessarily detailed in his criticism, giving the discussion a little too much oxygen. It’s not about disrespect as much as not giving a shit. These things arise from time to time and either die off or end up in the business acquisition they were actually initially set up to serve. Best response? This:

Fuck these guys, we do the same thing for $12 a four pack.

Speaking of horrible brewers, the big story of the week would be the situation at Boulevard Brewing, which was first described in a Reddit post:

I left Boulevard Brewing Company in March 2020 because of harassment I received because I was pregnant. My boss stood me and another female employee up in the lab, in front of another coworker, and demanded to know if we were pregnant. When we refused to answer, he told the other woman “the only way you could be pregnant is by your cat”, then continued to ask me. I reported this to HR, but it started a cycle of reporting his behavior to HR and then being punished (by him) for going to HR.

Nutzo. If denigrating and potentially illegal employment standards could be wrapped up in the word “nutzo”… which it might or might not. It’s sorta sweet – in no way that makes any sense on this planet – that the brewery issued a statement that says it was all fine… a joke maybe… but not real… look over here… shadow puppets… AND then, on Wednesday, they repented or at least reflected and started living in reality. THEN, late Wednesday, folk identifying as employees posted an alternate version of reality, of multiple executive firings. Wow. Need to keep an eye on this one.

So much for beer people are good people. Some are. Some aren’t. Speaking of which, beer people writing about other beer people is usually dull as dishwater… or worse, less interesting than exploding fruity gak or a $90 six pack or sexist piggy stuff. But in this case the bio bit on Chalonda White, aka Afro Beer Chick, is good. Very good. I should work one like that, too, but on me. If I was that good. But I am not as interesting. And not committed to important things like Chalonda is. I could learn a thing or two. Grow up a bit.

Enough!. Let’s look elsewhere. Brexit’s effect on the UK wine trade is petty shocking as described by one wine merchant:

I now hope, if the wind is blowing in the right direction, to start seeing stock from early February. My orders with producers were placed as far back as December. So from what was a 7-10 days turn around has become a 5-6 week turn around. Another of those Brexit dividends. 14/22…

Just last week, we discussed* the effects of Brexit on the UK import market. This seems to indicate it is going to be ugly.

Note: it’s never a good idea to use social media to self doom scroll after you get an article published. Blaming headline writers, the readers… anyone with a different view is a bit weird. If it isn’t explained in the story… is it a good story?

One of Canada’s beer blogs that likes to pretend it isn’t a blog has posted a good piece with four people involved in the beer trade talking about the pivot and the way forward:

At Matron we’ve learned to adapt to the rapidly changing market: we’ve leaned into online sales and home delivery. In fact, we predict that to make up for the shortfall in bar and restaurant sales, breweries will need to sell up to half of their beer online this winter to survive. On the flipside, you, the craft beer drinker, have gained incredible access to the majority of Ontario breweries, whether it be shopping directly from the brewery’s website, or supporting one of the many independent bottle shops that have sprung up.

I am rooting for them all. Matron is one of my near neighbours… in the Canadian sense, an hour’s drive away.

And Matt C wrote about Czech v. German in Ferment 52 and has found a number of solid witnesses to give testimony as to their preference. I approve of the following point most heartily:

But one bone I must pick is with those who replied to my poll by stating they don’t like Czech beer because of the diacetyl (an off flavour that makes your beer taste like butter.) And I understand Czech beers often have a rich, butterscotch flavour, but it’s not like the hot buttered popcorn character that makes you want to tip a pint of naff cask down the drain.  “People who say things like that are the type who talk without knowing what they’re talking about,” Evan says, bluntly. “But yeah, there is diacetyl in Czech beer sometimes. There’s diacetyl in German beer sometimes, too.”

The diacetyl police are amongst the most tedious of beer fans. As far as I am concerned it all comes from (i) nutritionalism*** and (ii) need-to-take-a-stand-ism and (iii) the unfortunate proliferation of off-flavour seminars rather than on-flavour seminars.

