Books and Beer – Page 4 – A Good Beer Blog

Book Review: 20th Century Pub by Boak and Bailey (Part 1)

It should be no secret that I have looked forward to the publication of 20th Century Pub by Boak and Bailey ever since the project was hinted at on their blog. The feeling reminded me of the release some years ago of Pete Brown’s Hops And Glory which I reviewed over four blog posts in 2009. What I think I find most similar between my expectations for these two books is the anticipation of work by authors who have proven themselves to be creative and committed in their previous books. I am only half way through 20th Century Pub but it has already exceeded even these expectations – so much so that I want to jump queue to tell you about their methodology and why I think you should just to email them and buy this excellent bit of work.

This book reminds me a bit more of their neither long nor short work, 2014’s Gambrinus Waltz: German Lager Beer in Victorian and Edwardian London than their perhaps more well known first book, later that same year’s Brew Britannia. I say that because the historical narrative is driven a bit more by the greater context of society than just the players involved. One of the odd things about the history of micro brewing and later craft beer is how personality drives the discussion. That is fine for early days when there were a few people (although sometimes not necessarily the same few people, the successful survivors, who self-identify) who were the actual pioneers. And, to be fair to those involved, the early days of craft appear to not have generated as many records considered worth retaining as we keeners today might have wished.* However, while it is fun to learn about these people and (as sometimes occurs) associated vicariously with them, it is far more interesting to understand how brewing and beer and pubs and taverns actual existed and exist in the greater context of society based on records which were created contemporaneously. For larger events it is best to seek out authority elsewhere.

Thankfully, their tale of micro brewing and craft’s origins in the UK, Brew Britannia, did just that and relies on primary documents from the time in addition to interviews of persons involved looking back from three decades later. This book repeats that process and explores the subject matter from the wider range of sources. This is detailed and time consuming work – and the work undertaken shows in the result set out on these pages. An example. I have just read the chapter on 1950s estate pubs. To understand what an estate pub is you need to understand estates and to understand estates you need to understand British municipal planning principles of the first two-thirds of the 1900s.

I am somewhat familiar with this. I am a municipal lawyer. And some of you may have picked up that I am a dual national, Canadian and British. Many of my UK family when I was young lived in what we here in Canada would call “public housing” but in the UK the word for much of it was “estate” and they look at lot like what we might consider a condensed post-WWII subdivision when it wasn’t a low rise apartment building. My grannie, aka Bailee M’Leod aka Dad’s mother, as a municipal Labour politician was actually involved actively in the 1930s to 1950s in destroying slum neighbourhoods of the 1840s and building these sorts of forms of public housing. These events fed my bedtime stories, tales of the old country when they were not about Nazi bombings of the Clyde.**

Knowing that bit of the background, I am able to trust the point being made. Placing the particular point in its context is one of the great successes of this book. Boak and Bailey weave the the meaning of estate as they explain the estate pub, a somewhat sterile slightly spare Scandinavian set up that were allocated strategically through these new living spaces by municipal planning processes. Likewise, earlier in the book they contextualize the end of the Victorian gin palace and how it was responded to by the State Management Scheme of pubs introduced after WWI without the too common uninformed slag upon slag over the temperance movement. Judging from a seat in the future is one of the worst faults of a historian. Almost as bad as disobeying chronology. The authors here simple gather up sources and then unpack the narrative. Fabulous stuff. And not that simple at all.

I am taking my time, reading slowing. I am in the chapter on theme pubs, which related to the photo at the top of the page. In 2012, I wrote about the politician’s mother, my paternal great-grannie who goes by “Grannie Campbell” in our family. She loved drink and pubs and apparently she most loved the Suez Canal pub in Largs,*** which was coincidentally my mother’s hometown. The image I am guessing is from the 1940s and the bartender was former world boxing champ, Jackie Paterson. Given the book is about English pubs and not British ones, my submission of the photo did not make the cut. Saddened I was but then heartened by the rigor being imposed by the authors.

Buy this book.

*Somewhere I have an email discussion with Stan about the lack of records even from the early GABF days. Can’t find it. Probably deleted it.
**Including the story of the cousin who claimed Hitler saved his life when the air raid sirens woke his family up, got them running to the shelter only to witness the building explode before the bombs started dropping. Apparently someone had left the gas on.
***I only have one quibble with the book so far in fact – a Largs based quibble. B+B claim that the first espresso machine came to Britain in 1951. Being a child of a child of Largs I am well acquainted withe Nardini’s which opened in 1935. Uncle grew up as pals with Aldo. His Dad had a famous run in with one of the owners over an invoice for pebble dash. Italian ice cream parlours and cafe’s were an established thing even in 1935. Pretty sure they would have had espresso from day one given it also had an American soda bar and an electric dish washing machine.

