“No Liquor On Earth Is Like Nottingham Ale!”

As a lad, before the internet, I was a keener for the BBC World Service. I actually visited the studios at Bush House on the Strand in 1980 on a family holiday and sat in on a Dave Lee Travis show taping. Most evenings I would listen to the shortwave and at the top of the hour before the news hear the station’s identification signal, the Lillibullero. Little did I know that the short tune played right after “This is London” and before the “beep beep beep beep beep beeeeeeeeep” of the hour was taken from an English folk song called “Nottingham Ale“,* the singing of which which you can hear here

I learned that fact searching for references to the great ales of late 1600s England in an archive of mid- and late-1700s colonial New York newspapers. I came across this lyric to the right which was to be sung to the tune of “Nottingham Ale.” It was published in New York’s Gazette of the United States on 18 August 1790. Which means that there was some understanding in NYC at that time of Nottingham, England having, you know, an ale. So well known, in fact, that a brewer in New York, John F. Jones, appears to have been using the name for one of his own local ales if the New York Gazette of 12 March 1803 is to be believed.

What isn’t in the archive are references to Derby ale,** Hull ale or Margate ale, the coastal and carted ales of England in the 1600s. As we have seen, there are plenty of references in the NY press to other English ales not much discussed in the 1600s – ales like Taunton, Burton and Gainsborough. What is remarkable seems to be how while the pattern of naming these great ales for the cities from which they came continued, these transoceanic ales were named after a largely if not entirely a distinct class of city. Hmm.

Anyway, this short post bridges a few things that I need to unpack a bit more but most of all it should serve as encouragement for all you all to learn the words and tune of “Nottingham Ale” so that we may sing it when we meet next. Extra points for learning the version in praise of St. Andrew set out above, too.

*Amongst other antecedents.
**Need to work on a Derby post. I have found quite a lovely map from 1680…

A Little More On Northdown Ale And Margate Ale And Lambeth Ale And…

We have discussed Northdown ale before. One of the seventeenth century’s coastal ales that predate Burton’s arrival on the scene around 1712. Northdown of the strong ales that Locke described as “for sale” as opposed to home or estate use. But in that earlier Northdown post from, what, coming up on two years ago, most of the references to it are not contemporary to the 1600s. A lot of the discussion actually depends on one text, the 1723 The History and Antiquities of the Isle of Thanet by Rev John Lewis of Margate, which was itself then picked up in in an 1865 travel piece on Thanet published in The Athenaeum. To address that situation, I have been collecting more mid-seventeen century references over the weeks and months since then to do a better job of figuring out what was going on in the 1600s. One of the earliest I have found so far sits at the very helpful website Margate in Maps and Pictures compiled by one Anthony Lee, we read that in 1636:

John Taylor reported ‘there is a Towne neere Margate in Kent, (in the Isle of Thanett) called Northdowne, which Towne hath ingrost much Fame, Wealth, and Reputation from the prevalent potencie of their Attractive Ale’.*

Part of that potency related to the health of one’s nether regions, specifically kidney stones. In The Art of Longevity, or, A Diæteticall Instition by Edmund Gayton (1608-1666) we read this passage:

What is ale good for? look against his doors,
And you shall see them rotted with ale-showrs:
It hath this speciall commendation,
To cleanse the ureter, and break the Stone:
Just as a feather-bed the flint doth break,
So th’ other stone your North-down-ale alike…

The author Gayton appears to have been Oxford educated as well as both an accomplished writer as well as a medical man. This work was published in 1659 and is described by the wiki-mind as “a verse description of the wholesomeness or otherwise of various foods.” The passage above is in chapter eight, “Of Ale”. There are chapters on wine as well as meath or metheglin and also beer:

Beer is a hop remov’d from ale, the hop
from a damn’d weed is a common crop…

I like the date of that work. That is two years before 1661’s publication in Wit and Drollery, Joviall Poems: Corrected and much amended, with Additions by the well known coded duo “Sir I. M. Ia. S” and “Sir W. D. I. D.” and the fabulous poem “On the Praise of Fat Men” in which we have the lovely lines which I only saw in a footnote before offering other healthful (or perhaps health-related) properties:

But now, for rules before we eat,
And how to chuse right battning meat,
For spoon-meat, barly-broth and jelly,
Very good is for the belly.
For mornings draught your north-down-ale**
Will make you oylely as a Whale;
But he that will not out flesh wit
Must at the good Canary sit;
For ’tis a saying very fine
Give me the fat mans wit in wine…

And, again, Northdown ale is the drink of the great and good. With a health related effect if not benefit. And, like those 1620s letters seeking September ale or beer for the Sir Horace Vere’s English delegation to the Netherlands, there are letters from Finch family files seeking shipments of Northdown to be sent to Constantinople in the 1670s where Sir John Finch was stationed as ambassador of England to the Ottoman Empire.

It is clear that in at least the second two-thirds of the 1600s, Northdown existed as one of a number of ales of note. It seems to transition into or also be known concurrently as “Margate” ale. This is perhaps due to that town expanding into and absorbing the neighbouring village of Northdown. It is now just a district next to Margate’s town centre. It could also be that Northdown ales were shipped from Margate to London. The article in The Athenaeum from 1865, mentioned above, also links the name change to the death of the brewer and land owner named John Prince whose Northdown was prized in the 1680s or at least until his death in 1687. Could he have been the brewer of the ales reported back in 1636? Maybe but unlikely.

“Margate” hangs on as a descriptor of ale longer than most of its 1600s classmates mainly through the long success of Cobb’s Brewery. A brewery appears to have operated at the site from no later than the first decade of the 1700s. Cobb brewed there from 1760 through to the early 1800s when it owned 53 public houses and three farms and, then, for many decades thereafter. A second local brewery owned by the family from 1808 had a circular brew house. As The London Gazette of 11 October 1892 indicates, it returned to sole proprietorship from the 1890s to the 1937 when FM Cobb died in his 90s. The brewery sold Margate stout in the mid-1900s. The National Archive listings indicate that the sizable Cobb empire generated brewery records right up to 1967 right around when Whitbread bought it and shut it.