There. Unfortunately, more seriously nasty stuff going on than good. But some good and we have the eternal glow of the deep and abiding hope for more good. To continue your quest for actually good reading check out the weekly updates from Boak and Bailey, back now mostly every Saturday, plus more at the OCBG Podcast on Tuesday and sometimes on a Friday posts at The Fizz as well.  We have a new entry from the DaftAboutCraft podcast. And sign up for Katie’s weekly newsletter, The Gulp, too. Plus the venerable Full Pint podcast. And Fermentation Radio with Emma Inch. There’s the AfroBeerChick  podcast as well! And also look at Brewsround and Cabin Fever. And Ben has his own podcast, Beer and Badword.  And remember BeerEdge, too.

*Which is good for me because, in case you haven’t noticed I like to write a weekly post about all the things I read about so that you can read that in addition to all the things I read about.
**You did have a roundtable discussion by Zoom meeting afterwards, right?
***See Michael Pollen, yes, but see also a sort of fraidy-cat approach to things and the deference to the people who, utterly hypocritically, ended up giving you strawberry milkshake sour fruit candy beer crap. Have a Yorkshire bitter from an actual open square fermenter. Enjoy the slight buttery goodness.

Beer News For The Week When You Learn 1/52nd Of All Human Thought Relates To The Super Bowl

Well, that was quite a something. The game was dull and boring the halftime show was worse. But it’s over. And, really, you only get one “Prince in the rain for your halftime” experience in a lifetime. It’s all degrees of sucking from there. Otherwise, three weeks to March. That’s all I know… so, let’s go crazy with some beery news on a Thursday.

In a surprise move, the beer ads on the Stooper Stupor Super Bowl broadcast actually triggered actual discussion. It started with the odd message from ABInBev summed up neatly with this tweet.

To be clear, Bud Light is not brewed with corn syrup, and Miller Lite and Coors Light are.

Which immediately pissed off big corn. So MillerCoors sent corn farmers their beer! Since then we have been reminded that much high test US craft also relies on corn sugar to boost its strength. This is called chaptalization in wine and it is not considered good. Mainly because it is considered bad. But with US craft beer it is apparently considered – on the near highest authority – to be very good. A rice v. corn debate then broke out. It was exciting. Me, I was caught up in the moment and noted that “138 years of a massively popular rice-based beer and its cultural place still confuses some commentators.”  Stan piled on historically and noted with both flair and panache:

On January 30, 1881, well before A-B took aim on beers brewed with corn, the author of a full-page article in the Chicago Daily Tribune chose the side of rice in the rice versus corn debate. The author stated, “Corn beer is not a drink for Americans or Germans. It is good enough for the Spaniards, Greasers, Indians, and the mongrel breeds of South America.” Instead the author lauded the exceptional crisp taste that resulted with rice, and added, “for years the ‘blonde,’ or light colored beers have been fashionable and grown into public favor in America.” The author also suggested most breweries in Chicago used rice, while Milwaukee brewers used corn.

Me, I’m pro-corn since at least 2008. And I am pro–rice, too. And Jeff’s from sugar beet farming stock. So we are all the better for the whole thing.

Changing gears but still on the general theme of “Knowing v. Not Knowing What’s Real” last Saturday England’s newspaper The Telegraph broke the news that no one had considered ever before – that there is a craft beer bubble! To be fair, the article mainly focused on the bubble from an investor’s point of view.

“There is still growth, but the market is now much tougher for new entrants,” says Jonny Forsyth, global drinks analyst at market research group Mintel. “The number of brands is outstripping the growth and now people with money are wising up to the market. If someone asked me to invest in a craft beer company now, I’d say ‘no way, that ship has long sailed.’”

Hard to disagree with that.* And in Colorado, a fourth brewery had announced its closing – the fourth just since 2019 began. Remember: money likes money, not fads. Apparently thermometers are sorta fads… or at least not traditional…. or someone was having a bad day. Speaking of making money, there was an interesting follow up to the news last week of Fuller’s sale. Head Brewer, Georgian Young tweeted:

Thank you @Will_Hawkes it has been a strange week with so many uncertainties for some colleagues but my great team @FullersHenry @FullersHayley @FullersGuy along with the Engineers, Tech services, Quality et al are looking forward to the next chapter friends

Then the former Head Brewer, John Keeling, tweeted: “Today I took people on a Fullers Tour, not sure if there will be many more.” Melancholy days even if the future is arguably… well, hopefully no less as bright.