Flattery Will No Doubt Get You Any Number Of Places

I have been doubly flattered by the firm of Boak and Bailey this week. First, I received my copy of their new book 20th Century Pub with the lovely inscription you see to the right. I had asked that they write something accusatory but, as much to their nature as their credit, they are kinder than I deserve.

Second, I has set them on a task and they have taken it on gangbuster style. For some time I have thought about the Amateur Winemaker books from the 1960s and ’70s which, as I discussed in edition #15 of The Session, were my first recourse when I wanted to learn more about good beer. Thirteen years ago,* I wrote about the triad of Berry, Shales and Line as illustrated below. As far as I can tell, they had a massive audience for their writing about homebrewing (i) from grain and (ii) in a wide variety of styles (even if “style” has not been invented yet) but other than five or six books, I have not had access to any of the actual magazines.

C.J.J. Berry, Ken Shales and David Line

I have been so obsessed I have saved C.J.J. Berry’s obituary (or a recollection I found on-line) from 2002 and was delighted to see that his son-in-law responded in the comments. Note 1: C.J.J. Berry’s book by 1984 had sold 650,000 copies. Note 2: in his book, Ken Shales (who died in 1971) includes a reference to lambic – but then does nothing with it! Weirdnesses abound.

Well, B+B found an issue of the magazine and posted their findings today. Fabulous. A beginning. My expectation is not that pursuit of this untapped vein will overturn history but enhance it. The magazine ran for almost thirty years from the 1950s to 1980s. And for perhaps a bit more than the last half of its life ran discussions on beer. That means there may be almost 200 issues to review. Big project. Hard to manage alone. Hard to manage from the left side of the Atlantic. Do you have a copy of an issue laying around? Get it and write about what is in it. Very exciting. For a beer nerd. Like me. Who poses (ahem) challenges…

*Christ!

Bert Grant, One Of Canada’s Gifts To Craft Brewing

As I mentioned the other day, I have been thinking about Bert Grant’s hop oil vial.* In his online obituary as written by Michael Jackson, under the head “How Bert Grant Saved The World”, the vial is described in this way:

“When you were brewing Canada, ales were still very popular. How many units of bitterness did they typically have?” I once asked. “I don’t know. I hadn’t invented the scale,” he replied. He was reputed to carry a vial of hop oil, and to add it to glasses of Bud, Miller or Coors when they were the only brews available. He was said to have done this at meetings of Master Brewers in Milwaukee and St Louis, dismaying his peers. “Michael Jackson adds it to his coffee,” he is alleged to have said, in his defence. Did he really say that? I think that joke was coined by beer-writer and consultant Vince Cottone.

See, that vial is one of the most important artifacts in craft beer history as it contained one key element of the DNA which went into craft beer’s hoppy obsession of today. A bit of a viral vial. I wanted to know where it came from, how early he was using it and in doing a little digging I came to realize, like E.P. Taylor… as well as half the malt in US craft beers today, Bert Grant was one of Canada’s great contributions to good beer as we know it today.

In 1998, three years before his death he published a autobiography, humbly entitled The Ale Master: Bert Grant, The Dean of America’s Craft Brewers. Not a long book, I recommend it highly. The copy found on eBay is a sturdy wee hardcover. And, on page 33, there is a discussion of that hop oil vial… but one that sits a little out of sequence sequence in a side panel. [It’s that sort of wee book, full of snippets and asides… not unlike this aside.] This side panel talks about how he carried a dropper bottle of hop oil and that he had sent another one to his pal George Stein in Toronto. But it doesn’t say when this was – before 1963 when he was living in Windsor, Ontario… or was it before 1959 when he left the Carling branch of E.P. Taylor’s Canadian Breweries in Toronto where he had worked for 15 years, ending up as assistant director of microbiological control. Or was it only a practice he adopted later, after he leaves Canada for Yakima in Washington State in 1967 after working as a consultant and testing out his ideas on a pilot brewery at his house in Windsor across the river from Detroit, Michigan?

He certainly could have developed the hop oil habit before moving to the USA. In the book and according to a summary of a Associated Press article dated 5 September 1997, Grant made that 1967 move moved to Yakima heart of the nation’s largest hop producers to work on hop extracts and here he later pioneered a process of pelletizing hops to preserve freshness. In his San Diego Times AP obituary it states he was technical director of the hops company S.S. Steiner Inc., the company he moved to Yakima to work with. Again, the book suffers a little from same sort of loose chronology. But it certainly seems he could have been fully proficient with a hop oil eye dropper before he left Canada.

