Category: Ontario

Your “Is It Now Yule?” Edition Of The Beery New Update For A Thursday

December. The month that is three weeks long followed by two weeks of blur before real winter sets in. Winding up the year’s work is the main thing on my plate. From 2006 to 2015 this would have been the culmination of the annual Yuletide Kwanzaa, Hogmanay, Christmas and Hanukkah photo contest but I have long come to my senses. You can see the annual winners here. That is the 2012 Champion up there by Robert Gale of Wales. As I wrote then, click on the photo so you can see the full scale and explore all the detail for yourself. Robert explained in his email where the photo was taken:

Located in Manchester, England, the Circus Tavern apparently has the smallest bar in Europe. It’s also located in the hallway of the pub near the entrance which means it very easily gets crowded.

Well, did anything happen this week in beerland? OK, fine: the big news in craft was not just a buyout this week but that a minnow was seemingly swallowing a whale. The billion dollar baby that is Ballast Point was sold seemingly to a mere brewpub. It is not quite what it appears as the purchase was made with a bucket of moolah earned from a sale four years ago in the hospitality industry along with input from other friendly and wealthy investors. Within minutes of the announcement, Josh Noel on the scene in Chicago noted the reasons why the sale was made from the view of Constellation brands:

… on maximizing growth for our high-performing import portfolio and upcoming new product introductions, including Corona Hard Seltzer, scheduled to launch this spring.” That’s right. It all comes back to hard seltzer.

Excellent. Hard seltzer. The future is now. Anyway, Noel’s story in Wednesday’s edition of the Chicago Tribune will be your best starting point for the background. Me, I suspect that (even if not Plan A but at the fallback Plan C level of the original Ballast Point purchase) there was the opportunity for significant tax write offs down the road.

Elsewhere, I declared that one particular story was one of the best bits of beer writing I’ve read this year and I meant it. Just look at this:

The ditching of big-brand lagers was similarly controversial and Ashley’s attitude reveals the gulf between traditional attitudes and those of the modernisers. There is still lager on offer but it’s from Moor and Lost & Grounded. Though you might think these would appeal to Bristolian drinkers, there’s a weird loyalty to international brands brewed under licence, and these sometimes hazy, fruity, characterful beers bear little practical resemblance to Foster’s or Stella, despite the shared family tree.

An actual investigative research and writing piece from Boak and Bailey that takes a very immediate specific example of the life of a pub in our times and makes it a universal question cut with a strong note of sympathy: “it’s drinkers who prefer a more traditional, unpretentious atmosphere who have to schlep or catch the bus.” Fabulous.

Others have commented but I was – perhaps oddly – reminded of this when I read Matt Curtis and his reasoned argument for more UK breweries joining SIBA to promote independence. While he is correcting in stating this:

This still means that at least 86% of beer sold within the UK is produced by the multinationals. As such I am eager to see the next step in the discussion of independence, and some real progress in terms of presenting this argument to a greater number of industry members and bringing them together to form a unified front against increasingly tough competition and unfair access to established routes to market… 

I am mindful of the beer drinker of modest means seeking their refuge from craft. Is that not as much a cry for independence? For autonomy from the gaping maw of gentrification into which craft beer is poured?

Bad Guinness pours. All day. All bad.

I am never sure of anything that is based on the concept of “wine drinkers” and “beer drinkers” as being subsets of the population but I found this bit of discussion from Danielle Bekker of Good Living Brewing failure interesting. She asks whether it wouldn’t be better to describe beer according to flavour profiles as opposed to more familiar methods. Being a hearty believer in the uselessness of style as a construct I like the idea but then hit a wall with the notion of a beer that “will appeal to wine drinkers as well as women.”

Sadly and as reported on this week’s edition of the OCBG, Waterloo Brewing Ltd. from Ontario says it has lost $2.1 million to a cyber scam:

The Ontario brewery says the incident occurred in early November and involved the impersonation of a creditor employee and fraudulent wire transfer requests. Waterloo Brewing says it initiated an analysis of all other transaction activity across all of its bank accounts, as well as a review of its internal systems and controls that included its computer networks, after becoming aware of the incident this week.

Martyn made a confession…

I know there are beer writers who eschew any involvement with corporate freebies, but my argument has always been that I’m very happy to accept free stuff, from beer to trips abroad, when it enables me to put information in front of my readers that I would not be otherwise able to give them. Certainly I do not believe I have ever held the boot back because someone had dropped off a case of beer. 

At the risk of someone searching the blog’s archives, I don’t think this is ever the key points. My concerns are always two-fold: (i) you are telling the story that the brewery provides for you, even if you do put the boot in and (ii) you are not telling the story of the brewery which does not pay for the trip. So they all go to Asheville and then they all go to Carlsberg. Bo. Ring. There is a third point. You do not go to these junkets alone. Even if “it enables me to put information in front of my readers that I would not be otherwise able to give them,” well,  the same information will be put in front of same readers by the other members of the same traveling hoard sent the airplane tickets, the hotel room reservations and the buffet passes. There is no special story attached to a junket. Go find a unique story instead.

Two items from the co-authors. First, Craig has been digging more and found two very early advertisements for Albany Ale in the Charleston Daily Courier of 1808. Which not only means triple was being brewed in 1808 but it was being shipped to Charleston. Which is cool. I have seen “treble” spruce beer in New York City in 1784 but never a pale ale at that weight with that name.

Second, Max. Max was the centerfold cheesecake pin up in a Czech newspaper this week. A very hairy centerfold. Wonderful.

The DC Beer 2019 year in review post is up.

That is it. I am on a train as you read this over your morning coffee. I’ll be back tomorrow. In the meantime,  there’s more news at Boak and Bailey’s on Saturday, at the OCBG Podcast on Tuesdays and sometimes a mid-week post of notes from The Fizz as well. And look for Katie’s weekly newsletter, too.

Beer And Brewing By Hudson Bay In The Late 1600s

This post is a reworking and updating of a passage from that cult classic Ontario Beer: a Heady History…, the book Jordan and I published five years ago. I post this not only as a blatant reminder for Christmas giving, but as a look see to add to what we knew then about the role of beer in the years from 1660 to 1690.  This was one of my favourite bits to research as it combined a number of heroic tales on the edge of Europe’s known universe.

The conflict for control of what is now Ontario from the later 1600s was primarily between France and England. But the Dutch colony in what is now central New York on the Hudson River also sought its share through its alliance with the Mohawk nation until the 1660s. In the northeastern interior of the continent, events were part of what were known as the Beaver Wars.  The beaver was destined for hat makers in Europe and at this point…

The fur trade depended on the labour of native people and on their centuries-old trading network… After being worn for a year, the pelts that made up the robes shed their long guard hairs, exposing the short hairs required for the felting process. Several hundred thousand used pelts, known as castor gras d’hiver would have been available annually…

Who knew European fancy hats depended on used Indigenous clothing?  The beaver pelt was certainly a commodity recorded in the Company’s minutes. Anyway, after taking New Netherlands to the south of the French, England continued to expand its North American trading empire on Hudson Bay and James Bay through the establishment of “factories” or commercial settlements in the 1660s and 1670s. Beer was consistently included in the ships stores for the voyages to the factories and, apparently unlike the French, so was the means to brew beer as soon as the ship made shore.

