Category: Ontario

The Last Thursday Beery News Updates For 2018

Not the last updates, just the last Thursday updates.* Don’t hope for much. But, given this my weekly function, is dependent on the efforts of others, well, I blame you. Me, I’ve been getting my calories elsewhere – roastie totties soaked in herby olive oil, fruit cakes and cookies.  And actual pheasant gravy made by me which I am now adding to my diet on a regular basis.** I trust you had your sprouts. Photo of the week, above, is from Old Mudgie of the cat awaiting its sprouts. By the way, I hope you are enjoying your holidays if you are having holidays. And enjoying them more than this sad lad who wrote a letter to The Telegraph.

Matty C in NZ posted his best or favorite of 2018, including beers. Which crystallized a concern of mine. Or at least a question. Like 99% of you, I had no access to most of these drinks. Reviews, as a result, are fairly useless to me practically speaking. I thought about how most pop culture events are defined by mass participation. Being a fan of a musician or a addict for a certain sports team – even a minor league one – means you have something in common with others. Not quite so with good beer. Yet, beer has not quite fragmented into the natural local scene and discourse. There’s a thought for  2019.

Roger Protz shared some wonderful news this week. Black Sheep Brewery of Yorkshire has saved its neighbour the York Brewery by taking it over:

The acquisition, which was facilitated by joint Administrators, Steven Muncaster and Sarah Bell of Duff & Phelps Ltd, builds on a positive year for Black Sheep, which returned to profit in 2018. Andy Slee, chairman of Black Sheep… says: “This acquisition fits perfectly with our strategy of developing our presence in our Yorkshire heartland and owning pubs. 

Black Sheep not only used to show up at the LCBO but it featured on a fabulous episode of the Two Fat Ladies twenty years ago – and I own a York Brewery necktie. So my joy is utterly natural.

Andy Crouch, whose word I generally take, praises a beer podcast of all things. Joe Stange, whose word I generally take, is involved. One More Road For The Beer focuses on one beer locale at a time and promises not to be about drive-by slightly appropriative beery tourism by people who do not live in the locale.

So much for the eternal revolution:

Police in Greater Manchester have told a pub to take down its picture of Che Guevara, a landlord has alleged. Geoff Oliver, who owns The Sportsman in Hyde, claimed at the weekend that he may face a criminal investigation for displaying a photo of the revolutionary in his pub window.

Apparently complaints had been made about the displaying of an image of a terrorist. Who amongst us have not admired someone that is labeled by another? I assume there are Che Guevara themed pubs hidden up allies and behind trees world wide. And Maggie Thatcher ones, too. I was once a parade spectator in nearby northern NY and witnessed a children’s parade led by someone dressed as Napoleon leading the whole thing! No one got my suggested comparisons to similarly inappropriate 20th century military dictators.

No you don’t, not in Nigeria’s Kano State:

The Kano State government’s Hisbah Board has seized and destroyed more than 30 trailer loads of beer. The board’s Public Relations Officer, Malam Adamu Yahaya, disclosed this in a statement in Kano yesterday. Yahaya said that the cartons of beer were destroyed on Monday evening after interception at Kalebawa on Danbata Road in Dawakin Tofa area.

I might point out that 30 trailer loads is a lot of beer but I think you might have noticed that already. Perhaps related.

Like 87% of the planet, I have been following The Times of London reporter Katie Glass tweeting her travels from Moscow to Beijing which started Christmas Eve as I stuff my gob with fruit cake and sherry. While all her “wows!” over the Siberian landscape only make me ask the question of why this person has never visited northern New Brunswick, I was particularly taken by her photos from a shop at one minor train station stop east of Novosibirsk and the blend of international and national  beer brands in the fridge. Because, I suppose, while I do not care for drive-by slightly appropriative beery tourism by people who do not live in the locale I must like train-by slightly appropriative beery tourism by people who do not live in the locale.

Ontario’s LCBO and The Beer Store have branches open this Boxing Day. I hate this idea. Boxing Day is for panicked scrounging as we lock down all commercial and even community activity. Time was no money exchanged hands from 3 pm on the 24th to 9 am on the 27th. I assumed the dry vermouth industry was behind it, given that was all the liquor that was left by late on the 26th.

As viewed from the outside, US craft stands in existential crisis at year end:

If you needed any further proof of the difficult straits in which the craft beer industry finds itself, look no further than the latest change to the Brewers Association’s definition of craft beer. No longer must a brewery use the traditional ingredients that have laid at the heart of brewing for so long — now it just needs to make beer in some quantity. Otherwise pretty much anything goes.

Exactly: “…just needs to make beer in some quantity…” Sort of a twin, a bookend for the news that regulatory near beer has ended in Colorado.

Bonus Update: pub bans “saboteurs or vegans” and then receives the grief from vegans. No word from saboteurs.

And, well, that is where the year ends for me.  Have a Happy Hogmanay! I hope you don’t get too loaded and embarrassing this New Year’s Eve. Be good instead. I personally expect to be in bed by ten, scarred as I have been, ever since the 12:00:01 AM 1 January 1999 live version of “Auld Land Syne” by Gordon Lightfoot on CBC TV.  The horror…

*Check out Boak and Bailey on Saturday and Stan on New Year’s Eve.
**One frozen $20 bird seems to have made a big contribution to three meals.

Merry Christmas Beer News Updates Everyone!

This is going to be great. A weekly news update laced with the holiday spirit. Everything is going to be wonderful and swell. The one and only problem seems to be that I seem to have some sort of new sys admin tool on the bloggy app of mine so bear with me if this all ends up looking like a dog’s dinner* or… thinking of this season of Yule… the day after Christmas dinner with distant cousins!  Footnotes and embedded images seems to be a hassle. Fabulous.**

Anyway, the first gift I offer is the photo of the week above, found on Twitter under the heading “Matchbox Covers Depicting Drunk Cats by Artists Arna Miller and Ravi Zupa.” Cats have always struck me as a struggling species. You can find more images of beer loving hardly coping cats with serious drinking issues by Miller and Zupe here.

Next up, the new government of Ontario has its own gift for us all – a plan to distract us all from the important business of the day to ask us how liquor retailing should be changed! Wow!! The survey even comes with a dumb name, “Alcohol choice and convenience for the people”… which has everyone wondering when the same survey is going to be rolled out for, you know, squirrels and chipmunks.  Or drunken barely coping cats. Fill it out if you like. Even you! Apparently  they are interested in views from beyond Ontario, given that is one of the possible responses. Thanks for skewing the responses to my detriment.