Attentive readers will remember Robert Gale. He won the 2012 Christmas Beery Photo Contest. Well, Robert is living with Crohns Disease and recently had a stoma  – or alternative nether region – installed. He recently tweeted about a post he placed on his blog with this fabulous invitation to readers: “Here’s my experience when I tried beer for the first time since having a new bum installed“! Here is his post entitled “Beer and Stoma.”

Once upon a time, an anonymous brewer berated R(Hate)Beer on this here blog. Now, with the announcement that it has been fully owned by ABInBev, he is not alone.  Which is a bit unfair but not entirely unfair. Oddly, the former principle owner wrote on the competing – and for my money superior – BeerAdvocate:

RateBeer is a quality-focused organization, and our value to the community has always depended on our integrity, and willingness to put in greater effort to produce more meaningful scores and information. I’m very grateful for having the opportunity to serve you all. It’s been a great pleasure meeting so many of you in person, and through this more fully understanding our important role in industry, and the joy, pride and responsibility felt by so many out there in RateBeeria.

That’s nice. As I have reminded you all often, always remember there are people out there behind the blogs, forums, tweets and… what else is there? People. And money. People and money. And beer. People and money and beer.

#FlagshipFebruary is one week in and – boy oh boy – are there ever more days in the month than actual flagships out there, aren’t there. We learned that macro brewed Euro-imports are allegedly flagships. We learned that a brewery can have eight flagships.  And another can have a sexist flagship. We learned that it’s  departure lounge beer, “stupid” and a “legacy craft promotional thing.” It’s cloudy and new, too! We also learned that all the sponsorship were only to make sure the writers chosen to write blog posts got paid.  [Ed.: we are just having a personal fugue state experience for a mo… and… we are back.] That’s nice. The upside is that it did not die a dumb death.** And this one won me (even with the “moule frites” for mussels and fries***) by proving this is not just, not solely #OldBeerForOldGuysFebruary. Plus I was reminded how wonderful McAuslan Oatmeal Stout is from a modestly priced can. Fabulous! The downside is we still have no idea what it all really means other than some sort of odd booze-laced homage to the Counter-Reformation. Whatever it is, what it is now won’t likely be what it is a couple of weeks from now. Stay tuned. I’m rooting for it. Really. Like almost 50/50 on the upside. Well, except for money for writers. I’m 100% on that especially given how much money they are getting each!

That is it. Early February ice storm out there as this goes to press. Need to shuffle along not knowing exactly when my feet will be cut out from underneath me. Meantime, look to Boak and Bailey on Saturday and then Stan on Monday for updates on these and many more good beer news stories.

*Some always try.
**An actual phrase in our household: do not die a dumb death. Like the award winner “Doubt it, Ralphie!” which I thought was a line from some forgotten early 1960s TV comedy until Dad told me that when there was a neighbourhood kid who hung around when I was maybe four who just lied all the time. Name? Ralph.
***I just can’t shake the sub-motif of Turgenyev’s Fathers and Sons.

If This Is Thursday That Must Be Columbia… Or Tunisia… Or The Beer News!

Big day around these parts as the lad graduates from high school today. Victory! Burn the text books!!! He’s outta there!!! Speaking of ceremonies, let’s just jump into the good news this week with that fabulous photo of a Great Lakes Beer* delivery to a wedding party last weekend. You ever notice the breweries you really like are, you know, really likable? Great customer service.

Speaking of fabulous, M. Lawrenson issued a fabulous edition of “News in Brief” last Friday and coined a classic: “Bud Gear Hunting“! I giggled all weekend over that one.  It is a wonderful thing to watch one man battle the humourlessness that good beer has fallen into. You know how people keep having to say “remember – beer is supposed to be fun!“? That sorta thing is needed to be said because it isn’t always much fun. And if you label this or that cynical, well,  you really need to get a fish.