The English came well prepared with provisions, useful trade goods and even spoke the language – and as part of those preparations beer was clearly important to the early explorers.  Perhaps their version of an astronaut’s roast beef dinner in a squeezable tube of three centuries later.  The early ships’ crews exploring the eastern fringes of the Canadian Arctic in voyages in the 1570s and early 1600s considered their beer of great importance and even instrumental in survival.  Driving further west in search of trade routes, in 1668-69 the crew of the Nonsuch were forced to over-winter on the James Bay coast and reported upon their return:

…they were environed with ice about 6 monethes first halting theire ketch on shore, and building them a house. They carried provisions on shore and brewd Ale and beere and provided against the cold which was their work…

Here is a YouTube vid showing the recreation of the ship, giving a sense of scale. It’s tiny. Note the reference to the two separate forms of fermented drink. Ale was likely unhopped or lightly hopped and brewed for early drinking while beer would have been hopped likely for longer keeping. None would have been considered an IPA as the sulfurous vomitous mess that later became known as Burtonized water was only being first explored as a tonic in a small alehouse in 1686.

After the return of the Nonsuch, Charles II granted a charter to the Hudson Bay Company in 1670. According to the Minutes of the Hudson Bay Company from the early 1670s, an order placed by the Hudson Bay Company’s London management for three grades of beer as well as malt and hops was recorded in the minutes noted on 16 February 1674:

John Raymond: By Severall quantities of Ship Beere at 40s p. Tonn Strong beere at 12s, 9d a barrell & Harbor Beere at 6s 6d p. barrell with Malt & Hopps dd. Capt. Gillam, Morris and Cole, £ 79.

A few months later, on 6 July 1674, the committee of the Hudson Bay Company directed payment to the same John Raymond £ 30 on account of “Beer and Malt. dd. on board the Prince Rupert.” The three grades of beer supplied and the means for crews to brew their own beer once the ships made landfall illustrates the various functions beer played in the life of the company. Ship beer sold in bulk not the barrel was the cheapest and weakest would have served as daily drink for the crew while at sea. The strong beer was reserved for the officers, as was apparently the case on Hudson’s voyage. The drink identified as “harbor beer” was sold at half the price of strong and may have been a middle strength beer for when the ship was at anchor. It’s actually the only time I have seen that grade of beer listed.

In 1674, the Hudson Bay Company planned 3 quarts of beer a day per man and shipped enough beer and malt to supply the trip there and back – and also to survive a winter. Twenty-seven tunns of beer and fifty-nine quarters of malt were purchased in 13 April 1674 for that season’s sailing of the 32 man expedition. Here are the instructions – and note that the plan included enough malt (or “mault”) for the 20 who were supposed to overwinter:

They were clearly planning to brew and that would require a total roughly 18,000 lbs of malt or enough malt to provide each man with a beer made from pound of malt a day. The details of all provisions can be found in the minutes from 14 April 1674.

Like the Nonsuch six years before, the crews of the Prince Rupert and Shaftsbury had to stay over in the winter of 1674-75 but were better prepared and provisioned for this possibility. It was too late too late in the season for the ships to return to England so arrangements were made for them to over winter in Rupert River and the crews were employed to cut timber to build houses for them as well as a brew-house and a bakery in the small fort. Their planning was not always successful. The beer and “winter-liquor” reportedly ran out by April 1674 at one Hudson’s Bay fort even if the stores of beer and malt shipped with the crews were significant.

The establishment of the northern English presence did not go unnoticed and clashes between the empires required feats of nearly unimaginable hardship and daring. When forces from New France struck at the forts on Hudson Bay in 1686, its soldiers walked north overland from the St. Lawrence Valley through hundreds of miles of forest before attacking and capturing Hudson Bay forts including Moose Factory at the mouth of the Moose River.  The conflict was fairly civilized, with negotiations taking place over flagons of port wine. The return trip of the French forces by foot took four months just to reach the northern community at Temiskaming in December. The French detachment survived on five or six pounds of pork each as well as sprouted barley which had been “originally intended for brewing beer.” They probably found more than enough malt when they opened the brewery’s store rooms.

The French, temporary victors in this phase of Europe’s war for the New World’s north, survived the march home through the primeval winter forest by eating the brewing malt of the defeated English. Seventy or so years later, their control of northeastern North America was about to be lost.  England and later Britain continued its trade via Hudson Bay but the greater focus of European efforts had long shifted away from the trade in woodland pelts.  To the south, colonial farming plantations and entrepreneurial coastal towns were expanding in the early 1700s – which was accompanied by the first boom of commercial brewing in the Western Hemisphere.

The End Of November’s Thursday Beery News Notes

I won’t miss getting past November. The worst month in my year. Damp and dreary. I mourn the end of the garden, the shortening of the days. The death of parsley. While Katie may have pointed us to a more healthy approach to November, I know too well that just a month from now, nearing the end of December, we’ll start feeling the days just slightly lengthening even it the cold is deepening. I took Monday off as I am still due about three weeks away from the office this year and drove off looking for signs. Just after noon, I found one on that dirt road up there. On the south side of Bloomfield, Ontario in Prince Edward County. It’s the last few hundred yards to the rolling idled farmer’s field across from Matron Fine Beer. I stocked the pantry with some jolly juice for Yule. Clever me.

Speaking of the hunt, Boak and Bailey may have found a small redoubt in the battle for more mild assisted by those behind the lyrically titled BADRAG:

Tasting notes on mild, like tasting notes on ordinary lager, can be a struggle, like trying to write poetry about council grit bins. Good mild is enjoyable and functional but, by its nature, unassuming, muted and mellow. Still, let’s have a go: dark sugars and prune juice, the body of bedtime cocoa, hints of Welsh-cake spice, and with just enough bite and dryness to make one pint follow naturally into the next.

I actually have to write bits of essays about council grit bins once in a while at work but never poems.

Never thought we would need a beer cooler for keeping beer cool when ice fishing out on a wintery lake in Saskatchewan frozen a foot thick but this is actually a clever idea. It keeps the beer from freezing.

The decade photo challenge as posted on behalf of IPA. I wonder if IPA will sue for defamation or whether the law’s recent dim view of chicken not being entirely chicken will deter such reckless? Speaking of the laws of Canada, drunk driving in Quebec now carries a new serious penalty:

Starting Monday, Quebec motorists convicted of drunk driving twice in 10 years will have to blow into a breathalyzer every time they start a car — for the rest of their lives. Their licence will be branded so any intercepting police officer will know to inspect the driver’s ignition for an interlock device — a piece of equipment that prevents the car from starting if the driver’s estimated blood alcohol concentration is above the legal limit.

To my east across the ocean, Mr Protz alerted us all to the closing of a pub that has been in place for about 750 years, the Cock Inn “situated on an upward slope on the north side of a tributary of the river Sence” as reported in the Leicester Mercury:

One of the oldest inns in England built in about 1250 AD, it witnessed the preparation and aftermath of the Battle of Bosworth Field and the death of Richard III and the start of the Tudor reign. The notorious highwayman Dick Turpin would return here after working the Watling Street, taking refuge in the bar chimney, stabling his horse in the cellar when pursuit was close at hand.

Interesting to note the nature of its feared fate: “…hope it will reopen and not become a house, as many village pubs do.” Still on the pubs, Retired Martyn has ticked all the GBG 2020 pubs in Glasgow but on the way made something of an admission about a distraction:

Yes, by the Tim Horton Christmas Spiced Caramel Brownie and a medium filter. I read that “nearly eight out of 10 cups* of coffee sold across Canada are served at Tim Hortons restaurants and more than 5.3 million Canadians – approximately 15 percent of the population – visit the café daily“, and Canadians are never wrong. Most of them.