The term “Margate ale” is also used generically into the nineteenth century including in 1866’s Passages from the auto-biography of a “man of Kent” on the life of Robert Cowtan. It also appears in the 1869 book Mrs. Brown in London by one Arthur Sketchley. And if you click on the image to the right you will see a passage from  1871’s publication Lectures on the Principles and Practice of Physic as delivered at King’s College, London by Sir Thomas Watson in, likely, the 1830s. Like Gayton above, his fellow medical professional counterpart of two centuries before, no dummy. Later in life, a physician to Queen Victoria. And note that the “cure” he is speaking of, the thing that he cannot discount Margate ale helping with, is abdominal tumours. Jings. Could it really do that? Perhaps it just couldn’t hurt.

As noted, Northdown and Margate stood with other great ales. Consider this poem “The Praise of Hull Ale” which is unfortunately from a Victorian anthology from 1888, In Praise of Ale. The poems follows other that are more Elizabethan than Stuart but follows with the notation “here is a Yorkshire song of the same period, minus a few necessary excisions“! So, no promise that this is not a botched improvement on a more interesting original. Beware! That being said, note the range of beverages described in this most generous cutting and pasting.

Let’s wet the whisde of the muse
That sings the praise of every juice
This house affords for mortal use;
Which nobody can deny.

Here’s ale of Hull, which, ’tis well known,
Kept King and Keyser out of town,
Now it will never hurt the Crown;
Which nobody can deny.

Here’s Lambeth ale to cool the maw.
And beer as spruce as e’er you saw,
But mum as good as man can draw;
Which nobody can deny.

Here’s scholar that has doft his gown,
And donn’d his cloak and come to town.
Till all’s up, drunk his college down;
Which nobody can deny.

Here’s North down, which in many a case
Pulls all the blood into the face.***
Which blushing is a sign of grace;
Which nobody can deny.

Here’s that by some bold brandy hight,
Which Dutchmen use in case of fright.
Will make a coward for to fight;
Which nobody can deny.

Here’s China ale surpaaseth far
What Munden vents at Temple Bar,
‘Tis good for lords’ and ladies’ ware;
Which nobody can deny.

Here’s of Epsom will not fox
You more than what’s drawn from the cocks
Of Nuddleton yet cures smallpox;
Which nobody can deny.

For ease of heart, here’s that will do’t,
A liquor you may have to boot.
Invites you or the devil to’t;
Which nobody can deny.

That’s a quite a list. A list showing a wide variety of something that looks a lot like styles – and our darling Sammy Pepys drank it all. A quick search via Lord Goog for various phrases in his diary shows he records drinking Lambeth Ale on at least 8, 10 and 12 June 1661 as well as 27 April 1663. He had Northdown ale on 27 August and 13 September in 1660 as well as 1 January 1660/61. Margate ale is mentioned on 7 May, 27 August and 26 October in 1660. He had Hull Ale on 4 November 1660. He also had Derby ale and China ale. There are many references to Mum, buttered ale, wormwood ale. Bottled beer, too. In fact, he complains on 23 May 1666 of an eye ailment due to “my late change of my brewer, and having of 8s. beer.” A man of wide and varied taste. Notice, however, that there are no references to March ale or October ale according to the Google search. Is that correct? Maybe these were old fashioned labels by the 1660s.

Lambeth. Let’s look at this ale as a last consideration. We’ve written a bit about Hull ale before so, yes, let’s look at Lambeth. Well… except that in the 1670s the poet Andrew Marvel in his side gig as Member of Parliament for the city of Hull wrote a fair bit back to the municipal corporation about the taxation of beer. But set that aside. Let’s look at Lambeth. One problem as Martyn mentioned over at Facebook: “It’s a bit of a mystery where Lambeth Ale was actually brewed.” If you click on that image you will see one reason why. It’s a map from the 1720 edition of Stow and Strype – and even at that time Lambeth was mainly filled with fields and physically distinct from the actual City of London. Consider this painting from the 1680s by F.W. Smith. Open grounds down to the Thames sit all around Lambeth Palace, London residence of the Archbishop of Canterbury. Where’s the brewery?

Perhaps it will help to discuss what Lambeth isn’t. First, it isn’t a brewing scene that seems to continue. As I mentioned in the Locke post the other day, Lambeth is noted in a 1939 book Prices and Wages in England**** covering 1500 to 1900 but it was specified as a type of beer in 1708. The references to Lambeth are found in relationship to Lord Steward’s accounts, royal court records of ale and beer purchases from the late 1600s through the 1700s. Lambeth ends in 1708 in one sense because there is no equivalent of the Cobb family as in Margate that continues and builds upon a 1600s legacy well into the 1800s. Lambeth did have later great breweries in the 1800s including the joint stock British Ale Brewery of 1807 on Church Street to the south of the palace and the Red Lion Brewery built on the site of the Belvedere pleasure gardens in the 1830s but there seems to be no continuity to the use of the words “Lambeth ale” in the 1600s.

“Lambeth ale” is also not a euphemism for London beer. Lambeth ale was brought into London itself. Lambeth is not only physically distinct,***** it is purposefully distinct. It is the ecclesiastical centre. In the 1670s it sits in view of Westminster, seat of secular power both royal and Parliamentary, to the north and across the river. London had its own brewers who we have discussed before. There is the brewing at dodgy and somewhat inland Golden Lane near Cripplegate that extended from the medieval to the Nazi bombings including the Golden Lane brewery of the 1700s. There is also beer to be bought from John Reynonds of London as the Hudson Bay Company did in the 1670s. The City of London itself had its own contemporary brewers separate and distinct from those of Lambeth.