It left me wondering if I was going to make a national jingoistic thing out of this damn hop oil vial at all. How am I going to prove that one of the founders of US craft brewing was really just a drop in saying hello from Ontario full of pre-existing ideas? Hmm… then, I saw something else in a story published in The Times News of Idaho on 24 August 1997, also under an AP dateline, there is this passage from Jim Parker, former director of the Association of Brewers based in Boulder, Colo.:

Part of what drove him out of the brewing business and into the hops business was his dissatisfaction with the monotonous beer that most breweries were making. When he ran the pilot brewery for Carling (a subsidiary of Canadian Breweries Ltd.), every year they’d say, ‘Do you have any new products to bring out?’ Each year, he’d bring out the same beer and say, ‘It’s the best damn beer in the world.’ All the executives would agree. But the marketing people would say, ‘But Bert, it’s darker than our regular beer. Will people know it’s beer?’ And sales people pointed out there were three different malts and four types of hops going into the beer. ‘But that’s expensive, Bert. Can’t you make it with one malt and one type of hops?’ And he’d roll his eyes and go back to the pilot brewery. Many years later, Grant served his favorite beer — the same recipe he’d promoted for so many years — at a 1981 Yakima Enological (wine) Society meeting. They all went, “Bert, why can’t I buy something like this in the store? It’s so good!’ He explained, and they all said, ‘Let’s open a brewery and make it.’ And that’s Grant’s Scottish Ale.

Hmm… nothing about the vial but look at that: “three different malts and four types of hops going into the beer. “ That rings a bell. At page 28 of his book, Grant discusses apparently the one beer he had particular fondness for in his early days with Carling in Toronto starting in 1944:

… when I started in this business, there was no mucking about with the brands. Carling brewed a copper-coloured ale called Dominion White Label, which was, by our analysis, the most heavily hopped beer in Toronto (with English Fuggles, Kent Goldings and other hip varieties.)

He described the decision to drop Dominion White Label “the triumph of the mass-production mind-set.” Then on page 75, he goes further:

Scottish Ale was the obvious first choice because it was my favorite home-brewed beer style – and had been my favorite since 1945, when I first tasted Dominion White Label ale at Canadian Breweries. The emigrant Scottish brew masters who made Dominion White Label assured me that I was tasting the same kind of ales that were brewed in Scotland… I knew exactly what I wanted to make: all malt, intensely hopped, naturally conditioned Scottish Ale that would be as close as possible to Dominion White Label.

One email correspondent° who knew Grant described the hoppiness of his beers in this way: “That Scotch was pretty hoppy. And the IPA was in your face. None of this juicy shit.” Hoppiness was a still a key selling point in Canadian ale brewing in the 1950s. As you can see from the ad to the left for Carling’s Red Cap ale, more hops equaled more flavour. And consider this TV ad for Red Cap from the time, for any number of reasons including the massive sandwich on the massive swing. But this beer, Carling Red Cap ale, was the beer that Grant insisted was under-hopped, that was the result of the triumph of the bean counters.

What was Dominion White Label? Inspired by Lost Breweries of Toronto by Jordan where Jordan tells the tale of the Dominion Brewery of Toronto in the later 1800s, one blogger has tried his hand at a recreation. The Dominion Brewery was where White Label was first invented. By the 1930s it ends up in the hands of E.P. Taylor as part of his aggregations and consolidations which eventually fall the umbrella Canadian Breweries around when Grant shows up as a 16 year old. As shown above to the left, in the 1893 journal The Dominion Illustrated Monthly, Dominion had a prominent display at the 1983 Chicago Worlds Fair. Its “white label” in the middle was the certificate from its victory at an 1885-86 exhibition in New Orleans. It advertised its many such victories, including in an 1893 magazine aimed at the medical profession up there to the right. So, it was a thing and a great thing and… a Canadian thing. And if Grant is to be believed about not messing with the recipes, in 1944 when he first had it it may well have been much the same thing.