Who knew? And he visited Greenock, the paternal ancestral seat, too. Great photo essays as always. The Pub Curmugeon prefers to work similar themes in text.

I was confused by a thread about CAMRA discount cards this week, accused of being  out of date, faithless to the true cause and a money grab… but then there seems to be no way to replace them in terms of the good they do. It stated with this:

I’m a CAMRA member & I work in a brewery. CAMRA needs to address the corrosive paradox of claiming that real ale is ‘the pinnacle of the brewers art’ while promoting discount schemes for cask beer. So I’ve drafted an AGM motion & explanation.

Discount? Doesn’t that mean well priced? Speaking of which, is beer about to get cheaper in Sweden?

Sweden’s state-run alcohol monopoly chain Systembolaget is planning to cut the costs of its cheapest beer from next year. The cheapest beer sold at Systembolaget today costs 8.40 kronor ($0.87). But next year it plans to launch two new kinds of canned beer for less than 6.90 kronor… the plans, which are meant to compete with border trade, that is Swedes travelling across the border to Denmark and Germany to stock up on crates of cheap beer.

The wonders of scale. Big entities can do great things, can’t they. Just consider this story on beer and the environment:

Anheuser-Busch, in partnership with Nikola Motor Company and BYD Motors, completed their first ever ‘Zero-Emission Beer Delivery’ in the company’s hometown of St. Louis — utilizing both companies’ innovative fleet technology to deliver beer from the local Anheuser-Busch brewery to the Enterprise Center using only zero-emission trucks.

Imagine! Using the word “innovation” and not referring to copycat alcopop IPAs!

Finally, I am not sure I want legalized beer corkage opportunities. Just another argument I don’t need. Go out where you want and spend the money at the place.  Don’t bring your own cutlery either.

There. A quieter week in these parts. But a busy one at work so there you go. Busier still soon enough, too, what with the last month of the decade comes the inevitable “best off” lists. I myself sorta did one at the end of 2009, at least painting a picture of where things stood.  I’ll have to think about what I’d say ten years on… other than wondering where the time went. Where did it went…

In the meantime,  there’s more news at Boak and Bailey’s on Saturday, at the OCBG Podcast on Tuesdays and sometimes a mid-week post of notes from The Fizz as well. And look for Katie’s weekly newsletter, too.

 

These Are Ye Beere News For Yon Thursdayish This Month From Yuletide

And I suppose the lead up to US Thanksgiving. I am not in the US and, honestly, does it feel a bit late for a harvest fest. The parsley is under snow now around these parts. But the Grey Cup is on this Sunday so that’s good. Hamilton versus Winnipeg.  Oskeeweewee Oskkeewahwah! Say that out loud a lot this weekend – wherever you are. And whether it’s Canada’s autumnal glory* or turkeytime down south, do take care. I didn’t… by which I mean I forgot to note whose tweet I grabbed this lovely common sense public health poster from last Friday. D’uh. [I lie. It was Martyn.]

I was complaining (again)** about the lack of interesting beer writing last week and immediately I was hammered by some fine examples. Consider this realistic vision of Brussels from Eoghan Walsh at Brussels Beer City:

Brussels stinks. It really stinks. Some days it smells glorious, of skewered rotisserie chickens dripping their paprika-stained grease onto the footpath or of the sweet scent of mashed-in grain that marks a new lambic season. On other days it is repellent – the amoniac fug of warming piss rising from pavements heralding summer’s arrival, or the damp choking fumes of the city’s unending winter congestion. 

Lovely stuff. In another hemisphere, Jordan St. John painted another sort of truthful picture of the start of affairs off the Mimico station platform a few stops to the west of downtown Toronto:

…I get the sense that 18 beers would be a lot to maintain. Some of these beers are re-using constituent elements and are not unlike each other. Take the Steampunk Saison, my notes verbatim: “Quite Sweet, Graham Cracker malt character, a little golden raisin or apricot jam character here. Low carbonation for a Saison. Mild notes of spicy orange peel amidst that.” It struck me as closer to Fuller’s ESB with the yeast switched out than a classic Saison. The Belgian style Tripel struck me as a larger version of the same beer. Still stone fruit and graham cracker, but with the intensity dialled up, reaching towards peach nectar. Checking in with the brewmaster, Adam Cherry, he confirmed that the ingredient builds were similar.

It’s a lovely portrait of the sort of locally successful, regionally recognized but also somewhat ordinary brewery that unfortunately rarely gets noted in the rush for the next amaze-balls moment. My immediate response was that Jordan had deftly displayed how to be both fairly critical and warmly encouraged – and encouraging – simultaneously. Exactly the best sort of analysis that, like Eoghan’s olfactory piece, places you by the writer’s side senses engaged.

An excellent and not unrelated discussion took place this week between Beth D and Crystal L as well as others on the role of judging and judges. I took my usual coward’s stance but went back to consider both the challenges of seeking and independent voice while wanting to be recognized as a peer. I’m grateful that they shared their thoughts.

Elsewhere, humility not being their strong suit, I am not surprised by the puffery. But would you really pay for the ever-loving cattle branded “two sides to every story” approach? Real money? Me neither. No doubt in response to the other subscriber offering mentioned a few weeks ago. God love ’em.

2020 is coming. Are your ready? I’m not. But I might feel better if I was heading to the Alcohol and Drugs History Society’s meeting on Friday, January 3rd and 4th, 2020 at the New York Hilton, Concourse Level.  I’d want to be there if only for the presentation by Stephen N. Sanfilippo, of the Maine Maritime Academy, of his paper “It’s My Own Damn Fault; or Is It?” Alcohol and the Assignment of Blame in Mid-19th-Century Maritime Songs and Poems. Being a lad raised by the sea in Nova Scotia, the only place cooler than Maine, I eat this stuff up:

Many nineteenth century seamen’s songs praise consumption of alcohol. Naval victory ballads often end with a toast by the victors, and sometimes include the sharing of liquor with the vanquished. Jack-Back-in-Port ditties also sing the praise of alcohol. This paper will give only passing attention to such songs. Instead, attention will be given to those seamen’s songs, and temperance reformers’ poems, in which alcohol consumption leads to disaster. Such songs and poems always involve the placing of blame. This placement is often not what might be expected, and is frequently complex and illusive.

In their monthly newsletter, Boak and Bailey sought to calm the waters of beer’s social media effect on those caught in its grasp:

Twitter in general can be frustrating, of course, but the conversation around beer is so much better now for us than it was a few years ago when the volume of trolls and bullies felt overwhelming at times. But this is a genuine request: if you think Beer Twitter is particularly terrible, if it really gets you down, can you drop us a line to explain why? Maybe there’s something we’re missing, and maybe there’s something we could do to help.

I think I agree. My behaviour has particularly improved. Far less bastardliness going around these days. At least amongst the scribblers as not all sorts of bad behaviour in beer is gone as Matt let me know of the crime and punishment of a figure in the UK’s craft beer scene.

The founder of a Norwich brewery who duped a businessman into paying £30,000 for equipment he never owned showed a “cavalier” approach to business, a court has heard.  Patrick Fisher, 39, has been jailed after he pleaded guilty to two fraud charges, including one which saw him submit false invoices. Fisher, of School Avenue, Thorpe St Andrew, who was previously a director of Norwich’s Redwell Brewery, admitted one count of fraud by making a false representation to Russell Evans between January 1, 2015, and January 31, 2017, when he claimed to own brewing equipment, when he did not.