So “Lambeth” is not a fuzzy euphemism for brewing in and around London. It is not Lambeth Hill. Lambeth proper is a bit upriver. Cleaner water. Charles II swam there. And you might think spiritually purer, too. This is an odd thing. Lambeth of the last third of the 1600s seems to have a spicy reputation… though perhaps where in London didn’t. It is the era just after the Restoration of the monarchy as well as the time of the restoration of London after the Great Fire of 1666. The end of Puritanism. In The Journal of Brewery History 135 (2010) we find the article, “Women, Ale and Company in Early Modern London” by Tim Reinke-Williams we learn about a ballad from around 1680, Five Merry wives of Lambeth, which tells how Sarah, Sue, Mary, Nan and Nell “lov’d good Wine, good Ale, and eke good chear” which beings with and is subtitled:

Five wanton wives at Lambeth liv’d I hear which lov’d good wine, good ale, and eke good chear, and something in a corner they would take for which they went abroad to merry make and what they did, if you will but draw near the full conclusion you shall quickly hear. 

Wanton! Deary me. Bawdy maybe lower class lewd encounters! It was a multi-purpose zone. In 1648, Parliament placed a garrison and prison in Lambeth House which they also used as a prison. With the Restoration, came the rebuilding of Lambeth Palace as viewed by Pepys in 1665 but still he went there to gypsy fortune-tellers in 1668. Vauxhall Gardens were also newly developed nearby during that same decade. There was a tavern with ale and, err, bawdy upper class lewd encounters.

So, at this point, a couple of ideas strike me. Lambeth ale may be multi-sourced ale from the zone of sauciness well known to those in London. Think Coney Island.  It could actually, on the other hand, be ale brewed in connection to the Palace. Could it be there are either brewing accounts or brewing records confirming if the Archibishop was a buyer or seller of ale? It could, of course, be something else. Who knows? Stuff for the comments and future posts.

Let’s go back to Locke. In this post all I have done is unpacked and organized what he called “ale for sale” – the 1600s English ales with a city in the title. Two things happen soon thereafter. Things change and, if we obey chronology, things that were not likely anticipated. Burton and porter. Behemoth and Leviathan. Brewing at a greater scale and at an industrial pace is coming with the new century.

——–

Your footnotes attached to today’s reading:

*from John Taylor’s book, The honorable, and memorable foundations, erections, raisings, and ruines, of divers cities, townes, castles, and other pieces of antiquitie, within ten shires and counties of this kingdome namely, Kent, Sussex, Hampshire, Surrey, Barkshire, Essex, Middlesex, Hartfordshire, Buckinghamshire, and Oxfordshire: with the description of many famous accidents that have happened, in divers places in the said counties. Also, a relation of the wine tavernes either by their signes, or names of the persons that allow, or keepe them, in, and throughout the said severall shires, Printed for Henry Gosson, London, 1636.

**Do you see the common problem for the poor amateur beer historian? In each case it is spelled “N/north-down-ale” and not Northdown ale. That’s the real curse of the digital era, Lord Good’s lack of lateralism consideration.

***So, keeping score, it flushes the face full of grace, gets you oily as a whale and breaks down kidney stones.

****Reader Brian Welch was kind enough to scan a few pages from a copy at a library at Harvard.
It appears that after the restoration of Charles II, accounts of expenditures were required if Parliament was to pay for them. Which is why the records mainly begin in 1659. They continue to 1812 and include all beer and ale stored in the palace butteries Pretty good record. They include “bonfire ale” which is ales for bonfires which may be public event where the royals pay for the ale as opposed for ales for the royal households themselves.

*****One traveled to Lambeth. Pepys got there by coach, by horse and by boat and even by foot over the ice.  It was “near” rather than “here” for those describing it in the late 1600s.

A 1679 Classification Of Beer By John Locke


To the right you will see a passage from The Life of John Locke from 1876 that includes a quotation from a letter written by the philosopher in 1679. These is plenty to unpack from the passage but for present purposes I want to consider the bits about beer as it provides an excellent means to understand what I have been slowly exploring in that distant century.

Locke organizes English beer under three high level categories: (1) home-made, (2) for sale, and (3) compound. These are the broken down further by sub-categories or examples. Home-made is beer and ale as well as strong and small. Those brewed for sale are illustrated by Lambeth ale, Margate ale and Derby ale. Compound ales are described by an open ended list: cock, wormwood, lemon, scurvygrass and College ales are followed by an “etc.” There is also a single example of an import, Mum.

Home-made strong would include the familiar forms March and October brewed in big houses – as well as that newly pesky thing called September. The sort of propertied folk who might have a copy of the 1668 edition of A Way To Get Wealth where the two classes are called March and ordinary. By at the latest the mid-1700s they are joined by the massive ales for the heir of a great estate reaching the age of majority. While Locke might not be a customer himself, home-made strong and small would also include ale house beers of the sort mocked in the early 1600s poem on Elynour Rummyng.

Beers for sale are a familiar form we have seen before. Big ales shipped along the coast like Hull ale, Margate or Northdown ale, Derby ale and Nottingham ale are all familiar names from seventeenth century records. Lambeth ale is interesting. Pete Brown in his first book Man Walks Into A Pub stated (at page 77):

I’m not sure what’s special about Lambeth in the ale stakes, but Samuel Pepys used to swear by it, and he knew his ale.

Two years ago, I wrote about brewing at Lambeth in the early 1800s but that was a new facility, not from what I can see any continuation of earlier brewing at that site. And I don’t see Martyn discussing 1600s Lambeth in his book Amber, Gold & Black or on his website. Nothing at Shut Up About Barclay Perkins either. As you can see to the right, Lambeth ale is recorded in Beverages’ 1939 book Prices and Wages in England covering 1500 to 1900 but he notes at page 397 that he last sees it being specified as a type of beer in 1708.