Life goes on and in 1995, a full 51 years after starting out his brewing career at E.P. Taylor’s chemistry labs when he was sixteen, Grant sold out – in a way. He sold his brewery to a conglomerate but stayed on as top brewer with plans of expansion with his own hand still firmly on the tiller:**

Burt Grant has sold out, in a business sense. Yakima Brewing is now controlled by Stimson Lane Vineyards and Estates, part of a huge corporate chain topped by UST Inc., the parent company of U.S. Tobacco. But Grant, who continues as brewmaster, says he’s still making quality beers “to please the most demanding palate I have ever encountered: my own.” The Scottish-born, Canadian-bred Grant, 68, began honing that palate at age 16, when he went to work for Canadian Breweries Ltd. (now Carling). His brewing career led to jobs in the hops supply business, which brought him to the heart of Washington’s hop country in Yakima, where he opened a tiny brewery in 1982. “The brewery was doing well, but not spectacularly,” Grant says. “All the stuff I liked doing – product development, quality control – was being diluted horribly by all the worries about financing and marketing.” Stimson Lane “came to us out of the clear blue sky, with an offer we couldn’t refuse.” Grant has been able to double his production capacity, to an annual 40,000 barrels. And he’s talking about building breweries in other parts of the country to expand his market, as Seattle’s Redhook and Pyramid have done.

Grant passed away on 30 July 2001, according to his New York Times obituary, “at a hospital in Vancouver, British Columbia, where he had recently made his home” and where three of his five children then lived. All five were reported to have been residing in Canada at the time of his passing. His life, his beer, his career and maybe even that vial of hop oil framed in large part by the 23 years from 1944 to 1967 when he learned his trade in the bowels of Canadian Breweries owned by another great contributor to the history of brewing, Edward Plunket (E.P.) Taylor.

*Not hop “juice” by the way.
**Sound familiar? The quotation is from a summary of a story by Rick Bonino in the The Spokesman-Review of Spokane, WA, on 12 March 1995.

Book Review: Brewing Local by Stan Hieronymus

brewinglocalsm Confession. I have fed Stan in my home. I have been asked by Stan why he bothers discussing things with me. My name appears in this book. I am very fond of Stan. All of which may influence my opinion of his writings, of this book. Along with the fact that this was a review copy kindly forwarded from the publisher. Can’t help it. Heck, if I run the photo contest again this Christmas I might just give it away as the only prize. I’m like that.

But let’s work around that for the moment. As with his other books for the Brewers Publications series, Stan has written a practical guide. Starting with the second half of the book, we see it contains discussions on foraging, a directory of ingredients one might consider adding to a beer to capture locality in the glass and, then, a collection of brewing recipes – including one for an 1835 Albany Ale supplied by Craig which has its roots in a report to the New York State Senate from that year which I discussed now over six years ago. It is flattering but at the same time something I consider important. Beer and brewing in the north end of the Western Hemisphere has a history which goes back at least 439 years – not counting the Viking expeditions. You would think it was invented by the immigrants who moved here after the varying successes of the 1830s revolutions in Europe. It wasn’t.

Much to his credit, Stan goes even further back and documents one beverage of one of the peoples who were here before European colonization: corn-based tiswin of the Apache. He also ties late 1800s Okalhoma choc with the Choktaw people who were relocated in the genocidal trail of tears two generations before. There would have been others – but they were not by any means pervasive according to a Senacan cultural botanist pal of mine. Yet it is hard to believe that the brewers of New Sweden in the 1650s making beer from local pumpkins, corn, persimmons and watermelons didn’t learn something from the locals.

What the depth and breadth of Brewing Local conveys is a picture of a complex and largely unexplored understanding of indigenous vernacular brewing on this continent. It is an exciting time to have an interest in such things. Stan emailed me earlier this year that he would have included my idea of “four eras of cream ale” had he come across it in time. I suspect I hadn’t even written it in any proper manner before he saw it. Months later, I got to hunting around “cream beer” dating back to the early 1800s with the hints of its pre-lager existence, its earlier German immigrant foundations and its potential links to later 1850s Kentucky Common. All of which might also be worthy of a footnote or two in this book. Had I written it. Had someone – anyone – looked it up. There is so much yet to be pursued.

Which is a good thing. Which makes for a very good book. Because the book is both history and guide, both a “how to” and also a “why” which ties a lot of things together in a way that hasn’t been done before. It’s a part of a bigger collective work in progress. [I don’t find fault that Stan, for example, doesn’t mention the reason I think steam beer is called steam beer but that is also part of the bigger working out of things. I could be dead wrong.] Does this make it a milestone book in North American brewing history? Could be. I’ll have to read it a more few times to form a full opinion on this book. You should, too.