That seems to be a bit unfair to Cavaliers, doesn’t it. No, he showed a criminal approach to business. Nice sort of old school larcenous heart to the court case, however.  Very Greene v. Cole, circa 1680-ish.

You might think the same thing is going on with the news about New Belgium being sold into the Kirin universe.  Yawn, I thought. So four years ago. And  the workers got a big payout, right? But then I read this one Facebook from a (former?) employee:

…please don’t lose your “dangerously unbridled in my passion for craft beer” I still have mine. That is the saddest part of this, I feel like everything I was taught, believed and shared at NBB was a fucking lie. I still love this industry and am proud to be working with new, small independent and innovative breweries everyday! It’s not OK to tap out! We need to remain CRAFT to the core. Watch your growth, listen to your employees and don’t chase trends continue to be a trendsetter. The industry needs you stay strong!!

Hmm… has that ship sailed? Maybe. Anyway, that is the week that was. For further beery links, your weekend starts with the Boak and Bailey news update on Saturday and then turn the dial on the wireless to the OCBG Podcast on Tuesdays. And look to see if there was a mid-week post of notes from The Fizz as well. And sign up for Katie’s weekly newsletter. It’s usually got even more linky goodness.

*Not unrelated to my own glory days… because they pass you by… glory days…
**Even Jeff noticed with concern.

The Halloween Edition Of Thursday Beer News. Boo.

I’d be a bit nervous at the Sing Sing Kill Brewery

Ah, Halloween. A right nor-easter is promised meaning 100 mph winds, lashing rain – and me lonely and all dressed up at the front door looking at a bowl with a minimum of 15,000 calories per handful. We get maybe 12 kids max in a good year. Maybe. I have a vegetable garden on my front lawn. I am marked as a neighbourhood weirdo. But I get ahead of myself. Halloween is tonight. The Future. What’s gone on this past week?

Last Friday just as the weekly news cycle began, Jeff posted about the problem with novelty as it turns into longevity:

Every brewery that was once an emblem of a shining new future—Widmer, Hair of the Dog, Ninkasi, Boneyard (to cite local examples)—has seen trends move on without them. Great Notion and Ruse are the current trendsetters, but time continues to march. We have absolutely no experience of what happens when four thousand breweries immediately become “old school” before our eyes.

Coming up on three years ago now, I wondered about novelty and whether it was possible that today’s twenty somethings could “actually get a bit verklempt over memories of weird fruit flavoured gose thirty years from now.” Interesting that weird fruit flavoured gose is sorta dead to us all now. It’s so 2017. Novelty’s pace has increased. The Pub Curmudgeon posted about another aspect of the same phenomenon, the pervasive presence of recently but no longer quite cool craft:

 It’s not the absolute bleeding edge of craft, but even so it’s a pretty respectable selection, including the likes of Vocation, Magic Rock, Thornbridge, Five Points, Crate, Toast and Camden. It’s interesting that pretty much all of these beers now seem to have moved from bottles to cans. The German discounters, Aldi and Lidl, have introduced their own-brand “craft-a-likes” at even lower prices. This has attracted a certain amount of wailing and gnashing of teeth from the craft influencers, complaining that such low prices will devalue the concept and won’t give brewers a decent return.

Good value should always be something we are grateful for. In any other marketplace, this is called The Victory Of The Consumer! What? You disagree? Did I miss something?

Note: he didn’t drop the beer.

Ron unpacked an advert he found for the sale of Barclay’s Russian Stout from that part of the foreign land known as the past, aka 1922:

…another Barclay’s Russian Stout advert. With some more interesting claims. The oddest being that Bismarck liked Russian Stout. Especially as the advert is from just after WW I, when there was still considerable anti- German feeling.

These things are funny. In 1816, a year after the end of a bitter border war with the US of A, Albany Ale was being sold in my fair military town.

Business Insider posted an interesting short video bio of Celeste Beatty, the first African American woman to own a brewery in the US, the Harlem Brewing Company in New York City. Here is a Forbes story on her from a few years ago with more background.  Speaking of vids, here is a scene from a Scottish pub the very noo.

The shadowy Portman Group is at it again but this time I fully agree if only because the Bearded Brewery defended its cider named Suicyder because “the noose references reflected the owner’s previous career at the Forestry commission where a noose was used to dismantle unsafe trees“! If one is going to attorn to the jurisdiction of a trade tribunal please do not be silly. I am an owner of The Ashley Book of Knots and I know no one in their right mind would every use a noose to take apart a tree given a noose is used to tighten on to a short stubby think like a head. To be clear, I give you a selection of arborists knots. Knots don’t lie.

Health news update. Or really not an update as this is old news. Again, there is no j-curve. Don’t believe otherwise – alcohol is just about degrees of badness:

…for a long time, the consensus was that abstaining from alcohol is unhealthier than consuming moderate amounts of alcohol (equivalent to one or two drinks a day). But that “J”-shaped relationship between alcohol consumption, and death and disease, has come under criticism. It’s now widely understood that a lot of this data could be flawed: people abstaining from alcohol may be doing so because they’re unwell, rather than becoming unwell because they’re abstaining.

Here in Ontario, we have no need to worry about the j-curve or not as, woohoo, the new government is passing new relaxed liquor laws left right and center:

The Ford government is pledging more changes to alcohol access in Ontario — announcing plans on Monday to allow international airports to serve booze 24-hours a day, and to remove limits on how much beer, wine and spirits can be brought across provincial or territorial borders for personal use. Those two promises are among a sweeping list of changes, packaged as the ‘Better for People, Smarter for Business Act’… The Bill also promises to ease restrictions on bringing dogs onto restaurant patios, and inside certain breweries in the province.

Those booze runs I made into nearby Quebec all those years ago? Smuggling. NO MORE!!! What a great law. Huh? Holy crap! “The Bees Act is repealed“!!!

I enjoyed the personal essay, photo set and brewery founder interview by Lily Waite run in Pellicle this week on the Table Beer produced by London brewery, The Kernel:

“The other thing—and I think it helps Table Beer more so than the others—is the fact that we still put all of our beers through a second fermentation,” Evin tells me over a shared bottle. “The extra little bit of yeast character and fermentation by-products that you get—hop biotransformations, too—those really hard-to-define things, they’re key to Table Beer.” Though I’ve drunk many brown-papered beers in search of that fugitive quality, I’m reluctant to believe it’s simply down to a second fermentation. I’m much more inclined to believe that it is, in fact, a little bit of magic.

It’s good not always to dissect something but convey the pleasure of it all. I think the author has done that. These pieces, like Matt C’s before, are love letters. But there are technical tidbits, too: (i) “…as with all of their beers, the strength varies from batch to differently-hopped batch…“; (ii) “…[i]t’s now brewed weekly, every Friday…“; (iii) “…a fullness of body, achieved through high mash temperatures and oats in the grist…” All of which add up to a story that is telling you that the beer is borne more by the technique than the ingredients. Very interesting.

The proud Canadian company formerly known as Molson is still theoretically out there, now going through another hybridization and perhaps some degree of bionic implantation:

Most support functions, including finance, information technology, procurement, supply chain, legal and human resources, will be consolidated in Milwaukee. The company will continue to maintain global business services offices there and in Bucharest, Romania. The Molson Coors International team, meanwhile, will be reconstituted, with its Latin American team becoming part of a new North American Emerging Growth team headed by Pete Marino. Its Asia, Pacific and Africa team will fold under the Europe business unit, which will be led by Simon Cox.