I like this video of Garrett Oliver plunked on YouTube by Epicurious magazine. He demonstrates a wonderful ease with explaining beer. It is unfortunately presented in a way that suggests it’s macro v. micro. I’d prefer some crap craft bashing. He also talks about relative value – but presents some some odd arguments. No, a craft IPA does not cost $4 rather than $1 because of the hops. And a good German malty beer is not double the price of a poor one due to the cost of the malt. There is much more to price and, yes,  not all as easy to explain – but his general argument that good costs more is there and welcomingly well presented. 

Jeff has unpacked how Beervana pays its way:

A little less than two years ago, I began running an experiment here when I took on Guinness as a sponsor. In July, we signed a contract for a third year of sponsorship, which will run through June 2019. This is a slightly different model than the subscriptions Josh describes, but the upshot is the same: the idea was to find a partner who saw value in the site and wanted to reach my very specific, engaged readers.

This is good. Open and honest. And we few remaining actual bloggers need to support each other, knowing how hard it is to make a buck writing one of these things… or just finding the time or accessing the resources you want for the research you want to do. Not unrelated: self-inflicted expertise extrapolation? Heavens to Betsy! Let the man think out loud.

Speaking of supporting our fellow bloggers, Robin ran into Canada’s newest jam blogger in the market the other day. He’s very keen on new content creation. 

The British Guild of Beer Writers has published a list of the best beer books of 2018. The trouble is it seems to be a list of all the beer books published by guild members from 2018. There’s twenty-six books listed, some of which were published years ago – even under other titles. Decisive selection. The best book of the year is not included. 

Conversely, Max in a single not necessarily beautiful image posted on Facebook has told a thousand words… and then added a few words: “…’twas good. ’twas very good, and the second one too. Pivovar Clock Hector at Pivni Zastavka…” The only thing that defies scientific knowledge is how the glass shows multiple lacy rings, each matching a gulp while we all expect that he downed it in one go.

It is an important observation on how useless the US Brewers Association’s definition of “craft brewer” has gotten that it acts as filler for the weekly update only after I have hit 750 words. Jeff notes how it is now entirely related to accommodating one non-craft brewer. Wag that I am, I retorted *** that it no longer requires a brewer to actually brew very much beer.  There. That’s all it means. 

Related: an honest man in Trumps new America or the root of the problem?

This week, Merryn (i) learned not to want to be a medieval farmer and (ii) linked to a 2013 web-based data presentation about Viking brew houses which I am linking to here for future Newfoundland reference but it’s totally today…  so there you go.

Finally, how about some law? This speaks nothing to the people or the business involved but I have no idea how I might determining whether to consider sending string-free cash to a cause like this one:

We know that the decision to invest your hard-earned money is not to be taken lightly, no matter how big or small your contribution may be. We would gratefully use the funds to assist with legal fees, as we continue to protect ourselves, our name, our businesses, and our team. We are looking for and in need of building a legal fund that will provide for our past, present and future legal demands, as a rapidly growing grassroots craft beer franchise system. 

The legal issue appears to be mainly legal dispute with their franchiees. I have no idea who is right and who is wrong. Craft makes it extra blurry. Having advised upon franchise agreements in my past private practice, I would not want to suggest where the right sits. Often in the middle.

Relatedly perhaps, Lew asked about unionization and proper wages for craft brewery workers and got an ear full on Facebook.

Well, on that cheery legal note, I will leave you for now with Jay Brooks description of how “T’was The Night Before Christmas” is really about beer. And, please dip into the archives to remind yourselves of Christmas Photo Contests past. Ah, beer blogging. Remember how fun that was? Until then, Boak and Bailey have more news on Saturday and, the Great Old Elf himself, Stan has more news on Christmas Eve. Ho. Ho. Ho. 

*where is the basic HMTL editor I knew and loved? I can’t even indent this footnote or make the asterisk a larger font than the text. What sort of animals are running WordPress??? Hmm…
**There. Killed if all by installing a “classic editor” widget.
***Yes, retorted.

A Very Busy Beery News Notes Thursday For The End Of November

To be honest, its been quite for a while there. Too quiet. I would have been questioning the value of my time put into this weekly round up but, fortunately, I am far less self-aware than that. My plunking together of this thing every seven days takes about as much effort and thought as scraping a razor across my face each morning. That being said, what a week it has been in the world of thinking about beer and brewing. Cats and dogs! We’ll unpack that a bit but before we do, just as a reminder that no one should have hard feelings, I offer this photo of Monty, the Hook Norton Brewery horse who retired this week. Nice horsey. See? That’s so nice. Not like a huge cow at all. OK, enough of that. Settle in. On to the mud slinging!

First, I am so proud of Norm for writing about his issues with beer and his big decision. He and I have never met but when we do I hope to see much less of him for a good many years.

Next, this piece on opening a restaurant in Toronto and then failing at it was extremely instructive for anyone still considering the foolish route of following one’s passion:

Out of desperation, Dorothy invited her mother to the restaurant for dinner, where we sheepishly explained our problem. A sensible woman, my mother-in-law was always convinced that my restaurant was a stupid idea. We were handily making her case. Nevertheless, she agreed to lend us a few thousand dollars to cover payroll. But her loan was eaten up so quickly that by the next payday, I was short again.

Drag. Conversely, Katie of @Shinybiscuit fame has written a wonderfully positive thing about how beer writing has contributed to her 2018:

There are so many people who’ve lifted me up this year, and believe me, I’m a neurotic mess, I need a lot of lifting. If you have ever told me you liked reading a blog post I wrote, or sent me some constructive feedback, or left a comment that caused me to think differently about something I’d written, or met up with me for a pint and a chat, or sent a Ko-Fi tip my way, or DMed me to see how I was, or allowed me to awkwardly hug you at a beer festival, or asked me to read something of yours, it means the world to me. Not because of what happened last week, but because this year I finally started doing something I’ve always wanted to do.

Fabulous. Again and much more conversely, the massive self-inflicted botch Boston’s Trillium is undergoing has been instructive in a number of ways including (i) how not to seek to correct a story, (ii) what can be found in the public record – and, not the least of which, (iii) how it filtered and organized beer writers into camps of sorts.  Crystal Luxmore appeared to put the whole thing down to a “disgruntled employee” in her tweet upon the matter. But then wrote of outrage. Bryan Roth subtly hinted at something of  seeming pro-ownership view in GBH: (i) allowing that working for crap wages in a “prestige” business (a term he included, left laying there but never really explained in the context of a 5000 brewery universe) while also (ii) including this fabulously and maybe telling wee nugget:

As these back-and-forth public spats tend to do, there’s no winner in a series of “he said,” rebuttals.