Interesting to note that Burton is not listed by Locke. This confirms that Burton ale, as suspected, was not shipped until the improvement to the river in or just before 1712. You will see in that same page just above from Beverage’s research that Burton is noted as a specific ale starting in 1713. Neato chronology-wise.

What Locke calls compound ales is the most interesting aspect of his categorizations as it seems to include brewing that includes an odd ingredient like scurvygrass ale along with beers made for specific functions like College ale. One possibility is that College ale has an odd ingredient. We may have seen this before in the case of Coppinger’s early 1800s description of Dorchester Ale. It seems to turn on the inclusion of ginger and cinnamon. We have also seen in the early 1600s that English sailors off Newfoundland added the juices of bruised herbs to make medicinal tonic beers. Functional adjunct-laced brewing. It’s not much discussed from my reading but Locke clearly considered it of significant enough a status to include it.

The beauty of the passage is it provides a construct, a “conceit” if I recall my seventeenth century lit class correctly. The classification of things was a thing that either Plutarchan or Senacan essayists were up to and Locke gives us a bit of that usefully for the beer he saw around himself. It also sets a benchmark for consideration of the great changes in British brewing that come in the 1700s. I shall govern myself accordingly.

 

September Ale And Beer And Then Sidetracked In The 1600s



September ale. You will recall a few days ago I wondered what it was. I still am. If you look back you to that post, will see a fairly early Victorian, Walter Thornbury, in 1856 painting a fairly ripe picture of an Elizabethan manor in which the stuff is mentioned. Above snippet references September beer, not ale. It is from a summary of the Vere and Holles Papers recorded in the fabulously named Report of the Royal Commission on Historical Manuscripts, Volume 13, Part 2 published by Great Britain’s Royal Commission on Historical Manuscripts in 1893. The first “same” above was Francis Wrenham while the second is Lady Vere. She is the wife of Sir Horace Vere, and Wrenham was their secretary / staffer of sorts. These 1620s letters are not unlike that of Issac Bobin to his master of 6 September 1720. Sir Horace was on business in Holland on behalf of the Earl of Southampton at the time. AKA people of note. It meant something. But what?*

My first instinct – that “these September thingies must be something” – is quickly and deeply dented. Little or no other references to chase. Probably it’s likely whatever was in the barrel rolled out then, maybe noted for its strength… perhaps. Then I realized something else. I started nosing around the RRCHM, vol 13(2) and just searching for references to “ale” and “beer” in themselves. Boom. Many references. Many. More for “hops” too.

What is this thing? It’s quite a remarkable bit of work to have been undertaken, especially for a public body. The Historical Manuscripts Commission (“HMC“) was established in 1869 to survey and report on privately owned and privately held records of general historical interest. In the early volumes, the records of government, universities and great houses are described. Consider just the index of RRCHM, vol 1 to get a sense of the scale of this project. A daunting yet tantalizing scale for anyone prone to search for words like “ale” or “beer” or “hops” in digital archive search engines.

Over 200 volumes were published before the project was discontinued in 2004. It’s full of amazing things. For example, in what I now affectionately call HMC13.2, we find the text of a travel diary related to Thomas Baskerville’s jaunts around England in the 1680s. It’s full of images like this one at page 303:

As to the town of Winchcombe, when the castle had its lord, and the abbey its abbots and monks to spend the estates and income of both places here, then here was more to do that at present, yet the town for the bigness is very populous, and the people of it in their callings very dilligent to get their livings. Here in a morning at 4 o’clock I saw many women of the older sort smoking their pipes of tobacco and yet lost no time, for their fingers were all the while busy at knitting, and women carrying their puddings and bread to the bakehouse lose no time but knit by the way. Here also lives in this town an ingenious cooper or carpenter who makes the best stoopers with a screw to wind up the vessel gently so that the liquor is little or nothing at all disturbed by that motion. We lay at the sign of the Bell, Mr. Houlet, a very respectful man our landlord, and his wife, who gave us very good entertainment, and seldom fail of good ale, for they have very good water in their well. They keep market here on Saturdays and have afair on St. Mark’s day and another on the 17 of July to which many good horses are brought to be sold.

We learn from Baskerville at HMC13.2p266** that from Bury to Beccles the “country afl’ords good and well tasted beer and ale, both in barrels and bottles” as well as, immediately after, how a man plowed with two horses “with great dexterity, turning very nimbly at the land’s end.” March beer is mentioned twice, once near Faringdon in Oxfordshire (“strong march beer”) and again at Pumfret or Pontefract 18 miles from York. But not September. Ale or beer. In Gloucester, Baskerville met one Langhorne, the keeper of the prison who “entertained us kindly and gave us good ale.” He also noted:

The best wines to drink in Gloucester are canary, sherry, white wine, for we neither drank nor heard of any good claret in town, but Gloucester surpasses this city for all sorts, where not long before we drank excellent canary, sherry, and claret, canary 2 shillings, sherry 1s. 8d., claret 1s. as good as in London, but for cyder and ale Gloucester doth surpass Worcester, for here we had excellent red-streak*** for 6d. a quart, and good ale 2d. a flagon. Here the people are wise and brew their own ale, not permitting public brewers; for curiosity of trades seldom found in other towns, here are 2 or 3 hornmakers that make excellent ware of that kind, viz. :— clear horns for drinking, powder-horns, ink-horns, crooks, and heads for staves, hunter’s horns, and other things.