Speaking of needing to get a fish, this vacuous response to a well placed query about shelf life QC was stunning… or stunned. Apparently (1) it is up to consumers to monitor the problem of stale dated beer on behalf of big craft (ie the ones with money enough) and (ii) the proper response to queries about why big craft can’t manage shelf life QC is:

And speaking of Collabs, that’s something we’ve been doing since 2004 or 2005. We’ve helped some awesome small breweries get attention they deserve, and have worked with some of the best in the biz. Super stoked to think about all the fun and great beer we’ve had over the years.

Now, that’s a wee bit cynical. Almost as cynical as attempting a pile-on while blurbering incoherently about “being indie” as if anyone cares. Folk should just try for likable more often. Who cares about “indie”? Better ti be likable. It is nice to be nice. Did you know Great Lakes Beer takes care of their own shelf stock to make sure that it’s fresh? Plenty of local brewers do. Because they can. That’s nice of them, isn’t it.

Refreshingly, there are actually clear headed people out there getting to the point of what makes for a great moment out in a pub and having a beer, people who are able to tell you what it is we really love about this whole obsession:

The result was a beer that warmed and lost its head too fast and by the end tasted like something that had been left on the bar for two hours. Of course, this poor bloke was alone and incredibly busy so he could be excused. Bollocks! No, I was the only client inside that pub and there were only two or three people outside.

Speaking of nice, the Drunk Polkaroo has been tweeting poetry.  “Open. Pour. Drink. Repeat.” is amongst his finest works. Ah, beer poetry. Beer Haiku Daily was a favourite of mine. Remember that? That was great. When people enjoyed just clean beer fun.

Here is an inordinately detailed discussion of Untappd that unpacks that craft-specific phenomenon of reluctance to acknowledge customer opinion. I’ve never bothered with Untappd but if you had you might want to have a look.

I am with Jason. As I said last week, it takes a bit of craft-quality amnesia to not understand that the microbrewers and then the craft brewers from the late 1970s to the early years of this decade were largely cloning the styles of Europe including, largely, the ales of Britain. So, while Matt is correct to suggest auslanders are reluctant to embrace UK craft, the diagnosis is not as suggested.  UK cask is one of the foundations of US craft and, frankly, UK craft has taken on wee too much cloning to stand that much apart. And hyperventilating. A bit of that, too. Not unrelated, there now is a Trappist brewery in England.

Serious but strong thoughts from Dr. Jackson-Beckham.

Finally, an actual serious story about the passing in Atlanta of Minnesotan Todd Keeling, a beer dispense system inventor, that Tom brought to my attention:

A fast-talking tinkerer and father of four was at SunTrust Park to install his beer tap invention when he died, his family told The Atlanta Journal-Constitution on Wednesday… Kuchta said her nephew was excited to learn that another MLB stadium wanted his beer tap technology, Draftwell, which was going to cut down pour times at SunTrust from a 14-second average to five seconds.

We engage in health and safety considerations throughout all the construction work I am involved with and we are always aware how dangerous familiar workplaces can. That is as true in all aspects brewing as any other industry. Very sad.

I will leave you on that note for this week. Remember to check out Boak and Bailey with the news on Saturday as well as Stan on Mondays.

 

*The one with the Great Lake being Lake Ontario and the location being Etobicoke and not the one with the Great Lake being Lake Erie and the location being Cleveland.

Finally – A Quiet Week In Beer Thursday Links

Quiet. So quiet Stan is taking a month off. You know what he does in these little gaps of his? Not judging. No. Not me.  It’s election time in Ontario all of a sudden but, again like in 2014, I expect a quiet sleepy time for beer as debating point on public policy. That is our current Premier Kathleen Wynne performing the obligatory pouring of the beer back in the last 2014 campaign. Oddly, she chose an iconic brand from another province far far away. I shall make no such error. I am announcing my committment to offering you the best politicians pouring beer photos throughout the next month of campaigning.