It’s a way of discrediting the complaint, isn’t it. And to what end? There is a risk of turning business ethics and employment standards into a matter of personality, framing the “disgruntled” as having “spats” is a conscious choice that a writer makes, leaving doubt as to purposes. Jeff Alworth (like Jason and Craig) saw things far differently in a piece (as well as follow ups) that he introduced by tweet in this way:

A Trillium worker revealed that his pay had been cut from $8 to $5 an hour. That was only the start of the brewery’s trouble. How owner JC Tetreault responded was a case study in bad crisis management. 

Jeff backed that up in the comments by way of a response to his own piece:

I’m assuming that Trillium was making enough money to continue to pay their employees $8/hr. Trillium is wildly successful, and has been under constant expansion for years. Pay cuts look bad and result in disasters like this for the darlings of beer. Unfair? I don’t think so.

To be clear, all these writers are excellent but they may come to the discussion with a view and sometimes interests. I certainly do. This is normal. It’s the marketplace of ideas – in both the senses of ideas fighting for their place and also the voices fighting for… let’s just say their own place. Very normal. Except… it is not much discussed in the great big fiction that is the unified, harmonized, sanitized beer community. Fabulous organic clannishness hot takes all.

Speak of which and perhaps conversely, right after that Pete Brown announced that the British Guild of Beer Writers has issued a Code of Conduct! Heavens to Betsy! This is the sort of thing that filled a beer bloggers mind in 2007, 2008, 2009 and 2010. And 2011.  You can read the Code here for yourself. A few questions immediately jumped out for me:

1. the document speaks of members of the Guild as professional [s.1.1] and that a disagreement between members should be
dealt with in an appropriate business-like manner [s.1.3]. This is the deathknell* of the Guild to the degree it might want to present an organization which might be considered to speak as or for consumers not because of the standards that are being set but due to the reasons stated for setting the standards. This is especially odd give many if not most Guild members are not professionals in either the sense of (i) being solely a beer writer or (ii) supporting oneself with writing. Many tinker. Many others write and earn in a wider context of revenue streams as we saw last week.

2. the prohibition of endorsing “any commercial product or
service save for the promotion of her/his own work or the medium in which it appears” [s.2.2.1] is going to be very problematic for those members, perhaps most of them, who spend most of the time promoting the commercial product known as beer.

3. Good luck having anyone involved abide by the requirement to “give full disclosure if reporting on a press trip or other visit or significant hospitality that has been paid for by the brand or company being written about, or their agencies” [s.2.2.3] if by full disclosure we mean full disclosure. Too often all we can expect is the “trust me” or assertion (and one quite correctly asserted) that writing does not pay well enough not to take all… err… the support one can.

I do not point these things out to be unkind but to state that the undertaking of such a thing as a Code of Conduct is a minefield. Unlike others, I congratulate the BGBW for trying to take on the role of diffusion technician.

Now, to conclude, some shorter news items…

Note: Eoghan warns not to read to much into a loose organization acting as a loose organization as members leave the shadowy HORAL.

Remember: There are other sorts of bad employer practices in craft brewing.

Warning: the cheese has been always been high at GBH but this piece is extraordinary. It’s like a 1970s Coke ad or a dreamy John Denver song.

Affirmed: IPA is meaningless.

Also affirmed: stories too good to be true often aren’t.

Fabulous: Stan reports upon lambic exports in the 1830s.

Even more fabulous: excellent and extended research reported out on the demise of All About Beer Magazine.

Isn’t that enough for all you all? The good. The bad. And the ugly. Can’t I lay down my head now and have a well deserved nap? I think I shall. I think I will do just that. Happy early December without an edition of #TheSession. Pause and reflect as we move towards that quieter Friday. In the meantime, remember to check out Boak and Bailey for their news nuggets most Saturdays.

*Fine. Yes, “partial deathknells” are a silly idea… but I got your attention.

The “I HATE YOUR THANKSGIVING!!!!” Edition Of Thursday Beery News Notes

I am the sad Canadian. I hate the week when Thanksgiving comes around late every November. It is the one holiday Canadians don’t get to participate in any way, even through analogy. Face it. Our early October Thanksgiving  is the least fun combo that vague residual churchiness and storage squash could muster up. And, yes, we have bonus days off like Boxing Day and Easter Monday – but what do we do with them as a culture? Nothing. Today to the south, Americans seem to plan to get hammered to cope with dodgy distant cousins while setting off exploding turkeys launched from vats of hot oil.  And not one of them in any way took seriously the advice on what beer to pair with their family festive feasts. I want a US Thanksgiving, too. Until that day, I am a sad Canadian.

That being said, Josh the Owner of Spearhead has spoken of one of the few things we have… or rather should have… that Americans can’t have…  but, in fact, he ain’t getting his hands on it at all:

Hey it’s been over a month since you opened. I made an order @ 6:45 AM on October 17. Still has not arrived. How do you ever expect to shut down an illegal market with such poor customer service?

You know what they say: Hayters gonna hayte.*

Early afternoon update: How did I miss this? Look at this fabulously transparent statement from the Beer Sisters on what working in what they call the beer sommelier gig looks like. No dubious claims to being independent and certainly not journalists. An excellent measure against which others should be measured.

While the US has had a truly horrible run of natural and man-made disasters to cope with, this call from Sierra Nevada to respond to the wildfires in its part of California stresses the need to respond to crisis by supporting the actual neighbourhood as you can:

“Although Chico and the Sierra Nevada brewery were spared, the Camp Fire has devastated neighboring communities where many of our friends, families and employees live,” said Sierra Nevada founder and owner, Ken Grossman. “This community has supported us for 38 years and we’re going to do everything we can to support them back.”

Speaking of fire, the maltsters Muntons tweeted out informative information about a fire at their premises that should be trotted out and thrown at anyone lost for words who blames Twitter as a communications platform:

Local Fire Services arrived quickly at the scene with 8 Fire appliances and a high-level access platform… Muntons have a robust Business Continuity system in place that has been tested annually and proven very effective… For further information please contact: Nigel Davies, Technical and Sustainability Director…

Speaking of the simplicity of malting barley for drink, I’ve been reading a bit in the southern media about the horrible prospect of jacked up prices for craft beer but up here in the true north strong and free that all adds up to good news according to the Western Producer:

Looking ahead to 2020, Watts showed data forecasting relatively steady beer production in the United States compared to 2015, with craft beer rising from 29.1 million hectolitres to 39.0 million, while non-craft beer declines from 194.5 million to 183.9 million hectolitres. However, due to the increased malt usage in craft beer production, the total U.S. malt demand will grow from 2.014 million tonnes in 2015 to 2.211 million tonnes in 2020.

Money, money, money. Speaking of prices getting all jacked up, one should note that GIBCS 2018 is not for keeping… apparently:

…a fellow beer writer who tasted this beer with me, said he wishes there was more of the soft, Tootsie Roll-esque flavors that have characterized past versions. Again, this is total nitpicking. This beer is better than 90 percent of the bourbon barrel-aged stouts other breweries are putting out.