Interesting to note that they are branching out into other areas including a “forthcoming line of cannabis-infused nonalcoholic beverages in Canada.” Sounds hellish to me but the baby boomers love this sort of stuff apparently.

That is it for now. Get going on the tricking and the treating. For further beery links, check out the Boak and Bailey news update on Saturday and then bend an ear towards the OCBG Podcast on Tuesdays. The last one featured a great interview with Ren Navarro, owner of the consulting and education firm Beer. Diversity.  And look for mid-week notes from The Fizz as well.

 

The First Thursday Beer News Of October 2019

Beer: less popular year after year!

Ah, beer. You ever ask yourself on why you bother thinking about it? You know, if it’s not your last ditch effort to cobble together a career? BA Bart posted a thread on Twitter this week on the latest stats – which seem to be in line with the previous stats. All worth considering, for sure, but there is that underlying personal question that I suppose everyone who reads this blog has asked themselves since their first glass – why do I bother? Knitting bloggers have a way easier answer. Mittens. Knitting bloggers get all the breaks.

Speaking of big stats over time, relatedly and with a similar set of graphs, apparently Russia’s public policy program to reduce alcohol consumption has been… a fabulous success:

In 2018, Russian life expectancy reached its historic peak, standing at almost 68 years for men and 78 years for women. The experience gathered by the Russian Federation in reducing the burden of disease stemming from alcohol represents a powerful argument that effective alcohol policy is essential to improving the prospects of living long and healthy lives.

By contrast, Gary thumbs his nose at Mr. Putin and gives us a portrait of one of my old favourites,* La Choulette, and the under-respected biere du garde style:

It has a full, complex flavour, quite different from the standard conception at least in North America of a “Belgian ale”. The beer is somewhat earthy, dark fruit estery, with malty/caramel tones, and an interesting tonic or “camphor” edge, almost gin-like to my taste. It has no tart notes, and is quite different from a Flanders brown style, East or West.

Before going on junket with others of the cap in hand crowd,** young Mr. Curtis wrote a response to a typical Stone-based blurt a ripping set of tweets on the failure that has been Stone Brewing’s experience in the UK and Europe including this bit of honesty:

They’ve had to sell there entire U.K. brewing operation. Instead of trying to understand their export markets, they’ve attempted to subvert them. And it’s backfired time and time again.

Yowza! It’s all true, of course, but as we know with the stale older monied end of US craft beer – facts are not all they are cracked up to be.

Perhaps related, GBH shared Jeff Alworth’s sharing of the Instagram posting by Baltimore brewer Megan Stone of @isbeeracarb on sad reality of brew house work conditions.  Because I don’t want to know what my kids do on Friday night, I stay away from Instagram so this was helpful.

Beth Demmon has published a wonderfully in-depth piece at CraftBeer.com on brewing while raising a family:

As Oliver, 34, and her generation have children—albeit later and at a lower rate than generations past—more beer professionals are increasingly finding themselves in similar situations as Oliver. Child care costs, lack of parental benefits, and other obstacles mean employees working in the estimated 7,500 breweries across the United States face the potential of their children existing in alcohol-centric spaces.

Now perhaps building upon those last two stories, “scandal” and “Ontario” usually evoke as much shock as the combination of “curling” and “action” but this week the decision of Ontario Craft Brewers*** to attend and post on social media about a government PR announcement which included standing with a certain Member of Provincial Parliament (“MPP”) due to his past and presumably present day quite intolerant positions. Ben Johnson I believe was the first to point out the glaring problem:

For an organization that has made public overtures to women in their industry, the @OntCraftBrewers looks pretty hypocritical here posing for photo ops with a kid who said he wants to make a woman’s right to choose what to do with her body “unthinkable in our lifetime.”

Brewers issued social media statements: Muddy York, Bench, Sawdust City,**** People’s Pints, Manantler. There are others. It made the news. And there was some unhappiness that the associated larger event got tarnished.  Some didn’t comment. Jordan posted his thoughts on the naturally resulting trade backlash this way:

The OCB’s leadership is actively undermining its own credibility. They have lost two members this week in Block 3 and Manantler and may well yet lose Muddy York. Their largest members are backpedaling faster than I have ever seen them and while I would like to think that this would be a wake up call to them, I just don’t believe it. I think they believe this will go away because this is an emotional response. 

Disastrous decision. In other key conservative political news which might be related, have a gander at British Cabinet member Michael Gove recently pickled out of his skull – not only in public but in the UK’s Parliament.

In more positive news, co-creator of this stuff Max headed out from Prague tracing a line north to try out some actual (and not craft bastardized) kviek in Norway as part of a program to establish partnerships between Czech and Norwegian people who practice traditional trades and crafts:*****

After a hearty lunch prepared by his wife, Julie, Sigurd took us a couple of kilometres uphill to pick juniper and get some alder wood for the next day’s brew. We came back with a full trailer and we sat in the garden to have some home made beer while we waited for our accommodation to be ready. That’s when I had my first contact with a Kveik Ale, brewed with juniper but with a boiled wort. It was amazing! It had notes of green wood and spice that reminded me of Szechuan pepper without the burn, but they weren’t overpowering. It still tasted like beer thanks to its sufficiently muscular malt base.

Wow. And no one adding fruit syrups at all!  Finally, some other beer news in brief:

a. The craft beer hangover.
b. Zwanze Day fightin’ words!
c. Beer powered radio.
d. A trip to JJB’s (aka the formerly Stonch’s) pub.
e. The most blatant example of entitled craft ripping off someone’s intellectual property yet. Oof, indeed.
f. Barry in Germany is now selling his own clinky drinky produce!

Finito! I’m actually sick as I put this together. The autumn school bug. While I recover, I can look forward to expect the Boak and Bailey news update on Saturday and Stan should back on Monday. Check out the OCBG Podcast on Tuesdays, too. Heck, there is so much to follow – what do you need me for… sorry… it’s  just the cold medicine talking… zzzzzzz… zz… zlurp… zzzzzzzzzzzz…

 

*Ten summers ago…
**If I have done anything, my part in making “the junketeer’s admission” a norm has been my proudest achievement.
***Former sponsors of this blog.
****Oddly, even having to explain a former senior staffer wearing their t-shirt as if he was still representing.
*****Sounds actually legitimate!

The Week We All Decided Good Beer Is Anti-Fascist Edition Of The Thursday Beer News

Ah, the last few days of summer… as long as we were are in the northern hemisphere. The neighborhood is literally humming with sound of critters, birds and bugs out gathering in the last of their winter’s stores. It’s actually quite the thing. Consider for a moment Keats’s Ode to Autumn, would you? My grapes are in that place between perfect ripeness and being mobbed by robins and blue jays. The chipmunks are invited. Few others are.

First up, Jordan and Robin interviewed the principals of the kveik roadshow driving through central Canada this week. Note: Lars says “kwehk” at the 8:10 mark of the audio but everyone else is saying “kvehk” so I really need this cleared up. I had to give up my own ticket to the event but it was put to good use as the photo above shows.