Was it really quiet this week? OK, there were some spats. Folk not liking folk calling folk out. I don’t get into these personality things much so I can’t speak to the dynamics. These are all strangers to me. And then there was that whole “Monday of the Glitter Beer” argie-bargie. While there are good intentions involved, my position remains clear:

I really should have written “silly” and not “stupid”* for niceness’s sake… but my point would have really been the same. You dull a beer with murk and then add adulterating if likely benign elements to make up for the loss of beer’s natural jewel like gleam? But isn’t the real thing folk should understand is that it just doesn’t matter at all? I was a bit surprised by the glitter as a thing women use association argument as I think of glitter as a thing children use. Stuff on the craft shelf like the Elmer’s glue and construction paper. Hmm. Maybe it helps to be Canadian with pals in upstate New York. Let me explain. In upstate New York, adults eat hot dogs. I get it. I even do it when I am there. There is a rich history of ultra-local hot dog loyalties. But in Canada hot dogs are the food of a child. Like racing all a giggle towards a teeter-totter in the park. Or excitedly wearing a new ball cap with Thomas the Tank Engine.** That’s what hot dogs are. And glitter. Doesn’t mean its not worth taking pleasure in. Fill your boots! [I understand folk like to play “name the hops in the beer” too.] Frankly, any reason for a good schism is reason enough for me.

Jordan has been quiet. Now he says he will no longer be as quiet.

Hmm. Even though I have unjustly received the sting of the Protz, this situation is a bit odd.  A newspaper… well, a newspaper-like-thing sneakily reconstructing an apparently new interview and story from an old interview and story. How odd.

What else is going on? Kara Loo and Kelissa Hieber posted a good summary of events at this year’s US Craft Brewers Conference from the positive party line point of view. I say US even though the BA seems to be silently absorbing the Ontario craft movement and maybe other Canadian craft brewing regional discussions. Is that happening elsewhere, too? Me, I find the “Stronger Together” stuff a bit weird. One ring to rule them all. Who would have thought independent and small mean homogenization and centralized authority? Jeff likes “independent” but I just don’t get it at all. Hard to think of a vaguer word to frame a potentially stalling trade’s rebranding campaign around.

There is a good reason no one goes to watch three-legged races. The rope tying up the participants. I think of that often when I read folk trying to describe the economics of craft brewing while carefully avoiding any discussion of the owners’ take from these businesses. It’s all very well to tell sad tales of the actual hardships families of brewing staff face but why is that not partnered with the story of the lifestyles, cottages and fishing boats of the established and emerging craft brewery owners?

Speaking of quiet, will what might have been called in the 1950s or 60s eastern mystical mindfullness and beer be a thing? Well, it is a thing already – one that’s called “laying off the hootch” but you see my point, right? Andrew Jefford poses the question as it relates to wine in this way:

I would simply point out that there are, in fact, many points of similarity between the general practice of mindfulness and that of wine tasting.  You can indeed be a mindful wine taster; wine tasting at its most subtle and rewarding is a ‘mindful’ activity par excellence.

I get it. It’s about the immediacy of now. But I just end up having a good nap when I am achieve this sort of state of mind. Or staring at an ant crawling through the lawn. Up and down the blades of grass. Or reading a few travel posts by Ron. Why add alcohol? Isn’t the cool spring air sweet enough?

The Low House in Laxfield, England has been bought by the community just eleven years after it was the subject of a post on this here blog. Just eleven years. Coincidence?

Another month, another stage in the  case of Stone v. Keystone… and this is the point in the litigation that the non-lawyers eye will start to glaze over. See, Stone has moved to dismiss the counterclaim rather than answer it with a statement of defense to the counterclaims. Got it? Bored yet? You know, I took Civil Procedure from Tom Cromwell, a wonderful professor who later became a judge of the Supreme Court of Canada… and even I am getting a bit bored. Mind you, I think it was a Friday 8:30 am class so I likely only went maybe once every five weeks. As always, legal brain*** Brendan in Syracuse unpacks the situation.

Not beer: Living Colour.

Oh – and I did have a few beer.**** I especially am enjoying a small stash of Brouhaha, a nut brown ale from Refined Fool out of Sarnia over by Michigan. Lovely. He who is tired of nut brown ale is tired of life.