Review: Ontario Craft Beer Guide, Leblanc And St. John

I have been remiss. Well, late. Not lazy. Late. Distracted? Distracted. Jordan and Robin sent me a digital copy of this book weeks ago and I have only gotten to writing my review now. There’s been taxes to do at the last minute. Children to take to sports or hover over as math gets the best effort we can expect. Evenings like tonight at City Hall giving my best advice to council. I got a hair cut Sunday. At 11 am if you are wondering. But all the while I have kept dipping into this book. I like this book. I like this book for a few reasons. Let’s be honest. I have secondary skin in the game. I co-wrote the history of Ontario beer with Jordan. It’d be nice to think that everyone who buys this book might buy our book, too. But that’s not why I like this book. I like this book because this is the book that got me interested in the beer over the next horizon over a decade ago.

Well, not this book. This form of book. A regional guide. Like the ones Lew used to write. In 2004, I read Lew’s New York Breweries and ever since I have tried to ensure that there were NY beers in the stash – and NY hot dogs in the freezer. He not only told you where to buy the beer but also where to stay, what to get the kids into and what snacks to buy. See, there have been a number of sorts of beer books over the years. Sure, there are the global style guides as well as the food and beer pairing books. But there have been the Brewers Association style guides that started with Terry Foster on pale ale, the History Press histories including the two I helped write, those annual Good Beer Guides from CAMRA and all the home brewing guides, too, back to the Amateur Winemaker books of the 1960s written by C.J.J. Berry and Ken Shales as well as the fabulous David Line. Then there are the wonders like Unger‘s histories of the Baltic and North Sea facing lands from 1000 to 1900. There is Boak and Bailey’s remarkable Brew Britannia and Pete’s wonderful books of a recent and yet some how lost era ago. Before I liked all these and the rest that sit in piles around the house – I liked regional beer guides. Like this one.

Regional guides contextualize beer to a place and time. They have a level of comprehensive detail that is hard to capture in any other sort of beer book. They are as useful as Peterson Field Guides: Eastern Birds, the granddaddy of this entire class of writing. Ontario Craft Beer Guide follows in that tradition with a particular exactness. Exactitude. See, unlike even many regional beer guides, Ms. Leblanc and Mr. St. John tell you exactly what to expect. They explain which breweries are doing the brewing and which are really wholesalers hiring others under contract to a specification. They have a numerical rating guide which – wait for it – does not range all the way from 72/100 to 94/100. Not everyone wins a participation ribbon in this universe. In their system poor beers can earn a 1.5/5 and come with a resulting warning and great ones can be rewarded with a truly rare 5/5. I am having a Rhyme and Reason from Collective Arts right now solely due to the 4.5 they gave it. And they were right.

Do I have quibbles? How could I have quibbles? They were on the road for months seeking out every beer they could! Have I? No. And I actually know a thing or two. Do I like some beers a bit better than they do? Sure, I do – but that’s not often the case and where it is I have reasons. Like I am an older guy who likes slightly maltier beers. Save me the loser facile tropical hops. I can open a can of fruit cocktail, too. But with this level of detail I can transpose my palate to their recommendations and still trust their recommendations. Trust. That’s it. I can trust a book like this. So can you. Mainly because I don’t need to trust it. It’s so reliable. It’s got facts. It’s full of facts. Facts about good beer are actually really hard to find. You want facts about good beer in Ontario? Here you go.

If I didn’t live in Ontario I might say that it’s too bad they didn’t add local context like Lew’s regional rules of boiled and fried wieners but let’s be honest about this, too. Snack food is not what made Ontario. Natural produce? We got it. Local wines and fine wild meats and fish? Sure thing. Local snack shacks? We live on rumours of such things beyond the borders. It might tell me some other reasons I might want to go to North Bay or Sarnia, too. Maybe in the next edition. Or not. When Lew wrote those first guides 12 years ago, the internets weren’t telling me what they are now. We can actually luxuriate in the focus as much as those other facts. That’s good.

Wonder not. Make the call. Buy it.

Platinum Pints 2010-15: Best Beer Book Writer

e are half a decade into… the decade. The twenty-tens. Time to reflect and to reflect on a longer time span than the annual keek. Have their been arcs to trace? Have past achievements been already lost? That’s what the Platinum Pint awards are for. To think about what we have received to this point and where we stand as a result.

As I might have foreshadowed, the winner of the award for the best writer of books 2010-15 is Pete Brown. During that span, his three books Hops and Glory, Shakespeare’s Local and World’s Best Ciders: Taste, Tradition, and Terroir have stood as the standard for inventive, daring, interesting and well-written drinks related texts. They also represent an era which may well be over. This past year was dry. We have to be honest. It was such a dip in beer book diversity that when I mentioned this, Stan tweeted about a book about making home brew very quickly. I love Stan’s sense of humour.