Hmm. Spot the suspicious things with that assertion. Speaking of which, Gary Gilman places the singular success of Belgian beer this week in the lap of the now long late Mr J:

Stella Artois is of course today a growing force in the premium international lager segment, so Unibex was right in a sense, but that growth came in the wake of the romance Jackson created for Belgian beer. Without that groundwork, Belgium would be one of a number of European countries vying for sales internationally and likely well behind Germany, Denmark, and Holland with no cachet, moreover, attached to its beers.

I can’t buy it. Aside from the fact of the continuation duration of his particular death, the general fiction of the few founders in the micro/craft tale – and the necessity of the GWH – is how we would have to believe that no one else would have noticed… whatever. In this case, it requires us to believe that no one would have noticed the indigenous beer culture at any time during the 40 years since Belgium’s brewing.** Not happening. Romance? Nope – it’s been big beer driven, moolah motivated and, frankly, much of the export expansion came just far too late along the timeline for the Jacksonian touch of the hem: “…exports to the USA have risen tremendously from a mere 2 million litres in 2005 to over 130 million litres in 2009.” Stella! Stella!!!

I love this speedy 1983 BBC guide to speedy home brewing.  Notice how it ends with a simple “yum”?  It gave me nostalgic pause. And there was an interesting juxtaposition with that to be observed, drawing both from this ying to this other yang. I don’t know why in particular it struck me other than the first being the small mutual affirmation pool while the other was a powerful personal kick against construct. Which persuades you more? And do either give more pleasure than the happy man of 1983 enjoyed?

Finally, as the next few weeks drag on, each day shortening before the winter equinox, remember to lay off the sauce – as at least one Scottish medical man recommends:

He said: “We now have new evidence that the weather, and in particular the temperature and amount of sunlight that we are exposed to, has a strong influence on how much alcohol we consume. Furthermore this weather-related alcohol consumption is directly linked to our chances of developing the most dangerous form of liver disease – cirrhosis – which can ultimately end in liver failure and death.”

Death! I understand that is even worse than Stella.

Another week has passed. Soon it will be December – but before then we get to gather as a nation and watch the Grey Cup this Sunday. Bet just knowing there is three-down football to the north ruins many a US Thanksgiving dinner. Don’t let it. Be yourselves. And check out Boak and Bailey this Saturday where no doubt they will have an update on the UK’s plans for Grey Cup celebrations.

*For years I have wandered this earth waiting for the right moment to use that particular Dad joke. Notice I did not write “Hayter’s gonna hayte” as that would be rude.
**Whatever that in fact means.

 

The US Mid-Terms Of Thursday Beery News Notes

Did anything really important happen this week? The USA slid a bit to the left on Tuesday. But only a bit. Me, I slid to the west and the north, taking time to visit two breweries over the last seven days. MacKinnon Brothers of Bath, Ontario and Brassiers du Temp of Gatineau, Quebec. Each had a harvest ale. MacKinnon’s is its third edition and is called Harvest Ale 2018 while BDT’s is Obwandiyag.* Each was all about local ingredients. Plaid as well as toques were seen in each tap room.

One other thing that happened, as reported in the Watertown Daily Times of mighty and nearby Watertown, New York was the delivery by sea and seaway of “vats” for an unnamed central New York brewery. I assume this means fermenting and aging tanks for FX Matt but I could be wrong.

Annoyingly, this image of London Bridge from 1632 flew by on Twitter this week. Annoyingly, I say, as the painter seems to have framed the left of the image on the eastern property line with that proto-German trade mission called the Steelyard, the likely location of the first hopped beer consumed in England no doubt by Hanseatic sailors perhaps as early as the thirteenth century.  It does, however, wonderfully set the immediate scene.

As a man who has high hopes to get much much older, I found this discussion of  the role of the UK pub in addressing adult male loneliness fab:

As the UK population ages, the number of older people at risk of social isolation and loneliness is on the rise, which can have a detrimental impact on physical and mental health outcomes for older adults. Evidence for ‘what works’ in reducing loneliness and social isolation among older people is limited, especially for men. Hence, we turned our focus on the role of pubs and their potential to reduce loneliness and social isolation for older men.

Speaking of old men with high hopes, I thoroughly enjoyed this interesting post from Mudgie and a vibrant conversation in the comments – all on the way changes have caused his well loved local to go off track:

None of these are in themselves showstoppers, except when United or City are on the telly, but added together they make it a pub that I find much less congenial than it once was. If I was showing someone around the area, I’d take them in there for a pint, not least to show them the largely unspoilt interior, but I don’t personally care to drink in there. 

Conviviality. Is that what we want? That and little more, I’d say. Certainly not being chained to a pub. This week… relatedly… perhaps… somewhere… I saw a link to a chestnut of Pete‘s from an OG recent past and I was a bit shocked to see this:

Beer helps us express ourselves and mould our identities. It doesn’t need dancing bears and croaking frogs to do that.

Oh, dear God. No. If beer is shaping your identity you may be a entirely earnest struggling** beer bubble beer writer… or an alky [… or both!] Isn’t even loneliness better than that? But I would hope that you, like me, think of beer like maybe having a cheesecake or perhaps going to see a movie once a week. Or getting, like Jeff, engaged politically. Beer? A momentary escape perhaps but certainly not something core to identity. Life is too short for that.

Dear God, no #2: non-bubbly spiked ‘seltzer’!

Pura Still is a malt-based beverage, like beer but without the color or the hops. It contains a “splash of coconut water” and hints of fruit flavors. It will launch next month in three flavors: Mango, Blackberry and Mandarin Orange.

Western civilization just out-suckered Sucker Juice!! Somewhere some wannabe influencer is trying to figure out how to be the leading authority on non-bubbly spiked seltzer. While they still can, guidance officers really need to help our high school drop outs so that they don’t end up doing that sort of thing. Best of all, given it is malt based and non-traditional, it now qualifies as craft beer!

Update: Beer news item of the week. From the Clitheroe Advertiser and Times:

A Ribble Valley beer writer and BBC Radio Lancashire beer enthusiast has been shortlisted for the British Guild of Beer Writers Young Writer of the Year award. Clitheroe-based beer writer Katie Taylor has reached the shortlist of the prestigious awards, alongside highly-regarded writers from across the industry.

While the use of ripe adjectives is a well-known hallmark of the Clitheroe Advertiser and Times, the extended copy explaining Katie Taylor’s particular interest is fabulous and also unpacks a bit more about the process than the BGBW has. I particularly appreciate the use of “entrants” by ATJ rather than “nominee” given that the process is based on submitting one’s own name. Well done @Shinybiscuit !