That’s it. Laters.

*I did poll the drinking age women in our house and they did go with “stupid” so…
**Not to mention, giving equal time,  1 Corinthians 13:11.
***He is such a brain.
****Remember – in Canada, the plural of “beer” is “beer” – like moose. OK?

Your Beery News For The Sudden January Thaw

Nothing slows down life as much as three weeks of the freezing weather that we are just about to get a break from. Well, that and regularly keeping track of the beery news again. It’s been since November since I started back up.  I was last August’s jaunt as Stan’s intern that did it, I suppose. Give me a few years. I might get reasonably good at it. Maybe. Sorta. Bet I pack it in come spring.

Anyway, first up, all that hope and rage you have balled up into the narrative that moderate alcohol is good for you? It’s very likely a crock. Why? Because “…low-volume drinkers may appear healthy only because the ‘abstainers’ with whom they are compared are biased toward ill health.” My take? If you regularly wake up hungover you are likely hurting yourself. Start with a few liver function tests.

Crap. Eric Asimov has mentioned Prince Edward County wines in The New York Times. I’ll never be able to afford to drink the local stuff now.

More bad news? Why not? The sudden shutting of central New York’s venerable Saratoga Brewing was covered in great detail by central New York’s venerable Don Cazentre. It’s not that often that beer business news gets covered as business news but Don is regularly the one doing it. Another form of the death of the dream of national big craft – along with, you know, less and less of the stuff being sold. Hail the new boss! Local murky gak in a sterile monoculture branded taproom where everyone wants to tell you about how great the beer is. Now, that’s my kind of entertainment.

Now, how about something positive? I definitely award the best long writing this week to the two part essay by Matthew Lawrenson on pub life for the perspective of someone with autism:

I’ve been told that people are wary of me due to my “beer blogging’s greatest monster” reputation and are surprised when I’m more anxious and less obnoxious than they’ve been lead to believe. All I can say is that, usually, things are rarely what people expect them to be.

My favourite thing about the essay is how plainly described it all is. Matthew treats the subject objectively, with the respect it deserves. Very helpful. By way of a bit of contrast, because it’s important to keep this dynamic, Jordan took on the argument being made by Canada’s macro brewers about our excise tax regime and found it seriously lacking, working both the numbers as well as his sarcasm skills:

…let’s do the math. Wow! The average price of a case of beer is $36.50 if you go by the examples that Beer Canada have used. Now, let’s see. 24 x 341ml = 8,184 ml. How many ml in a HL? Wow. That’s 12.218 cases of beer per hectolitre. That’s 293 bottles and a low fill! Hmmm. What’s $31.84/293? Oh wow. It’s 10.8 cents a bottle in federal excise!

I was left (again) with the feeling that all cost inputs deserve that level of scrutiny. It’s we the buyers and our cash that runs the whole industry, after all. Why shouldn’t we get a simple straight answer? Consider J.J. Bell’s news today that he is dropping Harvey’s from his pub’s line up because “They’ve been using their strong position in the local market to price gouge, pure and simple.” Now, that’s some plain speaking about value.

How did we get here? Maybe beer 5,000 years ago in Greece. Merryn Dineley ordered the article so I am looking forward to greater analysis that just the abstract but the reference to “remains of sprouted cereal grains as well as cereal fragments from the Bronze Age” sure seems interesting.

Not beer: Al Tuck. Listen for a bit. There you go. Feel better, right?

Coming to the end but still enough time for my favourite use of Twitter in beer-world for 2018. Josh Noel’s fictional life of John Holl started on New Years Day this way:

On a Thursday evening in 1986, as a spring storm pounded the Dallas-Ft. Worth airport, John Hall sat in an airplane on the rain‐glazed tarmac and did something he would recount for the rest of his life. He reached for a magazine.

Finally. All things come to an end. And speaking of ends – bumboats. Say it fast five times over out loud… in public: Bumboats!  Bumboats!  Bumboats! Bumboats! Bumboats!” Hah – made you do it.

Laters.