Speaking of beery gatherings, an interesting comment was made about the reaction to beers at a festival by one Florida brewer:

I make beer, have had this happen countless times, and completely disagree. Not everyone is going to like everything. And in a festival setting, etiquette often goes right out the window. I’d suggest removing ego from the equation, but then we wouldn’t have 7,500 breweries.

My thought was it was important to leave buckets and spittoons at fests as the dumping of the unwanted beer is always so common, either by the frenzied ticker or the simply disappointed.

The Chicago Tribune has reported on the hugely positively social media phenomenon #IAmCraftBeer that Dr. J thought to use to redirect a discussion that began with a very ugly start:

Chalonda White checked her phone Monday afternoon and saw a strange and jarring email. It was just three sentences and 35 words, sent to the address on her Afro Beer Chick website, where White, a Rogers Park resident, has blogged about her love of craft beer since 2017. It came from a name she’d never heard of — she suspects it was a pseudonym — laced with hate, misogyny and racism, including three uses of the N-word.

I might have just gone straight to “hate mail” and “Nazi” myself having seen Chalonda’s reaction on Twitter soon after she posted it.  It was certainly good to see the hundred of positive reactions but also an important reminder that fascists find dirty corners to crawl into in every aspect of life. Good to make them uncomfortable anyway we can.

The Pursuit of Abbeyness has shared a welcome blog post on national parks in the British Peak District.

Given this longstanding industrial heritage, it is no surprise to find brewing prevalent in and around the Peaks. Burton-upon-Trent sits just 25km to the south, after all. Within the boundaries of the national park itself lie Thornbridge, Peak Ales, Taddington, Intrepid, Bradfield, Flash and the Wincle Beer Co. On its fringes there are a dozen or so more, including Abbeydale, Buxton and Torrside. And that is before we get to the thriving beer culture of Sheffield proper, or indeed Manchester.

Did someone say England? The BBC Archives shared video of the 1948 English hop harvest last Friday.

Furthermore and within that same decade, this series of photos commemorating the 75th anniversary of the liberation of Brussels when British troops arrived on the outskirts of the city in the evening of September 3, 1944 includes the image of Manneken Pis dressed as one of the liberating soldiers in full dress uniform.

The New Yorker magazine had an interesting article by Troy Patterson this week on natural wines which have always struck me as a partner to some of beer’s crueler styles. This snippet does not deter me from that suggestion:

One section featured the variety of skin-contact wines known as orange wines. One of these, from Friuli, glowed tropically in my candlelit glass. The list explained orange wine as a white wine that is made like a red; the skins and seeds, left to macerate in the juice for a while, impart color and texture. There was honey in the aroma. An intense whirligig of tannins metallically attacked my mouth and, on the finish, there was an astringent sizzle, with undertones of acid reflux. Tasting notes described this as a “long persistence.” I found it to be a test of stamina. While I waited for the wine’s acrid smack to wear off, I meditated on how this chic but peculiar elixir reflected the terroir of the urban social landscape.

Speaking of the cruelties of craft, Sophie Atherton has written in the UK’s Morning Advertiser about how craft has just gone too far:

What I see now is a hell of a lot of style over substance, with a glut of shoddy beers that appear to get away with it because they are on trend. The flip side is that more traditional beer is neglected, both in availability and keeping standards- which threatens to return us to the era of people viewing beer as a poor-quality drink.

This sort of succinct observation is one that you do not see made too often, given is it saying something bad in relation to brewing. Quite pleased to see it pop up in a major industry  periodical.

This weeks winner of le dubbel extraordinaire is Jordan who also posted this week on his blog about his family’s very small hop farm or rather his failure to tend to his family’s very small hop farm:

The Centennial hops on Mom’s property in Kingston have been growing all summer. Some other year, I will go and watch them train up the trellis and coir, straining sunward at midday in their ascent. This year, it has been hard to find time, but it becomes obvious that for a good vinedresser, time is something to be made. You cannot learn physical skills by reading books. Even Stan Hieronymous’s excellent book on hops does not really tell you how you are to harvest them: 15 bines that do not quite express their full height and cluster together decoratively but not optimally for growth. 15 bines that now in the late summer take on the allium tinge of garlic where they have been sunburnt. 15 bines that I am a week late for.

On that story of the summer of 2019, Lew Bryson has founds some more excellent facts on White Claw: (i) one in three people will buy it again, (ii) seltzers are brewed, not formulated, (iii) nearly every liquor store and supermarket carries White Claw, only 20 percent of bars and restaurants are currently selling it, and (iv) he underestimated the tie-in with the keto diets. I still don’t think I am going to buy it. But my kids might. And, really, who cares?

There. Dusk at 7 pm now. Time’s a tickin’!  I expect Boak and Bailey will have more news on Saturday and Stan should be there on Monday. The OCBG Podcast is a reliable break at work on Tuesdays, too. Except this week when it was on Wednesday. Go figure.

Your Thursday Beer News For The Last Of August… Of Summer… Of…

It’s over. Well, I don’t go back for another five days but the kids are getting geared up for their respective schools and the hot hot heat is gone. Fabulous. Me, I continue to rest and convalesce. I had no idea I had not taken two weeks off for years. Two-thirds of the way in, I am a bit dumbfounded. May eat a peach today. Because I dare. By the way, fresh peach chunks and fresh tomato chunks with olive oil and basil. You have been advised.

The big news this week is White Claw, some seltzer thing that I will never see or try if the gods are pleased. Zima again. The news is not White Claw itself but that that bastion of east coast liberal culture, The Atlantic, published an extensive article by Amanda Mull on this summer’s cultural phenomenon, seeking the why of it all:

A major factor in hard seltzer’s current popularity is what it’s not: difficult or aspirational. Being a cool young drinker has had a lot of arbitrary rules in the past decade. For much of the 2010s, booze trends have centered around limited-edition, high-alcohol craft beers and booze-heavy, professionally assembled cocktails. These trends have demanded that young people learn the ins and outs of booze culture; have a willingness to pursue the stores, bars, and breweries that meet their very particular tastes; and have the ability to spend some money to try new things. To get the full experience, those drinks also have to be aesthetically pleasing—all the better to document on Instagram, to show off your generationally and socioeconomically appropriate good taste.

Screw you, kiddie curating class.  Screw you, the aesthetic tyranny of Instagram-determined good taste, as Mull calls it.  A blip? Hah! As Josh Noel noted, the  White Claw‘s variety 12-pack now outsell every craft beer. After a few months. Screw you, craft. Actually, this reminds me of a line that Stan noted The Beer Nut mentioning earlier this week:

I didn’t expect to get such a cliché of everything wrong with the concept of ‘milkshake IPA’ but here it is. If this is what you wanted beer to be in 2019, fill your boots.

See, it reminded me of that because milkshake IPA and White Claw are exactly the same thing, a facile form of booze that is identifiably different and needs no consideration as it goes down. It’s the other “screw you, craft” beverage. And, yes, after a decade it’s quite possible that people are actually exhausted with the multilayered Art Rock keyboard of being over-informed with non-information by the self-appointed and of, yes, of being intensely beveragely cool being the core of their entertainment time. My kids just like the odd Gordon’s gin so I deffo saw this coming.