It goes on. One town is praised for the clear well that makes the ale while the next is flagged for its brackish water. Note to file: be wary of the Three Cranes inn at Doncaster even if Charles stayed there. Brackish spring. Plus, at a groat a flagon, it’s twice the price of Gloucester ale.  Now, consider one last image, this of harvestime in Kent from 1680 at HMC13.2p280**:

And now to speak a little in general of Kent. It is one of the best cultivated counties of any in England, and great part of my way that I went being through delicious orchards of cherries, pears, and apples, and great hop gardens. In husbandry affairs they are very neat, binding up all sorts of grain in sheaves; they give the best wages to labourers of any in England, in harvest giving 4 and 5 shillings for an acre of wheat and 2s. a day meat and drink, which doth invite many stout workmen hither from the neighbouring country to get in their harvest. So that you shall find, especially on Sundays, the roads full of troops of workmen with their scythes and sickles, going to the adjacent town to refresh themselves with good liquor and victuals…

Fabulous. You can imagine the packed dusty road taken from field to alehouse. And this all, of course, also presents a problem. This is the September of my fifty fifth year. Do I have time to go off doing this word searching and rearranging of information to present a deeper expression of the later end of the early modern English relationship with brewing and all its facets? Yet, it might explain what September in fact means. And what else do I have to do? What indeed.

*Update: a play in 1614 also includes a reference to “September beer” in Act Three as you will see if you click to the left. The full text of The Hog Hath Lost His Pearl can be found here. Again, like the letter of a decade later, people seeing the play knew the reference meant something. But what?
**I have immediately fallen deeply in love my new code for citation so get used to it.
***Redstreak

Flattery Will No Doubt Get You Any Number Of Places

I have been doubly flattered by the firm of Boak and Bailey this week. First, I received my copy of their new book 20th Century Pub with the lovely inscription you see to the right. I had asked that they write something accusatory but, as much to their nature as their credit, they are kinder than I deserve.

Second, I has set them on a task and they have taken it on gangbuster style. For some time I have thought about the Amateur Winemaker books from the 1960s and ’70s which, as I discussed in edition #15 of The Session, were my first recourse when I wanted to learn more about good beer. Thirteen years ago,* I wrote about the triad of Berry, Shales and Line as illustrated below. As far as I can tell, they had a massive audience for their writing about homebrewing (i) from grain and (ii) in a wide variety of styles (even if “style” has not been invented yet) but other than five or six books, I have not had access to any of the actual magazines.

C.J.J. Berry, Ken Shales and David Line

I have been so obsessed I have saved C.J.J. Berry’s obituary (or a recollection I found on-line) from 2002 and was delighted to see that his son-in-law responded in the comments. Note 1: C.J.J. Berry’s book by 1984 had sold 650,000 copies. Note 2: in his book, Ken Shales (who died in 1971) includes a reference to lambic – but then does nothing with it! Weirdnesses abound.

Well, B+B found an issue of the magazine and posted their findings today. Fabulous. A beginning. My expectation is not that pursuit of this untapped vein will overturn history but enhance it. The magazine ran for almost thirty years from the 1950s to 1980s. And for perhaps a bit more than the last half of its life ran discussions on beer. That means there may be almost 200 issues to review. Big project. Hard to manage alone. Hard to manage from the left side of the Atlantic. Do you have a copy of an issue laying around? Get it and write about what is in it. Very exciting. For a beer nerd. Like me. Who poses (ahem) challenges…

*Christ!

Session 127: Autumn’s Here, What To Drink?

Alistair has asked us to write about Oktoberfest beers for this edition of The Session but, like others, I like in a fairly sparsely serviced area. Boak and Bailey faced a similar problem and tried to see if there was a modern British equivalent. Sadly, they concluded not. But if we look back perhaps there was. This passage below is from a book titled Art and Nature at Home and Abroad From 1856:

September ale. Hmm. What was this stuff? The slaves to style will no doubt tell us that because it hasn’t been listed in the BJCP guide now it never really existed then. But as we have learned from archival brewings like Taunton ale, mid-1850s New York brewed IPA or cream beer we see again and again that the people of the past weren’t stupid and that sorts of beer labeled as this or that met the expectations of those drinking them.

The problem is not so much determining if it was as what it was. I have to admit a few things. I am writing this on an iPad mini and, while I co-wrote two books on it between laptop deaths, it is slow going. Plus I am in the middle of moving the kid into college. Perhaps another has already unpacked it. Dunno yet. So with the promise of a future exploration – let me suggest that what it tastes like, if the passage above is to be believed, is what Keats described in his poem. Autumn.

 

Tales From The Crypt Of Early Micro

I am working on a relatively new database to me, a newspaper and magazine archive covering a little over the last thirty years. Grinding common beer words through the search engine of any new database is always fun but in the shadowy world of the recent past it can also be surprising. I don’t actually write all that much about the origins of of the micro brewing industry but, as we know, the shifting sands and rearguard revisionist retelling of all the genesis stories should be enough motivation for anyone. And it turns out there are interesting tales to be told from the point in time when “micro” was battling with “mini” and recently deceased “craft” was just a gleam in some PR committee’s eye.

First, set the scene. In Albany, New York’s Times Union of 16 July 1986 we have the staff byline story “Abrams Sues Big Breweries” – this particular Abrams being New York State Attorney General Robert Abrams:

The state attorney general filed an anti-trust suit in federal court Tuesday charging the four major beer breweries and their distributors have virtually suffocated competition and created unnaturally high 6-pack prices. The suit filed in U.S. District Court in Brooklyn names Anheuser-Busch Inc., Miller Brewing Co., G. Heileman Brewing Co. Inc. and the Stroh Brewery Co. breweries and the New York State Beer Wholesalers Association, which he charged control 80 percent of the New York state beer market. The four companies distribute almost every big-name beer in New York, including Budweiser, Michelob, Miller, Schlitz, Schaefer, Colt 45 and Schmidt.

The story states that the lawsuit, which charged distributor and breweries were engaged in an actual conspiracy to control the beer market prices. The interesting thing is that this is the sort of thing that big craft suggests it triggered but this story is effectively pre-micro.