There is no doubt as to the photo of the week as shared by BlogTO. Both infuriating and comical, it perfectly captures an aspect of Canadian life – the desire to be correct tied to an abiding interest in not actually being all that concern with being correct. The scene is Ontario’s liquor control commission, the LCBO, and the object is a mass produced sales promotion flier. Now, I can’t say for sure that the LCBO produced the promo-product but it would have had to pass through the hands of about 16 bureaucratic conception, design and approval committees on its way to the retail floor. Oh… Canada.

A bit of a shorter post today. I’ve been on the road as I mentioned and it’s the week of our 26th so, you know, I have been away having my identity moulded by things other than intoxicating liquors. Remember – Boak and Bailey put me to shame most Saturdays with their weekly news nuggets.

*aka the great Pontiac of whom another particular hero of mine, Major Robert Rogers, met and wrote in 1765 : “I had several conferences with him, in which he discovered great strength of judgment, and a thirst after knowledge.
** This, the better sort of GBH thingie, comes to mind.

Your First Thursday Beery News Notes For November

Does anyone love November? The World Series has been won, the leaf lettuce took a hard frost and all the Halloween candy was handed out last night. What was left of the evening has shrunk into the afternoon now that the clocks have been changed in the UK and will change again in North America over the coming weekend. The end of October is really the end of the year. The next two months should be their own season. Good winter. Purgatorial autumn. Like driving through New Brunswick, you just want get past November even if it’s 1/12th of your life. Just look at that slightly out of focus photo of my salad from my eastern Ontario garden, picked just a few days ago. Now everything on the plate is dead – except the kale.* Kale, the salad green of death. Bringer of children’s tears. Can the news in beer turn us all away from thoughts of kale and the grave? Let’s see.

First, one can go out like and when one wants to go out through preemptive liquidation:

Honestly my heart hasn’t been in it since the premises move, we expanded to the wrong size, and Gaz’s creativity has been missed.

Speaking of the heart not being in it, the US Brewers Association is apparently going to change the definition of “craft” again (as if they control the concept) by ditching “traditional” as a formal requirement. Keeping in mind that the one thing that divides “craft” from earlier “micro” is the practical abandonment of traditional practices, this is not a big change but, still, this is pretty sad:

According to the BA’s current definition, which has changed three times since 2007, a craft brewer must be small (less than 6 million barrels), independent (less than 25 percent owned by a non-craft brewer), and traditional (a majority of its total volume must be derived from traditional or innovative brewing ingredients). It’s the last pillar, traditional, that is under review, in part because an increasing number of craft brewers are already experimenting with non-traditional beer offerings such as flavored malt beverages and hard seltzers. A growing number of BA members have also expressed interest in creating beverages infused with THC and CBD, Wallace wrote.

So, in response to the BA, it should be clear there is now room for, you know, a traditional brewers association that actually has an interest in beer and not just profiteering from a collective brand. Just don’t call it anything related to craft. That’s for factory beer now. The reasons for doing this are, frankly, less than honourable and so personal reactions seemed to divide into two groups:

(i) those who consider craft beer to be made of craft brewery owners – these folk who then love this because they seem to get a vicarious joy from seeing these brewery owners get richer;** and

(ii) those who consider craft beer to be made of… beer.  These folk laugh at bulk ciders and soda pop being called “craft” anything but know why it’s being done.***

Conversely, I have been cheered by the Beer Nut’s notes on his fluid fueled travels  at the end of the summer throughout Ontario and Quebec, the very parts of Canada most nearest me and myself. He posted about a side trip to Quebec City during which he was caught breaking the law and otherwise up to no good:

Two mouthfuls in, our friendly Via Rail conductor came by to tell me to chug it. Turns out train beer, or at least drinking your own beer on board, is illegal in Canada. Yes it said that on my ticket so yes I should have known, but it’s still downright barbarous. No wonder passenger rail is underused. What’s the point if you can’t have train beer?

Ha ha!!! Other than his response to regulatory infractions, I am quite interested in his thoughts on the local beers I am quite familiar with: “…certainly like an IPA from the olden days“… “I approve. Isn’t it good to know that “unfiltered” doesn’t have to mean mucky?“… “Overall an absolutely benchmark modern IPA.” The entire set of quite independent reviews is his gift to the nation… err, nations…

Speaking of Ontario, Ben wrote an excellent piece on a side project highlighting the process breweries can follow when pestered by bars who illegally demand freebies in return for access to their taps.

The system of graft for tap lines is so ingrained in the hospitality industry, fighting it sometimes feels futile… And so, inspired mostly by all the emails I was getting, I launched a website that allows people to post anonymously and share the emails from bar owners they were previously sending me. It’s called Dirty Lines and it does still get some occasional action. I take no responsibility for the content there, incidentally. I don’t investigate any claims. I don’t vet submissions. It just lives there as a mechanism to vent, essentially.

Speaking of the End Times, I love this lyrical new rule of craft beer:

Efficiency in the managing of seasonal product requires an integrated approach to bring uniformity to how seasonal items are identified so that all contributors in the supply chain reap the benefits.

This lengthy tale by a fellow Oldie Olson might bemoan something things but as it is TL;DR you will have to figure out if that is the case.  I would note one thing: if you label yourself as “cool” either (i) you are really not at all or (ii) you are Miles Davis. And he’s dead.****

Digging around in the past, Geoff Latham has uncovered a description of an English spiced ale from 1554. There is a great conversation in the responses to his tweet from people who know that there is nothing that can’t be explored usefully in that concise shared medium. Speaking of digging around in the past, Nicola the mudlark of the Thames found a wonderful clay pipe at low tide marked with the sign of the Royal Antediluvian Order of Buffaloes  – and shared that it may well have been a pub freebie of centuries past. Fabulous.

A few legal notes to finish with. Beer retail franchisor Craft Beer Cellar was in a law suit with an employment review website over negative employee reviews but the claims appear to have been recently thrown out. See here and here:

The plaintiff argued that Glassdoor created/developed the reviews because it removed a review and then allowed it to return. The court disagreed: “Glassdoor’s decisions to remove the ‘review,’ and to permit an updated version to be re-posted, constituted the exercise of a traditional editorial function. Without more, Glassdoor cannot be deemed responsible for creating or developing the content.”

And Brendan P over at FB has posted an FYI which was a bit on the QT so I am acting PDQ:

Did you know that you can get every cent you pay in NYS excise tax on your beer back as a production credit against taxes owed? For example, let’s say you sell 2,000 BBL in 2018. At NY’s excise tax rate of $0.14 per gallon, that’s $8,680 in taxes. Just fill out form CT-636 or IT-636 and you can get the full $8,680 as a credit against your taxes…

DO IT! LISTEN TO BRENDAN AND DO IT!!!