Similarly negatively – but hanging on to defend a seemingly crumbling last redoubt – Miles Liebtag in Medium tells us Here’s What’s Killing Craft Beer: Us.** Somewhat curiously to me, he writes:

Allow me to share with you a law of Craft Beeria, deduced from ~8 years of in-field observation: one’s Beer Knowledge is often in direct and inverse proportion to one’s Market Knowledge. The former is what one knows about beer qua beer: how and why and when and where it’s made, and how that set of questions has both historical and political dimensions, what makes a beer look and smell and taste the way it does. The latter is one’s knowledge of trends, brands, who and what’s hot, what’s trading well, what’s rare, who’s on the outs, etc. It’s not that the twain shall never meet, just that they rarely do, and often the entire beer media universe seems bent on keeping them apart.

Jings! Perhaps an over wrought over-intellectualizing of both categories** might just be playing a role in all this, too.  Beer from a consumer perspective or even that of a brewing technician is not complicated compared, you know, to actually complicated things.  We go to movies and buy from Amazon but no one really cares about the logistics of either. Who needs to be associated with the body of beery knowledge that gets foisted on unsuspecting drinkers while all the while studiously avoiding the obvious questions like relative value? That’s beer today. It all befuddles the buying public Hence the unhappiness. Hence… White Claw!

Need a happier link to a simple time? 1970’s TV ads for Courage Best.

In the latest edition of his emailed newsletter on the state of hops, Stan*** discussed the idea of terrior in hops, one that he has long suspected, has been studied by folks in white lab coats:

I’m pleased the idea is catching on. Earlier this month, Coleman Agriculture in Oregon hosted Bine to Beer: Coleman Hop Terroir, announcing that Coleman, Oregon State University and Red Hill Soils have begun a study into hop terroir… The initial study included two hop varieties, Sterling and Centennial, grown across four different locations in the Willamette Valley, and two main types of soil. Scientists analyzed the soil and took into consideration all the other factors involved in growing hops. A sensory panel evaluated beers brewed with these hops.

Interesting. Terrior in beer is a rare thing but here this study found that the differences between Sterling hops from different locations were more muted and nuanced while the differences were clearer and more easily identifiable with Centennial. If they are replicated year after year, I’d say you might well have some terrior right there.

In other joyous beer as farm news, Katie Mather of @Shinybiscuit herself wrote about and with the folk at Rivington Brewing Co. in Chorley, Lancashire who brew on their family farm:

Tenth generation farmer Mick leans against the stone doorway, letting Ben do most of the talking. When he’s done, we head off with muddy boots to their current setup, a mile or so down a puddled and potholed lane, heavily shaded by the midsummer greenery of thick forest scented with marshmallowy clouds of Himalayan balsam. It’s in this woodland vale that Tap Beneath The Trees takes place, Rivington Brewing Co.’s summertime taproom gatherings. Over the years these little weekend-long beer festivals have gained cult status among the beer fans of Lancashire. Ben tells me that people come just as much for the countryside convalescence as they do his beers and that he’s completely happy about that.

Lovely stuff.  And certainly an antidote to all that fretting up there. Who cares about so much of it all? Not when you can go up a country lane and find a wonderful glass of tasty. Or around a city corner. I did that this week myself and found my beer of the year to date but will leave that a separate post.

In a last nod to joy, Ben gave a tip to read a good article in Craft Brewing Business on the good beer scene in Toronto by the design firm involved with the Left Field branding refresh – the last two words there being something that usually makes my temples ache:

We were received with equal warmth at Left Field’s East End taproom, nestled snug in an alley in a charming and lived-in neighborhood. In this area, many years former, a massive factory turned out bricks by the thousands: the neighborhood retains a blue-collar industrial charm. We sampled a number of beers, including a knuckles-down DIPA called Laser Show and a lip-smacking fruited sour called Squeeze Play. We met the staff at hand and talked shop. After a quick tour of the brewery and reviewing our itinerary for the remainder of the trip, we were off to check out a couple more spots relevant to the local beer conversation before calling it an evening.

What I like about the article is how the branding firm sought out an understand of the local scene. I also like how they stuck with the original logo without too many tweeks and then rebranded around it. Wow – look at me fawning over the outside of the can… jeesh…**** Now, if only someone would tell everyone that Canada had only temperance and not prohibition that would be great. Breweries never shut. Booze available but fairly restricted.

PS: being a lawyer is actually fun some days.

My other big news was, of course, the response to my mammoth post on the meaning of Lambeth Ale. Thank you for all the postcards, telegrams and teletyped messages of congratulations. Whatever shall I blog about next month? While I ruminate on that, you will be pleased to know that we can expect Boak and Bailey back behind the newsdesk on Saturday and Stan to be right there on Monday. Catch the OCBG Podcast on  Tuesdays, too. What Septemberish-fun!

*Not me. You. Max and I warned you about all this five years and and did you listen? No.
**My reaction was not as spicy as that of others but perhaps one sees it in the unnecessary use of “beer qua beer”?
***For the double!
****Full disclosure. I have spent more on them than that damn sample was ever worth.

The Probably Not Quite As Long As Usual Thursday Beer News Given I Am On Holiday

I want to live in Montreal. Might retire there. Just for the subway.  It runs on rubber tires. No screeching metal on metal. And the pale ales.  All over the place, you go in to a pub or restaurant and there they are. Good malt forward classic cold pale ales of one sort or another. Without haze. Without franken-hops pretending to be mango or hot dogs.  Below left to right* are Archibald, Bishop and St.-Ambroise. From Quebec City, Montreal and Montreal respectively. Happy. Happy. Happy. Beer with beer flavour. Favourite newly found bar? Tie. Wolf and Workman, Old Montreal and Le Petite Marche, at the north end of the Plateau on St. Denis. Might go again next week. It’s only two hours drive away.

First up, one obvious sign that you are dealing with a good beer writer is that they are just a good writer.  So happy news, then, as this was announced by one of the B‘s of B+B as it related to the other B:

Anyway, the reason we’ve been on a Monday afternoon bender is to celebrate publication of Ray’s first novel, “The Gravedigger’s Boy“. We’re not going to use this account to promote it, but I wanted to say *something* coz I’m dead proud of him. ^Jess 

Elsewhere in England, Greene King has been acquired by a Hong Kong based firm CK Asset Holdings for mind-boggly £4.6 billion. The Tandy one has shared his thoughts:

As Greene King carries little emotional attachment in the mind of most beer drinkers, it was always unlikely that its takeover would have beer fans rushing to man the barricades. That’s just how it is, but wait.  Greene King is a big part of the British brewing industry. It owns a large number of pubs – over 2,700 – and these are spread all over the country. Heck we even have plenty of them here in Greater Manchester where, one must admit, they aren’t exactly the most popular beerwise.  Their type of beer is not always particularly suitable to local tastes. 

Something else that’s not suitable to location tastes as the brewery that controls the license to brew Skol in Rwanda has had to retract an alarmingly bad branding idea:

A beer company in Rwanda has apologised after critics said jokes that appeared on their bottles were sexist. One of the jokes on a bottle of Skol asked, “when can a woman make you a millionaire” with the answer “when you are a billionaire”. Skol launched the beer labels with the jokes printed on them on Friday but on Monday promised to stop using them.

Being a northern hemisphere western hemisphere sort of person, I was happily informed that “Rwanda is ranked fifth in the world for gender equality, according to the World Economic Forum’s 2016 report” – which makes the local brewery’s initial decision all the more mystifying. Except that it’s beer. And… you know.