Pete entered the decade riding a high. His third book Hops and Glory had been out for half a year. In December 2009, he won the British Guild of Beer Writers’ Award for Best Writer 2009. I had my eye on Pete. I reviewed his first book Man walks into a Pub in 2003 when most beer communicators were still in elementary school. I interviewed him in 2006 when his followup Three Sheets to the Wind came out. They were good but gave a sense that there was more to come that was better. One thing they did establish was that an insider could write as an insider and also that one could travel the world exploring beer without being a junket parrot. Better still, his books were being published by a proper generalist publisher, Macmillan.

When Hops and Glory came out, I was blown away. I reviewed it over a number of posts. What immediately struck me was the daring. The guy was actually doing something, exploring. And he was doing it in a pretty weird way. His plan was to take a cask of IPA from Britain to India by ship to retrace the origins of the beer. Fabulous. And he failed. Or at least the cask did (spoilers… literally… and I suppose too late for me to mention… oh, well…) But by not actually achieving the physical outcome he imagined he rightly claimed a greater good. He describes the British Empire, shipping routes and shipping methods as well as Georgian culture. He took beer, lifted above itself as subject matter, then drew us a picture of how the beer fits into its own broader history while illustrating the foibles of human existence – and did so effectively as I described:

Anyway, the point is that for 237 to 306, Brown takes us into his internal experience – into the doldrums of the sailing ship and then into the small heart of darkness that is the international shipping trade today – by seemingly forgetting to slip back into the history. It’s a good technique. It weighs a bit, wears a bit. But it still takes us along as if to say “it’s alright, Al, no need for you to ever go on a container ship from Brazil to India all alone for five weeks… I’ve done it… don’t bother.” Thanks Pete. I won’t. It’s off my to do list.

The book set the standard for those that followed. Beer books now needed to be filled with humour, invention and place the theme in context. His next book Shakespeare’s Local ran with all that while staying in one spot – the George Inn of Southwark. With a history going back hundreds of years farther back than India Pale Ale, the opportunity was ripe. He dove deeper again into his topic. I pointed out that the history was detailed, that it would be useful to know who Simon de Montfort was and maybe why Englishmen became more mobile in the 1400s bolstering inns like the George. The fact was we were being presented with beer as a subject worth something other than an introductory nod. I found this inspiring. I had dreams of much the same for the research Craig and I were undertaking with the Albany Ale Project even if not necessarily is the same medium. Pete’s books inspired the idea that there was more to know and more to discuss. I was left with the desire for more at the end of Shakespeare’s Local. More illustrations, a greater library of such histories. In response, I’ve published two histories chasing his example and, since then, have undertaken much more research that I intend to continue in the years to come. The past is, after all, good beer’s future.

The very next year, Pete came out with a new book and took a 90 degree turn with World’s Best Cider. Well, not really a turn as he announced in 2010 that cider and perry were officially on his radar. But when he published this book, he did a very interesting thing – he killed off all hope that anyone would write another as well. It is such a complete text for the first comprehensive global guide that none would be needed until the industry grew to a next level. And that opportunity appears to be off the cards given that the mass market for cider has, to put it kindly, leveled off. Again, I found the effect was somewhat shocking:

The next thing I thought was “oh, my… cider porn.” Never encountered cider porn before but, then again, never met an atlas of cider before either. Which is what this is. Think of all those beer books with the same “what beer is section,” the longer “all sorts of beer section categorized one way or another section” and the “food and beer” section. Then take away the beer, cut the food section and add fermented apple juice. That is what this is. Except… there isn’t another. Is there?

There isn’t. As Jeff uniquely and entirely graciously acknowledged yesterday. And there hasn’t been a set of three books by one author in good beer that have touched these three not only in the decade but, as far as I am concerned, in my experience. Not that they are comprehensive. That is the point. Each in their own way take a small part of the whole and drill down excellently. As a set, they illustrate how wonderfully drinks writing sits in the broader cultural context. These books gave us the impression that like good beer was on a roll.

It was not to be. The downside of the example these books of Pete Brown set is that, sadly, publishers have decided there is no market for such books and, if we are honest, sales likely drive that opinion. So we are left with the lower orders of the publishable and sales worthy, the style guides and pairing companions. Good for the authors, one supposes. But hardly something to look forward to repeating in the years to come. And Pete is self-publishing his next, his seventh book, What Are You Drinking? That is where we are mid-decade.

There you have it. The first Platinum Pints 2010-15 announced goes to Pete Brown as Best Beer Book Writer of the half decade. Next? Who knows. Maybe best experience. Whatever that means.