Well, that is it for now. I am up to over 1345 words! Every one a gem. I am off to dig into the one youngest child’s trick or treat candy before she wakes. It’s what I like to call “me time” but I expect you all approve. Remember to check out Boak and Bailey on Saturday to see what has happened since I cut and pasted this all together. Perhaps Stan will even post another teaser for the new month. Until next week, as the Beer Nut said to his train beer plans – au revoir!

*Miraculously, the red lead lettuce sprang back up after the frost and was completely unharmed. Fabulous. I know you would have wanted to know.
** See Messrs B.Roth and J.Notte.
*** See Messrs J.St.John and A.Crouch.
**** Unlike my leaf lettuce.

It’s Your Mid-October Beer News For A Thursday

Another Thursday, another week of watching the ticker tape of tweets go by. I turn 55 and 1/2 today. Because it’s my brother’s birthday and he was born a year and a half to the day before me. That’s some sort of news. Or at least cause to buy myself a treat. I bought one yesterday, a carrot pale ale from the Oakville, Ontario branch of the 3 Brasseurs brewpub chain. It was quite yum.  Lovely and thick like a medieval beer fan would want.

The really big news this week was, I suppose, the death of All About Beer magazine, as wonderfully eulogized… almost pre-eulogized, in fact… by Jeff:

…as recently as a couple years ago, the magazine was in the midst of its most impressive period of content. The magazine looked great and Holl had the best writers in the business working on excellent, deeply-reported stories. The design of the magazine—never its strength—was also rich and interesting. And, Holl told me, “Even as online news became the standard, when I was editor we saw print subscriptions rise.” The problem wasn’t editorial—it came from the business side.

This blog was in AAB a few times for which I am entirely grateful. The old Christmas photo contest was supported by the magazine during the Julie Johnson Daniel Bradford era with prize packages and the winning entry even published on a couple of occasions. I also think a book review written by Holl of Ontario Beer graced its pages. If I had any complaint it was how, at a critical moment, a lot of the attention granted to the writings of beer bloggers was transitioned four or five years ago into those AAB blog columns – for which the writers were certainly paid but it also set up the expectation that there was money in writing about beer. I have not only thought this belief to be suspect but also undermines excellent amateur writing where I find the depths are actually explored. But, even if that was true…even if my semi-snark had a point, there was certainly no lack of nobility in the efforts behind publishing AAB all those years and many previously isolated writers were encouraged as a result. It is a loss to us all. Where will its digital archives go?

Ben has written about another sort of ending, his speculations starting on the wrong track upon hearing the news of what ended up being the retirement of the last of the three founders of Ontario’s Steam Whistle:

My tweet that started a conversation today predicted today’s Steam Whistle announcement might be about either a buy-out or a cannabis venture. And while that’s not what this announcement was, in light of Heaps’ departure, I actually feel a little more strongly that one of those outcomes might now be possible. Big beer companies tend to have better luck putting a dollar amount to a brewery when the people who built that brewery aren’t around any more…

If you don’t follow the tweets of @BarMas you are missing his adventures in German village life including his recent morning out in the orchard with his odd semi-tractor thingie, illustrated under the thumbnail to the right, gathering apples so that he can make insane amounts of cider. We all need odd things that keep us sane. Being odd is good. Me, I like tweed and I buy flags off some guy in India who gets them off cutting yard ships. Barry’s include this green semi-tractor. What are yours? You better find one or two or you will just mainline beer obsession, which is never good. Beer needs companion oddnesses to keep it in its place.

Conversely, what is the value of excitement over an experience only one in a billion can enjoy? If its enjoyable at all, that is. So, beyond self-affirmation through defeating the fear of losing out appears to be self-affirmation through abandoning the fear of losing out through accepting… losing out:

The Macallan 60-Year-Old 1926 takes this rarity to a higher level and is the zenith for collectors of The Macallan whisky. Sir Peter Blake (the renowned artist responsible for the album cover of the Beatles’ Sgt. Pepper’s Lonely Hearts Club Band) and Valerio Adami were asked to design a label each for this special bottling, and 12 individually numbered bottles from each artist were released. 

Perhaps relatedly, I was never so pleased to read about a pediococcus infection as when I was reading tweets between Garrett O. and Lars G. on the subject:

This is a pediococcus infection. The bacteria forms a mucilaginous substance in the beer, often forming long strands. The old term for such beer is “ropy”. In lambics, this substance is eventually broken down by Brett. In the meantime (or otherwise) horrible.

See, Lars finally met a beer made with kveik (actually a muri) that he did not like. Thick in the way an ale should not be thick. And I, as a result, finally learned exactly what “ropy” means… after reading about it for years in all those pre-modern texts.

The talk of cask goes on. Matt C took some exception in fact to some of the talk of cask:

Cask ale is no more difficult to make than any beer. Good cellar-ship with cask, like with keg, is a skill, and requires due care and attention, but it’s not that difficult. As wonderful as it is, I wish people would stop romanticising a dispense method in this manner.

Well, it is more than dispense but it is romanticized. Care of the cellar is fundamental to the success of the dispense. And being careful and taking time is not something we value as we should. As we should value tweed, orchards and flags salvaged from scows beached on an India ocean scene. But not too much. Jack Duckworth kept a cellar, after all. Besides, what’s so bad about layering on a little romance?

You know, saying a sad goodbye to All About Beer isn’t over romanticizing things either. Nor admiring the semi-tractor in a field Teutonic. Baking a mash and knowing it’s keptinis and not kveik isn’t romanticizing either, even if its a bit nerdy. We are all nerds. We are folk who might admire a vintage bus rally now and then. Accept it. Me, I have just cut and pasted a whole bunch of links related to early North American colonies and especially the failed 1587 colonizing expedition by Sir Humphrey Gilbert, all to see if I can coax enough for a nerdy post out of it all. The romance of it all is real even if there is an ultimate lack of substance. Or is there? Perhaps this is all what is real.

I’ll have to think about that when I am not day dreaming about 1587 over the week ahead. I hope you have something to fill the idle hour until then, too. As you do, check out Boak and Bailey for more beer news on the weekend. That’ll help.

Your Beer News For The Week The Red Sox Moved Past The Yankees

This was a home week. Every second week I am in a hotel at the other end of a Great Lake figuring out how to spend 1,500 times my annual wage on a fascinating project. Every other week I am in my basement watching sports TV on a Wednesday evening, having made soup, planning an early night. The soup was good and had about 37 ingredients including our turkey stock from the weekend. It was more complex than craft beer. I thought about that for a bit. Then I created #IsYourCraftBetterThanSoup, a new global public interest group. Might do a GoFundMe with this one.