Reading Canadians on personal consumption politics is a bit like reading English folk writing about voicing opinions on the personal preferences of others. It always seems a bit awkward and unpracticed. The Polk and Ben Johnson as well as others in Ontario wrote this week about the question of craft breweries donating to political parties. First, a bit of Polk:

It is the ultimate first world problem to be worried about the politics of your favourite brewery, but in a world where every dollar counts, it does to those of us who wish to see the world a better place for everyone. Our money is a reflection of our beliefs to a certain extent, although most of us still shop at Walmart, Loblaws and other huge corporations with spotty track records in how they treat their employees, the environment and even their loyal customers.

Now, a bit o’Ben:

 A savvy business owner should recognize the importance of being at the table when decisions are made that affect his or her business and the best way for a brewery to do that in Ontario is with donations (Indeed, the lack of an alternative method in the form of cohesive lobbying efforts is probably one of my biggest beefs with the brewing industry in this province and is a conversation for a dozen more blog posts). Because don’t forget: Breweries are businesses.

If I was to suggest anything, I think both views somewhat overstate the case. No donation gets you access you don’t otherwise get by being otherwise annoying and individual purchasing choices don’t really send the sting of a generally organized boycott. Yet, if a smarmy Canadian-style middle ground is needed, I might suggest that being aware of your beliefs as you make these decisions is good for the soul and arms you for the next time you face the ballot box.

Katie:

If only writing was just sitting down and thinking about what I might want to say and it just happened…

CNY beer intellectual property law guy Brendan Palfreyman was featured in a law publication recently. It’s always good to be recognized outside the bubble. Have a look under the thumbprint right there next door. You can likely read the whole thing. Probably an utter violation of copyright law!

One third of the way in, this two-week holiday thing is working out just fine. Expect Boak and Bailey to have more news on Saturday and Stan to be there on Monday. The OCBG Podcast is a reliable break at work on  Tuesdays, too.

*1,2,3.

The Thursday Beer Notes For A Week Or So From My Summer Vacation

There is a certain something in the air. The sound of back to school ads? The fear of seeing a pumpkin ale on a store shelf? Summer is winding up. Harvest has begun, as MacKinnon has pointedly pointed out.  I was out there in the trenches… err… ditches in 2018. Looking forward to their Harvest Ale this fall.

Not entirely unconnectedly, we were up in Ottawa last weekend visiting with eldest before it does and one of the best moments was a pint of London Pride. The middle one has been working at a craft brewery this summer and it was very instructive to watch him take a sip. He has been canning contracted and the brewery’s own stock of beer since May, coming back coated with the stuff. He has tried many brands. But he didn’t know what to make of London Pride, asking what that taste was. It wasn’t fruity. It’s an actual ale, I said.

I thought of that when I read this from The Beer Nut on Wednesday in one of his inordinately regular, lengthy review posts:*

My only other Irish beer for today’s post was from YellowBelly, a brown porter named Chewbaccale, in defiance of the Walt Disney Corporation. It is, fittingly, a big lad, at 6% ABV. It’s all about the balance: a touch of roast, but not too much, and a splash of caramel, but not too much of that either. It’s incredibly satisfying to drink, in that way you only get from brown malt. A little weaker would perhaps make it even better, but might also make it Touching the Scald. Either way, I’d love to see lots more beer like this around.

I was also thinking about this when I chatted with Jordan last Friday morning as I sat in the yard on a day off:

Does Beer develop or just change? Not priggery. “Develop” might suggest (i) progression, (ii) intention. As The Beak of the Finch shows, evolution causes both loss + gain. Each are just results of pre-existing qualities that succeed or fail in new contexts…

My point was illustrated by the idea that it is impossible to have a general global English pale ale fad before 2022 as there just aren’t the hops to support it. Fruit-ee-oh favoured hops control the world. Stan had confirmed that peak Fuggles in the US was achieved in 1930. No wonder TBN longs for more traditional British ale flavours. No wonder my son the brewery worker did not recognize the taste. Hmm. Have traditional British styles become so rare abroad that we have to think of them like Belgian beers in the 1970s?

Elsewhere, something called The Suffolk Gazette posted results of a study that suggest that drinking beer makes men more intelligent:

Boffins at Suffolk’s prestigious College of Medicine found men who drink at least five pints of ale a day were far better equipped to hold high-level discussions about important issues of the day. And blokes on the beer were also more adept at completing brain tasks like finishing cryptic crosswords and solving complicated mathematical equations. The surprising findings will be music to the ears of boozers across Britain, who have been insisting beer is good for them since the drink was first invented in 1937.

Oh, it’s a joke. Speaking of which, Stan posted the picture to the right on Twitter and heard from the crowd: “That store is NO JOKE. He must have $60k+ in bottled beer stock in there.” Which sounded pretty general to me.  This sort of thing interested me in 2006. Do people still drop $300 after driving for hours? Do they have kids?

Did you know that Ontario has a deli meat cold cuts competition every two years? I wan’t that press pass. But the judging took place a couple of weeks ago so I will have to wait until 2021.

The Master Brewers podcast posted an episode entitled “Breathe, Breathe, Breathe, Scream” about brewer Kerry Caldwell who overcame the 34% chance of survival calculated by the hospital after she was injured in 2015 when a brew kettle boiled over at a brewery where she formerly worked. They also discuss improving brew house safety by adding a cut-off mechanism that would avoid her sort of incident.

The Beer Nut** has yet again alerted me to a matter of good ecclesiastic practice. In Cork, Ireland one priest is a bit fed up with folk bringing beer and other personal relics of the deceased to funerals:

Fr Tomas Walsh, who has previously spoken out about Godless Godparents and disrespecting the Holy Eucharist, has criticised behaviour he has seen at funerals. Writing in the weekly Gurranabraher newsletter, Fr Walsh said inappropriate memorabilia is being brought up to the altar at funeral Masses. “Bringing things such as a can of beer, a packet of cigarettes, a remote control, a mobile phone, or a football jersey does not tell us anything uplifting about the person who has died,” Fr Walsh wrote.

My late father, a Protestant minister, confiscated cameras brought out during weddings – walking up the aisle hand outstretched for delivery of the offending article as he continued to speak, leading the service – so I do get Fr Walsh’s point.  Seems a bit pagan. Except the remote control. That’s gold.

It’s interesting that the acquisition of a craft brewery by big bad macro is so uninteresting:

AB InBev SA (NYSE: BUD) has agreed to acquire Platform Beer Co., which will join Anheuser-Busch’s Brewers Collective as its newest craft partner. Platform Beer Co is the fastest growing regional brewery in the United States in 2017, known for their diverse portfolio of unique beers and innovative approach. Platform, founded in Cleveland by local entrepreneurs Paul Benner and Justin Carson, began in 2014 as a homebrew-inspired brewery devoted to community outreach and education. Still carrying community values at the core of their business today, Platform is known throughout Ohio for their taproom customer experiences and vast beverage portfolio of award-winning innovative products – creating more than 200 unique beers per year. The brewery’s unparalleled creativity and experimentation has resulted in more than 600 recipes that include a variety of unique seasonals, sours, ciders and fruit ales, barrel-aged beers, and a line of hard seltzer.

“Homebrew-inspired“? Now there is a new nothingness. “…a line of hard seltzer…”??? Hooray for everything! I look forward to maybe three of those 600 brands being discount regional pale ales by 2022.

There. Next week will be the day before the holidays expect the quality to decline… if that is possible.  Check in with Boak and Bailey for more news on Saturday and Stan on Monday. The OCBG Podcast should be there, too, on  Tuesday so check it out. Have a good weekend!

*Pray for his liver.
**The Double!!!