Thoughts On The Introduction To The Anthology

Maybe I am a morning person after all. Again, I am up, wanting to write. The niggling thought in my head about how too much beer writing is sadly like what’s found in the auto section, to quote a newspaper editor I know. I was thinking about this as well as the wee hidden essay I found in the e-book… ebook… “Eeee! Book!!” Boak and Bailey put out. No, I have written them back and forth enough that by now we should be on a first name basis. So it’s Jessica and Ray’s new wee ebook. [Ressica? Maybe.] It’s just a compendium of old blog posts [“Just!” tisked Ressica] but its got this new introduction. Not unlike the “best of” records with that one new hit. Hittish thing. Bonus track? Extra content, perhaps. It’s just 12 paragraphs long but in it they consider the “why” of thinking a lot about beer and then, extraordinarily, writing about it.

The suggestion is that drinking is an experience diminished by involving the brain, or perhaps even that the very point of drinking is to shut the blasted thing down for a couple of hour. Maybe sometimes, that’s true – no-one wants to be the plum on a hen or stag party asking for tasters of ale and taking notes later – but surely the two activities, thinking and drinking, are not always mutually exclusive?

Aside from the questions of punctuation that I as a minimalist would spot, it’s an interesting question. Are they? I wonder. Alcohol briefly might heighten the senses and open the mind but with any extended experience both those effects rapidly crash as the door to the outside closes and the mind takes over with its newsreel of past associations, the recollections of things past. Are you fully thinking when even on a semi-lash? One half-sentence alludes to the experience: “[t]here is also something special about walking down a street and seeing a vision of a long-gone pub, or even the ghost of a vast but vanished brewery.” I might argue that there are somethings special about that experience which may be fairly distinct depending on a number of variables including how many pints you’ve downed to that point. A dentist pal used to have a modest amount of beer when studying and then one before the exam. He knew how to leverage alcohol’s power of ripening the recollection.

But then there is the other problem. Is the experience transferable? In addition to exploring historical context, BB asks us to consider the examples of greater mindfulness and even meditation as answers to the “why write about beer” they pose at the outset. While awareness of one’s beer a part of one’s life is rightly considered a good thing – if only due to the dangers it also carries – does this person’s appreciation of this sort of experience have anything to offer that person over there… keeping in mind that person is concurrently going through a grab bag of subjective experience of their own already. Again, another hint: ‘[t]hey are the posts on which we worked the hardest and cared most about.” An excellent and honest observation. We write to tell. Admittedly, many write mainly to sell but that’s not always the most thoughtful stuff. The human need to fill a fridge has left much on the cutting room floor. Finding those who write to actually tell regardless of return is key. They will be most honest in the endeavor, no?

But, lastly, have they skill enough? Once the author has observed and, then, observed honestly, does the writing convey the observation well? As you might expect, Jessica and Ray demure. They thank and hope at the introduction’s end. They hope the reader will enjoy. They hope other writings will be explored next. This is good. I have noticed an ugly trend recently in the tightening pack of beer writers jostling for attention. The use of the words “trust me” – surely an admission of guilt. The writer who asks you to “trust” them has just told you that they are incapable of expressing something compelling enough for your to actually read. Fortunately, Ray and J. need not worry. Their writing entertains and expresses themselves inherently. Not only are their observations keen but the slightly reserved style they employ hints to their own nature. English reticence balanced with… perhaps even struggling with a touch of hypomania. Likely minds irritated by those seeking to stick them with nicknames yet minds that are, as they say, perhaps prone to causing trouble. Too rare a thing.

“Back of a Beer Mat: Bits from the Blog” can be found here and, tah-dah, it’s free. Worth exploring.

Is The Data Overload Becoming An Issue?

It was a bit of a revelation. Well, a joke and a revelation. I have a brother who is a bookman who sends rare finds for birthdays and holidays. This year for my 52nd I got this book on cheese. Published in 1960, it is a simple thing. More like a long magazine article than a full book. The author describes one trip taken in a car traveling from farmhouse cheese maker to farmhouse cheese maker. Cheeses are gathered in the back seat and the trunk… sorry, boot… and the taken back to London where they are eaten at dinners and parties with guests like Dame Margot Fonteyn and Stirling Moss. It’s all very light and comforting. It’s not all that unlike Everyday Drinking – The Distilled Kingsley Amis which I reviewed six years ago now. Yes, a voice from another era and one imbued with class and cultural distinctions which don’t matter anymore. Yet it is filled with discovery:

Mrs. Roberts DOES still make Caerphilly but not in her cool dairy, which I had foolishly asked to see. That is only used for storing milk and cream! Her cheeses are made in the kitchen, with vats and presses a hundred years old, and they mature in the bedroom. As these ancient, heavy wooden vats are irreplaceable, she may soon have to give up her cheesemaking.