In another tale from that same month we read, again in the Times Union, a story of accusation. In the 7 July 1986 edition, we can find the headline “Boston Beer Seller Claims 3 European Imports Impure” which is pretty funny given there have been false and well proven accusations about competition in the brewing industry since, well, pretty much since beer was invented. The story by Bart Ziefler of the Associated Press starts in this way:

A tiny Boston beer company is taking on two giant international brewers, claiming the top European imported beers couldn’t be sold in West Germany because they don’t meet that nation’s beer purity law. In a series of radio and newspaper ads, Boston Beer Co. has challenged the the quality of the Beck’s, St. Pauli Girl and Heineken beers sold in this country. Beck and Co. of Bremen, West Germany, which brews Beck’s and export- only St. Pauli Girl, denies the claim. Netherlands-based Heineken, brewer of the No. 1 import, acknowledged that its contains corn and they don’t try to sell it in West Germany, according to the Boston Business Journal. “It’s sort of common knowledge among brewers that the beers are doctored,” said James Koch, whose company began selling Samuel Adams beer a little more than a year ago. “If you’re going to bring beer from that far away and have it drinkable, you’ve got to do something to stabilize it.”

Really? Corn as the crisis in craft? Excellent. Can’t we just admit we like corn sometimes? Is this PR campaign where the phobia related to the one ingredient “whose name may not be spake” came from? Sweet last line in which Koch states that he said he hoped to make Sam Adams truly a Boston beer next year by opening his own brewery. Correct me if I am wrong but, according to wiki wisdom, the brewery wasn’t bought for another eleven years and it was located in Cincinnati.

The Buffalo News of 8 November 1991 included a particularly excellent “state of the nation” report by Dale Anderson from the 1991 Microbrewers & Pubbrewers Conference at the Hyatt Regency in that fair City… two months before, in September. Under the lengthy headline “A Little Beer – Microbreweries, Producing Specialty Beers in Small Quantities Are The Talk Of The Industry” we learn a lot of things… and not just that there was the term “pubbbrewers”:

1. “Two American breweries — Sierra Nevada in California and Red Hook in Washington — actually have outgrown the “micro” designation.”
2. “The biggest concentration of brew-pubs on the continent, meanwhile, is in nearby Ontario, where there are about two dozen in the Toronto area alone.”
3. “These small-scale operations have little effect on the big brewers… Instead, they have moved in on the imported specialty brands.”
4. “One reason Queen City chose to brew at Lion is that it could put foil wrapping on the necks of the bottles and other breweries couldn’t. “We sat back and said we didn’t want to run a microbrewery with a pub attached,” Smith says, “so we followed the path of Jim Koch with Samuel Adams in Boston. The tough part is predicting four or five weeks ahead of time what we’re going to need.”

You can click on the article for more but it is interesting that the acknowledgement of out-growing the category as well as contract brewing was so openly stated and presented simply as a sign of success.

Less familiar perhaps than the other stories is the weird 2002 tale of the “Sex For Sam” sponsored by Samuel Adams Beer in which “prizes were awarded to people who had sex in unlikely public places.” Unlike the many references to Mr. Koch the Ascendant in the media of the time, this is not one that weathers the passage of time so well. In the New York Post of 7 November 2003,  William J. Gorta and Bill Hoffmann reported the story a year later after events in question – when the resulting criminal processes were concluded:

The Virginia woman who scandalized St. Patrick’s Cathedral by having sex in the pews as part of a sleazy radio stunt that revolted the city will not go to jail. Loretta Lynn Harper, 36, was sentenced to 40 hours of community service as part of a plea deal in which she admitted to disorderly conduct. Prosecutors took pity on Harper because her boyfriend, 38-year-old Brian Florence – her sex partner in the church tryst – died suddenly of heart failure last month.

Turns out the great idea was a joint project between Boston Beer and the soon to be fired WNEW-FM shock jocks Opie and Anthony. An FCC fine of $357,000 was levied against the radio station. The final two lines of the story is classic:

WNEW had no comment on the sentencing. A rep for Opie and Anthony and Sam Adams President Jim Koch did not return calls.

Wise. But a little more detail is provided in a gossip column in the New York Daily News of 29 August 29, 2002 which I provide in full for reasons of review of the delightful manner in which the gossipy tidbit was framed:

Opie and Anthony had a beer buddy rooting them on in the studio while they encouraged the St. Patrick’s Cathedral sex stunt that got them canned. Jim Koch, the head of Boston Beer Co., admitted he was on hand during the taping and issued an apology on the company’s Web site Monday. “We at the Boston Beer Co. formally apologize to all those upset or offended by the incident on the Opie and Anthony show and by our association with it,” wrote Koch. His company backed the show’s “Sex for Sam” contest, which promoted a trip to Boston to the company’s annual festival for couples who had public sex. The Samuel Adams brewer even called Lou Giovino, the Catholic League’s director of communications, to apologize. “I spoke with him twice since Monday,” Giovino told us, “And we’re satisfied with his apology.” But Giovino didn’t seem content when we told him he could listen to Koch’s studio hooting on the Smoking Gun’s Web site. “Oh, boy,” he sighed.

The past is a foreign country – they do things differently there. “Oh boy,” indeed.

One last tale. A little less… ripe and perhaps more in tune with where the future was actually going. In the 2 November 1996 issue of Newsweek magazine, there was a short piece headlined “Hobbies – It’s Beer O’Clock” in the regular Cyberscope column authored by Brad Stone and Jennifer Tanaka.

Seems like it’s hardly ever Miller time anymore. Now that America has developed a taste for microbrewed beer, The Real Beer Page (http:realbeer.com) should find a natural audience. It’s a one-stop destination for dozens of links to microbrewery home pages, beer Web zines and a database of brew pubs with a search engine to help you find one in your neighborhood. Cheers.

Dozens! Imagine. Particularly sweet is the note that the caption to an accompanying image was “Suds on the Menu” because no one loves an early web pun more than me. I also like the reference to “beer Web zines” which what I really should have called this place – A Good Beer Web Zine. Where are my Hammer Pants?