Anyway, Jordan was here last Friday. We walked into exactly five establishments with him, although two were only for surveillance purposes. He was sifting clues. He does that. I was just wandering, doing a little day drinking and enjoying a Friday off. I share the chalk board from Stone City Ales as they presented it to the bar flies of noon on that fine day for a purpose: to note their wet hop ale, this one with hops from nearby Prince Edward County. Entirely yum. Largely speaking an eastern Lake Ontario zone vernacular. As I noted about ten weeks ago (again) I like my local to be quite localized and infused with locality. I have even pitched my experience to those with more, those trying to solve the “wet” v. “fresh” hop unhappiness. I did so by suggesting the more direct “unkilned” for greater certainty. It received one yea, many boos.

Less locally and further to last week‘s mention of the Cask Report, Old Mudgie worked a few numbers and found a sad result. On average, UK pubs that sell cask ale sell only 40 pints a day. Meaning as many sell 60 pints as 20. Meaning a good chance its been sitting around. This is not a problem with the beer. This is a problem of a lack of gravity dispense firkins on pub counter tops.

UPDATE: I like this piece on how to slink away from Ben which was posted after the newsy notes went to the coal-fired presses.

This is interesting stuff from the US branch of the wine world. The Board of Directors of the Court of Master Sommeliers, Americas issued a press release on Tuesday:

The Board of Directors found sufficient evidence that the tasting portion of the 2018 Master Sommelier Diploma Examination was compromised by the release of detailed information concerning wines in the tasting flight. The Board unanimously voted to fully void those results to protect the integrity of not only the examination process but also the reputation of the Court of Master Sommeliers and the title Master Sommelier.

Wow. While craft beer is trying to figure out if it’s OK to say both good and bad things about a fairly pointless BrewDog press release, wine is chucking out the exam results. Boom! Good beer beyond craft sometimes has such standards – and Stan is leading the way, especially when it comes to my fears for turning kveik into some sort of craftardization of itself:

Just my opinion, but to support Lars I suggest a) retweeting him, b) pointing others to his posts, c) reading everything he writes 3 times, and d) when somebody refers to kveik as if it is a style remind them it is a type of yeast.

I weedled this irritation a bit by pointing out that I have been sold a beer framed as a “kveik” to which Lars pointed out that “[i]f you go up to one of the brewers at the festival and ask him for kveik, he will give you dried chips.” Toronto’s Bellwoods seems to be doing it right. Remember. Kveik is not a beer. Not a style. It means a family of yeast strains. So, if you see a craft brewer holding out one of their beers is kveik, ask whose kveik it is and where it comes from. Tell them Lars sent you. Fight!

Less seriously, a beer drinking fish.

More seriously, Brendan Palfreyman has unpacked the law suit under which Founders is alleged to have discriminated against a former worker based on race.  Interestingly, he notes that the defense has carefully (“artfully” he states) admitted some of the allegations. Pretty awful allegations in terms of a poisoned work environment. It’s bad news at a very basic level – not good if the evidence shows he was “written up” for being one minute late while others were allowed to be more lax. Remember, craft beer is fun. Reason enough for me to pass on Founders until more is known.

Speaking of legal issues, one Ontario brewing four-person partnership faces a partner facing criminal charges.  Robin is righteously outraged. Me, I have done criminal defense work. I am a big fan of their Ukrainian Dunkel. And I am righteously outraged, too.

Finally, I don’t often find myself moved by the save the pub advocacy but this one rings a bell – a Tudor era location with a reasonably consistent presence as an establishment located on East London river frontage. The history as claimed is venerable:

The first pub on the site probably originated during the Wars of the Roses in the 1460s and was called The Hostel. During more peaceful times in 1 533 it became known as The Red Cow, a reference to the bar maid working at the time. The notorious Judge Jeffreys was caught outside the ale house as he tried to escape disguised as a sailor on a collier bound for Hamburg after the Glorious Revolution of 1688; which overthrew King James II. 

The location is at least as impressive. It would have spent most of its live at the edge of the city, to the east of London Tower. In a guide from 1890 we read:

“The Town of Ramsgate” hostelry has a bulging bay window which offers a moderate view of the river, but with this exception reserves its allurements for Wapping High Street, where a conspicuous board at the entrance to the passage draws attention to the attraction of the place. The intelligent tourist, I am told, occasionally makes his way here. 

A winning cause. Or at least one worth fighting. Me, I am off for a nap. The Thursday news gets put to bed Wednesday nights. Before I head to bed. Beerless. Last night the beer was not in the head but at the head. Upside? The Red Sox won. Downside. Only that guy without his beer. Bad call. Good call? Seeing if I come up with something to write about mid-week next week. From that Holiday Inn by the highway. See you then.

The Baseball Playoffs And Work Have Taken Over 98% Of My Brain… But What’s Left Is Just For Beer News

Early October. Canadian Thanksgiving coming up on the weekend. I know you are up for that. The gas stove in the basement now gets going on most mornings before the sun comes up. Leaves turning. School is well into first term. And each and every beer is needing to provide a bit more comforting malt even if it might sing with the bounty of the harvest. Sickly sweet kinder-obsterlich-biers and thin sours should be getting nudged to the side right about now if the universe is to have any meaning.  Does the news reflect the season in the same way? Let’s see.

Speaking of back to school, did you know it is illegal in Canada to walk the street with an “open beer” but soon you will be able to roam the sidewalks and parks of Ontario smoking a doobie? Sucking on the wacky-tobacky? That is just weird. Pretty sure we are not collectively ready for the spliffy scents and scenes but it’s coming real soon.

It appears to have been #WorldNoAlcoholDay on Wednesday. I missed the parade. Did you know that Canada has a favorite 1980s pop-rock song dedicated to sobriety? Kim Mitchell’s “Go For Soda”.  It’s great and hits all the right 1980s points. Big hair. Cable TV. Youth smoking. Horrors in the news. And having a nice soda is just part of the fun. The vid is like an SCTV skit, the last pop moment milestone before microbrewing hit.*

This is the best tweet-form semi-snub of the day – a gin and tonic men’s cologne. I bet out pals Misery and Death up there got a giggle our of it.

The tweet from SIBA reads “Incredibly worrying ‘craft / not craft’ slide from Heineken’s On-Trade category controller Andy Wingate…” but the reality is hardly incredible. It’s quite credible in fact – and only worrying if you like working against trends. See, the trend is really that beer drinkers latch on to what matters to them in the seven seconds they spend caring and they like to leave brewers scurrying to catch up, cramming the square peg of wants into the round hole of style – neither making much sense.  Is anyone really surprised that trendy labels including Guinness and Goose are lumped along with Cloudwater while the dull dowdy old stuff sits to the right? Duvel? Totes dowds. “Craft” now means now-fad. Did it ever not?