OK, like Amis perhaps without the ever present danger of arrest for driving whilst intoxicated. Perhaps. There are still bottles consumed as she goes about. But there is nothing snobbish about any of it. In the second paragraph, snobbery is the word used for the one who sniffs contemptuously at the mere mention of the cheeses of ones own country. It’s an essay about the pursuit of the real in a world where imports and processes have become the norm. Sound familiar?

This is a voice like the one in my head when I became interested in beer. Not a voice I hear very much of anymore, sadly. Between the quantity chasing tickers and the off-flavour seminarians and the worshipers of the next ever so slightly different hop strain, there seems to be little being left to individual discovery. Too much expertise in the beer to be assimilated from above. Not enough simple pleasure in the experience of it. The current bleat about poor quality in new craft is just the latest twist. The hand of industrial process now reaches down as one’s betters warn that if you eat that cheese matured in the bedroom you might encounter something unexpected, unplanned.

This is not to suggest all was better. The second half of the book is filled with recipes which range from the traditional – like that very attractive cheddar biscuit – to the weirdly experimental. I will not, for example, take up the recommendation to wrap eight bananas in ham and bake them in a sauce made with a whacking pile of grated Lancashire cheese. But there is a joyfulness about it all which big craft seems to be drumming out of me, drumming out of good beer. I don’t care. The errors and trials and surprises of all these new actual small brewers are too interesting to care about their elders and betters, the self-appointed senex with the standard operating procedures, marketing staff and strategic plans for the annual trade show.

A Week Off In April To Get Things Done

It’s either a sign of a well organized life or one with not enough in it. The spring holiday to get the taxes done, straighten out the gardening, fix the step and have some naps. And opening week baseball. Maybe some first round playoff hockey, too. The one thing I am not doing is writing a book. This time last year I was in the middle of writing three books each of which has turned out to be, err, cult classics. Happy readers. Low sellers. Good reviews. Niche huggers. I should have known. Beer writers are either fat or thin. Both from the same cause – anxtity yips. Told a pal once his mistake was doing for a job what I do for a hobby. Beer may still pay for itself. It just doesn’t take me all that far anymore when it does. That’s fine. Been since 2010 that the prospect of a truly idle summer lay before me. I was reading about brainy books back then five years ago today. Probably gave me ideas. Planting some carrot and lettuce seeds will help with that. Tiny seeds in the cold early spring soil don’t give you ideas. Just salad.

Notes On Turning Into A Book Fair Carny, Etc

I had not expected to make myself into a book fair carny but forty-five quiet minutes into the four hour book booth manning at last weekend’s NY State Brewers Association Festival I looked at Craig and said something to the effect of “we better think of something quick or we are going to hate each other around three hours from now.” It’s not that the fest wasn’t swell so much as it was a beer fest, not a book fest. So… I stood up and began to shout “GETCHA BEER BOOKS… GETCHA BEER BOOK HERE!!!” until I was quite hoarse. Sales picked up rapidly. And they continued to pick up as folk drank more beer. So, two tips for the beer book selling public for the price of this one post: (i) act like an idiot and (ii) act like an idiot in front of folks getting drunk. Which leads me to a few other thoughts:

=> “To grangerize: to illustrate with material taken from other published sources, such as by clipping them out for one’s own use.” Isn’t this what beer blogging really is?
=> Thirty-four dollars and ninety-nine cents!?!? I am sure some young aspiring consulting craft beer mixed revenue dreamer has a grab bag of cliches by which such things are justified but… thirty-four dollars and ninety-nine cents!?!? Seen at the Cicero, NY Wegman’s grocery store.
=> Chad was more sensible. He had some beer, too. I just shouted a lot.
=> I consider the fear of sweetness and the denigration of crystal malt to be hallmarksof this era which shall be mocked in the new future after the paradigm collapses. But I can say that about a lot of things.
=> I have no idea about how many pubs or taverns represents a crawl but some people have very fixed ideas. Having done one, as one must, by taxi in Toronto in the last year I would accept a walking four-stop crawl in two small neighbouring villages myself.
=> Words that beer bloggers might have recently chosen not to use: intended, unravelling, instantly.
=> My answer? Use the machines – whether you own them or not? You’re a “brewery” while the others can use “brewing” or “beer company” or something else.

There. Monday notes. It’s thawing out there. We are a long way from warm but the dripping roof has created the driveway trickle which leads to the gurgling roadside drain.