When Steam Was King… It Was Common

Two years ago – well, 23 months ago, I wrote a brief passing thing about the concept of “steam” beer in a post about another thing, cream ale, but given this week’s sale of Anchor, makers of steam beer who proudly proclaim they are San Francisco Craft brewers since 1896,  to an evil dark star in the evil dark galaxy of international globalist beverage corporations, I thought it worth repeating and expanding slightly. Here is what I wrote:

Adjectives from another time. How irritating. I mentioned this the other day somewhere folk were discussing steam beer. One theory of the meaning is it’s a reference to the vapor from opening the bottle. Another says something else. Me, I think it’s the trendy word of the year of some point in the latter half of the 1800s. Don’t believe me? Just as there were steam trains and steamships, there were steam publishers. In 1870 there was a steam printer in New Bedford, Massachusetts. A steam printer was progress. Steam for a while there just meant “technologically advanced” or “the latest thing” in the Gilded Age. So steam beer is just neato beer. At a point in time. In a place. And the name stuck. That’s my theory.

And here is what I would like to add. To the right is a news item from the Albany Gazette of 10 March 1814. As I have looked around records from the 18o0s for example of the use of “steam” I describe above, I found this one describing a steam battery both early and entertaining. I assumed on first glance that this was some sort of power storage system. In fact it is for a barge loaded with cannon. 32 pounder cannon which are rather large cannon indeed. Well, all cannon are large if they are pointed at you I suppose but in this case they are significant. For the nationalist vexiologists amongst you, I can confirm that the proposed autonomously propelled barge system of cannon delivery was reported six months before the Battle of Baltimore. Were they part of the sea fencibles? Suffice it to say, as with steam publishing and steam train engines you had steam based warfare by battle barge.

Next – and again to the right – is a notice placed in the New York Herald on 11 September 1859 indicating that John Colgan was selling three grades of ale and perhaps three grades of porter after “having made arrangements with W.A. Livingston, proprietor of steam brewery…” This appears to be an example of contract brewing where Livingston owns the brewery and contract brews for the beer vendor, Colgan. Aside from that, it is a steam brewery. Livingston’s operation was listed in the 1860 Trow’s New York City Directory along with a number of other familiar great regional names in brewing such as Vassar, Taylor and Ballantine. And it lists over two pages a total of four steam breweries, including Livingston’s. Which makes it a common form of industry marketing.

“Steam” is quite venerable as a descriptor of technology. If you squint very closely at this full page of the Albany Register from 29 January 1798 you will see steam-jacks for sale. It is also a term that moved internationally. In the New York Herald for 15 September 1882, you see two German breweries named as steam breweries. And again in the Herald, in the 10 August 1880 edition to the right, we see the sale of the weiss brewery at 48 Ludlow Street details of which included a “steam Beer Kettle” amongst other things. One last one. An odd one. If you look at this notice from the Herald from 14 June 1894 you will see a help wanted ad seeking a “young man to bottle and steam beer.” Curious.

What does any of it mean? Well, steam beer and common might have a lot more to do with each other than the just the name of a style.

 

 

The Summer Intern Hands Back His Smock And Tongs

Well, that’s it. Stan will be back next week. It has been fun but it’s also required a fair bit of attention. Something I am not sure I could sustain month after month. I sometimes see beer writers use the word “fascinating” and realize I couldn’t muster up that emotion if I was handed a vial of Fascinex 150 pills.

How much greater the rip roaring fun one finds in beery records of the past like this real knee slapper of a joke to the upper right from the 11 December 1811 Kingston Gazette of this my dear old colonial town. This brain teaser from the same paper’s 4 December 1810 edition had me spinning for hours. What chance does one week today have against this sort of quality work from the past?

More International Mass Craft

Is it even news that BrewDog is setting up another branch plant, this time in Australia? My thoughts, what with another quarterly report and another slip in Sam Adams sales offset “by increases in our Twisted Tea and Truly Spiked & Sparkling brands,” that there is a diminishing return on such things but – as we know from our Bible story time – avarice will have its way. Just as there is no thrill seeing another run of the mill Sam Adams product on a beer store shelf here in Ontario, I trust and likely hope that my Australian cousins have enough local breweries to support that a carpetbagger would get at best tepid reception.

Somehow, Martyn’s fuzzy picture from the event captures the spirit of it all.

Hiding in Plain View

GBH has tweeted a link to a very interesting reddit post by Sixpoint Brewing on the recent “investment” in 21 Amendment by Brooklyn that is fun in its bitchiness but also very telling in one particular comment: “…with a path to full control.” See, when these things happen and people say “whew, it was only a 19.9999% investment so it’s OK” they entirely miss the point. Percentage share ownership means nothing. The BA definition was either writing by non-lawyers or was crafted to dupe. See, you can own 1% of the shares or 99% of the shares of something and still effectively control it outright through the terms of the agreement that is entered into when making the investment. It’s called a shareholders agreement and under them you can list decisions which can’t be made without the approval of this shareholder, you can name names as to which founding owner is now only a front man for the business and you can establish rights to future purchases of more shares – aka the path to full control.

Fuggles Or Fuggle… Or Fuggle’s?

Ron has posted a picture on Twitter of an 1850s brewing record that uses the word “Fuggle” which has spun off a bit of chatter about the nature of the notation. Martyn suggests it references the farm family rather than the variety. But I wonder when the variety became itself. Not that the record says “Fuggle” and not “Fuggles.” Late in 2014, Martyn posted a detailed description of his understanding of the genesis of the hop variety. Mr. Fuggle was traced through the Manwaring-Fuggle family tree. Note in his explanation at one point we had a strain named “Fuggle’s Golding” which makes the question even more fabulous.

And, Finally, In Other News

North Korea has revealed the best beer in the world and it costs six cents. Kim Jong Un is apparently nuts about it. I love how it is “suspected they drew particularly heavily on British and German know-how” because, as you know, that is what all the best beers depend on.