Building upon the Cask Report’s findings for this year, Martyn asked some excellent questions about why cask is so often so bad in the UK and came up with many useful answers:

Cask beer is a perishable product: it loses its best qualities very quickly, certainly within a few days. Most pubs ignore this, and as a result most cask beer is sold a long way off from peak condition. Paradoxically, there is also a big problem of pubs selling beer too young. Almost three in five publicans confess to putting beer on sale before the recommended three days of cellar conditioning. So there is a fair chance that just as your pint is finally coming into condition, it’s already past its best because the cask has been open too long.

In this week’s “globalization corner” I give you Lars (again) and his fabulous find of a three-way wedding day drinking vessel puzzle from Estonia. I figure the way to drink from it is the husband and wife share two sided by side in the back while mother-in-law pushes up the middle from behind to get her fair share.  If you have a better idea or, you know, an actual authoritative source to cite please leave me a comment.

Trump never had a beer. As if it matters. Again, the world spits its cocoa on the keyboard. The Beer Nut has had a number of beers. And he rightly reminds us that the proper name for New England IPA style beer is murk. And, I don’t know about you, but six euros for confused murk seems like a basis for complaint to me.

One last thing. Don Cazentre gives us another taste of the reality of craft brewing in this long read piece published in the Syracuse, NY news:

This is how it works for many of the booming number of craft brewers in New York state: A couple of friends decide to turn their beer passion into a business. They start off small, usually with no employees and often, like the guys at Stout Beard, hanging on to other jobs with decent pay and benefits. Many will eventually grow, sell more beer, add space and equipment and hire employees. But make no mistake: Few of these start-up craft breweries are suddenly going to rival Anheuser-Busch, or even Genesee or Saranac, in the volume of beer, size of the payroll or reach of their sales efforts. A rare few might even close.

Fabulous. It’s great to read about reality with the craft beer business. I can’t remember the last time I was able to to that but, yes, it is always great. While we are at it, spend a minute to think of poor John Keeling, formerly of Fullers. Out of a job, nothing to do. There but for the grace of God go I.

And “go I” I go as that’s enough for this week. Hopefully I will do better next week. I really hope I do. Meantime, check out Boak and Bailey on Saturday and then tap the breakfast table over and over on Monday saying quietly to your coffee “when is Stan coming back… when is Stan coming back…” When?

*See our book Ontario Beer for the EP version of this point.

The Very Last Thursday Beer News For August 2018

So how did your summer go? Mine was fine, thanks, even if I did have to work a lot. Finally got a real week off and I have been lazing about. Might go our to a favorite posted late last week on Twitter, Jasper Johns, “Ale Cans,” 1964. I like it. I have been just sitting here looking at things I like between stretches of doing things I like. Which is pretty good for a holiday.

More beer health news. Nice to see that “minimal risk of harm” has replaced the silly J-Curve as a reasonably expression of the limited impact that moderate alcohol consumption has won out. Here is a good analysis of the study. The semi-paid semi-amateur trade spin doctors may still be out in force but the general rule is still minimal harm from minimal consumption… statistically. The always relevant question, as Jeff pointed out recently, is how minimal is your consumption… really.

I liked Andy’s tweet as it tied in with issues related to value and supply:

Going into a liquor store these days to buy beer is like stumbling into an episode of the Walking Dead. Zombie beer brands just sitting warm and dead on store shelves waiting to attack the unsuspecting consumer.

Layer on that the fun folk at The Sun had asking normal folk about some heavily priced UK craft brands:  (i) “I work in a bar and have tried a lot of beers – and this one, from Evil Twin Brewing, is awful. I wouldn’t even pay a pound for it, let alone 12. On the tin it says it tastes of honey but I think it tastes more like sewage“; yet (ii) “I like a dark beer and this is pretty good from Evil Twin Brewing. We drink a lot of dark beer where I come from. In the background you can taste a burnt biscuity, caramel flavour which is nice.” The semi-paid semi-amateur trade spin doctors were again out in force defending… something… but I thought they were reasonable “person on the street” comments.

Then – get this – comes the news… nay, admission that the main brewery participating in the Back to the Future style buck-a-beer government program is losing money on the process. The biggest retailers has already backed out after mere days according to BlogTO (via Crystal.) What I think Andy, The Sun and this article are all noting is how little understood the value of beer is. I might suggest that it is because there is alcohol in beer and its price serves the intended of the consumer in given contexts but that would be opinionated of me.

Speaking of opinion, Josh Noel in the Chicago Tribute explored how US craft is expressing its opinion(s) of the current US Federal government:

In the Trump era, more than a few Chicago bar and brewery owners have worn their left-leaning politics on their sleeves. With an openness unseen in most corners of the hospitality industry, bars and breweries have openly worked on behalf of immigrant rights, gay and lesbian equality, transgender rights and even that third rail of politics, abortion.

Nice to learn from a link in that article, too, that Jim Koch‘s support of the President led to a boycott in his appropriated state of choice:

“Marketers really haven’t had to deal with something like this for 50 years — since the Vietnam War,” said Robert Passikoff, president of the New York consulting firm Brand Keys. “There is no win on this thing. There’s only dealing with it,” he added. “Now, everything is political.” Koch and Boston Beer have faced a backlash on social media driven by figures such as Somerville Mayor Joseph A. Curtatone , who pledged in a Twitter post to “never drink Sam Adam’s beer again!” In the physical world, a Jamaica Plain teenager and his father hung a spray-painted sign within sight of the company’s Boston brewery reading, “SHAME! SAM ADAMS [heart] TRUMP SHAME!”

Now, no need to just do a Koch pile-on when we have BrewDog. I don’t need to actually link to their latest failed marketing strategy (which I have a certain familiarity with being myself an early marketing strategy) but I would like to link to Carla Jean who unpacked their sexist and racist junk.

And Stan‘s last weekly update contains an excellent extended extract on the means by which Henry King (who served as president of the United States Brewers Association from 1961 to 1983) made sure the industry as a whole did not take a wrong step in marketing or brewing – he acted in the best interests of the trade and consumers:

“We beat the federal government by seven weeks. We reported the cobalt problem, we were out of it and no longer had production seven weeks before the Food and Drug Administration even got their act together on it.” He acted decisively not just because it was good for the beer industry, but because it was right. When the nitrosamine proved to be a carcinogen in the 1970s, King again moved swiftly. 

Hero of beer!

There. Another week done, another month done and another summer almost done. Damn good thing I am immortal or I’d be getting all anxtity over this passing o’time stuff. B+B has more news on Saturday as always but I was going to also remind you that Stan will be back Monday… but he won’t!  I was thinking of moving this summary of the news back a day or two. I will see how that goes…