Could Mr Zyankali make his approach to drinks sound more boring?

Endtimesy.

Jason N. tweeted a very interesting fact about the relative successes of two supposedly “sell out” brands. Which makes me wonder why we like one faceless global conglomerate more than another in some sort of form of corporate anthropomorphism. Why do we care? Why do we kid ourselves?

Thanks!

That is it. Of the five weeks I was assigned, this was a bit of a quieter one. What with the dog days of summer, I suppose that was to be expected. First trick I learned? Have a draft started by Thursday with at least 60% of the post sketched out. Second, make sure you do not just overlap Boak and Bailey’s regular Saturday post o’links. Only you can judge whether I can claim to have been effective.

Well, only Stan can. I trust he will be back at the coal face today building his links for publication next Monday, 7 August. I shall be back to my own semi-coherent ramblings upon my ramblings.

 

Your Monday Beer New Links For The Return To Office Work

It’s not like I dislike office work. It’s just that I like a week off in summer better. Drove too much.  About 2500 km all in all. Did home repairs and lawn stuff. Took trousers to the tailor. Visited a tiny new brewery. Yes, that one right there. I expect to post on the beers I dragged home hidden amongst the kids’ camp and cottage crap. What else went on this week?

Flying Dog Quits The Brewers Association

The recently Maryland-based brewery Flying Dog announced it had quit the Brewers Association and folk quickly took sides or at least thought a bit about which side they might take. Nothing better than when libertarians and progressives face off over something even though the both have a thing for tie-die shirts. The press release is pretty clear about what’s behind the move:

The BA’s new Marketing & Advertising Code is nothing more than a blatant attempt to bully and intimidate craft brewers into self-censorship and to only create labels that are acceptable to the management and directors of the BA. By contrast, Flying Dog believes that consumers are intelligent enough to decide for themselves what choices are right for them: What books to read, movies to watch, music to listen to, or beers to consume (and whether or not they like the labeling).

What’s really interesting about this is how it is tied in as part of the new optional (and seemingly stalled at about 20-25% buy-in) logo thing. And… freedom!!! Or just licence… or debauchery… or something co-opted. J. Notte summed it up this way on Sunday: “BA sees itself as a parent setting the rules, Flying Dog sees BA as a roommate who just set a fire in the living room.”  What I don’t understand was where the BA membership outreach and committee work was on the logo and the code of conduct? Was this all actually just imposed without any trial balloons? More to the point, will others quit, too?

The Economist Noticed Craft Beer!!!

I found this story entitled “Craft Beer in America Goes Flat” interesting, pretty cool in fact as The Economist isn’t this micro focused [Ed.: get it? An economics pun!!] usually but it gets to the point: “the number of brands has proliferated, the number of drinkers has not.” [Ed.: sweet attention to that verb structure, too.] It might have been a link for last week but the lack of chit chat about the story since it came out is interesting in itself. I am sure if we ever see a retraction in US craft beer we’ll have months and months and months of explanation of how it’s not a retraction from all the smart people with careers invested in the expansion of US craft beer.

Why Even Call It “Contract Brewing”?

Ben Johnson expanded on his article in Canada’s newspaper, The Old and Stale, with a blog post that unpacks the contract beer situation in a pretty clearheaded manner. Me? I take nothing from the argument that consumers don’t care given that labeling laws don’t require that anyone tell consumers that a beer is brewed somewhere that isn’t the little sweet Grannie’s cottage the branding would make you think… but the other arguments are pretty good.

Let’s be clear. The firm that brews the beer bought on a contract is a “contract brewer.” Other folk in the retail supply chain are maybe a “beer company.” Nothing wrong with being a beer company. Also, it obeys English as one who does not brew can’t also be brewing. Doubt me? Ask one of them to change the yeast strain to improve the batch. Oh, not allowed. By whom? Oh, the actual brewer.

And the Co-opting Of “Punk” Started A Decade Ago

Good to see, as reported by Matt C., a Sussex-based brewery Burning Sky… a wee actual-ish crafty brewery has back away from BrewDog’s weird insistence that they are somehow connected to “punk.” [Ed.: they are only getting that in 2017? It’s like your nerdy accountant cousin Ken who likes to pretend he gets that hop-hip all the kids are listening to.] Anyway, BrewDog is great at marketing, aiming to be wonderful at opening branch plants globally as well as a chain of bars and half their beers are even sorta OK. But, let’s be honest, it’s hardly craft anymore let alone punk. A fledgling lawyer and his pal, a very successful brewer, dreamed up a way to get rich through beer with a smidgen less – what? – less of something… than even Malcolm McLaren‘s relationship to the actual invention of punk. Tellingly, Matt could only find a managing director for the BrewDog bars division to get a quote from. Small. Traditional. That’s it. Keep in line. Punks do that. Keep. In. Line. And… err… something co-opted.

Other Things of Great Importance

Jeff Bell posted a lovely short vignette of an encounter on the streets of London with a man sharing his beer.

Tweet of the week? From Matthew Osgood who neatly summed up the irritation posed by craft beer evangelists who just won’t stop it what with their knocking at the door fun, pamphlets in hand:

…my issue is that I don’t need a six-beer tasting session every time I come over to watch a game.

Jeff Alworth was exploring what things were like ten and twenty years ago in his fair town of Portland, Oregon care of a tweet and one of his best posts ever. Recent history benefits as much from reliance on records as much as the far dimmer past I wallow about in.

Rebecca Pate reported on her visit to our mutual hometown, Halifax, where she had a Pete’s Super Donair and… visited 2 Crows. Which is interesting as “crows” was a slag in my years at our mutual undergrad college.

Is Andy Crouch the first beer writer to actually pay with his own money when visiting Asheville? Seems incongruous.

And last but certainly not least remember to follow Timely Tipple for the weekly brewing history links.